Marketer Of The Day With Robert Plank: Get Daily Insights From The Top Internet Marketers & Entrepreneurs Around The World

Finding happiness and positivity amidst chaos and negativity can be challenging. The weight of the world’s issues can sometimes feel overwhelming, making it hard to stay upbeat and focused. Overcoming these feelings often requires intentional effort and finding small ways to cope with the surrounding challenges. Dr. Allen Lycka, host of the popular radio show "Live with the Famous Dr. AL," has overcome his own personal struggles, including a near-death experience and a misdiagnosis of ALS, to emerge as a beacon of hope and inspiration. Dr. Lykca emphasizes the importance of starting each day with gratitude, focusing on the small joys and blessings in life. He provides practical tips, such as identifying three things to be grateful for each morning, to help listeners cultivate a positive mindset and overcome the negativity that often permeates our daily lives. Today, Dr. Lykca shares his powerful strategies for living a fantastic life. Stay tuned! Resources Dr. Allen Lycka: Transformational Speaker

Running a small business can feel overwhelming, especially when you're buried in the chaos and complexity of daily operations. It's easy to get stuck playing gatekeeper, managing endless administrative tasks that pull you away from focusing on growth and serving your customers. This constant juggling can leave you feeling drained and frustrated, struggling to find the time and energy for what really matters. As the Senior Director of Customer Success at method.me, Nelson De Miranda is a seasoned expert in empowering small businesses to break free from the chaos of daily operations. With a background spanning technical marketing, sales, and customer service, Nelson understands the unique challenges facing growing companies - from getting bogged down in tedious administrative tasks to struggling to scale efficient workflows. Today, Nelson discusses the importance of leveraging no-code platforms to automate workflows and empower small businesses to grow beyond the limitations of off-the-shelf software, while

Is your business's marketing message feeling stale and outdated? Too often, businesses get stuck focusing on the features and investments they've made, rather than the human connection that truly resonates. As businesses evolve, so too must their storytelling. With the right guidance, even long-established brands can rediscover the spark that made them special in the first place. Are you ready to breathe new life into your company's story? The path forward may be closer than you think. Wayne Stanley is the Chief Inspiration Officer at Bowe Digital, a marketing agency acclaimed for helping small businesses craft compelling brand stories. With over a decade of experience, Wayne specializes in revitalizing outdated marketing strategies and reigniting enthusiasm within organizations. His unique approach combines customer insights, employee workshops, and creative storytelling to uncover the authentic essence of a business. Today, Wayne discusses the importance of crafting a compelling and evolving brand story

Limiting beliefs can significantly hold you back from reaching your full potential, often manifesting as procrastination, fear of public speaking, or difficulty in marketing your business effectively. These internal barriers can create self-doubt and hinder your progress in both personal and professional areas. Overcoming these challenges is essential to unlocking your true capabilities and achieving the success you desire. Shelly Lefkoe is a transformational coach and expert in eliminating the limiting beliefs that sabotage success. For over 35 years, she has helped people from all walks of life free themselves from unwanted behaviors and emotional patterns, such as imposter syndrome, fear of public speaking, and the inability to market their businesses effectively. Shelly's unique process goes beyond coping mechanisms, directly addressing the root cause of these issues - the unconscious beliefs that shape our perceptions and actions. Today, Shelly discusses how our unconscious beliefs shape our behaviors

Are you a franchise owner or marketer struggling to effectively scale your local marketing efforts? Franchisees often find themselves overwhelmed with the daily responsibilities of managing operations. This leaves them with little time to focus on marketing efforts. As a result, they may struggle to promote their business effectively. Balancing these tasks can be a significant challenge for many franchisees. Brett Campbell is a seasoned franchise marketing expert with nearly 30 years of experience driving profitability, growth, and brand excellence for major brands like Papa John's and Tropical Smoothie Cafe. As the co-founder of LOMA Platform, Brett has developed a unique solution to address a critical gap in the franchise industry - the lack of scalable tools to support local store marketing efforts. Today, Brett discusses the challenges franchise owners and marketers face in effectively executing local store marketing efforts. Stay tuned! Resources LOMA Platform Website Brett Campbell on Linke

