Sinopsis
Automotive Aftermarket Success Stories
Episodios
-
Communicating in Crisis - Part Deux [E009] - Speak Up!
23/09/2024 Duración: 20minThank You To Our Partners, The Institute, AutoFlow, AutoLeap, Shop Dog Marketing, In-Bound:Watch Full Video EpisodeIn the previous episode Craig told the story of a serious encounter while on his regular evening ruck. Telling a story that is still being ‘experienced’ is a challenging matter! Common advice for communicators is to be cautious about speaking on things you are still going through - it can be difficult while facets of an event are still being processed.This episode serves as a consolidation of further takeaways after some decompressing.Further conversations over the weeks since the event revealed new and sometimes startling details. It turns out the suspect in the case had pulled a knife on three park workers and had also been accused of threatening another individual at park facilities nearby. Note: Craig’s takeaways from this event are based on his perspectives and from trusted counsel. If you have feedback or analysis for our listeners regarding this event and are
-
Coaching is Teaching [E183] - Chris Cotton Weekly Blitz
23/09/2024 Duración: 10minThe Weekly Blitz is brought to you by our friends over at Shop Marketing Pros. If you want to take your shop to the next level, you need great marketing. Shop Marketing Pros does top-tier marketing for top-tier shops. Click here to learn more about Top Tier Marketing by Shop Marketing Pros and schedule a demo:https://shopmarketingpros.com/chris/Check out their podcast here: https://autorepairmarketing.captivate.fm/If you would like to join their private Facebook group go here: https://www.facebook.com/groups/autorepairmarketingmastermindIn this episode of the Weekly Blitz, Coach Chris Cotton from Auto Fix Auto Shop Coaching explores the transformative power of coaching as a form of teaching and development. He highlights that effective coaching is about empowering individuals to find their own solutions, fostering continuous learning, and building long-term capabilities. Drawing insights from leadership expert John Maxwell, Chris contrasts coaching with managing, emphasizing the importance of guiding rather t
-
The Impact of DVI’s On Sales and Shop Efficiency [FTR 104]
21/09/2024 Duración: 09minThanks to our Partners, Shop Boss, and 360 Payments Recorded at the 2024 Automotive Aftermarket Retailers of Ontario (AARO) Business Management and Lindertech Training Tradeshow, Dilraj Sekhon discusses the transformative impact of digital vehicle inspections (DVI) in automotive repair shops. Dilraj addresses common hesitations from technicians and service advisors, emphasizing DVI's benefits, such as enhanced customer communication through visual aids, improved inspection efficiency, and protection against disputes with photographic evidence. He also highlights the importance of team buy-in, consistency in inspections, and leveraging technology for ease of use. Dilraj Sekhon, R & S Auto, North York, ON Show Notes Watch Full Video Episode Automotive Aftermarket Retailers of Ontario (AARO): https://www.aaro.ca/ Importance of Digital Vehicle Inspections (00:00:24) Dilraj discusses the significance of digital inspections in automotive repair and addresses technician resistance. Enhancing Customer
-
Do You Have A No Culture, Culture In Your Business? [THA 399]
20/09/2024 Duración: 48minDo you believe that every shop has a culture, whether intentional or not? Discover how to define your desired culture and lean into empowering leadership and personal development. This episode is packed with actionable insights and real-life stories to help you transform your shop’s culture from the ground up. Whether you’re struggling with high turnover or just want to create a more positive work environment, this discussion has something for everyone. Dave Schedin, CompuTrek Automotive Management Systems. Dave’s previous episodes HERE Maryann, Small Biz Vantage. Maryann’s previous episodes HERE. Rick White, President and Lead Coach for 180BIZ, Listen to Rick’s previous episodes HERE. rick@180biz.com Show Notes Watch Full Video Episode Rick White on Culture (00:04:55) Rick White challenges the idea of "no culture," emphasizing intentional versus unintentional culture. Maryann Croce on Defining Culture (00:06:59) Maryann Croce discusses the importance of defining desired culture for employee engage
-
The Greatest Shift in Automotive Careers: Embracing Education and Technology [RR 991]
