Sinopsis
Content marketing isn't just a buzzword -- it's the key to connecting with today's hard-to-reach consumer. Each week on the Content Marketing Podcast, Rachel Parker of Resonance Content Marketing shares the secrets of attracting and retaining business through insanely good content.To learn more about content marketing, visit our blog at http://resonancecontent.com/blog.
Episodios
-
Content Marketing Podcast 207: How 2016 Rocked Our Content Marketing World
29/12/2016 Duración: 26minAs we get ready to wrap up 2016, let's take a look back at some of the developments that shaped our content marketing universe. Remember to snag your copy of The Content Marketing Coach: Everything You Need to Get in the Game … and WIN! at contentmarketingcoachbook.com.
-
Content Marketing Podcast 206: 5 Resources for Upping Your Webinar Marketing Mojo
22/12/2016 Duración: 19minIf webinars are on your content marketing horizon for 2017, we've got five nifty resources to help you start strong. Remember to snag your copy of The Content Marketing Coach: Everything You Need to Get in the Game … and WIN! at contentmarketingcoachbook.com.
-
Content Marketing Podcast 205: 5 Resources to Broaden Your Podcasting Horizons
15/12/2016 Duración: 21minLooking to get into podcasting in 2017? We've got 5 content marketer friendly resources to help you start strong. Remember to snag your copy of The Content Marketing Coach: Everything You Need to Get in the Game … and WIN! at contentmarketingcoachbook.com.
-
Content Marketing Podcast 204: 5 Resources to Broaden Your SEO Horizons
08/12/2016 Duración: 24minIf you're looking to up your SEO game in the new year, here are five content marketer-friendly resources to get you started. Remember to snag your copy of The Content Marketing Coach: Everything You Need to Get in the Game … and WIN! at contentmarketingcoachbook.com!
-
Content Marketing Podcast 203: 7 Content Marketing Projects for a Slow Month
01/12/2016 Duración: 23minIf you're looking at a slow few weeks around the office, here are a few content marketing ideas to make the most of your downtime. Remember to snag your copy of The Content Marketing Coach: Everything You Need to Get in the Game … and WIN! at contentmarketingcoachbook.com!
-
Content Marketing Podcast 202: 5 Things Content Marketers Can Be Thankful For
24/11/2016 Duración: 21minOn this Thanksgiving Day episode of the Content Marketing Podcast, we take a moment to reflect on a few of the many things we content marketers have to be thankful for. Remember to snag your copy of The Content Marketing Coach at contentmarketingcoachbook.com!
-
Content Marketing Podcast 201: Insights from the 2017 B2C Content Marketing Study
17/11/2016 Duración: 28minIn Episode 201 of the Content Marketing Podcast, we're sharing some key insights from the 2017 B2C Content Marketing Study conducted by the Content Marketing Institute and MarketingProfs. Remember to snag your copy of The Content Marketing Coach at contentmarketingcoachbook.com!
-
Content Marketing Podcast 200: Podcasting Lessons Learned from 200 Episodes
10/11/2016 Duración: 27minTo celebrate the 200th episode of the Content Marketing Podcast, Rachel shares the gems of wisdom that have emerged since her first turn behind the podcasting mic. Remember to snag your copy of The Content Marketing Coach at contentmarketingcoachbook.com!
-
Content Marketing Podcast 199:How Data-Driven Is Your Content Marketing?
03/11/2016 Duración: 28minIn Episode 199 of the Content Marketing Podcast, we're talking about data — specifically about whether your content is data driven and about the four types of content marketing analytics that can help guide our decision making. Remember to snag your copy of The Content Marketing Coach at contentmarketingcoachbook.com!
-
Content Marketing Podcast 198: Giving Your Content Heart with Employee Storytelling
27/10/2016 Duración: 26minIn Episode 198 of the Content Marketing Podcast, we share some strategies for incorporating employee storytelling into your internal and external content marketing practices. Remember to snag your copy of The Content Marketing Coach at contentmarketingcoachbook.com!
-
Content Marketing Podcast 197: The Best-Kept Secret for Amplifying Your Content
20/10/2016 Duración: 18minIn Episode 197 of the Content Marketing Podcast, we're uncovering the key to amplifying your brand's content, and it's closer than you think. Remember to snag your copy of The Content Marketing Coach at contentmarketingcoachbook.com!
-
Content Marketing Podcast 196: How to Rock Your Internal Content Marketing
13/10/2016 Duración: 27minIn Episode 196 of the Content Marketing Podcast, we’ll show you how to create an internal content marketing strategy that can turn employees into evangelists. Remember to download your free chapter of The Content Marketing Coach at contentmarketingcoachbook.com!
-
Content Marketing Podcast 195: Insights from the 2017 B2B Content Marketing Study
06/10/2016 Duración: 22minIn Episode 195 of the Content Marketing Podcast, we're sharing some key insights from the 2017 B2B Content Marketing Study conducted by the Content Marketing Institute and MarketingProfs. Remember to snag your copy of The Content Marketing Coach at contentmarketingcoachbook.com!
-
Content Marketing Podcast 194: Online Marketing for Schools: An Interview with Jon Buscall
29/09/2016 Duración: 42minIn Episode 194 of the Content Marketing Podcast, we welcome back Jon Buscall of Moondog Marketing to discuss his latest ebook, The Essential Guide to Marketing a School Online. Remember to snag your copy of The Content Marketing Coach at contentmarketingcoachbook.com!
-
Content Marketing Podcast 193: Creating Content for Global Audiences
22/09/2016 Duración: 27minIn Episode 193 of the Content Marketing Podcast, on a request from one of our listeners, we tackle the challenge of creating content for global audiences. Remember to snag your copy of The Content Marketing Coach at contentmarketingcoachbook.com!
-
Content Marketing Podcast 192: How to Stay Out of TL;DR Hell
15/09/2016 Duración: 25minToday we show you how to avoid one of the banes of many content creators’ existence: TL;DR, also known as "too long; didn't read." Remember to snag your copy of The Content Marketing Coach at contentmarketingcoachbook.com!
-
Content Marketing Podcast 191: 7 Content Marketing Trends to Watch in 2017
08/09/2016 Duración: 22minAs we start designing our content marketing strategies for 2017, here are seven trends to keep in mind that will shape our world next year. Remember to snag your copy of The Content Marketing Coach at contentmarketingcoachbook.com!
-
Content Marketing Podcast 190: The Back-to-School Episode
01/09/2016 Duración: 22minToday we’re talking about back to school — no not the back-to-school the kids are enjoying (or not) right now, but our own back-to-school efforts to become better at content marketing. Speaking of which, remember to pre-order your copy of The Content Marketing Coach at contentmarketingcoachbook.com!
-
Content Marketing Podcast 189: To Outsource or Not to Outsource: An excerpt from my new book, The Content Marketing Coach
25/08/2016 Duración: 28minToday we’re sharing some insights from my new book, The Content Marketing Coach, in helping you tackle the question “to outsource or not to outsource?” Remember to pre-order your copy at contentmarketingcoachbook.com!
-
Content Marketing Podcast 188: Building Your Strategy: An excerpt from my new book, The Content Marketing Coach
18/08/2016 Duración: 22minToday we’re sharing some insights from my new book, The Content Marketing Coach: Everything You Need to Get in the Game ... and WIN, with a look at the process of creating your content marketing strategy. Remember to pre-order your copy at contentmarketingcoachbook.com!