Sinopsis
The SaaS Revolution Show, hosted by Alex Theuma, brings you insights and tactics from the greatest SaaS minds in Europe and across the world. Revolutionary founders, executives, and investors openly share wisdom on attracting and keeping customers, growing companies in unlikely places, scaling globally, successfully reaching the SaaS high skies, and never giving up. The SaaS Revolution Show is brought to you by SaaStock, Europes only B2B SaaS conference, which takes place in Dublin, Ireland.
Episodios
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How Abacum tripled its revenue without adding headcount...then raised a $60M Series B
19/06/2025 Duración: 39minAfter a huge year of growth, Abacum just raised a $60M Series B. In this episode, Co-founder and COO Jorge Lluch joins Alex to discuss how they did it, including: tripling revenue without growing headcount, staying laser-focused on efficiency, and delivering a great product. They discuss: - Abacum’s early stages, including the decision to take time and invest heavily in the product early on. - How Jorge’s frustrations as a CFO helped shape the Abacum platform. - How they stayed disciplined to balance fast growth and efficiency. - The pillars behind Abacum’s GTM motion. - Growing a global company and expanding from Europe into the US. - Life as a co-founder and the true meaning of success. Guest links: LinkedIn: https://www.linkedin.com/in/jorgelluch/ Website: https://www.abacum.ai/ Check out the other ways SaaStock is helping SaaS founders move their business forward:
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Zeb Evans on how ClickUp got to $10M ARR in 2 years (now over $200M)
12/06/2025 Duración: 36minThis is a re-run of a 2022 episode with ClickUp CEO and Founder, Zeb Evans. This is a re-run of a 2022 episode with ClickUp CEO and Founder, Zeb Evans. ClickUp is now doing over $200M in revenue but this popular episode is a look back at the early days. Zeb joins host Alex Theuma to discuss how the company reached $10M ARR in just two years, including. - How ClickUp got its first customers. - Why Zeb chose the VC route and how did they raised their first round. - Focus areas for getting to $1M ARR fast. - What needs to change when you go from $1M ARR to $10M ARR. - The best advice he’s ever received. Guest links: LinkedIn: https://www.linkedin.com/in/zebevansclickup/ Website: https://clickup.com/ Check out the other ways SaaStock is helping SaaS founders move their business forward:
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How Typeform scaled to 150,000+ customers without losing focus
05/06/2025 Duración: 34minThis is a special episode from SaaStock Europe 2024. Ryan Floyd (Founding MD at Storm Ventures) and Joaquim Lecha (Former Typeform CEO) discuss pivotal stages and learnings from Typeforms’s journey to $80M ARR and 150,000 customers. Check out the other ways SaaStock is helping SaaS founders move their business forward:
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How Tally bootstrapped to 60k MRR with a team of five
29/05/2025 Duración: 35minThis episode is a re-run of one of our top episodes from 2023. Host Alex Theuma is joined by Marie Martens, Co-Founder of Tally, who shares how the company bootstrapped to 60K MRR with a team of five. Marie shares: - The choice to bootstrap Tally. - Generational expectations for how to 'set yourself up for success' vs reality. - How Tally is positioned against its competition in the form building space. - The journey from idea to securing Tally's first users (including the little trick she used on ProductHunt). - Why Tally chose a freemium model. Guest links: Since this recording, Tally has scaled to $2M ARR - still with a team of five. You can follow the story on the Tally blog: https://blog.tally.so/we-crossed-2m-arr-with-a-bootstrapped-team-of-5/ LinkedIn: https://www.linkedin.com/in/mariemartens/ Website: https://tally.so/ Check out the other ways SaaStock is helping SaaS founders move their business forward:
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Leadership under pressure: How Savneet Singh saved and scaled PAR
22/05/2025 Duración: 16minThis episode comes to you live from SaaStock USA. Fresh off the Founderpath Center Stage, Savneet Singh joined Alex Theuma to discuss how he took PAR from having just weeks of cash left to the billion dollar public company it is today. Tune in to hear Savneet’s candid take on what it really takes to lead under pressure and scale with purpose, including: - Stepping into the CEO role with only a few weeks of runway. - The urgent actions taken to avoid bankruptcy—including a ~20% workforce cut in 10 days. - Why transparency and accountability set the foundation for PAR’s cultural turnaround. - The shift from “feel-good” values to bold principles like Speed, Ownership, and Winning. - How AI is being operationalised at PAR—with a sharp focus on efficiency and product experience. - The real sacrifices of being a SaaS CEO and why you need to be “all in” if you want to be the best. Check out the other ways SaaStock is helping SaaS founders move their business forward:
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More mountain: Marcus Ryu on finding the joy in hard work
15/05/2025 Duración: 20minIn this episode of the SaaS Revolution Show, Alex Theuma sits down with Marcus Ryu - Co-founder of Guidewire and now a Partner at Battery Ventures - for an honest conversation about the highs, lows, and hard lessons of building and backing SaaS companies. Marcus shares how he went from pursuing a career in academia to leading a billion-dollar business, what it felt like to face years of rejection, and why he believes true founders don’t chase easy wins — they lean into hard problems. He also talks candidly about the realities of being a CEO, the shift into venture capital, and whether AI is truly as transformative as it’s hyped to be.Check out the other ways SaaStock is helping SaaS founders move their business forward:
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Lessons in leadership and SaaS innovation with Contentstack CEO Neha Sampat
08/05/2025 Duración: 32minHost Alex Theuma is joined by Neha Sampat, Founder and CEO of Contentstack. In the episode, Neha shares: - Her journey as a serial entrepreneur - From New Kids on the Block fan club to Founder and CEO of Contentstack. - The Contentstack story: Scaling to 600 employees and raising $169M - The difference between being a bootstrapped vs VC funded founder - Life as a female entrepreneur: Giving back to the community, supporting women in tech, and the ERA framework - Key lessons from scaling Contentstack - Growing with Fortune 1000 customers: Why a human approach is key for technology adoption. Guest links: LinkedIn - https://www.linkedin.com/in/nehasampat/ Website - https://www.contentstack.com/ Kara Lawson talk mentioned: https://youtu.be/oDzfZOfNki4 Check out the other ways SaaStock is helping SaaS founders move their business forward:
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Lessons in building BroadSoft to a $2 billion exit
01/05/2025 Duración: 36minThis week, we’re running it back to one of our most popular episodes from 2023. Host Alex Theuma is joined by Mike Tessler, Managing Partner at True North Advisory and founding CEO at BroadSoft. Mike shares: - The BroadSoft journey: from its founding in 1998 , to going public on Nasdaq in 2010, and being acquired by Cisco in 2018 for +$1.8B - The process behind the decision to sell BroadSoft to Cisco - Three key lessons from scaling the business to +$500M ARR - How to build a realistic execution plan and hold teams accountable - Why senior leaders have to act as ambassadors as a company grows - BroadSoft’s secret to success with go-to-market partners - The biggest partner technology challenge the industry is facing - How he handled feelings of loneliness when at the top Guest links: LinkedIn: https://www.linkedin.com/in/michaeltessler1/ Website: https://www.truenorthadvisory.us/ Check out the other ways SaaStock is helping SaaS founders move their business forward:
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Becoming Superhuman: Rahul Vohra on AI, productivity, & the future of email
24/04/2025 Duración: 35minRahul Vohra (Founder and CEO at Superhuman) joins SaaStock's Alex Theuma to discuss how Superhuman stayed ahead of the generative AI wave, how they’re shaping the future of productivity with autonomous email agents, and why great products that delights users — not flashy marketing — are the key to viral growth. Rahul also opens up about the loneliness of being a CEO, his meditation practices, and the game design principles behind Superhuman’s success. Check out the other ways SaaStock is helping SaaS founders move their business forward:
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Lessons in longevity: How Matt Mullenweg scaled Automattic to $500M+ (and what's next)
17/04/2025 Duración: 34minMatt Mullenweg on scaling Automattic to $500M ARR. In this episode of The SaaS Revolution Show, host Alex Theuma sits down with Matt Mullenweg, Co-founder of WordPress and Founder and CEO of Automattic — the company behind WordPress.com, WooCommerce, Tumblr, Beeper, and more. Matt shares the mindset, strategies, and lessons that helped him build one of the most impactful open-source businesses in the world — now generating over $500M in ARR, including: - The mindset and mission behind Automattic. - How AI is reshaping the WordPress ecosystem. - Key lessons from scaling to $500M ARR. - What his ‘ideal’ work week looks like. - How he stays motivated as CEO. Guest links: Linkedin: https://www.linkedin.com/in/mattm/ Check out the other ways SaaStock is helping SaaS founders move their business forward:
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Building smart, scaling right: Jason Cohen on practical strategy
10/04/2025 Duración: 23minThis week, we're running it back to one of our most popular episodes. Recorded live at SaaStock USA 2023, host Alex Theuma is joined by Jason Cohen, Founder of WP Engine. In the episode, Jason reflects on his multi-decade journey as a serial entrepreneur, and shares his lessons from building and scaling WP Engine into a SaaS giant, including: - His journey as a serial entrepreneur. - The science behind why your startup really is like your baby. - Founding WP Engine, the world’s largest managed Wordpress platform - From bootstrapped to venture backed, the decision to raise money. - Why most founders shouldn’t raise money—and how to know if you’re one of them. - How to build a practical strategy that involves the whole team. - How to know your own strengths and why he replaced himself as CEO. Guest links: LinkedIn: https://www.linkedin.com/in/jasoncohen/ WP Engine: https://wpengine.com/Check out the other ways SaaStock is helping SaaS founders move their business forward:
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The art of the pivot: Max Greenwald on finding PMF and scaling Warmly
03/04/2025 Duración: 32minHost Alex Theuma is joined by Max Greenwald, Co-founder and CEO at Warmly. During the chat, Max shares candid learnings about his journey as a Co-founder and CEO and insights into how he's scaling Warmly. Tune in to hear: - How Max went from Google PM to building a high-growth SaaS startup. - The pivots that shaped Warmly’s product-market fit (and what it meant for fundraising). - His approach to blitzscaling Warmly into a future billion-dollar company.
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GTM efficiency, AI, and the future of SaaS Sales with Jen Igartua (Go Nimbly)
27/03/2025 Duración: 35minHost Alex Theuma is joined by Go Nimbly CEO (and SaaStock USA Speaker) Jen Igartua for this episode packed with practical advice on making your GTM processes more efficient, including: - Why GTM efficiency is now critical for SaaS growth. - How AI and automation are transforming sales workflows. - The biggest mistakes SaaS companies make with their tech stack. - The tools that top RevOps leaders are using to drive revenue. - Why high-touch, relationship-driven selling is making a comeback. - What’s next for Go Nimbly, including the upcoming RevFest event. Guest links: LinkedIn: https://www.linkedin.com/in/jen-igartua Website: https://gonimbly.com/ RevFest: https://revfest.gonimbly.com/ Check out the other ways SaaStock is helping SaaS founders move their business forward:
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Lessons in differentiation at scale from Sendspark's Bethany Stachenfeld
20/03/2025 Duración: 33minHost Alex Theuma is joined by Sendspark Co-founder and CEO (and SaaStock USA speaker) Bethany Stachenfeld. In this 30 minute episode, Beth shares: - Her journey from Marketer to SaaS founder and CEO. - The Sendspark founding story and journey so far. - How Sendspark approaches differentiation. - Advice for founders differentiating their product at scale. - How to stay relevant in a fast-moving product space. And more! Guest links: https://www.linkedin.com/in/bethany-stachenfeld/ https://www.sendspark.com/ Check out the other ways SaaStock is serving SaaS founders
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From $150M SaaS exit to building again: Larry Kim on growth and acquisition
13/03/2025 Duración: 36minHost Alex Theuma is joined by Larry Kim, Founder and CEO at Customers.ai."With the benefit of hindsight, it could have been done with even less than $18M. I think what happens is when you raise money, it allows you to make bets that you might not have otherwise made had you been operating on the edge of a knife."In this 35 minute episode, Larry shares:– How he transformed a consulting business into a $55M ARR SaaS company.– The content marketing strategy that generated 50,000 leads per month.– Lessons from his $150M exit to Gannett (USA Today’s parent company).– Why traditional inbound marketing is no longer effective in 2025.– How his new company, Customers.ai, is reshaping digital marketing and lead generation.– His learnings on bootstrapping vs. raising venture capital.Follow Larry Kim: https://www.linkedin.com/in/larrykim/ Website: Customers.ai Hear more from Larry Kim at SaaStock USA – He'll be speaking on the Founderpath Center stage sharing more on the WordStream journey and how to know when to sell.