What are the keys to successful digital marketing and advertising in today's landscape? Explore the fundamentals of advertising that still apply, even as the tools and technologies continue to evolve. Learn how to blend the old and the new to deliver measurable results for your business, and discover the common pitfalls to avoid when running paid advertising campaigns. Skip Wilson is a digital media pioneer who has shaped the advertising landscape for decades. As the co-founder of Draft Media Partners, he empowers businesses to reach their target audiences with precision and measurable results. Today, Skip discusses his expertise in blending traditional advertising fundamentals with new digital technologies, shared strategies for troubleshooting underperforming paid advertising campaigns, and recounted his career journey from copywriter to digital media pioneer, offering insights on the challenges and lessons learned as an entrepreneur. Stay tuned! Resources DRAFT Media Partners Website DRAFT Med

The U.S. faces serious funding challenges for transportation infrastructure, impacting safety and progress. How can we raise public awareness to advocate for better roads and bridges? What kind of leadership is needed to push for improvements in the construction and materials industries? We need to explore these questions to ensure safer and more efficient infrastructure. Michael Sakata is a visionary leader in the transportation infrastructure industry. As the President and CEO of the Maryland Transportation Builders and Materials Association (MTBMA), he is at the forefront of addressing the critical challenges facing America's crumbling roads, bridges, and transportation systems. Today, Michael talks about the critical funding challenges facing transportation infrastructure in the United States, the importance of raising public awareness and advocacy, and the leadership required to drive progress and improve safety in the construction and materials industries. Stay tuned! Resources Maryland Transp

Imagine a future where AI not only predicts your blood sugar levels but also helps prevent spikes before they happen. What if your smartwatch could give you real-time advice tailored just for you? How might these advancements change the way you manage your diabetes daily? The possibilities are exciting and could transform care as we know it. https://www.youtube.com/watch?v=LqwSIMuB1Fs Dr. Shimon Zilbershlag is a visionary in the field of healthcare technology. As the CEO of CureChat, he has developed Dana, an innovative AI chatbot that revolutionizes diabetes management. Driven by his passion for improving lives, Dr. Zilbershlag has leveraged his expertise in software, AI, and management to create a personalized, culturally-tailored solution that addresses the emotional and social challenges of living with diabetes. Today, Dr. Zilbershlag discusses the inspiration behind creating Dana. Stay tuned! Resources CureChat Website Shimon Zilbershlag on Facebook Shimon Zilbershlag on LinkedIn

Feeling overwhelmed with the daily grind and struggling to grow your business is a challenge many entrepreneurs face. The constant pressure of managing everything alone can lead to stress and burnout. This reactive approach often leaves you exhausted, unable to focus on what truly matters. The difficulty lies in juggling immediate tasks with strategic planning, making it feel like you're always one step behind. Embracing virtual assistants and prioritizing key activities can unlock more time, reduce stress, and boost profitability, helping you regain control and focus on what you love. https://www.youtube.com/watch?v=k7uowg3SNk8 Barry Coziahr, owner of teambuilders.agency, is a seasoned expert in helping business owners maximize their time, increase profitability, and focus on the tasks they love most. With his unique approach to vetting, training, and managing virtual teams, he helps his clients unlock their full potential and achieve their business goals. Today, Barry discusses the power of virtual

Imagine a world where your small business runs like a well-oiled machine, effortlessly attracting and retaining customers while you focus on what you do best. No more late nights stressing over marketing strategies, no more guesswork. Sounds like a dream, right? Well, welcome to the world of marketing systems and automation – a game-changer for small businesses everywhere. https://www.youtube.com/watch?v=XuKLgwiUrK8 Enter Alex Thoric, a digital marketing guru and the founder of a marketing agency, as well as the co-founder of Building Income on Demand. In just under two years, Alex has made a big splash in the marketing world by helping a variety of industries, including spas, gyms, coaches, consultants, real estate, and restaurants, create effective marketing systems. He has simplified his wisdom into a nine-step process that has shown success across multiple industries. Today, Alex shares insights on creating marketing systems, leveraging automation, building a content machine, and achieving busines

