Askpat 2.0: A Weekly Coaching Call On Online Business, Blogging, Marketing, And Lifestyle Design

Today’s question comes from Steve. He started a blog with his daughter called http://Catemix.com. She wants to interview people in the music mixing industry; what tool can she use to record both sides of the call audio? The resources I discuss in this episode are TapeACall (https://www.tapeacall.com/), Zoom (https://zoom.us), Call Recorder for Mac by Ecamm (http://www.ecamm.com/mac/callrecorder/), and Pamela for Skype (http://www.pamela.biz/). Do you have a question about recording call audio? Record it at http://www.askpat.com/. Today's sponsor is DesignCrowd: A website that helps businesses crowdsource designs from over 500,000 designers worldwide. AskPat listeners can receive a free download and $100 off their next design by visiting https://designcrowd.com/askpat and entering the promo code "AskPat".

Kate has a question about virtual summits: In 2015-16 they were all the rage—are virtual summits still viable, or are they overplayed and overdone? You can find Kate online at https://katedoster.com. Do you have a question about virtual summits? Record it at http://www.askpat.com/. Today's sponsor is DesignCrowd: A website that helps businesses crowdsource designs from over 500,000 designers worldwide. AskPat listeners can receive a free download and $100 off their next design by visiting https://designcrowd.com/askpat and entering the promo code "AskPat".

Today’s question comes from Will: How can he grow his email list without being overly promotional? In this episode I mention my 100 Email Challenge, a free, three-day challenge to help you build an email list of 100 subscribers. Check it out at http://100emails.com. Do you have a question about email marketing? Record it at http://www.askpat.com/. Today’s sponsor is FreshBooks. Go to http://www.freshbooks.com/askpat and enter “Ask Pat” in the “How Did You Hear About Us?” section for more information.

Alana has a question about getting started. She’s building a new website and wants to get it finished in the next six months. What are the top resources that she should be using? A resource that I recommend using to get started is Leadpages, http://askpat.com/leadpages, which helps users build beautiful landing pages. I also recommend ConvertKit, http://askpat.com/convertkit, an easy to use email marketing platform. [Full Disclosure: I'm a compensated advisor and an affiliate for Leadpages and ConvertKit.] Do you have a question about websites? Record it at http://www.askpat.com/. Today’s sponsor is FreshBooks. Go to http://www.freshbooks.com/askpat and enter “Ask Pat” in the “How Did You Hear About Us?” section for more information.

Miha has a question about his online community. He doesn’t have a big advertising budget, but he wants to expand his community. How can he grow the reach of his website? You can visit Miha’s website at https://failuresanonymous.com/. Do you have a question about community growth? Record it at http://www.askpat.com/. Thanks to ZipRecruiter for sponsoring today's episode. Go to http://www.ziprecruiter.com/pat to get started posting jobs today.

Today’s question comes from Byron: How can he optimize or maximize marketing for a book on Amazon? What service could he use to manage the post-sale follow up? Byron’s site is https://bmxteacher.wordpress.com. Do you have a question about marketing? Record it at http://www.askpat.com/. Today’s sponsor is FreshBooks. Go to http://www.freshbooks.com/askpat and enter “Ask Pat” in the “How Did You Hear About Us?” section for more information.

David has a question about idea validation. He can’t seem to find an audience for his idea, even though he’s very passionate about it. How does he move on? Do you have a question about idea validation? Record it at http://www.askpat.com/. Today's sponsor is DesignCrowd: A website that helps businesses crowdsource designs from over 500,000 designers worldwide. AskPat listeners can receive a free download and $100 off their next design by visiting https://designcrowd.com/askpat and entering the promo code "AskPat".

Today, Bryce asks if, having been through online course-making, I would change anything in Will It Fly? Do you have a question about online business? Record it at http://www.askpat.com/. Today’s sponsor is FreshBooks. Go to http://www.freshbooks.com/askpat and enter “Ask Pat” in the “How Did You Hear About Us?” section for more information.

Today’s question comes from Billy. Should he continue blogging on his website related to his previous career, or should he move on to his new passion related to blogging an online business? How did Pat transition from Green Exam Academy to SPI? Billy’s website is https://www.smartpinoyblogger.com/. Do you have a question about online business? Record it at http://www.askpat.com/. Today's sponsor is DesignCrowd: A website that helps businesses crowdsource designs from over 500,000 designers worldwide. AskPat listeners can receive a free download and $100 off their next design by visiting https://designcrowd.com/askpat and entering the promo code "AskPat".

Ian has a question about his website. How should he set up his website’s navigation? What’s the first thing his guests should see on the homepage? Ian’s website is http://www.nextlevelguy.com/. Do you have a question about websites? Record it at http://www.askpat.com/. Thanks to ZipRecruiter for sponsoring today's episode. Go to http://www.ziprecruiter.com/pat to get started posting jobs today.

