Marketer Of The Day With Robert Plank: Get Daily Insights From The Top Internet Marketers & Entrepreneurs Around The World

Running a business while trying to support a family can feel like an endless balancing act, especially when marketing feels confusing or out of reach. With so many strategies, platforms, and experts claiming to have the "right" answer, it’s easy to get stuck in analysis paralysis. The real struggle isn’t just figuring out where to start—it’s finding a simple, sustainable way to attract customers without burning out. Growth happens when marketing stops feeling like a chore and starts working in a way that fits your business and life. Amber Gaige is the Chief Marketing Advisor for Far Beyond Marketing and an engaging and inspirational story brand marketing expert. She is also the author of the best-selling book "The Far Beyond Marketing Guidebook." Today, Amber shares her expertise in making marketing easier and less overwhelming for entrepreneurs, especially solopreneurs. She emphasizes the importance of following a simple formula, having fun, and delegating weaknesses to build a successful and scalable bus

AI-driven marketing is changing fast, and businesses that figure out how to use it effectively gain a real edge. The challenge isn’t just adopting AI tools—it’s knowing how to integrate them in ways that actually improve customer engagement, personalization, and efficiency. Many struggle because they either overcomplicate things or rely too much on automation without keeping a human touch. The key is using AI to enhance strategy, not replace it, so that marketing feels smarter, more targeted, and still genuinely connected to the audience. Hikari Senju is the founder and CEO of Omneky, a cutting-edge platform that leverages generative AI to create personalized advertising content across digital channels. With a background in computer science and a deep focus on AI, Hikari has been at the forefront of this technology. Today, Hikari shares insights into the evolving landscape of AI-powered marketing. He discussed Omneky's end-to-end workflow solution, which helps businesses streamline the creative process, fr

Turning creativity into a business is tough because it requires wearing two very different hats—artist and entrepreneur. It’s not just about making great work; it’s about finding the right audience, pricing confidently, and navigating the business side without losing the joy that started it all. The struggle often comes from balancing creative freedom with the need to market, sell, and stay financially stable. The ones who make it work aren’t always the most talented—they’re the ones who figure out how to make their passion and business goals work together. https://www.youtube.com/watch?v=yI2tDDqFxFs Pia Silva is the founder of No BS Agency Mastery, a program that teaches one to two-person branding agencies how to scale to $30,000 monthly revenue without employees. She is also the author of the book "Badass Your Brand" and the host of the "No BS Agency" podcast. Today, Pia shares her expertise on helping creative professionals overcome the common challenges they face in running a successful business,

Understanding invisible disabilities starts with recognizing that just because someone looks fine doesn’t mean they aren’t struggling. Conditions like chronic pain, mental health disorders, and neurological differences often go unnoticed, leading to misunderstanding or even skepticism. The best way to support people is by listening, believing their experiences, and creating environments where they don’t feel pressured to "prove" their challenges. Small shifts in awareness and empathy can make a huge difference in helping them feel seen and supported. https://www.youtube.com/watch?v=r7iAlerE_PA Amie Jean is a poetic and vibrant nonprofit founder, as well as the Position 8 Commissioner for the Houston Commission on Disability. Through her work, she aims to bring art, mindfulness, and adaptive yoga to individuals with disabilities. Today, Amie talks about her focus on an adaptive yoga teacher training program, which specializes in yoga for wheelchair users. She shares her journey with multiple sclerosis,

Building real wealth and creating a lasting legacy isn’t just about making money—it’s about making the right moves over time. For many, the challenge isn’t earning; it’s knowing how to grow, protect, and pass down what they’ve built. Unexpected setbacks, financial complexity, and even mindset blocks can make the journey feel harder than it should be. The people who succeed aren’t always the ones who start with the most, but the ones who stay focused on the bigger picture and keep moving forward. https://www.youtube.com/watch?v=48tTH-aYCfY Dr. Teresa R. Martin is a distinguished real estate attorney and entrepreneur with over 25 years of experience. She is the founder of Generational Wealth Zone and the Fiscally Fabulous Summit, dedicated to advancing women in real estate investing and business through education, mentorship, and empowerment. Today, Dr. Martin shares her passion for building generational wealth and breaking the chains of generational poverty. Stay tuned! Resources Enjoy Your Lega