Transactions often happen with just a click, you might think that the human touch has become obsolete. But guess what? The reality is quite the opposite! Authentic relationships are still the cornerstone of successful business operations. Whether you're a solopreneur or a C-suite executive, the power of genuine connections can make a huge difference in your business growth and sustainability. So, how do you foster such relationships in an age where digital interactions often overshadow face-to-face meetings? https://www.youtube.com/watch?v=SAnnEbPzc_w Ashlie Marshall, CFO of Tier Level and Printed Theory, is an example of how authentic relationships can fuel business growth. She believes in focusing on transparency, honesty, and the human touch in all business dealings. Ashlie truly values genuine interactions and always insists on being honest, even when it's a bit uncomfortable. Today, Ashlie shares insights on fostering authentic business relationships, overcoming growth roadblocks, the challenges

Imagine a world where the best medicines come from nature, not a lab. This is not a story from the past; it's happening now. As cannabis and functional mushrooms become more accepted and legal, medicine is changing fast. This change is not just about getting high; it's about using plants for overall health by combining old knowledge with new science. Welcome to the future of plant-based medicine. Meet Robert Johnson, a veteran of the cannabis and hemp industry and the CEO of Custom Capsule Consultants. Johnson is not just another entrepreneur riding the wave of legalization; he's a pioneer with a deep passion for plant medicine. He talks about the secrets of entrepreneurship and business success, merging health innovation with business strategies and exploring the rapidly evolving landscape of cannabis, hemp, and functional mushrooms. Tune in to discover the importance of precise dosing, the changing public perception of plant medicine, and the future of these groundbreaking industries. Resources My

Every entrepreneur, marketer, and business owner knows the struggle of attracting and retaining customers. But what if there was a way to simplify this daunting task? What if the secret to skyrocketing your business's success was right in front of you, waiting to be discovered? Effective marketing strategies blend various tactics, from identifying target audiences to crafting compelling messages and choosing the right channels to disseminate those messages. Meet Kirby Hasseman, a renowned author who has penned five books, including the popular "Hit the Target." He hosts the podcast "Delivering Marketing Joy" and is the CEO of Hasseman Marketing and Communications, a full-service marketing company. He discusses his target marketing framework, the importance of understanding the difference between brand and direct marketing, and the crucial role of list building. Tune in as Kirby Hasseman delivers marketing wisdom and joy, and be prepared to take your business to new heights! Resources Kirby Hasseman'

The workplace is changing. Imagine a business where creativity flourishes, old hierarchies vanish, and employees work without a boss. This is the future of work—self-managed organizations that boost productivity and human satisfaction. This change not only alters how work is done but also redefines the employee-employer relationship, making it more collaborative and less hierarchical. Meet Jon MacDonald, an expert in digital experience optimization and author of "Behind the Click: How to Use Hidden Psychological Forces That Shape Online Behavior to Craft Digital Journeys That Delight, Engage, and Convert." Jon shares innovative strategies for enhancing user experience and increasing website conversions. He discusses the importance of understanding consumer psychology, the role of digital experience in customer satisfaction, and practical steps for optimizing online journeys. His expertise lies in creating websites that not only attract but also convert visitors effectively. Tune in to discover how to embra

In a time when digital marketing is everywhere, like email campaigns, social media ads, and SEO strategies, it might be surprising that direct mail is becoming popular again. Yes! The same direct mail that used to fill your mailbox with catalogs and postcards is now getting a boost from artificial intelligence (AI). This mix of old and new is turning out to be a strong tool for businesses to connect with their customers better. In this episode, our guest, Jeff Tarran, the COO of Gundir, is at the forefront of integrating AI with direct mail. His company specializes in using address-based data to help B2B and B2C businesses drive new leads and close more sales. Jeff and his team are not just using AI to improve direct mail—they are redefining it. Listen in as they discuss the integration of AI with direct mail, the importance of building effective teams, innovative uses of QR codes, and more. Stay tuned to learn about the latest trends in direct mail marketing and discover how to enhance your marketing stra