Scott has a question about email marketing. He noticed that my emails seem to have gotten shorter recently; is this intentional? Do shorter emails work better? In this episode I mention my free email challenge, http://100Emails.com. Sign up and learn strategies that will take you from 0 to 100 emails in 72 hours. Do you have a question about email marketing? Record it at http://www.askpat.com/.

Steve is starting a new blog and wants to know, how much content is enough? How can he find the right balance between too much and too little? Do you have a question about content strategy? Record it at http://www.askpat.com/. Today's sponsor is DesignCrowd: A website that helps businesses crowdsource designs from over 500,000 designers worldwide. AskPat listeners can receive a free download and $100 off their next design by visiting https://designcrowd.com/askpat and entering the promo code "AskPat".

Today’s question comes from Kristen, who asks: What is the best way to outsource content? Kristen's site is http://bestbeachdays.com. Do you have a question about content management? Record it at http://www.askpat.com/. Today’s sponsor is FreshBooks. Go to http://www.freshbooks.com/askpat and enter “Ask Pat” in the “How Did You Hear About Us?” section for more information.

Today’s question comes from Stephen. He has a successful niche site, but wonders, should reformat his content to also serve a more general industry? How would he do so? Stephen’s websites are http://www.scoopschool.com/ and http://insideicecream.com. Do you have a question about niche websites? Record it at http://www.askpat.com/. Today’s sponsor is FreshBooks. Go to http://www.freshbooks.com/askpat and enter “Ask Pat” in the “How Did You Hear About Us?” section for more information.

Jamie has a question about online content. He wants to teach other teachers how to create resources for sites like Teachers Pay Teachers. What platform and/or strategy should he use? In this episode I recommend Zoom, https://zoom.us, an easy to use tool for online summits. For online courses, I recommend Teachable, http://askpat.com/teachable. [Full Disclosure: As an affiliate, I receive compensation if you purchase through this link.] Do you have a question about online content? Record it at http://www.askpat.com/. Thanks to ZipRecruiter for sponsoring today's episode. Go to http://www.ziprecruiter.com/pat to get started posting jobs today.

Today’s question comes from Glen, who asks: How do you maintain a relationship with your audience members? What is it about people who reach out to you the first time that grabs your attention? Glen’s website is https://gaps.com/. Do you have a question about audience engagement? Record it at http://www.askpat.com/.

Sarah has a question about podcasts. She co-hosts a podcast with a friend. The trouble is that her friend hosts the podcast on her own SoundCloud account, rather than Sarah’s. How can Sarah maximize traction from the podcast and bring it back to her business? Sarah’s website is https://thefreelancenaturopath.com/. In this episode I mention https://lastpass.com and https://1password.com, great tools for password sharing with your team or business partner. Do you have a question about podcasts? Record it at http://www.askpat.com/. Today’s sponsor is FreshBooks. Go to http://www.freshbooks.com/askpat and enter “Ask Pat” in the “How Did You Hear About Us?” section for more information.

Jason and his wife, Chelsea, are starting their first online course. What was the process of choosing Teachable for Smart From Scratch? Jason and Chelsea’s blog can be found at http://www.jasonandchelsea.com/. In this episode I recommend Teachable, a great site for hosting courses. Check them out at http://askpat.com/teachable. [Full Disclosure: As an affiliate, I receive compensation if you purchase through this link.] Do you have a question about online courses? Record it at http://www.askpat.com/. Today’s sponsor is FreshBooks. Go to http://www.freshbooks.com/askpat and enter “Ask Pat” in the “How Did You Hear About Us?” section for more information.

Madhava works for a yoga studio in Australia, and his studio has just started to use live streaming to reach out to more people. What live streaming app does Pat use? In this episode, I talk about BeLive.TV (https://BeLive.tv), Livestream.com (http://livestream.com), and the folks at Live Streaming Pros (https://livestreamingpros.com/). Do you have a question about live streaming? Record it at http://www.askpat.com/.

Today’s question comes from William. He has some articles that drive traffic to his site, and would like to go back and add information to them. But he’s concerned that by altering the articles, Google will re-rank the page. Is there a strategy for editing this content? William’s website is http://fitness4backpain.com. In this episode I mention Episode 200 of The Smart Passive Income Podcast: How Deleting a Third of Your Content Can Triple Your Traffic—How to Do a Content Audit with Todd Tresidder. http://smartpassiveincome.com/session200. Do you have a question about content management? Record it at http://www.askpat.com/. Thanks to ZipRecruiter for sponsoring today's episode. Go to http://www.ziprecruiter.com/pat to get started posting jobs today.