Carrotcast - Amplify Your Life, Income, And Real Estate Game With Trevor Mauch

So you want to take your business nationwide and start attracting motivated seller leads from all over the country? Is it doable? Absolutely. It might even be easier than competing locally, in some ways. Today, Bryan Sekine shares his roadmap for how to rank & attract motivated seller leads nationally. We talk about how to structure the pages on your website for various markets, what content to create, how to approach backlinks, and the biggest mistakes to avoid when going national. Listen in!Work with Bryan from Fox & Owl Marketing in the Carrot Marketplace: https://marketplace.carrot.com/services/fox-owl-marketing-seo/The "should I water my foundation in Texas" article from Bright Bid Homes: https://www.brightbidhomes.com/blog/should-i-water-my-foundation/---------------------Chapters:00:00 Intro02:16 - National vs Local SEO: Is it Doable?03:45 - The Challenge of Expanding to New States04:25 - Overall Strategy: Launching a National Website08:08 - Common Mistakes & Google Business11:30 - How to B

If people visit your website from ANY marketing source and you don't retarget them with low-cost Facebook ads, deals are likely slipping through the cracks. This week, Kiley Newbold, who's run successful ads for investors all over the country, joins us to talk about how we can easily set up a retargeting campaign on Facebook to convert more website visitors into valuable leads, as well as best practices for your Facebook ads. Listen in! ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years. 

Want your website to stand out from competitors in your market AND convert more traffic into leads? Today we're breaking down a handful of things you can easily implement on your site to make it look great, grab attention, and convert site traffic at a higher rate. Let's dive in!Mentioned in this Episode:Coolors.coBlog Post: More Ways to make a Carrot site stand out: https://carrot.com/blog/how-to-customize-carrot-website/  ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years. 

What does it take to close 1,000 deals over 9 years, to net $100k in one month with a very small team?! A long-time friend of Carrot, Mr. Beau Hollis, has done it. I invited him on to share his story of grinding it out on cold calls to building a stable business that lights him up, because it's wild, powerful, and very relatable. We talked about how his strategies have shifted, both in marketing and building teams. We talk about which skills have allowed him to be successful. And lastly, we talk about how he's built a brand in a way that carries him through unpredictable markets. If you want to build a business that lights you up like Beau, listen in.Beau's Carrot site: Simplysold.comBeau on Instagram: https://www.instagram.com/beauhollis/ ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x

Struggling to rank your real estate website in competitive markets? You’re not alone. We get it — SEO can feel overwhelming. So, instead of sharing opinions on what it takes to rank, we thought we’d let the data speak for itself! We analyzed the top-ranking Carrot sites across 8 markets (6 large, 1 medium, and 1 small) for the most competitive keyword “Sell my house fast [location]” to answer this question: What specific actions are driving their high rankings? Let's dive in! Check out the full blog post here: https://carrot.com/blog/top-ranking-carrot-sites-7-things/ ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years. 

Novations. They're highly misunderstood, underleveraged, and more controversial than most any other exit strategy in real estate investing. I wanted to get a thorough understanding of how novations work so I could decide if they're ethical when to use them, and how you would position them to a seller. Joe Cipollini of The Brewer Method was able to break down how they position novations in a transparent way that allows them to close more deals while creating more win-wins. If you're a real estate investor, do yourself a favor — add another valuable tool to your negotiation toolbox and listen in. Enjoy this special session from Carrot Summit 2024! ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years. 

Ever wonder why some brands stick in your mind while others fade away? Curious how your competition consistently attracts and closes more deals? In our latest episode, we’ve reverse-engineered the branding strategies of five highly successful real estate investors. We’ll reveal the seven specific things they excel at in branding and marketing—insights that might surprise you. ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years. 

If you're getting ghosted by prospects and losing deals to competition based on price alone, it's likely because of you're value proposition. Trevor & Brady dive into the marketing psychology of why this matters, how to create a compelling value proposition that wins more deals, along with real examples from other real estate investors that you can implement & reverse engineer. Let's dive in. ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years. 

We reverse-engineered the top 5 highest-converting websites from Investors using Carrot to generate motivated seller leads SO THAT you can see exactly what it takes to do the same. I think you'll be surprised by the simplicity of the commonalities. Let's dive in! Get more content about design & conversion at Carrot.com/convert ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years. 

Marketers love to say "SEO is Dead" or any marketing method for that matter. But is it true? Trevor & Brady talk about the future of SEO, what it means for you if you rely on SEO for lead gen, and what you should be paying attention to stay ahead of the curve. ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years. 

