Appmasters.co - App Marketing, Business & Promotion With Steve P. Young

Today's guest spent the the bulk of her career as an investor and most recently managing $2 billion of Consumer Stocks. You are about to discover how she made sure her idea can be a sustainable business, how she created brand ambassadors, and finally how to create a brand not just a product. Susie Hultquist is the Founder and CEO of Spokin. Show Mentions: - Fav app:Goop - Fav book: Barking Up The Wrong Tree  *************** Check out our app marketing agency. Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************

Tom Hammond, Co-Founder and CEO at TheoremReach where they help developers earn more revenue by easily adding fun, rewarded surveys to your app.   *************** Join us live every Friday at 9am PST on YouTube! Every Friday on YouTube, we reveal app marketing secrets working today, audit your apps, and answer all your questions related to increasing downloads and revenue. Get your app audited. *************** Check out our app marketing agency. Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************

Today's guest is the Growth Marketing Manager for a TELUS Health. You will discover how they are using SMS marketing to grow their app downloads, how showing too many features in an ad campaign completely failed and how they are optimizing their onboarding experience to reduce friction.  Felix Huang is the Growth Marketing Manager at Babylon by TELUS Health. Show Mentions: - Fav app:  Motivation   JobGet *************** Check out our app marketing agency. Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************

Today you are going to discover an easy, simple step by step way that you can ask users to enable the push notifications and the simple drip campaign that you can use to bring your users back into the app and eventually close that sale. Watch this video on Youtube: https://youtu.be/nSihido1IPA  Grow Your Downloads With Our Exact Strategies: http://www.appmastersacademy.com/ *************** Check out our app marketing agency. Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************

Every question you wanted to know about ASO answered live with yours truly. You will discover how to spy on your competitors' Spanish Mexico localization, how keyword density affects keyword rankings, and how to utilize and amplify a giveaway campaign to drive downloads and reviews. *************** Join us live every Friday at 9am PST on YouTube! Every Friday on YouTube, we reveal app marketing secrets working today, audit your apps, and answer all your questions related to increasing downloads and revenue. Get your app audited. *************** Check out our app marketing agency. Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************

Use this simple framework to increase your app's virality.   You better have users  Make your customers look good  Create a win-win for both users Grow Your Downloads With Our Exact Strategies: http://www.appmastersacademy.com/ *************** Check out our app marketing agency. Never miss an app marketing growth hack! Follow us: YouTube: AppMasters.com/YouTubeInstagram: @stevepyoungTwitter: @stevepyoungFacebook: App Masters ***************

Coming up is a friend of mine who is the Head of Growth at Universe. You will discover how to figure out the right pricing for your subscription plan, the philosophy of having trials on your subscriptions, do indie developers need to figure out LTV? Fritz Charles is the Head of Growth at Universe. Show Mentions - RevenueCat - ChartMogul - Copilot - Coin Gamma Podcast - Fritz's Interview on Earn Your Leisure *************** Check out our app marketing agency. Never miss an app marketing growth hack! Follow us: YouTube: AppMasters.com/YouTubeInstagram: @stevepyoungTwitter: @stevepyoungFacebook: App Masters ***************

David Barnard founded Contrast in 2008 and has been building apps ever since. His apps have seen millions of downloads and have been featured by by Apple and just about every tech and lifestyle site, including the NY Times, WSJ, GQ, TechCrunch, CNN, and more.   David recently joined RevenueCat as Developer Advocate to help subscription app developers build and grow their apps. Topics covered: (5:30) The mistake that beginner app developers make (7:50) The secret to getting a marketing edge (10:30) How to get massive press & Apple Features (16:01) This campaign works better than press (20:00) Build an app to sell or dominate a market? (30:42) The best traffic source for David (37:51) Subscription Paywall Best Practices (46:36) Best way to get quickest installs upon launch (49: 17) How to transition to a subscription app (59:24) Monthly vs yearly subscriptions (1:03:58) How IDFA affects mobile app monetization *************** Join us live every Friday at 9am PST on YouTube! Every

Today's guest is a friend of mine and more importantly a successful indie app developer. You will discover how decreasing his onboarding flow from 7 to 4 screens led to an increase in conversions, why he picks round prices for yearly subscriptions and how he's using Apple Search Ads Basic and Advance to get incredible cost-per-installs. Murphy Brantley is the Indie App Developer. Show Mentions - Fav app: Credit Karma - Murphy's app: Robot Call Blocker  *************** Check out our app marketing agency. Never miss an app marketing growth hack! Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************

Want to know what it takes to build a top-charting game that also has longevity? Today's guest is Color Switch creator, David Reichelt.    Download Color Switch World on iOS and Google Play.  Topics covered: (11:40) What platform did David use to build Color Switch World (14:30) Marketing for games, does it matter? (17:00-23:) How to keep games in the top charts (24:20-31:) Is it possible for a one-person team to succeed? (40:30) How David defines "failure" (49:30) Self publish or find a mobile game publisher? (52:20) What did David learn from working with this publisher *************** Join us live every Friday at 9am PST on YouTube! Every Friday on YouTube, we reveal app marketing secrets working today, audit your apps, and answer all your questions related to increasing downloads and revenue. Get your app audited. *************** Check out our app marketing agency. Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***

Today's guest is an indie app developer that you're going to love. He shares how he finds profitable app ideas and positions them in a competitive market. Plus two strategies that I absolutely love:  1) how he uses giveaways to get his initial downloads and ratings;  2) how he studies the newest, top grossing apps to see what they are doing right. James Setzer is the Owner and Founder of DreamBuilders Simple Solutions. Show Mentions - Fav app: Asana - James's fav app of his: VPN *************** Check out our app marketing agency. Never miss an app marketing growth hack! Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************