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The future of SaaS billing: Maxio’s CEO on AI integration and leadership strategies
06/03/2025 Duración: 44minBook referenced: Designing Your Organization by Jay Galbraith and Amy Kates Check out the other ways SaaStock is serving SaaS founders
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How the Best Founders Learn to Scale Themselves as Their Company Scales
27/02/2025 Duración: 33minOne of our most listened to episodes, we're bringing back Keji Mustapha, CMO at Partech, who shares how the best founders scale themselves as their companies scale. "If more founders did that, they would probably enjoy what they were doing more. I mean, you quit your job and set out on this journey to build this incredible utopia that you see because you're excited about it. And then if you don't actually get to be excited about it because it begins to drain you, then it's all for nothing. And I think it's a shame. I think you should enjoy the journey while you're on it. And you can only do that if you set boundaries and make time for other things." Keji shares: • The importance of self-awareness and humility (that means knowing when you're not the best person for a task, and admitting it) • Her mantra for hiring great talent - emphasising that leaving a position unfilled is preferable to hiring the wrong person who creates problems for the team • At what stage a founder should get a virtual or executive a
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The Truth About AI in SaaS: Nathan Latka Debates Microsoft's CEO Prediction
20/02/2025 Duración: 32minIn this episode of the SaaS Revolution Show our host Alex Theuma is joined by Nathan Latka, CEO and Chief Investment Officer at Founderpath (and the powerhouse behind SaaSOpen!), as he shares the truth about AI in SaaS ...and why it counters Microsoft's CEOs prediction. "I would get emails from real sales reps all the time that were terribly written and they'd go right to spam. I'd also get emails from CEOs that were really well written and I would click them or I'd reply and I engage. Nothing changes. All that changes now is that people with less resources can maybe get an outbound campaign going faster. But if you don't structure it in a way that captures the recipient's attention and gets them to reply like it's just useless, you're just spraying and praying. You're just paying for ChatGPT and credits that you know got you no value. So this is why the biggest in demand job towers here is going to be prompt marketing." Nathan shares: • His counter to Satya Nadella: how AI is transforming SaaS pricing to u
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How the CRO of Datarails Helped Move From 90% Outbound to 90% Inbound
13/02/2025 Duración: 34minIn this episode of the SaaS Revolution Show our host Alex Theuma is joined by Aviv Canaani, CRO at Datarails, who shares how he helped move the company from 90% outbound to 90% inbound. "One of our best performing ads is something actually I saw, usually it comes from the team, but I saw this TikTok ad for I think it was a B2C company. Something like, someone asked a lady a question and whatever they ask she says 'yup'. 'Oh, does it do this?' 'Yup'. 'Does it do this?' 'Yup'. So I sent it to the team. I'm like, let's try to do something like that for Datarails. It's been our one of our best performing ads on TikTok. So I think it's really understanding, you know, the channel you're focused on and you have to create the fun, engaging videos that align with what works in the channel, but with our own spin of marketing, our own software." Aviv shares: • Diversification and reducing dependency on any single ad channel • TikTok success in B2B; from user-generated content to understanding the algorithm • Reducing
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Sales Acceleration Formula 2.0 with Mark Roberge, Co-Founder at Stage 2 Capital
06/02/2025 Duración: 50minOne of our most listened to episodes, we're bringing back Mark Roberge, Co-Founder at Stage 2 Capital, who shares his sales acceleration formula 2.0 with our SaaStock Founder Members. Mark dives deep into the Sales Acceleration formula followed by his previous company Hubspot. He also answers the questions posted by our SaaStock Founder Membership community. Interested in becoming a member? Apply to SaaStock Founder Membership to supercharge your growth: https://www.saastock.com/founder-membership/Check out the other ways SaaStock is serving SaaS founders