Steve Rozenberg had 1 dream as a kid: fly big planes. He accomplished that dream, but had to pivot to real estate investing after the tragic events of 9/11 left him furloughed. I had him on the show to share how he used the skills, systems, and process of a pilot to build & scale a portfolio, that he would end up selling to venture capitalists. He's quite the accomplished investor who started as a wholesaler who knows nothing and now teaches other investors how to treat their business like a pilot by leading & systematizing like nobody else. Mentioned in this episode:Give to Steve's foundation: https://livelikejett.com/Work with Steve: https://steverozenberg.com/Need coaching for your RE biz? See if Carrot's EPIC program is a fit for you. Carrot.com/epic ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.co

In case you missed last week's live Carrot Summit, we had the chance to talk with one of the leading experts in SEO - Nathan Gotch. He walked us through his process for keyword research, how to prioritize your SEO efforts, how to stand out as the SEO & AI landscape changes, and more pro tips. In lieu of our weekly live show, I hope you enjoy this special conversation we've pulled out of the Summit recordings vault :)  ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years. 

Alex Pardo ran a successful wholesaling business for over 15 years, generating millions in profit. We had a chance to ask him about what worked and what didn't for marketing, hiring, scaling, and everything in-between! If you're just getting started wholesaling real estate, listen in to save yourself some of the headache Alex ran into & learn how to replicate what worked really well for him! ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years. 

If you want more business from your website, you need to build more trust. The nuances of how you position the trustworthiness of your company online have a dramatic impact on your ability togenerate leads. Trevor & Brady break down 7-10 actionable steps you can take to build more trust on your website that will be on the basics of adding testimonials and personalizing your content. Listen in to get our ninja tips to rank higher in Google and convert more visitors into warm prospects. ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years. 

In Google's eyes, What does it mean to be an "authority?" Today Trevor & Brady share actionable ways to increase authority on your website and talk about how to approach authority from a holistic marketing sense so that you can build a brand bigger than just SEO. We also share a little bit about the recent Google leak! ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years. 

The real estate investing space has become more competitive when it comes to SEO. But, Josue, a real estate developer & investor out of Boston has shifted his 3 Carrot websites to go after low-hanging fruit that other investors are ignoring. We talk about what he's done to rank #1 in Google for a variety of terms, the different use cases for his websites & how he monetizes a variety of leads, how he's held his rankings by staying hyper-local and leveraging his credibility, and how he prioritizes his SEO efforts. We also touch on his journey from a newbie investor to a respected developer. Listen in if you want leads & deals like Josue! Mentioned in this episode:Josue's Carrot Site: https://www.velneydevelopment.com/Josue on twitter: https://twitter.com/velneydevJosue on Facebook: https://www.facebook.com/profile.php?id=100060571653411Josue on IG: https://www.instagram.com/josue_velney/?hl=enAbout Josue:Josu’e Velney is the Owner/CEO of Velney Development LLC, a VBE & MBE-certified real estate

If you want your content to rank AND convert, you can't ignore Google's "E.E.A.T." - This is a 3 part series on actionable ways of ensuring your content has adequate Experience, Expertise, Authority, and Trust. Today we give away Chat GPT prompts that make it easier to create stellar content that ranks, explain why all of this even matters, and share real examples of Carrot members who are doing this really well. Listen in! ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years. 

What real estate investor would be crazy enough to give a chunk of their profits back to the house seller after closing a deal? Seth would. His refreshing approach to investing has helped him not only consistently close profitable deals, but to gain a sense of fulfillment & peace. I invited him to share a story about how he was able to truly serve a seller and help them out when they needed it most, plus talk about how his transparency in negotiation helps him win over sellers with ease.Mentioned in this episode:Seth's Carrot Site: https://www.sethbuyshouses.net/ ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years. 

How much text do you need on a page to rank? what about converting a website visitor into a lead? Trevor & Brady demystify word count, talk about why Carrot sites are so "wordy," and when to use long-form copy vs. short-form. Listen in! ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years. 

Want to supplement your Evergreen SEO efforts with quality leads, fast? Pay-Per-Lead is a great way to do that. Andy Kolodgie & Brady talk about how to vet a pay per lead company, insider tips on how to get leads cheaper, and other tips to help you get the max ROI from your paid marketing efforts.You can find Property Leads and our other trusted partners in the Carrot Marketplace at marketplace.carrot.com! ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.