I’m going to share 5 basic ASO tips that you should know before you hire an expert or try to do it on your own?  Double your keywords using the Spanish Mexico localization Targeting high traffic, high competition keywords Using your title and subtitle for branding  Optimizing screenshots  Asking for reviews too late  Grow Your Downloads With Our Exact Strategies: http://www.appmastersacademy.com/ *************** Check out our app marketing agency. Never miss an app marketing growth hack! Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************

Join us live every Friday at 9am PST on YouTube! Every Friday on YouTube, we reveal app marketing secrets working today, audit your apps, and answer all your questions related to increasing downloads and revenue. Get your app audited. *************** Joining us is Christy Choi, Co-Founder at First Influence, a performance-based Influencer Marketing Agency based in Hollywood, CA. As one of the leading agencies in the space working within various industry verticals, they execute various social media campaigns across a diverse array of platforms, such as Instagram, YouTube, Facebook, Twitter, and more. Their clients range from fast-growing startups to Fortune 500 companies such as: Samsung, Drop, LG, SkillShare, Ritual, and more. Topics covered: (5:20) Advice on outsourcing influencer marketing for indie app developers (11:55) What is the most efficient formula app marketing on TikTok? (15:45) How does influencer marketing compare to paid channels like Facebook, Google or Apple search? (18:00) How to nich

In this video, I want to share with you a simple technique that you can use to make money from your mobile games.   First thing first, let’s get one thing out of the way. Your game better have great... Retention   Without retention, you might as well forget about downloads and making money.   In fact, the popular mobile game publisher Voodoo looks for games that have at least a 50% D1 retention and a 20% Day 7 retention.   Now with that out of the way, let’s get to that simple strategy that will help you make more money.   Grow Your Downloads With Our Exact Strategies: http://www.appmastersacademy.com/ *************** Check out our app marketing agency. Never miss an app marketing growth hack! Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************

Join us live every Friday at 9am PST on YouTube! Every Friday on YouTube, we reveal app marketing secrets working today, audit your apps, and answer all your questions related to increasing downloads and revenue. Get your app audited. *************** This week, we have my friend Rich Wagstaff to share how he's been able to find success as an indie mobile app developer.    Check out Rich's apps:  Crossword Star 3 Minute Mindfulness Topics covered: How his new screenshot increased conversions by 30% Does a lower conversion rate for downloads affect rankings for your main keyword? How to find keywords for niche apps New app vs improving existing app if you are experiencing a reduction in downloads How to find a designer to improve screenshots *************** Check out our app marketing agency. Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************

Want to know how to easily 3X your valuation? Well, today's guest shares why having an ethnically diverse team will not only create a more effective team, but also help you 3X your valuation. You will also discover what KPIs to focus on in the beginning, the levers to increase your app's retention and how to build and launch a successful mobile game.  Chuka Ikokwu is the Founder & CEO at Divercity.io. Show Mentions - 764 Episode - Fav app: IMDB: (iTunes | Google Play) *************** Check out our app marketing agency. Never miss an app marketing growth hack! Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************

Join us live every Friday at 9am PST on YouTube! Every Friday on YouTube, we reveal app marketing secrets working today, audit your apps, and answer all your questions related to increasing downloads and revenue. Get your app audited. *************** Wish you had a data scientist on your team? Well, this is the next best thing! We will be breaking down the KPIs that you should be focused on while building and growing your mobile app.   This week our special guest is Chuka Ikokwu, Founder at DIVERCITY. Topics covered: The analytics you should look at when running UA How to increase your app's retention Do "starter packs" work in increasing retention? What is the most important metric for education apps? Is Firebase analytics good for mobile apps? Advice on how you can start your own startup Do lower in-app purchases make users purchase more? Does running ads in cheaper countries affect the rankings in the US? *************** Check out our app marketing agency. Follow us: YouTube: AppMaster

Today's guest is my friend and the CEO and Co-Founder at App Radar. You will discover how to use Apple Search Ads for new apps, how to leverage ASA and ASO to outrank your competition, and what are the average benchmarks for Apple Search Ads metrics. This interview was from our latest App Masters Virtual Summit. To view all the interviews, check out AppMastersSummit.com  Thomas Kriebernegg is the CEO & Co-Founder at App Radar. *************** Check out our app marketing agency. Never miss an app marketing growth hack! Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************

You got all these apps ideas, but how do you know which ideas you should focus on? How do you build them out quickly so you don't break the bank and really focus on the features that are going to help you reach the next milestone.  This interview is a snippet from our latest App Masters Virtual Summit.   Get access to the full interview: http://www.appmasterssummit.com/ Grow Your Downloads With Our Exact Strategies: http://www.appmastersacademy.com/ *************** Check out our app marketing agency. Never miss an app marketing growth hack! Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************

Want an easy, simple way that you can use to increase your mobile game revenue? Well today's guest shares why adding rewarded surveys can double your revenue even with as little as 20 daily active users. Also, you will discover why rewarded surveys increase app engagement, what types of content is best for rewarded surveys and what are the components of a very successful monetization scheme.  This interview was from our latest App Masters Virtual Summit. To view all the interviews, check out AppMastersSummit.com Tom Hammond is the Co-founder and CEO at TheoremReach. *************** Check out our app marketing agency. Never miss an app marketing growth hack! Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************