Influencer Entrepreneurs With Jenny Melrose

Links:jennymelrose.com/make-your-live-broadcasts-go-viralClick to view: show page on Awesound

Jumping into live broadcasts?Don't do it, just to do it!Be sure you are building your list with them so that you're creating a loyal audience.Over the past few weeks I have given you a ton of information about how to do your live broadcasts; from how to structure them, to some amazing ideas for content, to overcoming the fears associated with going live. But even with all these great ideas, there is one thing I keep saying…If your live broadcasts don’t have a purpose, if it isn’t leading back to something, there is no reason to do it. Your live broadcasts should have a purpose behind them! Never do a Facebook live just to do a Facebook live!Links:jennymelrose.com/build-list-live-broadcastsClick to view: show page on Awesound

Tired of talking to yourself on Facebook Lives?These 7 tactics to increase engagement on Facebook Lives are ones you need to see.You’re doing a live broadcast. You have maybe 1 or 2 viewers, but they are just listening. They aren’t commenting. You don’t even know if they’re even actually paying attention to what you’re saying. You feel like you’re talking to yourself. Ever been there? I have! And it’s no fun.So bookmark this post for later, because you’re going to want to come back to it as you put these tips into practice. Now, let’s get to those tips…Links:jennymelrose.com/tactics-increase-engagement-facebook-livesClick to view: show page on Awesound

Ready to incorporate Facebook Live into your marketing strategy, but struggling with what to do?It doesn't have to be as hard as you think and it's so easy to implement.  You've just got to take the leap and hit that start button!If you’re new to this podcast, you may not know that I’ve been running a series over the past couple of weeks on doing Facebook Lives. Why am I spending so much time talking about live broadcasts?Because I believe that as an influencer, you have to incorporate video into your content.Links:jennymelrose.com/killer-content-ideas-facebook-liveClick to view: show page on Awesound

Tired of working for peanuts on creating sponsored content?  Want to work with the brands that you know, use and love?  Today I'm sharing exactly how to attract your dream sponsors all while getting paid what you're worth.Today we have a bit of a different episode than what I usually do. It’s actually an interview that I did with Angel Clark of Craveable Content and we are talking about attracting your dream sponsors and earning the money you are worth.Starting on Monday, October 30th, I am doing a 5-day series on Facebook Live on how to find the perfect brands to pitch and exactly what to say when you do. Join the training here: jennymelrose.com/pitchperfectliveLinks:jennymelrose.com/attract-dream-sponsorsClick to view: show page on Awesound

Are you looking for ways to get more video into your content?If so, live broadcasts are a great way to do just that all while standing out to more brands because you are authentically sharing your story with your audience.  Brands want that relationship!Back in episode 38, I talked at length about the growth mindset you need for your business. In order to survive in online business, you have to see the glass as half-full as opposed to half-empty, and you have to find ways to approach your business with that growth mindset.Links:jennymelrose.com/fear-live-broadcastsClick to view: show page on Awesound

Are you thinking of dipping your toe into live broadcasting?  Wondering how to structure it?I'm diving into how to structure your live broadcast in order for it to go viral.Viral content.It’s what we all want, right? To have a piece of content we have created to be shared millions of times and drive traffic to our sites. Today, I am going to do a deep dive into how to structure your live broadcast in order to go viral. I am in the middle of a series right now on doing live broadcasts, so if you missed last week’s episode, be sure to go listen to that.Links:jennymelrose.com/live-broadcasts-viralClick to view: show page on Awesound

Feeling as if it's impossible to stand out as an influencer? We're diving into how live broadcasting can you make stand out and get you paid.Yes, you read that right, PAID.  We recently made $500 for an eight minute Facebook Live broadcast over on The Melrose Family Facebook page.  The best part is that it reached more than 5 times the amount that a post with link usually reaches and the engagement was three times the amount that is typically seen.Live broadcasting is a simple and quick way to get video into your content and brands are understanding this and willing to pay for it.Links:jennymelrose.com/live-broadcasting-influencerClick to view: show page on Awesound

