Askalli: Self-publishing Advice Podcast

My guest this week is Jude Lennon, an English children's author who does so much more than write books. She is a traveling storyteller, going from school to school to instill in children a love for books, covering topics from pirates and astronauts to mindfulness and autism. She's the full package when it comes to indie publishing. She's not just selling books, but she's sharing her stories in unique ways. And, yes, Jude Lennon is related to that "other" Lennon from Liverpool. Every week I interview a member of ALLi to talk about their writing and what inspires them, and why they are inspiring to other authors. Find more author advice, tips and tools at our Self-publishing Author Advice Center: https://selfpublishingadvice.org, with a huge archive of nearly 2,000 blog posts, and a handy search box to find key info on the topic you need. And, if you haven’t already, we invite you to join our organization and become a self-publishing ally. You can do that at http://allianceindependentauthors.org. About the Host

This week it's the return of our Members Q&A and Self-Publishing News Salon with Michael LaRonn in the co-presenter seat with Orna Ross, ALLi director, followed by Dan Holloway's news roundup. Our questions this month include: Do I need a different copyright page for each country my book is published in? Where can I find information on starting my author business? How aggressive should I be in pursuing speaking events? Should I put the ALLi logo on my book cover? How can I get more exposure for my books and increase book sales? When is the best time to hire an illustrator? How do I avoid paying sales tax when selling my books at events? Also ALLi News Editor Dan Holloway joins Multimedia Manager Howard Lovy in an update on the latest news from the indie author-publishing world. They discuss Overdrive's new owners, good news in library downloads, and the trouble in Romance. Find more author advice, tips and tools at our Self-publishing Author Advice Center: https://selfpublishingadvice.org, with a huge a

My guest this week is Thomas Lloyd Qualls, whose personal quest for meaning took him from a law career to becoming a self-described vagabond who backpacked throughout the world. Along the way, he gathered material for two books of dreamlike, transcendent fiction that echo his own spiritual search.  Every week I interview a member of ALLi to talk about their writing and what inspires them, and why they are inspiring to other authors. Find more author advice, tips and tools at our Self-publishing Author Advice Center: https://selfpublishingadvice.org, with a huge archive of nearly 2,000 blog posts, and a handy search box to find key info on the topic you need. And, if you haven’t already, we invite you to join our organization and become a self-publishing ally. You can do that at http://allianceindependentauthors.org. About the Host Howard Lovy has been a journalist for more than 30 years, and has spent the last six years amplifying the voices of independent publishers and authors. He works with authors as a bo

As audiobook sales continue to grow, so too do the platforms for sales and marketing. But how do you actually sell an audiobook? And how do you know what marketing opportunities are boom and what are bust? Join Sacha Black and Adam Croft as they discuss the different platforms for audiobook sales and the ever growing marketing opportunities for both your fiction and nonfiction audiobooks. Our fiction and nonfiction salon is brought to you by sponsor Izzard Ink. Find more author advice, tips and tools at our Self-publishing Author Advice Center: https://selfpublishingadvice.org, with a huge archive of nearly 2,000 blog posts, and a handy search box to find key info on the topic you need. And, if you haven’t already, we invite you to join our organization and become a self-publishing ally. You can do that at http://allianceindependentauthors.org. About the Hosts Sacha Black is a bestselling and competition-winning author. She writes the popular YA Fantasy Eden East novels and a series of non-fiction books that

My guest this week is Brad Borkan, who wrote a book about failure. OK. Not exactly about failure, but about explorers, specifically polar explorers. They have a very distinct goal in mind. Reach the North Pole or the South Pole. Sometimes they make it, sometimes they fall short. And, through their successes and failures, we mortals who are not polar explorers can learn something about how to deal with adversity in our lives. Every week I interview a member of ALLi to talk about their writing and what inspires them, and why they are inspiring to other authors. Find more author advice, tips and tools at our Self-publishing Author Advice Center: https://selfpublishingadvice.org, with a huge archive of nearly 2,000 blog posts, and a handy search box to find key info on the topic you need. And, if you haven’t already, we invite you to join our organization and become a self-publishing ally. You can do that at http://allianceindependentauthors.org. About the Host Howard Lovy has been a journalist for more than 30 y

