Sinopsis
MVP Interactive is a consumer engagement technology company that enhances brand experiences through custom software, product design and social media.
Episodios
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Podcast: Tom Bowers, Founder of Hypothesis Media
29/03/2025 Duración: 42minIn this episode of the MVP Interactive Podcast, host James Giglio speaks with Tom Bowers, a pioneer in fan engagement and media innovation. They discuss the evolution of interactive television, the impact of emerging technologies on sports broadcasting, and the cultural shifts in fan experiences, particularly in the UK. Tom shares insights on how augmented reality is transforming live sports, the challenges of brand integration, and the future of media landscapes as streaming platforms gain prominence. The conversation highlights the importance of authentic fan engagement and the potential for technology to enhance the overall experience for sports fans.
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Podcast: Featuring Dr. Jess Garza, Sport & Performance Consultant
10/02/2025 Duración: 46minIn this episode of the MVP Interactive Podcast, Dr. Jess Garza, a performance psychologist, shares her unique journey into the field of performance psychology, discussing the common psychological challenges faced by high-performing individuals, including perfectionism and self-doubt. She introduces the concept of the 'Cholla Effect,' emphasizing the importance of managing interactions with difficult people. Dr. Garza provides practical techniques for emotional management, highlights the role of anxiety and shame in performance, and underscores the significance of intention-setting in achieving personal and professional goals. In this conversation, Dr. Jess Garza discusses the intricacies of mental resilience, the importance of empathy in high-stress environments, and the role of technology in performance psychology. She emphasizes the need for individuals to control what they can, understand their emotions, and manage unconscious expectations in the workplace. The discussion also highlights the significance o
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Podcast: Malcolm Lemmons, Founder, Vetted Sports
18/12/2024 Duración: 26minIn this episode of the MVP Interactive Podcast, host James Giglio speaks with Malcolm Lemmons, a former professional athlete and founder of Vetted Sports, a media and research platform focused on sports tech. They discuss Malcolm's transition from athlete to entrepreneur, the cultural experiences he gained while playing in Japan, and the vision behind Vetted Sports. The conversation highlights the importance of relationships in business, the evolving landscape of sports technology, and the future of fan engagement.
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Podcast: Jillian Frechette
29/10/2024 Duración: 39minJoin us on the latest episode of the MVP Interactive Podcast, where host James Giglio sits down with Jillian Frichette, CMO of the New Jersey Devils and Prudential Center. Dive into Jillian’s insights on the team’s 'Made in Jersey' campaign, the evolving fan experience, and how the Devils are forging deep community ties through innovative sports marketing. From digital engagement strategies to corporate responsibility, this episode offers an in-depth look at how the Devils stand out in a crowded sports landscape. A must-listen for fans of sports, tech, and marketing!
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Podcast: Will Misselbrook, Chief Creative Officer, LA Galaxy
16/08/2024 Duración: 37minIn this episode of the MVP Interactive podcast, our CEO, James Giglio, sits down with Will Misselbrook, the creative powerhouse behind the LA Galaxy, to explore the cutting-edge world of sports marketing and branding in the MLS. Will dives into his unconventional journey into the industry, revealing how the MLS’ innovative landscape fuels creativity and bold fan engagement strategies. He breaks down how the LA Galaxy creates an entertainment experience that goes beyond the pitch—think immersive visuals, killer music, and interactive elements that keep fans hooked. Will also shares how data and analytics are transforming marketing efforts, helping the Galaxy differentiate themselves from other MLS teams, such as LAFC, requires strategic storytelling, unique experiences, and a focus on the local community. If you’re into how next-level storytelling and smart, data-driven decisions are shaping the future of fan experiences, this episode is packed with insights you won’t want to miss.
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Podcast: David Nussbaum, Founder and CEO of Proto Hologram Technology
24/06/2024 Duración: 33minIn the latest episode of the MVP Interactive Podcast, host James Giglio interviews David Nussbaum, the visionary behind Proto hologram technology. David shares his journey from broadcasting to pioneering holographic technology and discusses the evolution of Proto, which allows lifelike holograms to beam people and objects anywhere in the world. He highlights the impact of Proto in various industries, including entertainment, education, and healthcare, and offers a glimpse into future innovations. Special guest Howie Mandel makes a surprise appearance, showcasing Proto’s cutting-edge capabilities.