How can real estate agents succeed in this dynamic landscape while maintaining authenticity? In today's real estate market, traditional tactics like cold calling are challenged by evolving consumer preferences and technological advancements. Agents now face the dual challenge of standing out in a crowded field while avoiding pushy sales techniques that often repel potential clients. The key to success will be using unconventional approaches to building genuine client relationships, leveraging technology, and personalizing outreach.   In this episode, our unique and energetic guest, Jeff Halligan, a dedicated real estate professional at Epique Realty, serves the greater Sandpoint and Bonner County areas of North Idaho. He has 30 years of experience in the industry and brings a multifaceted approach, combining his expertise in real estate with skills in online presence development, e-commerce, and digital marketing. Listen in as they discuss the importance of understanding buyer needs, embracing new technolo

The workplace is changing. Picture a business where creativity thrives, old hierarchies disappear, and employees lead without a boss. This is the future of work—self-managed organizations that aim to increase productivity and human satisfaction. This shift not only transforms the way work is done but also redefines the employee-employer relationship, making it more collaborative and less hierarchical. https://youtu.be/4xj_dy0p_Zc Meet Doug Kirkpatrick, an organizational change consultant, TEDx speaker, executive coach, author, and educator who shares innovative strategies for self-management in the workplace on organizational change and the future of work. He discusses the importance of organizing around core principles, natural leadership's power, and commitment-keeping's significance. His expertise lies in creating organizations that are as creative and adaptable as those within them. Tune in to discover how to embrace the future of work and thrive in a rapidly changing world. Resources Doug

Imagine being able to share your knowledge with thousands of listeners, build trust, and get new clients for your business—all from your home office. Podcast guesting is the secret weapon that smart business people use to boost their brands. Today, where content is very important, podcasts let you reach interested audiences, and being a guest on the right shows can transform your business trajectory. https://youtu.be/uxiY-IjypLE Meet Trevor D. Oldham, Founder of Podcasting You, who shares expert insights on leveraging podcast guesting for business growth on alternative investments. He discusses the importance of choosing the right podcasts, the benefits of consistent podcast guesting, and the critical role of having a well-designed website to capture leads. Tune in to discover how podcast guesting can enhance your brand recognition, generate quality leads, and establish credibility in your industry. Resources Podcasting You Website Podcasting You on Facebook Trevor Oldham on LinkedIn

Struggling to scale your business while being overwhelmed with day-to-day operations is a common issue for many entrepreneurs. Feeling trapped in a cycle of reactive management can make it difficult to focus on strategic growth. This constant firefighting can leave you exhausted and unable to see the bigger picture. The challenge is balancing immediate demands with long-term planning, which can feel nearly impossible at times. https://youtu.be/dw1tE-R9Vjc Benjamin Moróne is the founder of Zabota, a game-changing remote staffing company. With a keen eye for talent and a passion for connecting businesses with skilled professionals, Benjamin helps overwhelmed entrepreneurs transform their operations. His expertise lies in sourcing top-tier remote talent from Central and Eastern Europe and Latin America, focusing on executive assistants and project managers who can systematize and scale businesses. Today, Benjamin discusses the power of hiring skilled remote talent, common pain points for small business o

Are you struggling to connect with your customers and keep up with industry changes? As an optometrist, have you been overwhelmed by the business side of running your practice? Many businesses tend to focus on pleasing suppliers and third-party payers while neglecting the end consumer. However, it's crucial to remember that everything starts and ends with the consumer. This shortsightedness leaves industries vulnerable to outsiders willing to listen and respond to customer frustrations. In an age where consumer preferences and technologies are constantly shifting, can your business afford to remain static?  Meet John D. Marvin, president and CEO of Texas State Optical, who shares invaluable insights on staying relevant in an industry ripe for disruption. He discusses strategies for truly understanding customers, disrupting outdated norms, and positioning your brand for long-term success by catering to consumer preferences. Tune in to discover how planning and a laser focus on customer needs can lead to a b