Sbam Shorts, Your Weekly Small Business Success Tip

Michael Rogers talks with Don Kirkland, the majority owner and company president of marketing solutions firm ArborOakland Group, a Michigan 50 Company to Watch for 2018, about the importance of understanding your target audience and message.

There are many great reasons for entrepreneurs like you to belong to the Small Business Association of Michigan. “When you look at the Small Business Association of Michigan, and if you say, I'm going to compare this to other associations, you are probably under serving your thoughts.” Steve Trecha is the co-founder of The Cozy Corner of Ogemaw County, a collaborative project that unites small businesses to mutually attract customers and boost the local economy. He also serves on SBAM’s board of directors. “You have an association here that's really laser focused on helping small businesses, and it could either be through a service offering or product offering. What I find really, really valuable are the networking opportunities because I learned every day as a board member, when I am either attending a work session, or I'm in discussion with another small business owner, I see my job as a business leader to continue to learn, continue to leverage, continue to apply, continue to drive results. These are peopl

Michael Rogers talks with Nicol Pasuit, CEO of TechStak, a company that connects technology service providers to businesses, to learn more about how customers today expect and demand that small business owners be on top of tech trends.

Michael Rogers talks with Karen Smoots, who won the 2018 SBAM Innovation of the Year award for her GreenGloveDryer, a device that uses the heating ducts in your home to dry gloves, boots, hats and shoes.

Michael Rogers talks with Cathy Koch, the president and CEO of K-Tech Systems, to get her insights on how augmented and virtual reality can help you manufacture faster, cheaper and more efficiently.

There are many great reasons for entrepreneurs like you to belong to the Small Business Association of Michigan. “You know, I have to say that I've been very impressed with working with the Small Business Association of Michigan.” Nicol Pasuit is a VIP member of SBAM and the CEO of a company called TechStak. “The folks that I've been engaged with, they have just been so receptive so welcoming and responsive. The SBAM engage events have been fantastic. Being able to network with other small businesses is absolutely a must-have and and I encourage other small businesses to be able to go to the SBAM engage events.” Leverage the value of your involvement with the Small Business Association of Michigan. Learn more by calling today at 800-362-5461.

Michael Rogers talks with Jim Mitte, who owns Turtlehut Internet Marketing in Brighton and is a member of SBAM’s Leadership Council, to learn more about the value of having audio visual content on your small business website.

Michael Rogers talks with business coach and consultant Tom Borg to get his insights on how to improve customer service at your small business.

There are many great reasons for entrepreneurs like you to belong to the Small Business Association of Michigan. “Oh my goodness. It’s one of the best memberships I've ever written a check for, I can tell you that” Karen Smoots is the inventor and owner of the Green Glove Dryer and recently won the Michigan Celebrates Small Business Innovation of the Year Award. “‘So if anybody listening again is contemplating or considering becoming a member of SBAM, it's not expensive. It's the most affordable check you're going to write, but probably one of the best resources you're going to get. I mean, they have a summit where they bring everybody together and try to grow your business. Those are things that you can't put a price on. These are people and an organization that wants to see you successful and and I think we're so fortunate in the state of Michigan to have that.” Leverage the value of your involvement with the Small Business Association of Michigan. Learn more by calling today at 800-362-5461.

Michael Rogers talks with Marie Chantal-Dalese, President and CEO of Chateau Chantal Winery and Resort in Traverse City, to get her suggestions on how to handle the challenges of employing a highly seasonal workforce.

Steve Curran Membership Testimonial 050918 There are many great reasons for entrepreneurs like you to belong to the Small Business Association of Michigan. “SBAM I think has many, many different services that can be of an enormous help to the number of small businesses that are are starting up in Michigan. I highly recommend leveraging it, calling, asking questions and seeing what's available there.” Steve Curran is President and Creative Director for nationally-known Harvest Creative Services in Lansing. “I think what's interesting about it is that you know that there's so many different things and aspects to SBAM that I didn't recognize or realize -- the support services. And I think as small business owners or medium sized business owners, you know it's challenging sometimes to have the time to understand what your resources are. One of the things that I would urge members to take a look at is the level of research and data and other things that are available through SBAM to help their business grow and t

Michael Rogers talks with Bill Knapp, vice president for sales and marketing for NuWave Technology Partners, to find out more about a May 10 SBAM webinar called What IT Means to Me & My Business.

