Marketing Speak | Take Your Marketing To The Next Level

Professionalism and dedication are universally key to successful sales. In this week's episode of Marketing Speak, the incredible Fred Diamond leads us to discover amazing sales game changers! Fred Diamond hosts the Insights for Sales Game Changers Podcast, where he shares invaluable tips to improve sales and creative methods featuring top sales leaders from companies like Salesforce, IBM, Hilton, Oracle, and Nestle. His expertise and guidance will cause your sales game to soar to new heights. If you want to become a better sales professional, this episode is a must-listen. Gain powerful insights and achieve outstanding results by applying the lessons Fred shares. Prepare to transform your sales approach and take your career to the next level! The show notes, including the transcript and checklist for this episode, are at marketingspeak.com/406.

Blessings abound when you relentlessly pursue achievement, growth, impact lives, and expand the reach of your podcast. This week on the Marketing Speak podcast, the incredible Luke Storey shares his deep insights on the worlds of marketing and podcasting. Luke Storey is a writer, meditation and metaphysics teacher, and lifestyle design expert. Luke launched The Life Stylist Podcast in 2016, and has hosted this top-rated series ever since. Over the past two decades, he’s refined and cultivated the ultimate wellness lifestyle. Luke’s teachings combine primal health, ancient spiritual practices, cutting-edge natural healing, and consciousness-expanding technologies to promote holistic health. In this episode, Luke inspires and prepares us to level up our marketing game. Discover how powerful it can be to follow your intuition in your selection of podcast guests. Learn how genuine connections with your guests can create magic and unexpected opportunities. Tune in! The show notes, including the transcript and chec

In marketing, human elements make everything pop. In today’s episode of the Marketing Speak podcast, our guest Draye Redfern shares his life and business challenges. Draye believes in Dr. Sean Stephenson’s words: Life doesn’t happen to you; it happens. Draye founded multiple ventures, including Redfern Media, fractionalcmo.com, Ultimate Advisor Coaching, and bikecar.com, a cargo bike company for urban families. He is a true entrepreneur with features in Psychology Today, Forbes, Inc Magazine, and the Huffington Post. In this episode, Draye shares his story of overcoming seemingly insurmountable struggles. His determination has played a pivotal role in his success. You'll be amazed to discover how influential his daily commutes have shaped his motivational and entrepreneurial mindset. Prepare to be inspired as Draye unveils powerful life and marketing insights. Tune in! The show notes, including the transcript and checklist for this episode, are at marketingspeak.com/404.

When we think of ourselves as librarians to our content, we can understand the scope and overview of our published content. In today’s Marketing Speak podcast episode, I’m delighted to chat with Pamela Wilson as we delve into how AI tools contribute to the ever-evolving field of content marketing. Pamela is not just an expert in content marketing and strategy, she is also a marketing adviser, executive coach, and an accomplished author. Her highly-acclaimed books, Master Content Marketing and Master Content Strategy provide valuable insights for successful content marketing. In this episode, we dive into a captivating discussion on how to create a powerful content marketing strategy through a powerful brand narrative, aligned content, adapting and repurposing content, and more. You don't want to miss this. Tune in! The show notes, including the transcript and checklist for this episode, are at marketingspeak.com/403.

An entity is a concept you can describe and put into a database. In this episode of the Marketing Speak podcast, we’re thrilled to feature Dixon Jones as he discusses entity SEO and how we can leverage specific strategies for our branding.  Dixon is the author of the highly acclaimed book, Entity SEO, and the CEO of the cutting-edge entity SEO tool, InLinks. With over 20 years of experience, he is a prominent SEO speaker and thought leader in the industry. Prior to his role as InLinks CEO, Dixon served as the Chief Marketing Officer at Majestic, which solidified his expertise in the field. In this episode, Dixon and I discuss entity SEO and explore how it can transform your online presence. Dixon shares invaluable insights and practical tips to help you optimize your brand's visibility and relevance in search engine results. Don't miss out on this conversation with one of the industry's finest minds. Tune in! The show notes, including the transcript and checklist for this episode, are at marketingspeak.com/40

Beyond building an audience, podcasting is an amazing collaboration engine. In this week’s Marketing Speak podcast episode, the mastermind behind the Conscious Creators, Sachit Gupta, shares the untapped potential of podcasting. Sachit Gupta is the renowned Creator Whisperer, a leading podcaster, and a trusted business consultant. He empowers podcasters, creators, brands, and businesses to construct, expand, and amplify their online platforms to reach millions. As the force behind Platforms Media, Sachit has collaborated with esteemed clients such as Rohit Sharma (Captain of the Indian cricket team and Restless Action Drink), Tim Ferriss (renowned author and podcaster), and Seth Godin's altMBA. Sachit enables people to develop successful podcasts, generate income, and significantly expand their audiences. His ultimate mission is to empower over 1 million creators worldwide to achieve their goals. In this episode, Sachit unveils his insider tips and strategies to successfully grow businesses through podcasting