Are you feeling stuck?  As if no matter what you do, it's just not good enough and you'll never get your online business to be as large as other bloggers?  In order to truly be successful and overcome the doubts that can often sneak in when you are running an online business, you need to have a growth mindset.As bloggers we are often left to our own devices.  We are navigating the online space by trying out new strategies on social media platforms without knowing if they will pay off.  It's sort of like the Wild Wild West, which can make many of us feel like we're just trying to throw something against the wall and get it to stick.You need to see the glass as half full.  That the new strategy you are trying on Facebook with live broadcasting, will lead you to increased engagement and the opportunity to know your audience better, even if it might not lead to traffic to your site.Links:jennymelrose.com/growth-mindset-bloggerClick to view: show page on Awesound

Are you a blogger or influencer that wants to work with brands, but you're not sure how you're different from every other blogger out there?It can often feel like you are just another blogger, but that's not why you started this.  Is it?  You have a unique perspective that you want to share with the world.Now we just need to figure out how to hone in on your strengths so that we can show the brands that you love exactly why they would want to partner with you.What makes you, YOU?!Links:jennymelrose.com/finding-strength-influencerClick to view: show page on Awesound

Have you been asked what it is that you do and you find yourself struggling with what to say?Or have you answered with "I just blog" and you're met with a look, or even better yet the question, "You make money doing that?"We need to be able to tell others what it is that we do without making light of the fact that we run our own businesses.Today we're diving into how to write a killer elevator pitch because your elevator pitch isn't just meant for brands.  It's also meant for the snarky moms at preschool pickup.Links:jennymelrose.com/killer-elevator-pitchClick to view: show page on Awesound

Have you rolled your eyes recently at someone that asks, "Oh you're free since you just blog, right?"The question you need to be asking yourself is why they're referencing your business that way.  Could you it be the way that you are portraying and manifesting your business?It's time that we all start treating our online business like a business.  It has to start with us!Becky Mollenkamp of BeckyMollenkamp.com and I are diving into the how to treat your online business like a business so that you can stop rolling your eyes so often.In order to have the conversation about how to treat your business, we first need to define what qualifies as you having a business. There is controversy out on social media about when you can call your business an actual business rather than just a hobby.  In our opinion, you are a business once you receive money for your products or services.  With that in mind there are specific ways you can make sure that you are treating your business like a business.H

Influencer marketing is an opportunity for bloggers to make a full time income from the audience that they have established. Are you wondering if you're large enough to make a full time income?Today we're going to talk about what exactly an influencer is and what are some of the ways that you can monetize it.I also want to talk about the whole idea of brands reaching out and asking you to use your influence to promote their products and whether they are asking for a compensated post or if they're asking for in exchange for product or even sometimes they ask for free.We're going to really talk about and dive into the details that surround this.As a special thank you I have put together a renegotiation package for you that includes the swipe copy of the email that I use when a brand reaches out to me and it sounds like they are asking me to work in exchange for product or to work for free and that's not something I do at this point in my career.So because of that I have an email that I

We all have so many life experiences that it can be difficult to stay in our own lanes when creating our content.  I am definitely guilty of this, which is why we're diving into how to stay in your lane when creating your content.Stephanie O'Dea of A Year of Slow Cooking knew from the very beginning what her lane was with her online business and she is sharing how her audience taught her what content they wanted from her and what they didn't want.Plus, she's sharing her 5 Stages of Monetization with all of you.  Get it HERE!Topics Discussed:Introduction of Stephanie O'Dea of A Year of Slowing Cooking and StephanieODea.comToughest part about being an online entrepreneurImposter syndrome and how to just be authenticReality of book publishing traditionally verse self-publishingUnderstanding what your audience wants from youImportance of giving your audience a chance to get to know youWhy your audience is willing to pay for your productsHow to connect your interests in your monetization b

Are you an online business owner without a plan?  Today we're talking to Lelsy Clavijo of LesleyClavijo.com about how to create a business plan for your online business.All too often we start our side hustle off without a plan.  In order to call it a business and turn it into a full time profession, we need a plan to secure the financial futures of our businesses.Click HERE to create your business plan today! lesleyclavijo.com/business-plan/Links:jennymelrose.com/podcast-27Click to view: show page on Awesound

