The Top Entrepreneurs In Money, Marketing, Business And Life

675: Would you acquire Mattermark? Artesian $700k MRR, $40M Raised w/ CEO Andrew Yates

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Sinopsis

Andrew Yates. He’s the CEO and founder of Artesian and they want to make sellers more effective at engaging with buyers using smart data and new techniques to create the right impact. He’s been involved in the sales and marketing for the past 25 years and is aiming to make a difference to people by creating software companies that make a meaningful dent in the universe. Famous Five: Favorite Book? – Escape Velocity What CEO do you follow? – Godfrey Sullivan Favorite online tool? — Microsoft Outlook, GeckoBoard, Salesforce How many hours of sleep do you get? — 8 If you could let your 20-year old self, know one thing, what would it be? – “I wished I knew more how money and leverage finance works”   Time Stamped Show Notes: 01:13 – Nathan introduces Andrew to the show 01:46 – Artesian provides a sales acceleration platform 01:56 – With Artesian, you can track every single customer, prospect and competitor every day and manage your pipeline risk 02:11 – Artesian’s phrase is “customer curious businesses” 02: