More Than Hashtags

On Episode 15 Part 1, we talk about Facebook Watch. Facebook's new original video content platform to compete with the likes of YouTube, Netflix, TV and the like. What does it mean for users and content creators. What opportunities could there be for you?Many thanks to Nino Lucarelli of Vocal Kitchen for creating our original #MoreThanHashtags score. Connect with him on Instagram @ninolucarelli to hear more or inquire.More Than Hashtags is hosted by:Adam Leidhecker5x Serial Entrepreneur, Social Media PractitionerDirector of Social Strategy of Otto RadioTwitter.com/AdamLeidheckerVincent Orleck President Social Media Club PhoenixCMO Brandish SocialTwitter.com/VincentOrleckTweet us at Twitter.com/HashtagsPod#MoreThanHashtags is a practical social media podcast that provides real application, what’s working, what’s trending and what’s next See acast.com/privacy for privacy and opt-out information.

On Episode 14, we talk about how it's easier than ever to start a podcast, why brands should have a podcast and some tools to start podcasting for free or for cheaper. Many thanks to Nino Lucarelli of Vocal Kitchen for creating our original #MoreThanHashtags score. Connect with him on Instagram @ninolucarelli to hear more or inquire.More Than Hashtags is hosted by:Adam Leidhecker5x Serial Entrepreneur, Social Media PractitionerDirector of Social Strategy of Otto RadioTwitter.com/AdamLeidheckerVincent Orleck President Social Media Club PhoenixCMO Brandish SocialTwitter.com/VincentOrleckTweet us at Twitter.com/HashtagsPod#MoreThanHashtags is a practical social media podcast that provides real application, what’s working, what’s trending and what’s next See acast.com/privacy for privacy and opt-out information.

On lucky episode 13 we discuss:TACTICSVincent: Celebrating national days by creating conversations through scheduled posts using hashtag, relevant podcast episodes and tagging (i.e. Emoji day) Adam: Practical: Twitter - Tag users in imagesDISCOVERYVincent: https://www.youtube.com/user/FirstWeFeast Adam: https://www.facebook.com/groups/nytpodcastclub/INDUSTRY NEWSVincent: Gen Z Newshttp://marketingland.com/move-millennials-gen-z-now-largest-single-population-segment-219788 Adam: Snap Ads for all! Snappublisher.snapchat.com - Create snapchat ads in mins. And more....Many thanks to Nino Lucarelli of Vocal Kitchen for creating our original #MoreThanHashtags score. Connect with him on Instagram @ninolucarelli to hear more or inquire.More Than Hashtags is hosted by:Adam Leidhecker5x Serial Entrepreneur, Social Media PractitionerDirector of Social Strategy of Otto RadioTwitter.com/AdamLeidheckerVincent Orleck President Social Media Club PhoenixCMO Brandish SocialTwitter.com/Vincent

On episode 12 we dig into practical social media tactics, things we discovered across social and some industry news.TACTICS: Vincent: Location, location, locationAdam: All about nativeDISCOVERY: Vincent: Dark Stock Photos on Twitter Adam: Twitter momentsINDUSTRY NEWS:Vincent: Top YouTube views Adam: We Analyzed 100 Million Headlines. Here's What We Learned (New Research) - BuzzSumo QUESTION OF THE SHOW: What type of FB user are YOU?https://qz.com/1026914/the-four-types-of-facebook-users-relationship-builders-window-shoppers-town-criers-and-selfies/Many thanks to Nino Lucarelli of Vocal Kitchen for creating our original #MoreThanHashtags score. Connect with him on Instagram @ninolucarelli to hear more or inquire.More Than Hashtags is hosted by:Adam Leidhecker5x Serial Entrepreneur, Social Media PractitionerDirector of Social Strategy of Otto RadioTwitter.com/AdamLeidheckerVincent Orleck President Social Media Club PhoenixCMO Brandish SocialTwitter.com/VincentOrleckTweet us at

On Episode 11 we talk about a recent update to Snapchat. Snapchat now lets you add links, voice filters and backdrops to Snaps. We dive into adding links to your Snapchat stories & using snap maps. We share our learnings and ideas for how brands and storytellers can effectively use links and maps to improve your stories, reach & engagement.Many thanks to Nino Lucarelli of Vocal Kitchen for creating our original #MoreThanHashtags score. Connect with him on Instagram @ninolucarelli to hear more or inquire.More Than Hashtags is hosted by:Adam Leidhecker5x Serial Entrepreneur, Social Media PractitionerDirector of Social Strategy of Otto RadioTwitter.com/AdamLeidheckerVincent Orleck President Social Media Club PhoenixCMO Brandish SocialTwitter.com/VincentOrleckTweet us at Twitter.com/HashtagsPod#MoreThanHashtags is a practical social media podcast that provides real application, what’s working, what’s trending and what’s next See acast.com/privacy for privacy and opt-out informatio

On Episode 10 we talked about all things Social Media Day 2017. #SMDay #SMDayPhx www.SMDay.liveMore Than Hashtags is hosted by:Adam Leidhecker5x Serial Entrepreneur, Social Media PractitionerDirector of Social Strategy of Otto RadioTwitter.com/AdamLeidheckerVincent Orleck President Social Media Club PhoenixCMO Brandish SocialTwitter.com/VincentOrleckTweet us at Twitter.com/HashtagsPod#MoreThanHashtags is a practical social media podcast that provides real application, what’s working, what’s trending and what’s next See acast.com/privacy for privacy and opt-out information.