AI moves so fast that it feels like you’re always playing catch-up, unsure of where to start or how to use it effectively. For many businesses, the real challenge isn’t just adopting AI—it’s figuring out how to make it work in a way that actually makes life easier instead of more complicated. When used well, it can automate tedious tasks, uncover insights, and open up new possibilities, letting you focus on the creative or strategic work that really matters. The key isn’t just having AI—it’s making sure it works for you, not the other way around. Ken Cox is an entrepreneur, author, and coach who is the visionary behind Inlink, a game-changing platform for all things digital. As an early adopter of technologies like cryptocurrency and Bitcoin mining, Ken has a proven track record of staying ahead of the curve. Today, Ken dives into the exciting world of AI employees. He explores how these narrow-focused agents can handle tasks like managing Google reviews, building sales funnels, and even automating custome

Writing a book is one thing—getting it published and into readers’ hands is another battle entirely. Traditional publishing can feel like an endless waiting game, while self-publishing comes with the challenge of standing out in a crowded market. Even after the book is out, getting people to notice it requires just as much effort as writing it in the first place. The hardest part isn’t just finishing the book—it’s making sure it actually reaches the audience it deserves. Erik Seversen is a renowned author, speaker, and entrepreneur who has lived an extraordinary life. He has hitchhiked from London to Central Africa, lived with a remote tribe in the Amazon, and built and sold successful businesses. Erik has published 15 best-selling books on topics such as mindset, peak performance, and AI, and has helped over 300 people become best-selling authors. Today, Erik shares his insights on the power of compilation books, discussing the strategies he uses to ensure successful book launches, including the importanc

Success isn’t always as exciting or fulfilling as people expect—it can bring pressure, self-doubt, and a sense of isolation that few talk about. As businesses grow, leaders often find themselves juggling big decisions, shifting relationships, and the weight of responsibility in ways they didn’t anticipate. It’s easy to get caught up in the next goal or challenge without stopping to process what it all means on a personal level. The hardest part isn’t just scaling a business—it’s staying grounded while doing it. https://www.youtube.com/watch?v=PbGoPh1-R4Q Andreas Pettersson is an accomplished executive leader with over 16 years of international experience in the technology sector. After a successful corporate career, he transitioned to coaching and mentoring leaders as the co-founder and CEO of Leaders ADAPT. Andreas helps fearless leaders and entrepreneurs commandeer the path from seven to eight figures while staying true to themselves. Today, Andreas shares insights from his remarkable career, discus

Getting people to visit your website is one thing, but convincing them to take the next step and actually buy something is a whole different challenge. Sometimes the problem isn’t traffic—it’s clarity, trust, or making the decision easy for them. If visitors are leaving without buying, it could be because they’re confused, unconvinced, or unsure of what to do next. The key is making their experience as smooth and compelling as possible so that clicking “buy” feels like the obvious choice. Matthew Stafford is the managing partner at Build Grow Scale, a successful e-commerce optimization agency. With over 8 years of experience helping businesses across various industries, Matthew has honed his expertise in driving revenue growth through data-driven website improvements. Today, Matthew shares his insights on the common pitfalls of focusing solely on traffic generation, emphasizing the importance of addressing website conversion issues. Stay tuned! Resources Build Grow Scale: We’re NOT Bandwagon Ecom Gu

A clear brand identity is what ties everything together, from how you present yourself to how customers feel when they interact with you. If things feel scattered or inconsistent, it might be because the core idea of what your brand stands for hasn’t been nailed down yet. When you know exactly who you are as a brand, every decision—whether it’s about design, messaging, or customer service—feels more natural and connected. Customers pick up on that clarity, and it makes them trust you more. Kylie Kullack is the head of client engagement at Struck, a dynamic branding and design agency. With over a decade of experience in brand transformation, Kylie has worked with a diverse range of clients, from startups to established enterprises, in industries like outdoor recreation, biotechnology, and entertainment. Today, Kylie shares her expertise on creating a cohesive branded experience that goes beyond just a logo or campaign. Stay tuned! Resources Struck: Working with brands ready to be transformed. Conn