Things are moving fast for indie authors, with new advances in voice first technology, artificial intelligence, and other tools, together with a growing sense of author empowerment. Orna and Joanna discuss their predictions about what indie authors can expect, the trends to watch out for in the year to come—and across the 2020s. Our advanced salon is brought to you by specialist sponsor IngramSpark. Find more author advice, tips and tools at our self-publishing advice center, http://selfpublishingadvice.org. And, if you haven’t already, we invite you to join our organization and become a self-publishing ally. You can do that at http://allianceindependentauthors.org. Now, go write and publish! About the Hosts Joanna Penn is a New York Times and USA Today bestselling thriller author, as well as writing non-fiction for authors. She is also a professional speaker and entrepreneur, voted as one of The Guardian UK Top 100 creative professionals 2013. She spent 13 years as a business IT consultant in large corpora

In the final AskALLi podcast of the year, Orna Ross and Joanna Penn round up the top self-publishing shifts of 2019 but also look back at the past decade. What have been the most pivotal moments for authorpreneurs in that ten years and what does it mean for indie authors today? Our advanced salon is brought to you by specialist sponsor IngramSpark. Find more author advice, tips and tools at our self-publishing advice center, http://selfpublishingadvice.org. And, if you haven’t already, we invite you to join our organization and become a self-publishing ally. You can do that at http://allianceindependentauthors.org. Now, go write and publish! About the Hosts Joanna Penn is a New York Times and USA Today bestselling thriller author, as well as writing non-fiction for authors. She is also a professional speaker and entrepreneur, voted as one of The Guardian UK Top 100 creative professionals 2013. She spent 13 years as a business IT consultant in large corporations across the globe before becoming a full-time

My guest this week is Orna Ross, who many of you know as ALLi's founder and director. But there's another Orna Ross you may not know. This is the one who has taken a long journey from her childhood steeped in the storytelling culture of Ireland to her career as a journalist and then traditionally published novelist, a cancer survivor, and a poet. That's the Orna Ross we're going to meet today.  Every week I interview a member of ALLi to talk about their writing and what inspires them, and why they are inspiring to other authors. Find more author advice, tips and tools at our Self-publishing Author Advice Center: https://selfpublishingadvice.org, with a huge archive of nearly 2,000 blog posts, and a handy search box to find key info on the topic you need. And, if you haven’t already, we invite you to join our organization and become a self-publishing ally. You can do that at http://allianceindependentauthors.org. About the Host Howard Lovy has been a journalist for more than 30 years, and has spent the last si

Building on the basic marketing poetry book marketing plan established last time, Orna Ross and Dalma Szentpály move on to choosing some specific actions that feel right for you. Emphasizing a spirit of experiment and exploration, they suggest a number of options available to poets, from book promotion websites to social media. And they show how poets are reaching readers in a variety of niches, without eating too much into writing time. Tune in for discussions on a different theme each month with a focus on developing prosperity for poets through community building and self-publishing. Find more author advice, tips and tools at our Self-publishing Author Advice Center: https://selfpublishingadvice.org, with a huge archive of nearly 2,000 blog posts, and a handy search box to find key info on the topic you need. And, if you haven’t already, we invite you to join our organization and become a self-publishing ally. You can do that at http://allianceindependentauthors.org. About the Hosts Orna Ross Orna’s work f

My guest this week is Phyllis Cole-Dai, whose work spans topics as disparate as homelessness and the plight of American Indians. For Phyllis, here's what they all have in common. She is able to totally immerse herself into these topics that tend to divide us and come back with stories about how they impact individual humans. If we see individual people, learn their stories, then maybe we can all find common ground in these divisive times. Every week I interview a member of ALLi to talk about their writing and what inspires them, and why they are inspiring to other authors. Find more author advice, tips and tools at our Self-publishing Author Advice Center: https://selfpublishingadvice.org, with a huge archive of nearly 2,000 blog posts, and a handy search box to find key info on the topic you need. And, if you haven’t already, we invite you to join our organization and become a self-publishing ally. You can do that at http://allianceindependentauthors.org. About the Host Howard Lovy has been a journalist for

