Appmasters.co - App Marketing, Business & Promotion With Steve P. Young

Coming up is a coaching call with a developer of a podcast app called HiCast. We talk about the different keywords he should target in his ASO and why you should NOT be shy about your app's monetization. Markus Chow is the creator of HiCast. *************** Check out our app marketing agency. Never miss an app marketing growth hack! Follow us: Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************

Discover why the future of the gig economy is all about unlimited productized services.   Services mentioned:  https://bench.co/  https://designpickle.com/  https://www.godaddy.com/wordpress/premium-support  http://www.videohusky.com/checkout?coupon=20percent&via=steve28   Grow Your Downloads With Our Exact Strategies:  http://www.appmastersacademy.com/ *************** Check out our app marketing agency. Never miss an app marketing growth hack! Follow us: Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************

Want to know what are the most effective ASO strategies for mobile games? Well, you are about to discover how to pick the right keywords, why you want to use low traffic, low competition keywords and what to focus on when you are just launching your app. Martin Hudak is the Founder at wisee. *************** Check out our app marketing agency. Never miss an app marketing growth hack! Follow us: Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************

Discover how to see where your downloads are coming from for iOS and Google Play.  Also, discover the free mobile attribution tool that you need when you are just starting out. *************** Check out our app marketing agency. Never miss an app marketing growth hack! Follow us: Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************

Today's guest is the Senior Growth Manager at Tilting Point and we talk all about ASO for games. You will discover how to use the featured graphic on Google to get more downloads, how to localize your game if you're on a budget, and the Apple Search ads campaign that is crushing it for the company. Nadir Garouche is the Senior Growth Manager at Tilting Point. Show Notes - Fav app: Zero Fasting  - How to know which SDKs are installed on a mobile app and what they track? (for free) *************** Check out our app marketing agency. Never miss an app marketing growth hack! Follow us: Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************

Discover how to make TikTok-style video ads that will decrease your cost-per-install on your mobile advertising including Facebook Ads. Shamanth Rao is the Founder and CEO of the mobile user acquisition agency Rocketship HQ. He's managed 8 figure user acquisition budgets — and led user acquisition leading up to 3 exits — Bash Gaming (acquired for $170mm), PuzzleSocial (acquired by Zynga) and FreshPlanet (acquired by GameLoft). He hosts the podcasts How Things Grow and the Mobile User Acquisition Show. Get his latest course: Winning with Facebook Audiences Course    Get 10% off with the code  MDMA_10pct_52NAJF *************** Check out our app marketing agency. Never miss an app marketing growth hack! Follow us: Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters ***************

Stop making the mistake that I see most game developers make where they completely focus on building the game and do NOT think about marketing or monetization. In this episode, you will discover how to incorporate monetization while designing your game from day 1, how targeting a wide audience on Facebook led to lower CPIs and the tech stack that allows you better track your campaigns. Tugay Alyildiz is the Co-Founder and CEO of Veloxia Technology.

Discover the 3 free keyword research tools to improve your app store optimization. App Annie   AppFollow OneLook Reverse Dictionary   App Radar

As the app stores become more sophisticated with their algorithms, how does your mobile app retention affect your keyword rankings when it comes to app store optimization (ASO)?

Today's guest spent 7 years working for Apple and now is the founder of a performance-based influencer marketing platform. You will discover the most effective way to get started with influencer marketing, what types of creatives work best on Instagram and finally I had to ask him about any secrets he could share about getting an Apple feature. Dom Little is the Founder of amp&go.

In this video, you will discover How to do App Store Optimization When You Do NOT Have Downloads.

Coming up, we are going to talk all about acquisitions. You are going to discover, what acquirers look for in gaming acquisitions, how to prepare your company for the buyer and what factors cause a deal to get derailed. Steve Wade is the Managing Director, Media & Entertainment at Atlas Technology Group LLC.

Here's how you can tell if your ASO strategy is a good one. Below is a snippet of a webinar that we did with AppFollow where we brought experts from all the top ASO tools to share knowledge and answer all your burning app store optimization questions. In this video, you will discover... - How do you know if you are doing ASO right or wrong? - Does Google "read" the text of icons or screenshots?

Are App Preview Videos effective? Below is a snippet of a webinar that we did with AppFollow where we brought experts from all the top ASO tools to share knowledge and answer all your burning app store optimization questions. In this video, you will discover... - How Apple Search Ads affect ASO? - Do App Preview Videos lead to more app downloads?

Discover the most important factors in getting high keyword rankings. Below is a snippet of a webinar that we did with AppFollow where we brought experts from all the top ASO tools to share knowledge and answer all your burning app store optimization questions. In this video, you will discover... - What is the ASO ranking criteria? - What is the impact of keyword optimization? - The most important factors for ASO - How important is keyword density?

Coming up today's guest is the Co-Founder and Head of Game Analysis at GameRefinery, a company specialized in predictive and prescriptive analytics in the mobile game industry. This episode is all about mobile games where you will discover which games have the most potential, what are the hottest monetization trends (spoiler alert it's Battle Pass) and what features bring your games' most value in different markets. Joel Julkunen is the Head of Game Analysis, Co-Founder at GameRefinery.

Discover how Chad's "front-loading" strategy helps him better monetize his apps. Chad Mureta is a best-selling author, full time appreneur, advisor and investor. He has built and sold five different app start ups and made millions of dollars in four different industries — mobile apps, print media, real estate, and internet marketing. He is best known for spearheading the creation and marketing of over 200 apps with over 150+ million downloads. He is the author and founder of App Empire, which has enabled tens of thousands of people to exit the rat race and live life on their terms.

If they stay, they will pay. When anyone talks about growth, all you think about is downloads – the top of the funnel. However, the bottom of the funnel metrics such as app engagement (or retention rate) is one of the most important growth metrics that you should pay close attention to because without it all you have is a leaky bucket and sustained growth will be nearly impossible. With CPIs constantly increasing, app publishers have to ensure a high-quality product with high app engagement to ensure that they can continue to spend on marketing. In this post, you will discover surefire ways to improve your mobile app engagement.

Coming up is a fireside chat with Zynga's VP of Corporate Development & Strategy, Diwakar Rao recorded from an event that I helped organize with Pollen VC and Silicon Valley Bank. You are about to discover what Zynga looks for in their acquisitions, if Zynga has plans to go outside of mobile, trends in M&A and how 5G and Stadia affect the mobile landscape. Diwakar Rao is the VP of Corporate Development & Strategy at Zynga.

In this video, we explore Apple's new categories on iOS: "Developer Tools" and "Graphics & Design" and how you can capitalize on them right now!