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Podcast: Innovation at the Pitch - A Conversation with Christian Lau, LAFC's CTO
20/05/2024 Duración: 29minJoin us for an intriguing episode of the MVP Interactive Podcast featuring Christian Lau, Chief Technology Officer of LAFC and BMO Stadium. With over 20 years of experience across various industries, Christian shares his career journey from the U.S. Navy to tech roles in publishing, imagery, and consulting, leading to his current role at LAFC. He delves into the challenges and rewards of building and managing a state-of-the-art stadium, emphasizing the importance of leveraging technology to enhance the fan experience. From seamless ticketing systems to next-gen Wi-Fi networks and biometrics, Christian explains how LAFC is staying ahead in the sports and entertainment industry. Tune in to discover how LAFC is redefining the fan experience through innovative technological solutions. 00:59 Christian Lau's Career Journey 03:23 Transition to LAFC 07:04 Building the Stadium 08:34 Technological Innovations and Challenges 10:54 Community Focus and Club Ethos
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Podcast: The Art of Fan Engagement with Seattle Sounders FC's Joe Legaz
26/02/2024 Duración: 41minPodcast: The Art of Fan Engagement with Seattle Sounders FC's Joe Legaz This episode of the MVP Interactive podcast, hosted by James Giglio, CEO of MVP Interactive, features a comprehensive interview with Joe Legaz, the Director of Game Presentation and Live Experience at Seattle Sounders FC. Joe discusses his extensive career spanning over 15 years in the sports industry, starting from his teenage years with the Seattle Mariners and leading to significant roles with major sports brands, including the LA Clippers, Adidas, the San Francisco Giants, and the 49ers. Legaz shares his insights on fan engagement, experiential marketing, and the integration of technology in sports. He emphasizes the importance of creating memorable experiences for fans and discusses the challenges and opportunities of marketing across different sports. The episode also explores Joe's strategic moves throughout his career to diversify his skills, his approach to brand partnerships, and the impactful role of communities around sport
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Podcast: Exploring Sports Innovation with Jay Vickers at UNLV
26/02/2024 Duración: 41minIn this episode of the MVP Interactive Podcast, host James Giglio engages in a compelling conversation with Jay Vickers, the Chief Operating Officer of the Sports and Innovation Institute at UNLV. The episode delves into Jay's remarkable journey, tracing his steps from a student athlete at Notre Dame to his current role as a professional in athletic administration. Throughout the discussion, the pivotal role of education and hands-on experience in shaping Jay's career becomes evident. A significant portion of the podcast is dedicated to exploring the inception and mission of UNLV's Sports Innovation Institute, which was established in 2018 with crucial support from the Governor's Office of Economic Development. The institute's vision is to seamlessly integrate sports research, education, innovation, and economic development. Jay emphasizes the institute's commitment to showcasing the intrinsic connection between sports, society, and personal health. Listeners gain insights into the institute's noteworthy co
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Podcast: Brandy Thigpen, VP Events Marketing of City National Bank
31/01/2024 Duración: 43minTo kick-off our 2024 Live Podcast Series, Brandy Thigpen, Vice President, Events Marketing for City National Bank will join James Giglio, CEO and Founder of MVP Interactive. Brandy brings more than 20 years of experience in hospitality focusing on sports and entertainment. In her previous role as Director, Client Services for the Los Angeles Tourism & Convention Board, Brandy specialized in managing logistics for conventions and mega sporting events like the 2017 NHL All-Star Game, 2022 Super Bowl, 2022 MLB All-Star Game, and much more. Brandy was also instrumental in the bid process for Los Angeles to secure the 2026 World Cup and 2028 Olympic and Paralympic Games.
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Podcast: Djorn Buchholz, National Soccer Hall of Fame
04/10/2023 Duración: 38minDjorn Buchholz, Executive Director of the National Soccer Hall of Fame joined our podcast to discuss the latest in marketing, promotions, operations, communications, sponsorship, partnerships, and a whole lot more in US soccer. Djorn Buchholz has spent the last 20+ years in upper management of professional soccer in all areas from marketing, operations, administration, communications, customer experience, promotions, sponsorship and partnerships, media relations, public relations, sales, general management, as well as CEO for the 2011 championship winning and 2012 runner-up North American Soccer League team, the Minnesota Stars FC/Minnesota United, Director of Fan Experience for the 2013 Major League Soccer Champions Sporting KC, President of Louisville City FC of the United Soccer Leagues, Chief Commercial Officer for the Austin Aztex of the USL, Venue Operations Manager for the 2016 Copa America Centenario at NRG Stadium in Houston, Venue Manager for 2017 CONCACAF Gold Cup at the Alamodome in San Antonio,
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PODCAST: Ryan Chenault, VP of Marketing, Columbus Blue Jackets
06/04/2023 Duración: 33minTune in, as Ryan Chenault, VP of Marketing for the Columbus Blue Jackets discusses all things fan experience, technology, and the launch of the Fan Zone with James Giglio, CEO, MVP Interactive.
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Podcast - Tyler Stewart with Warner Bros. Discovery, Sports
12/01/2023 Duración: 36minTyler Stewart, VP, Brand + Experience for Warner Bros. Discovery, Sports is a creative executive with a long history in the sports, entertainment & media industries. At WBD Sports, he oversees brand and experience for the WBD Sports portfolio of brands including the likes of Bleacher Report and House of Highlights. Some areas of focus include: brand marketing, experiential, merchandising & e-commerce, and Web3 Innovation among others.
