Jsb Talks Digital

In this episode I talk about digital influencers and how to effectively engage with them. • In social media news, Facebook introduces emojis on desktop, Insta Stories users’ out-number Snapchat and Facebook links Groups and Pages. • I interview John Carroll, CEO of the Public Relations Institute of Ireland about their digital influencer guidelines; • In shout-outs: Three digital influencer tools worth talking about; • Ask JSB; • In JSB’s column – How to engage effectively with digital influencers; and • Find out what cool new tool saved my working week.

JSB Talks Digital - the podcast for marketers, digital change champions and those of you bringing your skills into the Digital Age! In this episode I talk radio and social – and how they are perfectly matched in the Digital Age to grow audiences both offline and online. Coming up: • In social media news, a new study highlights the importance of reviews to convert local search traffic into sales; Facebook Messenger Reaches 1.2 billion users and Snapchat launches ‘Snap to Store’ measurement; • I interview Teresa Hanratty, Project Manager with Learning Waves, the training partner of the independent radio sector in Ireland; • In shout-outs: Three radio stations nailing it on social; • Introducing my new feature – Ask JSB; • In JSB’s column – How the radio sector can use its voice on social media to grow audience share; and • Find out what podcasting tool saved my working week.

JSB Talks Digital - the podcast for marketers, digital change champions and those of you bringing your skills into the Digital Age! In this episode I bring you voices from Ireland and the EU Parliament about Brexit. Coming up in the podcast: • In Social Media News, new features on Insta Stories, smarter messaging on LinkedIn and United Airlines and Burger King bomb in very different ways on social. • I interview an MEP and the Head of Social at the EPP Group about Brexit. • In shout-outs: Three Brexit commentators to follow on social media • In JSB’s column – The role of social media in Brexit – pre and post vote • Find out what social media tool saved my working week.

JSB Talks Digital is a weekly digital marketing and social media podcast hosted by author, strategist, consultant, speaker and trainer Joanne Sweeney-Burke. In this special show coming to you from St. John’s Castle in Limerick, I discuss Fake News and its impact on the media and PR industry. In this episode: • In Social Media News I take a look at Facebook Stories • I interview Colm Ward from the National Union of Journalists, Carol Byrne, journalist with the Clare Champion and Cian Connaughton, President of the Public Relations Institute of Ireland about the implications of fake news on the media and PR industry. • In shout-outs: The three most common types of fake news; • In JSB’s column – How to combat fake news in the Digital Age; and • Find out what Fake Follower Audit tool saved my working week.

JSB Talks Digital - the podcast for marketers, digital change champions and those of you bringing your skills into the Digital Age! In this show I look at how social media should be adapted in what I call The Personlization Age:   · In Social Media News I take a look at Messenger Day and why this new new feature from Facebook is a direct response to the demand for personalized content across social. · I interview Sean Nolan for Platform4U and we discuss personalised mobile content to build a tribe  · In shout-outs: Taoiseach Enda Kenny's St. Patrick's Day Address that went viral · In JSB’s column – What’s expected off social media managers in the Personalization Age; and      · Find out what digital tool saved my working week.

JSB Talks Digital is a weekly digital marketing and social media podcast hosted by author, strategist, consultant, speaker and trainer Joanne Sweeney-Burke. Each Friday Joanne shares her digital marketing and social media insights from her work as CEO of Digital Training Institute.. This special series of podcasts takes a forensic look at how individuals and organizations are embracing digital transformation. In this episode: • I have a digital transformation conversation with LiveStreamKatya • In shout-outs: Three live streaming case studies from my colleagues in digital marketing • In JSB’s column – A Live-streaming strategy for events; and • Find out what social media live streaming tool saved my working week.

JSB Talks Digital - the podcast for marketers, digital change champions and those of you bringing your skills into the Digital Age! In this episode: • I have a digital transformation conversation with Kerry Manning Colson, Personal Branding Expert. • In shout-outs: Three personal branding examples worth taking note of! • In JSB’s column – Can you separate personal and professional when it comes to personal branding online? And, • Find out what tool you should be using to monitor your personal brand on the Internet.