Understanding data leverages your engagement with your audience. Today’s Marketing Speak podcast episode is a jam-packed discussion on data solutions, digital experience, and digital performance with the incredible Avinash Kaushik. Avinash Kaushik is the global Chief Strategy Officer of Croud, a leading full-service marketing agency. With extensive experience at Google and other prominent companies, Avinash is renowned for his authoritative voice on capitalizing on data to reinvent digital existence. He’s received prestigious recognition in his field, and is a trusted expert in the field of digital marketing strategy. Grab this opportunity to expand your knowledge by checking out this Marketing Speak episode that highlights the cutting-edge world of data-driven marketing and how it can transform your business’s digital presence. Tune in! The show notes, including the transcript and checklist for this episode, are at marketingspeak.com/400.

The universe's infinite wisdom allows people to reveal more light and make a bigger impact. In the latest episode of the Marketing Speak podcast, the brilliant Ryan Levesque joins us as we dive deep into the world of marketing and personal growth. Ryan Levesque is an industry-leading entrepreneur, bestselling author, and marketing expert who has helped countless individuals and businesses thrive. His insights and strategies are nothing short of game-changing! This episode discusses the powerful Hybrid Expert Model, reframing "no's" in our lives, achieving freedom and flexibility in our business, and the three pillars to sales success: attract, enroll, and deliver. Whether you're an aspiring entrepreneur or a seasoned marketer, this episode is a must-listen. We unpack valuable lessons that will empower you to supercharge your business growth. Tune in! The show notes, including the transcript and checklist for this episode, are at marketingspeak.com/399.

AI is a systemic shift for business, culture, and humanity. In this episode of Marketing Speak, I’m joined by an incredible guest, Peter Swain. Through our discussion, Peter introduces the fascinating world of AI and its transformative impact on many industries. Peter has a forward-thinking mindset and many years of experience, which allows him to understand and harness the power of AI. Peter shares his wealth of knowledge and provides practical guidance for navigating this evolving landscape. Peter’s upcoming book, You Can Be Proud or Rich, encapsulates 52 life lessons and captures highlights from his career journey. Discover how AI is reshaping the business landscape by removing the traditional link between scarcity and value. Peter's expertise and deep understanding of AI will open your eyes to new possibilities and empower you to embrace this revolutionary technology. Whether you're an entrepreneur, marketer, or simply curious about AI's potential, this episode is a must-listen! Don't miss the valuable in

When you’re true to your mission and commit to changing others’ lives, your business flourishes. In this episode of the Marketing Speak podcast, my good friend and the founder of Studio1 Design, Greg Merrilees, interviews me. Greg and I had a great time discussing SEO strategies. I also share insights on how to boost magnetic leads through effective website design and branding. I want to give a huge shout-out to Studio1 Design for their amazing creativity, and the hard work they’ve put into my websites. When it comes to achieving marketing goals, a reliable and talented team can make all the difference. Check out this episode for valuable insights and tips on how to build your social proof, SEO tricks, and how to create lead magnets. Tune in and discover how to take your business to the next level! The show notes, including the transcript and checklist to this episode, are at marketingspeak.com/397.

To achieve greater efficiency as an entrepreneur or business owner, it’s crucial to possess exceptional outsourcing skills. John Jonas joins this week’s Marketing Speak episode to offer insights into outsourcing to the Philippines. John is an entrepreneur who believes his life is better because of his Filipino VAs. A resident of Utah, John is the founder of OnlineJobs.ph. After college, John worked only eight months in a corporate job before creating the goal to work for himself. In 2004, he succeeded and has been working from home ever since. In 2006, John hired his first Filipino worker and quickly realized the benefits of having Filipino Specialists and virtual assistants on his team. Today, thanks to his efficient Filipino workers, John only works 17 hours a week, which allows him to enjoy hobbies like golfing and backpacking midweek and also spend quality time with his family. In addition, his outsourcing skills have made life better for his entire team. Join John and I as we discuss tips and tricks on h

In business, collective rhythms ensure that progress isn’t attributed to a single individual.  Lloyd Thompson joins me in this episode of the Marketing Speak podcast. Lloyd and I discuss fractional executives, the differences between EOS (Entrepreneurial Operating System) and Scaling Up methodologies, and how a Director of Operations can help CEOs focus on higher-level tasks and maximize revenue.  Lloyd is the founder of VirtualDOO and the author of 9 Ways to Leave Your Day-to-Day Operations. Lloyd uses his expertise to help busy online business owners free up their time and delegate daily operational management. Tune in to hear his insights on fractional executives, the role of a Director of Operations, and the importance of implementing rhythms in your business. Trust me, you won't want to miss this episode! The show notes, including the transcript and checklist to this episode, are at marketingspeak.com/395.