Michael Rogers talks with Paige Cornetet, a trainer and motivational speaker who owns a company called Millennial Guru, to learn more about how small business owners can relate to and motivate the millennials in their workforce.

There are many great reasons for entrepreneurs like you to belong to the Small Business Association of Michigan. “One is the community of practice, the idea of gathering together like-minded entrepreneurs.” Richard Anderson is a top notch entrepreneur. His company, Iron Fish Distillery in northern Michigan, was recently named to the list of Michigan 50 Companies to Watch. “The network of relationships that advantage you as a small business owner is really one of the advantages along with the advocacy for small business in Michigan. And the access that the association provides both to resources and to not only resources but to state policy makers.” Leverage the value of your involvement with the Small Business Association of Michigan. Learn more by calling today at 800-362-5461.

Michael Rogers talks with Matt Dibble, CEO of Final5, a small marketing firm in Detroit, to get his advice on the most effective way to tell the story of why your small business is great.

Michael Rogers talks with Chris Drouin owner of Ignite Media Group, a full service marketing agency in Rochester Hills, about the value of multimedia content for your website and social media platforms.

There are many great reasons for entrepreneurs like you to belong to the Small Business Association of Michigan. “Have been really exposed to a lot of other entrepreneurs and business people that I’ve learned from.” Marie-Chantal Dalese is president and CEO of Chateau Chantal, on the Old Mission Peninsula near Traverse City. Her winery was recently honored by the Michigan Small Business Development Center as a Best Small Business 2018. She also serves on SBAM’s Leadership Council. “For me it’s a great learning opportunity to learn from other people’s failures and successes, learn what’s new and what’s happening down in Lansing and really be more connected to the wider Michigan business association group throughout the state.” Leverage the value of your involvement with the Small Business Association of Michigan. Learn more by calling today at 800-362-5461.

There are many great reasons for entrepreneurs like you to belong to the Small Business Association of Michigan. Paige Cornetet is a strength and wealth coach and the owner of Millennial Guru. As a member of the association’s Leadership Council, she has really enjoyed the opportunities to meet new people. “It has been fascinating to meet people from all sorts of industries.” Paige participated in the Leadership Council Day at the Capitol. “And the common theme that I heard through the small business owners is that we want to grow our talent in Michigan. We love this state, and kind of how do we go about it and what kind of effective change. And that was really inspiring, uplifting to me, all these different people from all these different industries that are living in my home state that we’re all kind of all on the same page. And it’s just been a wonderful resource and network of inspiring people.” Leverage the value of your involvement with the Small Business Association of Michigan. Learn more by calling to

Michael Rogers talks with EOS Implementer Marisa Smith, the founder of the Whole Brain Group in Ann Arbor, about the importance of having a plan and then getting everyone on board to make that plan happen.

There are many great reasons for entrepreneurs like you to belong to the Small Business Association of Michigan. Matt Dibble, owner of Final5 in Detroit, really enjoyed his SBAM-sponsored visit to the state capitol in Lansing. “Outside of it like being fun and just engaging and good information to be around, I thought the people were pretty fantastic.” Matt also values his SBAM networking opportunities. “You know I want to be networking with other professionals who are really serious about their work, who are constantly trying to learn and grow like I am and who believe that being in groups like this is a net benefit to all of our work, we all grow together. I feel like that’s what I’m getting out of SBAM so far. So I’m really excited about knowledge that I got from SBAM and I’m really excited about the people I’m meeting through SBAM.” Leverage the value of your involvement with the Small Business Association of Michigan. Learn more by calling today at 800-362-5461.