JSB Talks Digital - the podcast for marketers, digital change agents and those of you bringing your skills into the Digital Age! In this episode: • I have a digital transformation conversation with Lucy Hall, founder of Social Media Day UK. • In shout-outs: 3 ‘conservative’ organisations using social media to great effect for reputation management. • In JSB’s column – How to approach social media if you’re afraid of putting your organization out there; and • Find out what social media tool will help you monitor brand sentiment across the social web.

Hello and welcome to JSB Talks Digital - the podcast for marketers, digital change agents and those of you bringing your skills into the Digital Age! I’m Joanne Sweeney-Burke and this podcast is brought to you by Digital Training Institute. In this, the fifth in a series of special shows on Digital Transformation, I look at how corporate communications is changing in a social world. • So coming up in today’s episode, I have a digital transformation conversation with Julia Bramble, Facebook Ads expert and founder of BrambleBuzz. • In shout-outs: 3 tips to making your Facebook advertising campaign work for you • In JSB’s column – Why amplifying your corporate message with social advertising is a good idea; and • Find out what social media tool will bring your social advertising to the next level.

Hello and welcome to JSB Talks Digital - the podcast for marketers, digital change agents and those of you bringing your skills into the Digital Age!
 
I’m Joanne Sweeney-Burke and this podcast is brought to you by Digital Training Institute. In this episode of JSB Talks Digital the podcast, I travel to Switzerland to attend a VIP Mastermind with Sigrun Gudjonsdottir. Joanne looks at how entrepreneurs are transforming by building an online business.
 
So in this, the fourth in a series of special shows on Digital Transformation, I look at how businesses are being transformed in the Digital Age.

 
This year I am putting a sharp focus on developing the online side of my business and to help me achieve this, I have joined Sigrun’s VIP Mastermind programme, called Your Best Year Yet.
 
So coming up on today’s show:
 
·      I bring you on my trip to Zurich and introduce you to my mastermind colleagues.
 
·      I have a digital transformation conversation with Sigrun, my Mastermind Mentor.
 
·      In shout-out

Welcome to JSB Talks Digital - the podcast for marketers, digital change agents and those of you bringing your skills into the Digital Age! I’m Joanne Sweeney-Burke and this podcast is brought to you by Digital Training Institute. In this, the fourth in a series of special shows on Digital Transformation, I look at how businesses are being transformed in the Digital Age. • So coming up in today’s episode, I have a digital transformation conversation with Sigrun • In shout-outs: 3 Online Businesses Smashing it Online • In JSB’s column – My Online Business Strategy • Find out what social media tool I am using to research potential clients for my online business.

Hello and welcome to JSB Talks Digital - the podcast for marketers, digital change agents and those of you bringing your skills into the Digital Age! This special series of podcasts will take a forensic look at how different sectors are embracing digital transformation in their organisation. In this, the second in a series of special shows on Digital Transformation, I look at how hackathons are being used as a tactic to help solve problems that have a digital solution. In this episode: • I have a digital transformation conversation with Leo Exter, Co-founder of Hack Belgium; • In shout-outs: 3 reasons to attend The Hack Belgium Festival in May; • In JSB’s column – Digital Transformation | Conservatism to Disruption; and • Find out what social media tool saved my working week.

Hello and welcome to JSB Talks Digital - the podcast for marketers, digital change agents and those of you bringing your skills into the Digital Age! I’m Joanne Sweeney-Burke and this podcast is brought to you by Digital Training Institute. In this, the first in a series of special shows on Digital Transformation, I look at the media industry. • So coming up in today’s episode, I have a digital transformation conversation with Declan Varley, Group Editor of The Galway Advertiser, Athlone Advertiser and Mayo Advertiser. He talks to me about how he led the digital charge in digitizing and monetizing the online print newspaper business in the West of Ireland. • Shoutouts to three digital features that the Advertiser Group have mastered. • In JSB’s column – how digital storytelling in the digital age is not that different to my days as a broadcast journalist • Find out what social media tool will help digital transformation.

