Brands Of Africa

Today we look at Corporate VS Agency in the world of Coprorate Communications, the art of Public Relations, intricasies of Marketing strategies and the ever so dispensable creativeness needed in adverttsing and branding. You may be aspiring to explore your capabilities in this industry, young or old and have no idea what awaits you, well worry not, Brands of africa had you in mind!--- Support this podcast: https://anchor.fm/brands-of-africa/support

Brands are often look for ways to make their marketing campaigns more effective. One such approach is to capitalize on opportunities for seasonal promotions, sales or special events. And that is exactly what we are looking at today, Seasonal Marketing.--- Support this podcast: https://anchor.fm/brands-of-africa/support

Today we talk about Public Relation and Brand Development! Of course, the PRISMS awards, also known as the Oscars of the industry the ever so successful well executed 20th instalment of these ceremonies where industry excellence is meticulously celebrated, brands, people, campaigns who have done astonishingly well.On Brand your brand segment today we will be talking to Musonda Chalwe who hails all the way from Zambia, how fitting? Miss Chalwe is from a hair company called Fro Pros “Bringing affordable unrefined SHEA BUTTER and essential OILS to naturalists and hair salons!Along with AMAZING hair tips.Let your hair flourish” and of course brand of the week as well as Brand bulletin will come through towards the end of the show, stay with us.--- Support this podcast: https://anchor.fm/brands-of-africa/support

Comparative Marketing form of marketing that involves making comparisons between different brands or products.Comparative advertising may directly compare two or more brands or products, or it may take the form of an indirect comparison.--- Support this podcast: https://anchor.fm/brands-of-africa/support

Complying with advertising law and marketing law is important because otherwise you can get yourself into some serious trouble. Advertising and marketing as just as important as they have always been to the success of organisations. Especially digital marketing, electronic marketing, online marketing, social marketing or mobile marketing, whatever you want to call it. In the digital context, you need to be especially careful to stay clear of legal problems, difficulties or disputes. The models may have changed to content marketing, relationship marketing, in bound marketing or lifecycle marketing, but the principles remain the same. Today we look at the The complexities of unsolicited marketing, what are your rights as a consumer and as a brand do you break through the market?The law has adapted to deal with unsolicited marketing and the legal changes impact on all forms of marketing and advertising. We focus on unsolicited advertising and marketing law.--- Support this podcast: https://anchor.fm/brands-of-af

The secret of crisis management is not good vs bad, its preventing the bad from getting worse.. Andy Gilman CEO of CommCore a Washington based consulting group.On this show, we are taking you through the journey of crisis management and how PR and communications plays a pivotal role in helping you deal with a crisis.--- Support this podcast: https://anchor.fm/brands-of-africa/support

While it is very similarly important to becoming an industry leader, building a positive reputation is imperative for brands and companies as a whole rather than the individual. Media relations can achieve this through positive news stories through a third party, i.e. the media. Building a positive reputation can include articles on a company’s good works in the community.Mpho and Fred dissect this more.--- Support this podcast: https://anchor.fm/brands-of-africa/support

Sponsorship is the fastest growing form of marketing in the U.S. It is still very much in its infancy, especially in the trade show arena. With this in mind, you can find unlimited opportunities to broaden your competitive advantage by increasing your credibility, image, and prestige in sponsoring events attracting your target market.--- Support this podcast: https://anchor.fm/brands-of-africa/support

Ambassadors are not salespeople heading out to make as many one-time sales as possible. They exist to foster strong, loyal relationships between your customers and your brand. Your ambassadors should not only be passionate about — and intimately familiar with — your products or services, they should also be skilled at making deep connections with others on your behalf.--- Support this podcast: https://anchor.fm/brands-of-africa/support

Important branding elements that make their brands a success and ultimate contribute to the company bottom line.--- Support this podcast: https://anchor.fm/brands-of-africa/support

McDonald’s SA believes that the film and television industry provides an ideal opportunity to challenge conventional thinking. It is brands like ours that give the industry the opportunity to hone their skills, practising the art of condensed powerful story-telling through commercials.” says Daniel Padiachy, Chief Marketing Officer for McDonald’s SA. As the headline sponsor of the South African Film and Television Awards (SAFTA), McCafé, the lifestyle coffee product offering by McDonald’s South Africa would like to congratulate all the 2017 nominees.--- Support this podcast: https://anchor.fm/brands-of-africa/support

On today's show, we look at unpacking why investing in CI will influential for your brand.A company that invests in corporate identity indicates that it is here to stay. It sends a message that the company is serious about being successful. It gives the customer a sense of trust.--- Support this podcast: https://anchor.fm/brands-of-africa/support

We look at Sustainability in Branding, Family originated brands, content media & social media marketing, logos and all the other important branding elements that make their brands a success and ultimate contribute to the company bottom line.--- Support this podcast: https://anchor.fm/brands-of-africa/support

We look at brands who have successfully evolved within branding their strategies and came up with innovative ways to brand their organisations. We will look at Sustainability in Branding, Family originated brands, content media& social media marketing, logos and all the other important branding elements that make their brands a success and ultimate contribute to the company bottom line.--- Support this podcast: https://anchor.fm/brands-of-africa/support

The second edition of Brands of Africa unpacking the benefits of using social media as part of the integrated marketing strategy, including a look at the biggest PR failures on social media by some of the worlds biggest and smallest companies such as KFC, Twitter, Bic and Blackberry.--- Support this podcast: https://anchor.fm/brands-of-africa/support

benefits and importance of digital marketing: Beyond SEO and AdWords! Nowadays, customers have access to information any time and any place they want or need it. Thanks to the Internet and globalization, most people on the globe are able to access the information via computers, tablets or mobiles--- Support this podcast: https://anchor.fm/brands-of-africa/support