Askpat 2.0: A Weekly Coaching Call On Online Business, Blogging, Marketing, And Lifestyle Design

Today's question comes from Jackie, who has written an ebook for a very narrow niche. Sales are good but not amazing. Should her next book topic be as narrow or should she go broader? Share your thoughts using #AskPat324. Jackie’s site is http://freedomthroughpassiveincome.com/. In this episode, I mention the tool Crazy Egg (http://www.crazyegg.com/). Do you have a question about topics for ebooks? Record it at http://www.askpat.com/.

Today's question comes from Alyce, who has a new website that is getting some attention. What can she do to keep building traffic? Alyce’s site is http://www.newstability.com/. In this episode I mention John Lee Dumas (http://entrepreneuronfire.com/), Caleb Wojcik (http://diyvideoguy.com/), Amy Porterfield (http://amyporterfield.com). Do you have a question about driving traffic to your website? Record it at http://www.askpat.com/.

Today's question comes from John, who asks how many listeners he should have before he starts selling advertising. I share what I’ve learned about podcast advertising. Do you have a question about podcast advertising? Record it at http://www.askpat.com/.

Today's question comes from Toni, who asks about software for keyword research in the Amazon Kindle marketplace. The Google keyword tools I recommend are Google Keyword Planner (https://adwords.google.com/KeywordPlanner) and Long Tail Pro (http://askpat.com/longtailpro) and Market Samurai. The Self Publishing Questions podcast has a good episode on this topic (http://www.selfpublishingquestions.com/keywords-tools/). One tool that specifically searches Amazon is available at Keyword Tool Dominator (http://www.keywordtooldominator.com/k/amazon-keyword-tool). Do you have a question about the Amazon Marketplace? Record it at http://www.askpat.com/.

Today's question comes from Michael, who wants to restrict access to his email list incentive. What’s the best way to do this? In this episode I mention the WordPress SEO Plugin by Yoast (https://yoast.com/wordpress/plugins/seo/) and Meta Robots WordPress Plugin, also by Yoast (https://yoast.com/wordpress/plugins/meta-robots-wordpress-plugin/). Do you have a question about setting up your email list incentive? Record it at http://www.askpat.com/.

Today's question comes from Josh, who has a question about Facebook pages for businesses. Should he use a Page or a closed Community Group page? Josh’s site is http://www.bestpedometerreview.com/. Do you have a question about using Facebook with your business? Record it at http://www.askpat.com/.

Today's question comes from Jim, who has a question about running Facebook ads. Is it a good idea to restrict Facebook ads to the United States? Jim’s site is http://www.microtutes.com/. In this episode, I mention Amy Porterfield’s (http://www.amyporterfield.com/) strategy for driving email signups to a webinar. A good webinar platform is GoToWebinar (http://www.gotomeeting.com/online/webinar). Rick Mulready has lots of advice on Facebook ads (http://rickmulready.com/). I also mention The Verge (http://www.theverge.com/). Do you have a question about using Facebook ads? Record it at http://www.askpat.com/. If you have advice to share, use #AskPat318.

Today's question comes from Alex, who wants to know what tweaks he can make to his homepage to improve sales. Alex’s site is http://www.cowboybillytime.com/. Cowboy Billly looks like Chase Reeves from Fizzle (http://fizzle.co/) and that is awesome. I give my advice on how to tweak the homepage—I have some easy changes that will improve optimization. Do you have a question about improving your sales page to increase conversions? Record it at http://www.askpat.com/.

Today's question comes from RK, who has a friend with a large social media following. How can his friend monetize this following? Do you have a question about monetization? Record it at http://www.askpat.com/. If you have advice, share it using #AskPat316.

Today's question comes from Marty, who has a question about joint venture partnerships. Marty’s site is http://www.golfstrategyschool.com/. Marty mentioned the AudioTechnica ATR2100 microphone and my video podcast SPI TV (http://watchspi.tv), as well as the Fizzle membership community (http://fizzle.co). Do you have a question about partnerships? Record it at http://www.askpat.com/. If you have advice for how Marty can provide value to his partners, share it with #AskPat315.