JSB Talks Digital - the podcast for marketers, bloggers, business owners and those of you bringing your skills into the Digital Age! I’m Joanne Sweeney-Burke and this podcast is brought to you by Digital Training Institute. Coming up in today’s show... • In social media news: - Snapchat introduces customized URLs - New Google+ updates and - LinkedIn gets a new desktop look • Find out how to build an online tribe. I interview Michelle Duffy Rudden of IrishBizParty • Shoutouts to three savvy social media campaigns • JSB’s column – how to use social data to deliver real business results; and • Find out what social media tool saved my working week.

JSB Talks Digital - the podcast for marketers, bloggers, business owners and those of you bringing your skills into the Digital Age! I’m Joanne Sweeney-Burke and this podcast is brought to you by Digital Training Institute. Coming up in today’s show which is dedicated to video marketing… • In social media news: - Add captions to your Facebook videos - Go live on Facebook from your desktop - Twitter Shuts down the Twitter Dashboard app • I interview YouTube sensation Roberto Blake • Shoutouts to Youtubers rocking the social media world • JSB’s column – My vlogging story; and • Find out what video marketing tool saved my working week.

JSB Talks Digital - the podcast for marketers, bloggers, business owners and those of you bringing your skills into the Digital Age! I’m Joanne Sweeney-Burke and this podcast is brought to you by Digital Training Institute. Today’s show is dedicated to podcasting! Podcast Listening is showing sharp gains and in a recent US study, 21% of survey respondents said they listen to podcasts monthly while 13% said they tune into a podcast weekly. Also in today’s show... In social media news: · Twitter introduces 360-degree live video streaming · Facebook Launches a new Guide on how to use 360 degree video on their platform · And I share new data on how we are using social media in Ireland I interview Eoghan Murphy about his 5-year podcasting career as well as Colin Gray, founder of The Podcast Host. Shout outs to JSB’s favourite podcasts. My featured column: My podcasting routine And f

Hello and welcome to JSB Talks Digital - the podcast for marketers, bloggers, business owners and those of you bringing your skills into the Digital Age! I’m Joanne Sweeney-Burke and this podcast is brought to you by Digital Training Institute. Coming up in today’s show. In social media news: ¬ Go Live on Twitter, no need for Periscope ¬ Snapchat introduces Groups ¬ Facebook rolls out Live 360-degree video I interview Zahid Aslam, Lecturer in Digital Marketing at Cork Institute of Technology about their new Masters in Digital Marketing Strategy Shout outs to three Digital Training Institute clients who have launched exciting digital campaigns. JSB’s Column: Planning Your Digital Year in Six Simple Steps And find out what social media tool saved JSB during the first working week of 2017!

Hello and welcome to JSB Talks Digital - the podcast for marketers, bloggers, business owners and those of you bringing your skills into the Digital Age! I’m Joanne Sweeney-Burke and this podcast is brought to you by Digital Training Institute. In this very special edition I decided to have look back at 2016 and share with you what I packed into this year at Digital Training Institute. So over the course of the next 15 minutes I’m going to give you an insight into my year featuring: ¬ JSB on stage ¬ JSB online ¬ JSB in boardrooms ¬ JSB in collaboration

JSB Talks Digital - the podcast for marketers, bloggers, business owners and those of you bringing your skills into the Digital Age! I’m Joanne Sweeney-Burke and this podcast is brought to you by Digital Training Institute. In this very special edition I decided to have look through the archives and bring you my best bits from this podcast which launched in June 2016.

Welcome to JSB Talks Digital, the podcast for marketers, small business owners and those of you taking your skills into the Digital Age. I’m Joanne Sweeney-Burke and this podcast is brought to you by Digital Training Institute. Coming up in today’s Show: ¬ I ask my special guests Jenny Brennan & Paul O’Mahony how social media has changed their lives. ¬ Why Santa Claus has embraced social media and how it’s changing his life! ¬ Shout-outs to three events I have in my diary for the first quarter of 2017. ¬ We take viewers questions on how to use social media for business; and JSB Talks Digital, the Vlog – yes I’m going front of screen!