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PODCAST: Christina Heller, CEO of Metastage
13/10/2022 Duración: 34minTune in as Christina Heller, CEO of Metastage share her insights on her the evolution of volumetric capture and where we are today. Metastage specializes in volumetric capture studio that creates high-fidelity 3D captures which can be integrated into holograms for AR, VR, and other interactive multimedia applications. Since its founding in 2018, Metastage has completed over 150 productions with major brands and award winning projects, including two Emmy nominations. Metastage is the first North American partner for the Microsoft Mixed Reality Capture technology. Prior to leading Metastage, Christina was the CEO of VR Playhouse, an immersive content company with immersive projects featured at SXSW, Sundance, and Festival de Cannes. She is a recipient of the Advanced Imaging Society's Distinguished Leadership in Technology Award and was named in the Huffington Post as one of 5 women changing the virtual reality scene. She is currently on the board of advisors for the Real Time Conference, University of Rocheste
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MVP Interactive Presents: Tinus le Roux, Founder and CEO of Fancam and CrowdIQ
11/05/2022 Duración: 36minOur MVP Interactive Podcast is back! Join CEO James Giglio on this month's podcast as he sits down with Tinus le Roux, founder and CEO of Fancam and CrowdIQ. A generalist, with an academic background in engineering and theology, Tinus has spent the past 10 years exploring ways in which technology can be used to better understand the composition and behavior of crowds. When he's not grappling with pixels, product development or parenting he likes to disappear into wilderness areas in search of birds to add to his list of a 1000 species seen and photographed.
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Tracey Tague, Director of Business Development, Learfield IMG College, UCLA/Rose Bowl
10/08/2021 Duración: 26minIn this month's podcast, we host special guest Tracey Tague! Tracey is the Director of Business Development for Learfield IMG College, UCLA and Rose Bowl Sports Properties. She has extensive experience in the professional sports and entertainment industries, and has worked with companies such as Fox Sports, Mark Cuban Companies, Linkin Park, AT&T, and multiple sporting and entertainment organizations. Listen in to hear Tracey discuss her career in the business and sports industry, including how she ended up as the Director of Business Development for The Rose Bowl. She also discusses the impact of digital marketing and social media in the sports industry, and how it has changed over the years. Tune in now!
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How to Drive Revenue with AR and AI-Powered Experiences
28/06/2021 Duración: 54minWe hosted an all-star webinar this month featuring experts from CAA, Intel Sports, Satisfi Labs, SponsorUnited, and Zoomph. Check it out to learn best practices in AR and AI to increase consumer engagement.
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MVP Podcast Presents Bobby Basham, Director of Player Development for the Chicago Cubs
26/05/2021 Duración: 53minMVP Interactive CEO James Giglio hosted Bobby Basham, Director of Player Development for the Chicago Cubs. Bobby has been a member of the Cubs front office since 2012. As Director of Player Development, he manages the Cubs Minor League System with a focus on internal innovation, business development, and technology exploration efforts for the baseball operations department. Prior to the Cubs, Bobby had both a seven-year minor league baseball career and worked in the healthcare industry as a product manager. He holds a Bachelor of Science degree from the University of Richmond and an MBA from Northwestern’s Kellogg School of Management. Bobby is a mentor for Stadia Ventures and has served on the Sports Innovation Lab’s Athlete Data Leadership Board, Northwestern University’s Center for Bio‐Integrated Electronics Sports Advisory Board, and USA Cricket’s High Performance and Pathways Committee, among others. He has been a speaker at various sports conferences, including SXSW.
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MVP Podcast Presents Dan Rutstein, SVP of International Projects of Orange County Soccer Club
05/05/2021 Duración: 42minMVP Interactive CEO James Giglio hosted SVP of International Projects, Dan Rutstein on this week's MVP Podcast. Dan Rutstein is SVP of International Projects at Orange County Soccer Club of the USL, the fastest second tier soccer league in the world. He is a former diplomat for the British Government, serving in Berlin and Los Angeles, and previously served as president of immersive technology company Laduma. In his first career, Dan was a journalist, working as a news and sports reporter for newspapers in England and Bermuda. He currently hosts three podcasts – United States of Dramerica, Screaming into the Hollywood Abyss and America the Beautiful Game.
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MVP Interactive Presents Tom Emrich, VP of Product 8thWall
26/03/2021 Duración: 44minMVP Interactive CEO James Giglio hosted VP of Product, Tom Emrich on this week's MVP Podcast. Tom is recognized as one of the world’s leading thought leaders in augmented reality (AR), virtual reality (VR) & wearable technology. A pioneer in this space, Tom has over a decade-long track record of running tech teams and providing strategic direction in emerging technologies for powerhouse brands and organizations. As VP of Product at 8th Wall, Tom is leading the strategy and development of powerful tools used by developers to create reality content including augmented reality for the browser. Previous to 8th Wall, Tom was a founding partner at Super Ventures, the first VC fund dedicated to augmented reality. He also played a critical role in building the AR/VR ecosystem as founder of We Are Wearables and co-producer of AWE, the world’s #1 AR+VR event series.