Your client is the hero, and you’re their guide. When you combine your superpowers, magic happens. In this episode of the Marketing Speak podcast, we’re thrilled to have Jaimee Maree as our guest.

Through valuable content and strategic actions, we're sharpening our focus to achieve greater results. In today’s Marketing Speak podcast episode with John Hall, we talk about significant points on leveling up your business. John Hall is a best-selling author of the book Top of Mind, and has been recognized as a top sales speaker, virtual keynote speaker, and motivational guest speaker. John has a wealth of experience in helping businesses succeed: He’s known for helping businesses increase revenue and boost employee productivity. He's also an advisor to innovative growth companies like Relevance and Calendar. In this episode, we dive into exciting topics such as PR, link-building, and brand influence. Don't miss out on the valuable insights and tips shared by John. Tune in! The show notes, including the transcript and checklist to this episode, are at marketingspeak.com/393.

We are destined to utilize both SEO and search marketing in our businesses. In the latest episode of the Marketing Speak podcast, Chris Silver Smith, the CEO of Argent Media.  Chris has extensive experience in search engine optimization. Chris also is a social media, PPC, and reputation management strategist. As a strategist, he has consulted for various clients, including Fortune 500 companies and public figures. He's also been an expert witness in legal cases involving major brands such as Google, GoDaddy, the Academy Awards, Starbucks, Adidas, and Versace. Join us in this episode to discuss search marketing, online reputation management, and more. So, don’t wait any longer. Tune in! The show notes, including the transcript and checklist to this episode, are at marketingspeak.com/392.

Growing an audience is not about numbers, it’s about relationships. This week on the Marketing Speak podcast, we have the pleasure of welcoming Rachel Miller to discuss digital marketing and how to grow your audience.  Rachel is a lifetime learner, mom to six kids, and a prolific business builder who has grown her audiences to over 4.4 million people and brought in over $10M in revenue without ads. In addition, Rachel has coached over 28,000 businesses and helped them to organically get their content in front of people. In this episode, Rachel will share tips and strategies for growing an engaged audience for your brand without breaking the bank on an ad campaign. So tune in to learn how to make your content stand out and organically grow your brand's audience. Don't miss it! The show notes, including the transcript and checklist to this episode, are at marketingspeak.com/391.

“Don’t let anybody else squash your dreams.” These are words of encouragement from today’s guest who’s also a friend, Mike Wolf. This week’s conversation with Mike is all about the world of real estate. As a seasoned real estate mentor and serial entrepreneur, Mike has a wealth of knowledge to share about the industry. He’s a passive income expert who helped countless others achieve their financial dreams. Join us as Mike dishes out insider tips, tricks, and strategies for success — from finding profitable deals to negotiating contracts, he’ll cover it all and then some. Tune in and take your real estate game to the next level! The show notes, including the transcript and checklist to this episode, are at marketingspeak.com/390.

Success in funnels isn't just about moving people from A to B -– it's about creating a strong relationship that turns an audience into clients and partners. In this episode, get ready to level up your funnel game with the master himself, Hawk Mikado.  Hawk Mikado is an accomplished entrepreneur, adventurer, family man, and a leading expert in funnel marketing. With a passion for helping other entrepreneurs achieve their goals, Hawk has dedicated himself to mastering the art of funnels, lead generation, and live launches. Throughout his career, he has built over eighteen impressive 7 and 8-figure funnels and helped over 11,973 entrepreneurs add 6+ figures to their businesses.  Immerse yourself in the wealth of knowledge and experience of Hawk Mikado, and get ready for inspiration. Tune in to this episode and discover the secrets to funnel success!  The show notes, including the transcript and checklist to this episode, are at marketingspeak.com/389.  

As the second largest search engine, YouTube provides a huge arena for online advertising. In this episode, Tom Breeze is back on Marketing Speak to discuss how YouTube ads have changed since his last interview in 2018. Tom Breeze is the founder of Viewability, a YouTube ad agency & Bidurk, a software company that focuses on how to grow your YouTube channel and business. Tom has a master's degree in psychology, is an author, works with an impressive list of global personal & corporate brands and is regularly invited to speak at conferences. He also helps businesses unlock the true power of YouTube ads for profit & scale. If you’re curious to know how successful YouTube ads are made, you’ll want to take notes on this episode. Tune in! The show notes, including the transcript and checklist to this episode, are at marketingspeak.com/388.

SEO rankings are based on sharing unique knowledge and observations, and my esteemed guest on today's show has made it his mission to master SEO.  I've had Will Critchlow on the show before, and it's great to have him back to discuss his inspiration behind building his platform. After many years of consultation and research, he realized he could empower large websites to land a great SEO impact. It's fascinating to hear about the evolution of SearchPilot from the Distilled days, the powerful lessons Will learned along the way, and how he has ruffled some feathers at Google! The show notes, including the transcript and checklist to this episode, are at marketingspeak.com/387.