On Episode 9 we talked about Snapchat's newly released feature Snap Maps, what you can discover and how you could utilize as a company, brand or visual storyteller.Many thanks to Nino Lucarelli of Vocal Kitchen for creating our original #MoreThanHashtags score. Connect with him on Instagram @ninolucarelli to hear more or inquire.More Than Hashtags is hosted by:Adam Leidhecker5x Serial Entrepreneur, Social Media PractitionerDirector of Social Strategy of Otto RadioTwitter.com/AdamLeidheckerVincent Orleck President Social Media Club PhoenixCMO Brandish SocialTwitter.com/VincentOrleckTweet us at Twitter.com/HashtagsPod#MoreThanHashtags is a practical social media podcast that provides real application, what’s working, what’s trending and what’s next See acast.com/privacy for privacy and opt-out information.

On Episode 8 we talked about how Amazon purchased Whole Foods and what it means for small independent stores. We discuss how independent bookstores are thriving and how small grocery stores can thrive too with a combination of social media, community, and creating an experience. Many thanks to Nino Lucarelli of Vocal Kitchen for creating our original #MoreThanHashtags score. Connect with him on Instagram @ninolucarelli to hear more or inquire.More Than Hashtags is hosted by:Adam Leidhecker5x Serial Entrepreneur, Social Media PractitionerDirector of Social Strategy of Otto RadioTwitter.com/AdamLeidheckerVincent Orleck President Social Media Club PhoenixCMO Brandish SocialTwitter.com/VincentOrleckTweet us at Twitter.com/HashtagsPod#MoreThanHashtags is a practical social media podcast that provides real application, what’s working, what’s trending and what’s next See acast.com/privacy for privacy and opt-out information.

On Episode 7 we take a trip down memory lane and talk about funny memories from some of our earliest jobs. Vincent shared some practical tactics about optimizing Facebook posts when posting articles and tagging the source and author. Adam suggested a content discovery tool called Buzzsumo to help your curate top content for your social channels or gain ideas to create original content as well as reach out to top influencers what share top content. We rounded out the show with podcast recommendations. Many thanks to Nino Lucarelli of Vocal Kitchen for creating our original #MoreThanHashtags score. Connect with him on Instagram @ninolucarelli to hear more or inquire.More Than Hashtags is hosted by:Adam Leidhecker5x Serial Entrepreneur, Social Media PractitionerDirector of Social Strategy of Otto RadioTwitter.com/AdamLeidheckerVincent Orleck President Social Media Club PhoenixCMO Brandish SocialTwitter.com/VincentOrleckTweet us at Twitter.com/HashtagsPod#MoreThanHashtags is a practical s

On Episode 6 we talked about a #Covfefe heard around the world, Twitter & Facebook posts mistakes, Facebook Video Tips to get more views, Mary Meeker's 2017 Internet Trends Report, and more.Many thanks to Nino Lucarelli of Vocal Kitchen for creating our original #MoreThanHashtags score. Connect with him on Instagram @ninolucarelli to hear more or inquire.More Than Hashtags is hosted by:Adam Leidhecker5x Serial Entrepreneur, Social Media PractitionerDirector of Social Strategy of Otto RadioTwitter.com/AdamLeidheckerVincent Orleck President Social Media Club PhoenixCMO Brandish SocialTwitter.com/VincentOrleckTweet us at Twitter.com/HashtagsPod#MoreThanHashtags is a practical social media podcast that provides real application, what’s working, what’s trending and what’s next. See acast.com/privacy for privacy and opt-out information.

#MoreThanHashtags is a practical social media podcast that provides real application, what’s working, what’s trending and what’s next, with your hosts Adam Leidhecker of Otto Radio and Vincent Orleck of BRANDish Social Media Marketing.In Episode 5 we discuss two practical tactics: Using Google Alerts and Nuzzel for content discovery. We share two discoveries: Free Music Archive for free stock music for videos and NameCheckr to help you secure your social media account names with ease. Lastly, we dig into some underrated industry news about Pinterest Lens, Android Lens and what it all means for your business and social media strategy. Be sure to listen to the end for the question of the show and win a hand-curated GIF if you tweet us.