In a world full of digital noise, authenticity is your greatest asset. Sharing the real story behind your business creates meaningful moments that truly resonate. It’s not about following trends or flashy tactics—it’s about understanding your audience’s needs, values, and experiences. When you prioritize genuine connections over sales pitches, you build trust and leave a lasting impression. https://www.youtube.com/watch?v=aVsxYKOvf04 David Wachs is the founder of Handwrytten, a company that provides automated handwritten note services to businesses. With over 12 million notes sent since its founding in 2014, Handwrytten has become the largest provider of this unique marketing solution. Today, David shares his insights on the power of personalized communication in a world dominated by digital outreach. He discusses how handwritten notes can help businesses stand out, cultivate stronger relationships with existing customers, and deliver a higher return on marketing investments compared to traditional me

Standing out as an expert or entrepreneur in a crowded space can be challenging. A well-written book provides a powerful way to share your expertise and connect with your audience on a deeper level. It not only builds authority but also creates opportunities like speaking engagements, partnerships, and collaborations. More than a business tool, a book becomes a lasting part of your legacy, capable of inspiring and informing for years to come. https://www.youtube.com/watch?v=uF3Er5LRwjc Eric Jorgenson, CEO of Scribe Media, has dedicated his career to helping entrepreneurs, executives, and experts share their stories through books. As a best-selling author of the book “The Almanack of Naval Ravikant: A Guide to Wealth and Happiness” with over a million copies sold, he understands the power of publishing. Today, Eric highlights the benefits of self-publishing, the importance of aligning a book with the author’s values and expertise, and Scribe Media’s strategies for client success. He also addresses indu

Telling your brand’s story can be tricky, especially when you want to make a real connection. It’s about balancing what you offer with what your audience values and needs. Sometimes, it’s less about the exact words and more about how they’re delivered, making sure your message feels genuine. Building that story takes time, but it’s all about highlighting what makes your brand unique. Find what truly sets you apart, and your audience will listen. https://www.youtube.com/watch?v=S4mJnkMnCWg Laura Nespoli is the founder of Meshin Movement, a strategic storytelling consultancy that helps startups, founders, and professionals articulate their brand's purpose and connect with their audience. As a seasoned storyteller, Laura has spent the past five years honing her craft and sharing her expertise through her work with various companies, including Fortune 100 brands. Today, Laura shares the power of strategic storytelling in business, emphasizing the importance of understanding the customer's needs, the compe

Retaining customers while charging premium prices can feel like walking a tightrope, especially when expectations are sky-high. Customers need to feel like they’re getting more than just a product—they want an experience, value, and a relationship they can trust. When retention becomes a challenge, it’s often a signal to focus on deeper connections and delivering consistent quality. Premium pricing isn’t just about what you sell; it’s about how you make customers feel about choosing you. https://www.youtube.com/watch?v=IK6s-P0yh3U Vance Morris is a seasoned business consultant with over a decade of experience working for the iconic Disney company. Drawing from his unique expertise, Vance has developed a concept he calls "system magic" – a strategy to create extraordinary customer experiences that attract affluent clients and justify premium pricing. Today, Vance talks about consistent customer retention strategies, including the implementation of a "customer retention system in a box" that combines pr

Toxic behaviors from top performers can create a tricky situation where individual success clashes with team well-being. While their results might stand out, the negative impact on workplace culture often ripples far beyond their achievements. Morale suffers, collaboration breaks down, and the long-term health of the organization takes a hit. Addressing this requires valuing the bigger picture over short-term wins, ensuring that success is measured by both results and how they’re achieved. Gena Cox, Ph.D. is an organizational psychologist, executive coach, speaker, and author. Her book "Leading Inclusion" and her RESPECT ethos framework have been featured in prestigious publications like Harvard Business Review, Fast Company, and Forbes. Today, Dr. Cox discusses strategies for building a respectful work culture and shares her insights on the importance of respect in the workplace and how it can empower leaders to drive connection, collaboration, and innovation. Stay tuned! Resources Gena Cox: 25 Way