To celebrate National Novel Writing Month, (NaNoWriMo), ALLi Director Orna Ross and Partner Liaison and US Ambassador Michael La Ronn answer writing questions. Among them ... What’s the best app to write my novel? How do I conquer writer’s block? Help! I’m stuck in the murky middle of my novel! Where do I find beta readers? What are the best tips for editing my novel? Also ALLi News Editor Dan Holloway joins Multimedia Manager Howard Lovy in an update on the latest news from the indie author-publishing world. They discuss the upcoming Futurebook conference. Also, why hasn't Amazon opened a new Kindle store in five years? Find more author advice, tips and tools at our Self-publishing Author Advice Center: https://selfpublishingadvice.org, with a huge archive of nearly 2,000 blog posts, and a handy search box to find key info on the topic you need. And, if you haven’t already, we invite you to join our organization and become a self-publishing ally. You can do that at http://allianceindependentauthors.org. No

My guest this week is Sue Stern, who at the age of 80 is hitting her stride as an author. When she wrote The Child Who Spoke With her Eyes, a memoir of the all-too-short life of her daughter who suffered from cerebral palsy, she called forth a great deal of pain mixed with the joy of her memory. Along the way, she found a spiritual path through the journey she took with her daughter.  Every week I interview a member of ALLi to talk about their writing and what inspires them, and why they are inspiring to other authors. Find more author advice, tips and tools at our Self-publishing Author Advice Center: https://selfpublishingadvice.org, with a huge archive of nearly 2,000 blog posts, and a handy search box to find key info on the topic you need. And, if you haven’t already, we invite you to join our organization and become a self-publishing ally. You can do that at http://allianceindependentauthors.org. About the Host Howard Lovy has been a journalist for more than 30 years, and has spent the last six years am

All the foundations of book marketing begin with knowing your audience. And that is your reader! How do you identify who your reader is? How deep do you need to dig? What difference does knowing exactly who your target reader is affect your overall book marketing approach? Join Orna Ross and Sacha Black as they discuss the differences and similarities of identifying readers of nonfiction versus fiction to help you build a strong base upon which to build all your book marketing activities. Our fiction and nonfiction salon is brought to you by sponsor Izzard Ink. Find more author advice, tips and tools at our Self-publishing Author Advice Center: https://selfpublishingadvice.org, with a huge archive of nearly 2,000 blog posts, and a handy search box to find key info on the topic you need. And, if you haven’t already, we invite you to join our organization and become a self-publishing ally. You can do that at http://allianceindependentauthors.org. About the Hosts Orna Ross launched the Alliance of Independent

My guest this week is Robert Dinsmoor, a writer who has seen his share of sadness and addiction, yet is able to find ways to write about them with both wisdom and wit.  Robert talks about his journey as a comedy writer whose alcoholism landed him in rehab, where he was able to not only find healing, but also inspiration for his writing.  Every week I interview a member of ALLi to talk about their writing and what inspires them, and why they are inspiring to other authors. Find more author advice, tips and tools at our Self-publishing Author Advice Center: https://selfpublishingadvice.org, with a huge archive of nearly 2,000 blog posts, and a handy search box to find key info on the topic you need. And, if you haven’t already, we invite you to join our organization and become a self-publishing ally. You can do that at http://allianceindependentauthors.org. About the Host Howard Lovy has been a journalist for more than 30 years, and has spent the last six years amplifying the voices of independent publishers an

Should you consider self-publishing in Germany? As Amazon opens its ads dashboard in the UK and Germany, and a number of the authors on the ALLi Indie Author Translation Rights project turn their attention there, Orna and Joanna consider the options for Indie authors around the world who’d like to reach the 29.1 million ebook readers in Germany, in English or in translation. Joanna reports from Frankfurt Book Fair and Kristine Kathryn Rusch and Dean Wesley Smith’s Business Masterclass in Vegas, and Orna will have news from ALLi's indie author rights translation program. Our advanced salon is brought to you by specialist sponsor IngramSpark. Find more author advice, tips and tools at our self-publishing advice center, http://selfpublishingadvice.org. And, if you haven’t already, we invite you to join our organization and become a self-publishing ally. You can do that at http://allianceindependentauthors.org. Now, go write and publish! About the Hosts Joanna Penn is a New York Times and USA Today bestselling

My guest this week is Ruth Badley, whose book, Where Are The Grown-Ups? chronicles her grandmother's short, troubled life and makes sense of her own family history. Ruth is a journalist who discovered long-withheld family secrets about her grandmother that sent her searching for the truth in London's old Jewish East End. Every week I interview a member of ALLi to talk about their writing and what inspires them, and why they are inspiring to other authors. Find more author advice, tips and tools at our Self-publishing Author Advice Center: https://selfpublishingadvice.org, with a huge archive of nearly 2,000 blog posts, and a handy search box to find key info on the topic you need. And, if you haven’t already, we invite you to join our organization and become a self-publishing ally. You can do that at http://allianceindependentauthors.org. About the Host Howard Lovy has been a journalist for more than 30 years, and has spent the last six years amplifying the voices of independent publishers and authors. He wor

Do you want to know how to properly market self-published poetry books? Many poets spend a lot of time submitting to literary journals and competitions, but the new way to reach poetry readers is through digital social media and book publishing. In this session poet and ALLi Director Orna Ross, and Business Developer at book distributor PublishDrive, Dalma Szentpály, discuss some of the many ways to make and market poetry books today. Tune in for discussions on a different theme each month with a focus on developing prosperity for poets through community building and self-publishing. Find more author advice, tips and tools at our Self-publishing Author Advice Center: https://selfpublishingadvice.org, with a huge archive of nearly 2,000 blog posts, and a handy search box to find key info on the topic you need. And, if you haven’t already, we invite you to join our organization and become a self-publishing ally. You can do that at http://allianceindependentauthors.org. About the Hosts Orna Ross Orna’s work for

My guest this week is Phil M. Cohen, whose new novel creates a dystopian future of uncooperative machines, a messianic Jewish cult, and the quest for control over a powerful new drug. He uses humor and scifi to discover the meaning of being Jewish in a chaotic world. Phil's book, Nick Bones Underground, combines the Jewish wit of Michael Chabon with the sci-fi absurdity of Douglas Adams. The backdrop to this story is a dystopia, where machines stop working, or just evolve other priorities, and an economic collapse that further stratified the world. It's the classic Holmes and Watson, but with Holmes a somewhat depressed, middle-aged Jewish professor and Watson a wise-cracking, gender-switching computer.  Every week I interview a member of ALLi to talk about their writing and what inspires them, and why they are inspiring to other authors. Find more author advice, tips and tools at our Self-publishing Author Advice Center: https://selfpublishingadvice.org, with a huge archive of nearly 2,000 blog posts, and a

Has ALLi ever heard of certain shady publishers? That is among the questions answered this month on our monthly Member Q&A, where ALLi Members’ have their most pressing self-publishing questions analyzed and answered. Join your hosts for the Member Q&A: Partner Liaison and US Ambassador Michael La Ronn and ALLi Director Orna Ross.  Questions this month include: I published my book with a publisher, the publisher did a bad job, and now I got my rights back. I want to self-publish, but "used" copies of the original publication are still available. How do I market my book around the early edition? Has ALLi ever heard of certain publishers that might be suspected of being shady? If I make a change to my book, do I need to register a copyright for it again? How can I find a children's book illustrator? Where can I find information on starting my author business? Also ALLi News Editor Dan Holloway joins Multimedia Manager Howard Lovy to discuss Digital Rights Management (DRM) and why indie authors are cho

My guest this week is Victoria Noe, whose experience working with AIDS patients in the 1980s prepared her to write a series of "Friend Grief" books on dealing with loss when somebody close to you dies. Every week I interview a member of ALLi to talk about their writing and what inspires them, and why they are inspiring to other authors. Find more author advice, tips and tools at our Self-publishing Author Advice Center: https://selfpublishingadvice.org, with a huge archive of nearly 2,000 blog posts, and a handy search box to find key info on the topic you need. And, if you haven’t already, we invite you to join our organization and become a self-publishing ally. You can do that at http://allianceindependentauthors.org. About the Host Howard Lovy has been a journalist for more than 30 years, and has spent the last six years amplifying the voices of independent publishers and authors. He works with authors as a book editor to prepare their work to be published. Howard is also a freelance writer specializing in