#MoreThanHashtags is a practical social media podcast that provides real application, what’s working, what’s trending and what’s next, with your hosts Adam Leidhecker of Otto Radio and Vincent Orleck of BRANDish Social Media Marketing.It's only Episode 4 and we’re already veering off course! But just a bit, and for a pretty great reason as Isaac Irvine, Social Community Manager at GoDaddy joins us to talk about going viral, bullying, and parenting our kids in the social media age.Many thanks to Nino Lucarelli of Vocal Kitchen for creating our original #MoreThanHashtags score. Connect with him on Instagram @ninolucarelli to hear more or inquire.More Than Hashtags is hosted by:Adam Leidhecker5x Serial Entrepreneur, Social Media PractitionerDirector of Social Strategy of Otto RadioTwitter.com/AdamLeidheckerVincent Orleck President Social Media Club PhoenixCMO Brandish SocialTwitter.com/VincentOrleckTweet us at Twitter.com/HashtagsPod

#MoreThanHashtags is a practical social media podcast that provides real application, what’s working, what’s trending and what’s next, with your hosts Adam Leidhecker of Otto Radio and Vincent Orleck of BRANDish Social Media Marketing.This week, we discuss how content syndication on Medium.com, LinkedIn, Facebook and even Google Plus can work hand-in-hand with trending news. We also dive into the newest smart home component from Amazon called the “Show” and what it could mean not just for consumers but for businesses large and small. Lastly, we express our undying love for our favorite social media tool, Buffer.Many thanks to Nino Lucarelli of Vocal Kitchen for creating our original #MoreThanHashtags score. Connect with him on Instagram @ninolucarelli to hear more or inquire.More Than Hashtags is hosted by:Adam Leidhecker5x Serial Entrepreneur, Social Media PractitionerDirector of Social Strategy of Otto RadioTwitter.com/AdamLeidheckerVincent Orleck President Social Media Club Phoenix

Welcome to More Than Hashtags: A practical social media podcast that provides real application, what’s working, what’s trending and what’s next.BONUS EPISODE W/JESSE LOBELLOn this first of many very special bonus episodes of #MoreThanHashtags, Adam and Vincent are thrilled to welcome their first ever guest to the show, straight from Phoenix, AZ, the one and only Jesse Lobell! Jesse recently started a new brand called @NintendoStory where he asks followers to submit their (what else?) Nintendo story to him, which he then turns into a masterfully crafted and wildly entertaining minute long video on Instagram. He discusses the good, the bad and everything in between when it comes to starting a brand from scratch on social media, along with some of the ways he's been building the account and its following. (SPOILER ALERT: It's not easy!) We also talk about some of the other fun and effective ideas that Jesse has had as he is an accomplished filmmaker and a freelance video producer.As always, m

EPISODE 2: SHOW NOTES#MoreThanHashtags is a practical social media podcast that provides real application, what’s working, what’s trending and what’s next, with your hosts Adam Leidhecker of Otto Radio and Vincent Orleck of BRANDish Social Media Marketing.TACTICSThis week Vincent recommends using the website checkiday.com, which tells visitors what national day it is for any day of the year, as a content marketing and strategy tool to take advantage of trending topics. Adam went old school (but in a new way) by discussing how businesses can use Quora and Facebook Groups to find and connect directly with their customers and community.DISCOVERYFor episode 2, Adam came strong with his discovery of a brand new podcast from LinkedIn co-founder Reid Hoffman titled "Masters of Scale", where Hoffman will interview top tech names and founders who have taken their businesses to the highest levels and beyond. Vincent decided to bring in a new tool for marketers called Tack (foundontack

Welcome to More Than Hashtags: A practical social media podcast that provides real application, what’s working, what’s trending and what’s next.SHOW NOTES0:00 - 1:50 Intro1:51 - 9:29 TACTIC (Vincent): Repurposing video content/captioning using Rev.com 9:30 - 15:39 TACTIC (Adam): Actually USING Twitter Search, and even combining it with ifttt.com 15:40 - 21:07 NEWDISCOVERY (Vincent): TweepleSearch.com (found through ProductHunt.com) for Twitter profile, influencer discovery21:08 - 25:00 NEW DISCOVERY (Adam): Pippa.io for podcast hosting25:01 - 26:35 Why the title “More Than Hashtags”?26:36 - 34:09 NEWS ITEM (Vincent): Amazon/NFL Thursday Night Football live stream deal - https://www.bloomberg.com/news/articles/2017-04-17/amazon-s-nfl-deal-said-to-include-30-million-in-free-marketing34:10 - 40:00 NEWS ITEM (Adam): Facebook Testing Video Cover Photos (ie. Narcos https://www.facebook.com/NarcosNetflix/), discussed this post from my old blog about Facebook cover photos when they first came out - https://

Welcome to More Than Hashtags: A practical social media podcast that provides real application, what’s working, what’s trending and what’s next.Hosted by:Adam Leidhecker5x Serial Entrepreneur, Social Media PractitionerDirector of Social Strategy of Otto Radio Twitter.com/AdamLeidheckerVincent Orleck President Social Media Club PhoenixCMO Brandish SocialTwitter.com/VincentOrleckTweet us at Twitter.com/HashtagsPod See acast.com/privacy for privacy and opt-out information.