Many websites fail to reach their full potential because they don't effectively guide visitors toward becoming clients. Often, the issue lies in unclear messaging, poor design, or a lack of focus on the user experience. A website isn't just a digital business card—it's a powerful tool for building trust, showcasing value, and driving action. When visitors land on a site, they should immediately understand what the business offers and why it matters to them. Without that clarity, it's easy for potential clients to lose interest or move on to a competitor. Jimi Gibson is an accomplished Digital Marketer, author, and TEDx speaker. As the Vice President of Brand Communication at Thrive Agency, he is passionate about helping businesses transform their websites into powerful client-generating machines. In his book “Chasing Carrots," Jimi shares how anyone can find their purpose. He is also the host of The Thumbody Show where he explores the zany world of entrepreneurship and personal branding. Today, Jimi talks

Adversity often feels overwhelming, but shifting how we view it can reveal unexpected opportunities for growth. Instead of seeing struggles as purely negative, they can become moments to learn, adapt, and build resilience. It’s not always easy to find the silver lining, but reflecting on challenges can show us strengths we didn’t realize we had. Sometimes, it’s in those tough moments that we discover the tools and perspective needed to move forward. https://www.youtube.com/watch?v=juHgvvZ3L_Q Kurt Pangborn is a dynamic motivational speaker, author, and advocate who has turned his personal challenges into a mission to inspire others. Born with congenital glaucoma, Kurt has undergone over 40 eye surgeries and faced the challenge of growing up legally blind. However, instead of letting his disability define him, he has used it as a foundation for his message of faith, perseverance, and purpose, which he shares in his book "Through Blurred Vision." Today, Kurt speaks passionately about his journey, emphas

Growing an e-commerce business while managing distribution channels can feel like an uphill battle. You want to scale but run into roadblocks like limited reach, high fees, or lack of control over how your products are presented. Balancing growth with maintaining ownership of your brand and customer relationships isn’t easy. Finding the right mix of platforms and strategies often becomes the key to moving forward without compromising what makes your business unique. https://www.youtube.com/watch?v=fikAjLq6Tbg Kurt Elster is a Shopify expert and the founder of Ethercycle, a boutique Shopify consultancy. He has been a Shopify partner since 2011 and is known for helping e-commerce brands thrive in the digital marketplace. In addition to his agency work, Kurt is the host of the Unofficial Shopify Podcast, which has amassed over 2 million downloads. Today, Kurt shares his insights on the evolution of Shopify, the importance of owning your distribution channels, and the strategies he has employed to build a

The constant grind can leave you feeling drained, like there’s never enough time to enjoy the life you’re working so hard to build. It’s easy to get caught up in the hustle, convincing yourself that balance is a luxury you can’t afford. But deep down, there’s a longing for more—more time, more peace, more connection. Sometimes, it’s less about working harder and more about rethinking what truly matters. https://www.youtube.com/watch?v=tvHvLRUlBJ0 Dmitry Dragilev is a serial entrepreneur who has founded and scaled four SaaS businesses, all of which have been acquired by major tech companies like Google, SEMrush, and Slack. Known for his unique approach to work-life balance, Dmitry aims to work just 20 hours per week, focusing on the joy of building and problem-solving rather than chasing financial success. Today, Dmitry shares his strategic use of PR and SEO to drive business growth, focusing on the importance of setting clear goals and maintaining strong relationships with customers and partners. Stay

Scaling a business can feel like standing at the edge of a cliff, unsure of the next step to take. The sheer number of decisions—hiring, processes, budgets—can quickly become overwhelming. It’s hard to know where to focus when everything seems equally urgent. Finding clarity often comes from stepping back and identifying what will truly drive growth, rather than trying to do it all at once. https://www.youtube.com/watch?v=CBX-mp5pE8k Kareen Walsh is a business strategist, author of BE A BADASS: Six Tools to Up-Level Your Life, and host of the Your Badass Journey podcast. Today, Kareen discusses overcoming limitations, asking for help, and embracing a growth mindset. She highlights the importance of setting clear goals, breaking them into steps, and making adjustments along the way. Kareen also shares her work on the AI-based Hey Kareen app, offering personalized entrepreneurial guidance, and addressing challenges in hiring, performance management, and leading from your strengths and zone of genius. St