Today's question comes from Kris, who has a question about podcast advertising. I’ve learned a lot about podcast advertising and share my favorite resources. John Lee Dumas’s guide to podcast sponsors is incredibly helpful: http://entrepreneuronfire.com/podcast-sponsorships. I discussed podcast sponsorships with John Lee Dumas on Smart Passive Income Podcast episode 96 (http://www.smartpassiveincome.com/session96). Do you have a question about podcast sponsorships? Record it at http://www.askpat.com/.

Today's question comes from Sam, who asks which I think makes a bigger impact: a blog or a podcast. I share my thoughts on blogging, podcasting, and video blogging. Do you have a question about getting started? Record it at http://www.askpat.com/.

Today's question comes from Tom, who wonders why visitors to his site are not using it—even when they can get paid to use the site. I offer my thoughts. Tom’s site is http://crowdfoto.net/. Do you have a question about your website’s conversion? Record it at http://www.askpat.com/.

Today's question comes from Ollisha, who needs some advice for getting started building a website. Here are the resources I recommend exploring in this episode: Squarespace (http://squarespace.com/), Bluehost (http://smartpassiveincome.com/bluehost); Entrepreneur on Fire (http://www.entrepreneuronfire.com/); Gary Vaynerchuck’s Jab, Jab, Jab, Right Hook (https://www.garyvaynerchuk.com/new-york-times-bestselling-aut-649919693.html); and the Getting Started button on Smart Passive Income (http://www.smartpassiveincome.com/passive-income-101/). Do you have a question about getting your business started? Record it at http://www.askpat.com/.

Today's question comes from Tracy, who wants to make his blog look better. Should he learn copywriting? Tracy’s site is http://www.tracerammo.com/. I recommend checking the resources at Copyblogger (http://www.copyblogger.com/), especially this Copyblogger post on formatting (http://www.copyblogger.com/formatting-wordpress-posts/) Do you have a question about your blog’s appearance? Record it at http://www.askpat.com/.

Today's question comes from Donna, who has an observation about the way she uses emails from companies. When is it a good idea to clean your email list? Share your thoughts at #AskPat309. Do you have a question about managing your email list? Record it at http://www.askpat.com/.

Today's question comes from Jake, who wants to know why I recommend Pretty Link Lite vs Simple 301 Redirects. Jake’s site is http://www.familybeforefortune.com/. The two plugins Jake references are Pretty Link Lite (https://wordpress.org/plugins/pretty-link/) and Simple 301 Redirects (https://wordpress.org/plugins/simple-301-redirects/). I also explain what 301 redirects are. Do you have a question about managing links? Record it at http://www.askpat.com/.

Today's question comes from Richelle, who asks if the information on my site is current. I take a wider view of the question and share how to tell if what you’re reading online is current. For current social media advice, check out Social Media Examiner (http://socialmediaexaminer.com/). Share your tips on this topic using #AskPat307. Do you have a question about keeping your blog current? Record it at http://www.askpat.com/.

Today's question comes from Giovanni, who asks about the use of a donation button. Is it a good idea to add a donation button to his site? Giovanni’s site is http://liveanddare.com/. I talk about the Muse headset (http://www.choosemuse.com/) and the Headspace app (https://www.headspace.com/). I also mention the guide I created for my niche site, Green Exam Academy (http://www.greenexamacademy.com/). For more on pay-what-you-want, listen to Smart Passive Income Podcast #58 (http://www.smartpassiveincome.com/session58). Share your thoughts on this topic using #AskPat306. Do you have a question about monetizing your site? Record it at http://www.askpat.com/.

Today's question comes from Daniel, who wants to know how to get traffic to a new site without paid advertising. I share my advice; share yours using #AskPat305. I mention the Smart Passive Income Podcast session 145 with Kimanzi Constable (http://www.smartpassiveincome.com/session145) and the roundup post on FoodTruckr (http://foodtruckr.com/2013/10/what-i-wish-id-known-before-starting-my-food-truck/). Head over to the Podcast Awards to vote for AskPat (http://www.podcastawards.com/). Do you have a question about your website’s traffic? Record it at http://www.askpat.com/.