Business Jesus And Sweet Tea: Heather Heuman Chats W/ Michael Stelzner, Nicole Walters & More On Social Media Marketing

When I first started my business, I simply wanted to make money so that my family could go on vacation. That's it. From that, I've learned that it is so important to not force a business model that doesn't align with your values - even if that model is incredibly successful for others.  I'm here to encourage you to create a business that YOU ACTUALLY WANT.

I'm excited about today's episode where I'm joined by Kimberly Chaney as she shares the top two things you need in order to have success using Pinterest for your business.  Now, you know that I am a big proponent for not being on all the platforms. However, if Pinterest is of any interest to you, then this episode is for you! Tune in to today's episode to hear Kimberly talk about the three requirements needed to use Pinterest, the top 2 items you need to have success and additional tips and insight on how to use and navigate Pinterest for your business. 

We're following up last week's episode with an additional steps that you can take to create a social media strategy for your business.  I'm a firm believer that if you consistently show up doing this things that you will remain top-of-mind to your audience and clients. 

Whether you've been showing up on social media for years or you're brand new to showcasing what your business is about, I believe these 10 steps can be applicable to you. As business owners, we cannot show up haphazardly on social media and expect amazing results. You might get lucky from time to time but it's important that you develop a plan and a strategy for how you're going to use social media to the best of your ability.  Tune in to this episode to hear the first 10 steps you need to build out a social media strategy plan. (Next 10 coming next episode!)

10 - 15 years ago you may have needed to convince business owners that they needed a website.  In 2022, you most likely don't need to convince people they need a website but they may need help with it not being an afterthought. We need to be putting in the forethought for our website to go from good to great.  Whether you're an e-commerce business or a non-profit, we all want people to buy from us or donate to our cause. But what gets them to do that? Tune in to today's episode with Evan Cox where we talk about the three things every website needs to function well and be successful.  Get my FREE 31-Day Content Calendar mentioned in this episode here : https://www.sweetteasocialmarketing.com/contentcalendar  

Should you walk away from social media? This probably seems like an odd question but hear me out on this episode where I talk about navigating the polarized world we live in with Godly wisdom.

If you've been around the internet for any length of time, you're probably familiar with The Babylon Bee. The Babylon Bee is a satire website that leans into Christian, Conservative and everyday life topics.  Additionally, you can now also read REAL news that you probably think should be satire at Not The Bee. In this episode of the podcast, I'm joined by the Subscriber Community Manager at The Babylon Bee, Kristin Oren.  Kristen shares how she first came to know about the Bee, how she joined the team and the work that they are doing to provide a space online to find community. 

With over 15 years experience in the online, digital marketing space, I've seen many trends come and go - and some come back around again! While we don't want to be bowing and bending over backward to accomodate every trend that comes around, there is something to be said of knowing what is working largely for many people.  So in this episode, I want to share with you four trends that I see being successful for, not only myself and my own clients, but for many who show up well in the social media space.

In this episode we're celebrating 5 years of our podcast, sharing a giveaway and talking about how to stop lurking on social media.  Intrigued? Tune in to today's episode to learn how to enter the giveaway.

In the church, there is a stigma around going to counseling. We're encouraged to 'pray more' and seemingly negative emotions are viewed as bad things to simply just be prayed away.  But as a Christian leader there may be unspoken things in your heart that you fear sharing with others. Pastoral counselings goal is always to provide a safe place where you're able to express and deal with those things. Within that place you can be free to share and then, ultimately, find the freedom because of the ability to share. In today's episode, I'm joined by pastoral counselor, Rhonda Failoni, as she shares the amazing breakthrough and growth that can come when you open yourself up and are willing to be vulnerable. Want my FREE 31-Day Content Calendar? https://www.sweetteasocialmarketing.com/contentcalendar

We certainly do not lack knowledge and advice when it comes to business. You don't have to look too far to find insight into what has worked for other business owners to find their niche, scale up and grow their business, hit 6-figures, etc. The idea of 'finding our niche' is not a new concept and it certainly is an important aspect to having a successful business. Knowing who are you there to help, how you help them and the desired transformation they will get based on what you do is key. However...as someone who is a Spirit-led believer, I've come to learn that my process or way that I get to the desired outcome is often very different than the conventional wisdom. Let's talk about why that's okay.

Do you know that your audience is on Instagram but struggle to know where to start? Social media can be overwhelming with how DIFFERENT each platform is and navigating the different nuances.  In today's episode, I'm sharing three actions you can take right now (and do consistently) that will help you uplevel your Instagram game: 

In this episode, Julianne shares about her journey of pivoting from being a hair salon owner to a coach and speaker for Kingdom entrepreneurs - all during the pandemic.  Tune in as Julianne shares her journey of being pregnant with quadruplets and how she grew a following of 300,000+ people while blogging, how she went completely dark on social media after giving birth, and how she transitioned from being a salon owner to a coach. Get my FREE 31-Day Content Calendar : https://www.sweetteasocialmarketing.com/contentcalendar

In this podcast episode, I'm sharing with you about my 6 month, 1:1 Laser Mentoring & Coaching Program. This is for all business owners, CEO's and Non-profit leaders looking for accountability and actionable steps to make your social media marketing efforts to the next level.  Tune in to this episode to hear more about the program and how to sign up.

I've had the opportunity to create two very successful businesses in my time as an entrepreneur, including my current business - Sweet Tea Social Marketing. In this podcast epsiode, I'm sharing with you three business strategies I've used time and again that have proven to be successful and have kept me top-of-mind in the social media marketing space and kept clients coming back for more.

Going 'live' on social media can be intimidating - not only being live on camera but how do you even set it up so that you CAN do a Facebook live? In this podcast, I'm walking you step-by-step how you can go through all the needed steps before you actually go live so you can confidently show up on social media.

In this episode, I'm joined by Kevin 'Big Redd' Felder. I've known Kevin personally for over 6 years and I am so excited to finally have him join me on the podcast. Kevin joins us to talk about getting comfortable with being uncomfortable. He shares his story of launching his radio show as the world was shutting down due to Covid-19. I love how Kevin puts an emphasis on taking shifts, pause and pivots in his business as he journeyed through the last 2 years in his business. We're sure that you'll be able to hear his passion for what he does and walk away from this episode on how, you too, can get comfortable with the uncomfortable.

Let's have a chat. In this episode, I'm talking about the #1 limiting belief I see with business owners that keeps them held back and not seeing the growth and impact they desire to have. Let's dig in. Download my free 31 day Content Calendar : https://www.sweetteasocialmarketing.com/contentcalendar

As a business owner, it can be all too easy for your work schedule begin to take over your life schedule. It can feel that you're doing all the things, all the time.  I, personally, have found that 25 hours per week of work is my sweet spot. It allows me to get the needed work done while also being able to excel and thrive as a wife, mom and daughter.  How do I do this? How do I actually make this happen? In this podcast episode, I'm sharing with you how I created this sort of schedule and how I continue to make it happen each and every week. Get my FREE 31 Day Content Calendar >> https://www.sweetteasocialmarketing.com/contentcalendar

I recently received an email from a podcast listener who shared with me that she's wanting to hire a business coach to help her get started in business. She felt overwhelmed and confused by individuals who were charging large sums of money and didn't know if they would be a good fit.  She was also aware that they didn't openly profess their faith. Which wasn't a game changer but it ultimately left her feeling that she didn't know who to trust to hire to help her in her journey of entrepreneurship.  In this episode, I'm sharing with you my thoughts on knowing who you can trust in business.