Do you have a ton of content that you know would make a good book or are you looking to gain authority in your niche?  We're diving into how to turn your content in a book.Beth Brombosz of BloggertoAuthor.com is sharing how you can publish a book in just 30 days.Plus, she's offering my audience her worksheet bundle to help you start planning your book today HERE.Topics Discussed:Introduction of Beth Brombosz of BloggertoAuthor.comHer journey on self-publishing a book in 30 daysA book makes you an authority in your nicheHow to determine what is a book idea and what's notA book is a great way to further readers down your sales funnels to become customersCreating an outline is a must have when writing a book because it guides you in your writingSites to use for self-publishingMarketing ideas for sharing the launch of the book via online and in personWorksheet bundle for creating your bookProjections for 2017Blogger to Author Community, Blogger to Author Podcast and Blogger to Author on FacebookRes

Are you struggling with engaging with your audience across social media?  We're diving into the importance of authenticity on social media.Today we're talking to CA Miljavac who grew her Facebook page from 300 to almost 300k in a year because she authentically and vulnerably shares who she is and what she believes.Topics Discussed:Introduction to CA Miljavac as a Beach Body Coach, Motivational Speaker and viral video creator on Facebook.Most difficult part about being an online entrepreneur"You have to suck at first in order to succeed."Understanding the importance of controlling your emotions and not taking things personalHow to put things into perspective when being authentically youBecoming who you really are and sharing it with the worldFailing forward - being willing to figure out with failuresImportance of valuable content that represent who you areAttract those and repel othersBeing able to laugh at yourself and learn from your mistakesPeople are sick of fake.  They want someone to

Are you pitching brands for sponsored content and hearing crickets?  There are reasons that your pitches are failing and I'm sharing insight on what they are and how to fix them.Plus, be sure to join me in Pitch Perfect LIVE!  A 5 Day Event where I will show you the exact steps to take for pitching and landing your next big sponsor. jennymelrose.com/pitch-perfect-liveTopics Discussed:Less stress with working directly with a brandA calendar filled in advanceSpeak to your strengths and get paid what you are worthPitch Perfect LIVE 5 Day Event - who to reach out to and what to say when you do jennymelrose.com/pitch-perfect-liveThe trouble with your mindset and lack of confidenceIt's not all about you - focus on the brandDo your research!Too specific with the initial pitch to the brandHave a call to action in your initial pitchImportance of a proposalGiving up to easyThe best time to send a pitchSubject line examples to get your initial pitch openedResources Mentioned:I make a portion of any sales made

Social media is a key component of an online business, but with algorithm changes it can be frustrating to get your content seen. Rachel Miller of Moolah Marketer is giving us tips and tricks reviving and growing a highly engaged Facebook page.  Plus, she's offering 30+ viral titles to use to get your content seen.  Download it HERE.Topics Discussed:Introduction of Rachel Miller of One Crazy House and Moolah MarketerThe roller coaster ride of an entrepreneurHonest review of the growth of One Crazy House and how it's unrealistic for mostTurning towards your passionHow she grew One-Pot Crock-Pot to over 100,000 engaged fans in less than 6 monthsGrowing a Facebook page with less than 5 dollars per dayHow to shake up a Facebook page that has low engagementThe conundrum of starting a page overThe course content of Moolah MarketerSuccess stories of the students of Moolah MarketerProjections for 2017 about Facebook groupsJoin the Facebook Page Massive Growth Strategies Community to get geeky about Facebook

As online influencers we often believe that we need to work with brands and businesses that are no where near us, but what about the local brands that are right in our backyard.We are diving into how to pitch local brands with Robyn Gleason of MoreMediaInc.comTopics Discussed:Introduction of Robyn Gleason from Simply Fresh Dinners and More Media Inc.Importance of having someone to collaborate with about your online businessStory of how Robyn reached out to local farms and started doing recipe development for themImportance of researching the local businesses social media presenceExample of an event hosted and created for local businessesImportance of influencer campaignsThe ability to pitch without being worried about getting a knowMore Media Inc. and the campaigns that they runUnderstanding the strengths that each influencer brings to the tableInvitation only influencer campaigns and the reasoning behind itSend media kit to Robyn at admin@moremediainc.comProjections for 2017The difference between More Media