Nik And Ant - Ptma Podcast

As a PT if your emotions are directly tied to the ups and downs of your revenue per week month ... then simply listen tot he solution here!!

Questions covered int his episode; I'm having dreams about looking round spaces that could be for a studio - is it a sign?What coaching software would you recommend for online coaches?How would you get clients to complete a critical feedback survey. How would you phrase the message in the client groupchat?What non-fitness related hobbies do you have?Dealing with financial set backs and not letting it get you down to keep going with everything else.Most notable/standout win from a coach you've worked with in the last weekWhy is tracking data like leads, leavers etc so important? Especially when you're new to marketing.How to deal with feeling like a fully dialed in monthly plan in terms of the marketing may provide too much restriction and reduce opportunities to flex and be imaginative based on what’s happening day to day week to week? Asking for a friend ; )How long should you use the same lead magnetWhen does it get easier?!!! Haha!!how to help clients stop calorie tracking and trust their intui

How do respond to a client who seems to be getting bad information from an Osteo/Physio When you know what they're being told is a bit off but they really believe in what they're being toldAll the PTs are slowly leaving my gym for various reasons so there will only be 4 of us in a month or 2. How can I capitalise on being in a gym with very little PTs? I want to clean upThings to think about when opening a gym/ studio in an area which isn't short of gyms/ studios PS - I'm not moving!!!What do you think matters most for improving/boosting retention?How can you start conversations with people through social media?What's the worst job in the house to do? Mine is emptying the food binAny notable moments from your personal life with family?What are the key requirements for opening a successful small group personal training facility?op 3 supplementsGetting up the speed and very soon setting the specific goals to work towardsChanging gyms - what are the top 3 things I need to do to build clientel

Episode 174. Up coming FREE live webinar link to book on transition your 1:1 to Small group pt or online here. https://event.webinarjam.com/register/2/11gmxayQuestions cover in todays episode; How do you balance providing clients with the extra time and guidance they sometimes need to achieve results while ensuring they receive the level of service they are paying for? Is this just a me problem???What's the best way to approach a conversation with someone who is enquiring that you don't think you are the right coach for them or that you both are not a good fit without sounding rude or dismissive?How to keep in contact with leads over a 4 week period to convert quickly and not leave for too longWhat was the best conversation you ever had and why?What's the best way to warm up leads on your mailing list?What would someone need to have in place to move onto rent in a commercial gym. (E.g. being at max capacity with clients for so long, having consistent processes to get clients etc.)Best methods to t

With the inevitable increase in general population clients more than likely being prescribed this moving forward.eW had a great question from one of the coaches on our thoughts around it.What are yours?

What are the best books to read to improve as a coachAs PT prices rise with with inflation and more services, and people continue to generally have less disposable income in the UK, do you think a PT will ever start to out price their main demographic (everyday people) in commercial facilities such as pure gym?What is one thing you under appreciate the most? For example I get annoyed getting stopped on the gym floor all the time when I'm going home but realistically it is a positive to be popular and people wanting to speak with meWhat's a gadget around the house that you wouldn't have thought to get but now you can't live without?do you have any concerns about how GLP-1 agonists might effect health, be misused, have negative effects etc in the future?Any holidays booked this year?Best CTAs for emails and socialsWhat processes do you have place to ensure your standards regarding your service delivery and business remains high as possible?I've had a few people mention ozempic and mounjaro i

Questions covered in this weeks Q&A below. A special focus on the question regarding motivation and adherence dipping from the initial excitement of a new year for clients. Interested in finding out about what we do? Check out

