Marcusgrahamproject

Please join us on The Drum today Sunday, 11/22. We will be speaking with John Casmon, Assistant Advertising & Creative Integration Manager at General Motors (GMC and Buick). We will discuss the the automobile industry (Where it has been and where it is going) Host: Jamil Buie (@buie) - The Purveyor of Cool Guest Response: What is your childhood favorite automotive brand and where is it today?

This week @MadManRalph and @KenjiSummers will host a discussion on the influence of Japanese & Asian culture in the states and predict which part of the world will be next in terms of cultural influence.

This week we will discuss cause-related marketing trends and ask the question "Do brands find value in giving back?" Our guests this week will be Serve60 founder L. Maxwell McKissic and Brandolon Barnett, Director of Program Development & Media at Globe Aware. SERVE 60™ is a national grassroots effort designed to increase service and volunteerism across America, calling all Americans to turn their Daylight Savings Time weekend into a community service weekend by pledging to SERVE 60™ Globe Aware is a nonprofit 501 (c) (3) that develops short-term volunteer programs in international environments that encourage people to immerse themselves in a unique way of giving back. SERVE 60™ is a national grassroots effort designed to increase service and volunteerism across America, calling all Americans to turn their Daylight Savings Time weekend into a community service weekend by pledging to SERVE 60™.

Show Topic: Creativity Inspires. Inspiration inspires Creativity This week's show is all about INSPIRATION. As we move forward in a season of change and closing off a turbulent economic year, we hope that we can all continue to be an inspiration one to another. We truly want this next show to be an interactive discussion where you call in and tell us, What inspires your creativity? Michael Nwoke of the Creative Re:Source joined and shared what has inspired him. (www.restudio.org)

This week's show asked the question: "Has the national news taken a turn for serving as a marketing communications tool instead of as a point of information? "

Show Topic: Rising From Adversity Special Guests: Julius Dunn, Founder of the Adversi+y/One-Club program and Cheeraz Gorman of Wieden Kennedy Background: A survey of 44 professional forecasters by the National Association for Business Economics (NABE) found that 80 percent of economists surveyed believed that the economy was growing again, after four straight quarters of declines. In essence economists are saying that the worst recession since the Great Depression is over. Even the CEO of Google was quoted recently in Advertising Age as says the recession is behind us. The Drum will explore what this means for the advertising & marketing industry. We will host a dialogue to determine what this translates into for talent looking for work, agencies looking for new talent, as well as what marketers will or should do to come out of the economic slump. How can we get out in front, now that the recession is behind us?

Introducing the voice of the new skool of culture creators & influencers in the media, marketing & advertising industry. The Drum refers to the beat of the industry and the beat makers that are pounding away. In the pilot episode, host Jamil Buie (@Buie) spoke with George 2.0 (@twopointoh) about his upcoming mixtape project "Turn Off The TV" and the future of media consumption; conducted a healthy discussion on the future of radio; as well as highlights from the NY MadMen Kenji Summers (@KenjiSummers) and Ralph Lee (@MadManRalph)