Business Owners Freedom Formula With Paul Maskill

It's always a tough decision to know when to stop something. What if you were just one day away from the big breakthrough? And on the flip side, when you do decide to stop something, don't just throw in the towel. Be okay with things not going perfectly, learn from it and pivot. In today's show, I share with you how we're pivoting our marketing strategy.

Don't be afraid to try something new. For the past 6 months or so, I've heard more and more people talk about Alexa is the next frontier. Finally, today I have officially launched my first Alexa Flash Briefing. I rather have tried it and failed instead of not doing it and regretting the "what if". Yes, our time is very valuable. But if you have that thing that you've always wanted to try or implement, do it! You don't want to have regret. And I share with you something I recently learned in how long you should give something before making changes.

Glenn Mattson is President of Mattson Enterprise Inc., a Sandler Training® consulting and training firm specializing in sales and management productivity and effectiveness.. Glenn helps individuals who are on their own, or part of a larger organization, overcome the roadblocks keeping them from reaching their definition of success. He feels if you know the "Why" you can overcome the "How." Glenn follows a simple process of defining where his client wishes "to be" in comparison to his/her current "as is" status.

When you think of freedom, you definitely don't think of boundaries. If anything, it seems like it would be the exact opposite! But in business, the stronger the boundaries, the more freedom you'll have. In today's episode, I share with you how we're setting up boundaries in our local business to increase our freedom while serving the customer even better!

Every day that you keep going is another day that somebody else quits. This is so true in podcasting and in business. I share with you my lessons learned from getting to 250 episodes to inspire you to keep going. If you have the proof of concept, passion, patience and provide a great service, you will win. It will probably just take longer than you would like. And that's okay. That means there's more opportunity. Because most people quit before they make it there!

I see way too many businesses who only post on social media when they have something to sell. "HEY! Buy my stuff. I'm the best!" is not a sales tactic. So the next time you go to try and sell something on Facebook because everyone tells you how much money they make off of Facebook, ask yourself this question: "Why do YOU go on to social media?" The answer is definitely not to buy anything. It's simply for education and entertainment. So the next time you go to post as your business on social media, put yourself in the customer's shoes and treat them the way you want to be treated. Provide value. Establish yourself as the expert. Be their advocate. Build your know, like and trust factor. At the end of the day, people do business with people they know, like and trust.

In almost all small business industries, January & February are some of the slowest months. Now, you can do a few things when business is slow. You can sit back and not do too much with the excuse "well, nobody else is doing anything, I'm going to follow suit." OR You can double down and use this precious time to work ON your business. Start focusing on building a foundation, putting the systems/processes in place so you're ready to GROW with much less stress. I share with you what we're doing during the winter for both of our local businesses.

If you don't know WHY you're doing something then what's the point in doing it? You can take this with you no matter what you're doing in business (and in life). Whether it's strategic planning, hiring, sales or leadership, the WHY is so important. Once you know your WHY then it's a lot easier to put an actual plan in place to get to where you want to go. In today's episode I share with you two examples of how we are using this in our landscaping business.

Overview Monica Shah teaches entrepreneurs how to turn the work they love into a profitable, sustainable business. She walks women through a step-by-step process of building, growing and expanding their businesses to six figures and beyond. Before starting her own company, Monica received her MBA from the Kellogg School of Management and worked as a brand manager for L’Oreal Paris. She now runs a seven figure coaching company and shows women entrepreneurs how to create a profitable, sustainable business that’s designed around their ideal lifestyle — whether it’s time off with their families, travel, or simply living more and working less. What We Dig Into Why do so many entrepreneurs struggle with money? How can business owners start to eliminate their cash flow problems? How to turn your passion into a profitable business...while avoiding burnout. How can we start to break through the invisible ceiling.

It's time to stop doing what everyone else is doing. It's time to start putting the "social" back into social media while putting your customer's best interest first. Focus on providing value, establishing your authority as the expert while building your know, like and trust factor. Don't be scared to give away all of your business "secrets". If they are looking to hire you, they don't want to DIY anyway. Take the time to build the content strategy with a repeatable, automatic system.

We all have our big goals for the year! That big financial number that we've always wanted to hit. Yet, we don't actually set aside time in our business to work on those goals on a regular basis. We think and hope that it will just happen if we keep at it another year. And, by the end of January we are 100% back into our old habits of reacting. So, how can we make the switch. First, we have to start protecting our time and creating space to work on our goals. Otherwise, 1000 other things will find a way to take up that time. The easiest way to do that is with time blocking!

93% of small business owners never make it to $1mm. That means that less than 2 million business owners in the entire US get to $1mm annually in revenue. With well over 300 million people in the US, that's not that many people! This number makes me sad...for one main reason. There are so many small business with an excellent service or product that is more than good enough to do well over $1mm. Unfortunately, there is usually one big road block. The owner!

242 episodes later, we are to the last Friday in 2018. My #1 less from making it 242 episodes is this: Every day that you keep going is another day that someone else quits. If you love what you do and believe in it, keep going! You might be one day away from the big break through.

If you suffer from the bright shiny object syndrome like I do, then this podcast (and book) is for you. The ONE Thing by Gary Keller helps business owners determine what the ONE thing they need to do is...and then put it on the schedule to make sure it gets done. There are so many opportunities out there and so many things we "should" be doing so how do we know when to say YES and NO. I share with you how this book is changing the way I think and focus while growing my business for 2019.

Todd Palmer is the collaborative business advisor and CEO of Extraordinary Advisors (EA). Simply put, EA helps business leaders Get S#!t Done.  As the CEO of a 6-time INC 5000 company, Todd knows that business success begins and ends with people. People make all of the business decisions regarding strategy, execution, cash and staff.  Todd isn’t happy until his clients trust themselves as leaders, AND their decisions. He won’t rest until teams trust the leaders AND each other. He knows they’ve nailed it when CEOs and their leadership teams take action towards high-level achievement, resulting in clients that trust the company.  Todd is also author of the popular book The Job Search Process: Find & Land a Great Job in 6 Weeks or Less. In my interview with Todd we learn about how he was actually able to make the INC 5000 list SIX times. He also shares with us why he fired his ENTIRE staff at one point and started over from scratch. Lastly, he shares with us his philosophy on hiring - "hire for DNA, not resu

NEWSFLASH: Way too many business owneres have way too big of an ego. "Nobody can do it as good as I can!" "Nobody knows what they are talking about. I'm the expert!" Yet, when they run into problems, they still think they can do it all. SECOND NEWSFLASH: There's no trophy for doing it all by yourself. In fact, no successful business has ever been built by one person. It takes a team...and a leader. In today's episode, I share with you how I am empowering others to grow our business.

One of the top complaints I hear from business owners is "I just can't find good help." What this really is, is just an excuse to not step out of their comfort zone. They want to grow but they rather make an excuse because of their fear of the unknown. Yet, they never really spend time on recruiting anyway. In reality, recruiting should be treated like marketing...we need to proactively attract people to do business with us.

Molly Grubb is a dynasty builder. After seeing her family’s business torn away from her parents, watching them lose their identity and then walking away with almost nothing, Molly decided she wasn’t going to let that happen to other entrepreneurs and family business owners.  Now Molly helps build, protect and maintain a family business owner’s dynasty. She is one of only 200 Certified Business Exit Consultants, and less than 7% of advisors that utilize all of the fundamentals of wealth management.  Grubb Wealth is the premier personal CFO firm for helping business owners gain control of their business in order to allow them to realize their purpose and build personal wealth through a well-defined process.  Molly has been a featured speaker and presenter at many professional organizations and business groups. Her award-winning presentation has been recognized by professional speaking coaches not only for its content, but for its quality.

Most business owners never track any numbers because they want to avoid the possibility of them being not so good. As long as there's money in the bank, we're in business! But that's no sustainable way to run a business. You can't manage what you can't measure and your numbers are so important. In today's episode I share with you some not so great numbers for our dog walking business.

You know what business owners are terrible at? Following up! We'll take the initial call, provide the initial estimate, answer the initial question and then get busy and totally forget about following up. THIS is why you NEED a CRM System...even a basic free one will suffice. Without a CRM system in place, you are leaving 10's of thousands of dollars on the table...AND you're not making a great name for your business either. In this episode, I share with you some great free and paid CRM systems.