The Top Entrepreneurs In Money, Marketing, Business And Life

EP 449: SMB SaaS <3% Churn, $5M Raised, $200k MRR Helping SMB's Manage Relationships with Hatchbuck CEO Don Breckenridge

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Sinopsis

Don Breckenridge, a life-long entrepreneur and the founder of Hatchbuck. Listen as Don shares how he made Hatchbuck a successful company and the struggles he endured to bring it to life.  Famous Five: Favorite Book? – Good to Great What CEO do you follow? – N/A Favorite online tool? — Lean Canvas Do you get 8 hours of sleep?— No If you could let your 20 year old self know one thing, what would it be? – “I wish I had mentored earlier”   Time Stamped Show Notes: 01:41 – Nathan introduces Don  to the show 02:00 – What is Hatchbuck and how it generates revenue 02:05 – Sales and marketing software that  helps small businesses grow their revenue 02:11 – CRM + email marketing 02:39 – Price point starts at $59 a month 02:50 – Subscription model as recurring revenue 02:55 – Discount for semi-annual and annual subscriptions 03:17 – Price increase is based on number of users and contacts 03:55 – Average revenue per customer per month 04:10 – When customers see results, they’ll start to use more of the pro