How to sell to a small online audience audience (60 email list, 550 insta followers)? Would you focus on speaking to everyone still on there or focus more on engagement and starting conversations? How to manage expectations around getting a million clients in Jan. Feel like it's so easy to get in your own head when you potentially see other PT's in your gym with 1/2 new clients and assume they have loads of new people. It can make you feel that they're doing everything right/you have no idea what you're doing, even when it's not the case. if you could only listen to one artist for the rest of your life, and you have to say only one, who would it be? what if you have 1-2-1 clients who arent interested in goal setting or moving over to sgpt but have been with you for ages? they are great at getting workout done they show up for their sessions and for themselves but goaless and just prefer to talk to you? How would you future proof your lead gen for moving into your own small private faci

how to manage "behaviour" in a group session when one person makes jokes about gaining weight and eating shit bla bla when the others arent like that. says it more in a jokey way and takes full responsibility for it but still doesn't look good in the group in front of the others If you could have a gym partner for 1 session would you choose (anyone in the world)? What are some changes you see happening in the fitness industry / PT during 2025? What's the single most successful bit of gym floor lead gen (in terms of leads generated rather than sales)youve done in your PT careers? And what about it do you think made it the most successful? will I ever not feel overwhelmed  What's the best way to deal with constant client cancellations and reinforcing your cancellation policy and setting boundaries but maintaining a good relationship with your clients? What is the best way to make sure a client is building self-efficacy instead of just relying on you to tell them what to do?  When does the January rush s

How to get the most out of January? Is it a good idea to come up with some sort of formula for your social media … i,e Monday is a post on this topic or is a motivational type post. Wednesday is one about myself being training or my own goals, relatable to others. Friday is an information post etc. etc What overlooked strategies/ concepts contribute to the success of top fitness business owners?

What does freedom and/or financial freedom look like to you ? How do I create content that helps my audience to get to know me and shows my day-to-day without coming across as if I'm making 'influencer' type content. This isn't the sort of personality I have so I want to make it authentic/genuine but also make it easy to consume and engaging.  Realistically, how many hours of marketing should you spend a week on your business? 'How to best avoid imposter syndrome/fear of rejection on gym floor lead gen' For new PTs, if we’re consistent with marketing and lead gen. What should we expect in January in terms of new sign ups.  Do you think it matters whether you follow a lot more people on social media than they follow you. Is this a turn off for people? How to encourage clients to plan their weeks without sounding like you are directly telling them what to do? I have a client who really struggles with structure and planning with the gym and life in general and she is someone who tends to bury her head in

What five things would you advise a personal trainer to do to stand out from others in their gym? For example, what are some things gym floor personal trainers typically don’t do, but you would? And no, I’m not dyeing my beard blue. if you could give one bit of advice for someone to get clear on their niche, what would it be? How do you decide how much to invest in marketing efforts? What social media platforms would you say, works best for coaches, why might that be? best tip for prioritisation Books or podcasts related specifically to coaching behaviour/habit change?

What's been your most challenging moment, and rewarding moment this year?  What did you learn? Struggling for podcast ideas. I've already gone through check ins & pre-consult forms. Where do you think would be best to get more ideas? When it comes to email marketing, what examples can you give for setting an upcoming journey for a new subscriber? Extra things you can do to keep online clients as engaged as face to face? Should i get deposits from clients who aren't joining till later in the month? What are the general distractions/barriers clients generally face over the coming 6 weeks, from your experience? What is the best way to create productive time in your calendar and actually stick to it without being distracted. Is it possible to grow an online coaching business without working in a gym and having access to those leads? should powerlifting be allowed in the olympics What signs are you looking for, from members at a commercial gym. That they may be worth talking to about personal training

How would you change the narrative from being just an in person PT to adding online coaching and only wanting to take people on online through instagram, emails, classes etc. As a coach who is brand new to the mentorship, what is your biggest piece of advice to maximise the opportunity?  How many emails should i send leads a month? - as a newbie to email marketing What are you most looking forward to about this years Coaches Conference? Could you do a live experiment/mini-series of how you plan and run your marketing campaigns? - showing the BTS process you go though of plan, make the creative/ads, and then the result of the campaign. I'd love to see a recording of your planning sessions and what they look like behind the scenes

What are your thoughts on discounting the first month of PT just to get people into your business? How many hours actually doing in person sessions is the average?  Why and how would someone go to a PT to lose weight, if they are already spending c£200 on GLP1 jabs?  Are our jobs slowly becoming redundant with people able to find whatever they need online now (training videos, plans etc.) and now lose weight with drugs?  I don't really see the need for our profession in the future - why will it be needed? Its my first week as a PT/FC at a commercial gym (puregym) what are 5 things i should look to do this week in person in the gym?  squat, bench or deadlift First negative feedback I've had on my SGPT this week which upset me, how best to handle that. Ask others for feedback? I've tried to take as constructive but? (It wasn't to do with my coaching, more others in the group and not getting along with them)  How to upsell to current clients?  I have 2 clients on basic personal training (sessions only) cu

This week we dive into some questions from the team around how to engage your audience using the instagram engagement functions, dip into niching for the gym floor and online and being resilient in business. Questions in order below; Do you think coaches taking part in events (hyrox, marathon etc.) has any sort of effect on swaying people to join their service? Who would you say are good people to follow or any recommended resources regarding improving the quality of socials content? I'm shite at anything that needs to look aesthetically pleasing and always have been! How much of an impact should Niche have on gym floor lead gym? If you work online as well as in person, does it matter if they aren't the same people? Ideas on how to engage audience more on SM via stories/ polls/ etc. Feels like my audience are all millennial lurkers lol. How to create a great monthly review for online clients how can you predict what you want to market when you are someone who works purely on impulse? i need help

This week we dig into some awesome questions from the team. Covering what resources to have and why for your clients. Do you need a nutrition certification as a personal trainer? and loads more. Specific questions below; In particular women 40+/Peri onwards and how to handle advice on increasing protein, lower carbs (if she would advise this) What are the key things that my clients should know when starting out with me and what is the best way to present that information in a way that is easy to digest? What is the main part of your job which gives you the most satisfaction When do you start feeling like a good coach? I feel like my clients are utilising the videos & handbooks that I've created in our group for them - I know that them using these things will help them, but how can I encourage this more without being annoying/putting them off? Whats your take on the typical career path of PT > Gym owner. Having went down the mentorship path yourselves what do you see as other routes of

If you have ever 'sacked' a client, how have you gone about it? Best way to help your new and current clients be aligned with the product that you provide. For example, if you're offering SGPT as a service, helping them see it as a full PT service and not just classes. How often should i be contacting my online clients? How to maintain rapport with clients that leave or move on? how often should you be directly advertising your business? like posting that you have spaces or the link to enquire Best time for a PT taster week? Got it planned for December but might delay till Jan to catch gym newbies What resources (books, podcasts etc) would you recommend for ongoing learning and professional development? How would you go about encouraging clients to set goals on their terms, personal to them? How to recognise when you're self sabotaging? And how to overcome it and get into a more positive headspace with having more pressure. I feel like I get to a certain number of clients, and stop doing al

What are the most important things to have on a landing page? If you had to compete in a sport at a high level, what would you choose? What are your Biggest Pet Peeves that you've seen PTs carry out regularly on the gym floor whilst PTing How do you deal with feeling like you're not doing enough for your clients? and how to change it if you're not doing enough? What are strategies you use to help clients stay motivated over a long period of time? How do you keep clients motivated when on a ‘ cheaper programme’ As they are not paying for more contact but I still want good resilts Thinking of adding in Q&A calls to the service - advice to make them fab and not tumbleweed... What effing software is the best! I'm liking the look of everfit or kahunas at the moment What would you say each other's strengths and weaknesses are?

I've been PTing a client for a year who wanted weight loss and is still 128kg. He doesn't understand how inactive and how poor his diet is even though we have spoke about it on multiple occasions and we have put action plans together in the past but he can't stick to anything for a week never mind longer. How would you address this? What are some things you should consider when deciding on your own facility? Where would you draw the line between using automations in your service and keeping it as individualised as possible? If automations mean the service meets the clients individual needs and they're happy with the experience and results, does it really matter? What sort of things would you use for lead magnets if you only had an hour or two to fill for face to face PT? We all know this is a tough industry, with plenty of challenges and brick walls to run into, what would you say to anyone listening is the most important element of business to just keep doing no matter what? Any re