20/09/2024 Duración: 32minThanks to our Partners, AAPEX, NAPA TRACS, and Automotive Management Network Tony Molla shares the need for advanced technical skills in today’s automotive careers. The discussion underscores the importance of engaging parents and students, reshaping perceptions of automotive careers, and encouraging industry professionals to actively participate in local educational initiatives to inspire the next generation. Tony Molla, host of the Team ASE Podcast and also serves as the Texas Field Manager for the ASE Education Foundation. Show Notes Watch Full Video Episode https://www.aseeducationfoundation.org/ Tony Molla's Background (00:02:45) Tony shares his extensive career in the automotive industry and his editorial experience. Importance of Education in Automotive Industry (00:04:12) Carm and Tony discuss the need for improved education and involvement in CTE programs. Changing Perceptions of Automotive Careers (00:04:12) Tony emphasizes the evolving view of automotive careers and the skills requir
-
Key KPI: Productivity & Efficiency [E136] - Business By The Numbers
19/09/2024 Duración: 25minIn this episode of Business by the Numbers, host Hunt Demarest, CPA, dives into the critical role that productivity and efficiency play in the profitability of auto repair shops. Using real-world examples, Hunt explains the differences between these two metrics and how shop owners can leverage them to drive business successProductivity vs. Efficiency: Learn the key differences between productivity (work produced) and efficiency (how well time is used) and why both matter for your shop’s performance.Why Higher Efficiency Doesn’t Always Mean Higher Productivity: Discover why a 100% efficient technician may not always be productive and how to balance these metrics.Flat-Rate vs. Hourly Pay: Hunt explains the pros and cons of each pay structure and how they impact technician performance and shop profitability.Real-Life Example of Pay Impact: See how a shop owner improved profitability by hiring a higher-paid technician who produced more billable hours, leading to a dramatic increase in gross profit.How
-
Sales Strategies for Service Advisors and Client Service Reps [CC 114]
18/09/2024 Duración: 42minUnderstand the financial benefits of effective training for Service Advisors and Customer Service Reps and the importance of networking and collaboration. November 9 - 10, 2024 in Detroit/Novi, MI Learn more at serviceadvisortraining.com Leigh Anne Best, Might Auto Pro, Medina, OH, trainer and co-founder of Brakes for Breasts Bill Hill, Might Auto Pro, Medina, OH, trainer and coach Maverick Shop Owners Laura Frank, former shop owner, trainer and co-founder of Brakes for Breasts Gerry Frank, former shop owner, trainer and coach for Maverick Shop Owners Show Notes Watch Full Video Episode Importance of Owner Participation (00:03:00) Carm emphasizes the need for shop owners to participate in training alongside their customer service representatives. Networking Benefits (00:04:22) The significance of networking among attendees at the training event for shared learning experiences. Experience of the Trainers (00:05:34) Highlighting the extensive experience of the trainers and their practical
-
Doing Video Every Day For A Month [E118] - The Auto Repair Marketing Podcast
18/09/2024 Duración: 15minWant to create video content that boosts your shop’s visibility and drives more customers to your door? Discover how taking on the VEDA (Video Every Day in August) challenge can help you get comfortable on camera, overcome any fears, and make video a natural part of your marketing strategy.In this episode, we’ll share practical tips on using video to build trust with your audience, improve your SEO, and showcase your expertise—all while staying consistent with daily video content. Plus, you’ll learn how doing VEDA can help you master video creation and create real connections with your customers.Don’t miss out on this chance to level up your video game and see real results for your shop. Tune in now and start creating videos that truly connect!Thank you to RepairPal for sponsoring The Auto Repair Marketing Podcast. Learn more about RepairPal at https://repairpal.com/shopshttps://www.facebook.com/brian.walkerhttps://www.facebook.com/brian.walker/videos/877852980463356 - Brian’s #veda day 31https://www.facebook
-
Diagnosing Truths About Tire Repair: Matt Fanslow Reacts to Consumer Video[E152] - Diagnosing the Aftermarket A to Z
18/09/2024 Duración: 14minMatt Fanslow addresses misconceptions in the automotive repair industry, focusing on a viral social media video about tire repair. Matt explains the importance of following manufacturer protocols, the risks of improper repairs, and the need for ongoing consumer education. He emphasizes the long-term integrity of honest repairs and advises consumers to ask questions rather than assume malintent from repair shops. Show NotesWatch Full VideoPuncture Repair Procedures: https://www.ustires.org/sites/default/files/2021-10/Puncture_repair_handout_17_2.pdfTire Repair: What You Can and Cannot Repair on a Flat Tire: https://www.continental-tires.com/products/b2c/tire-knowledge/tire-repair/Faulty Tire Repair Brings $22.8 Million Court Award: https://www.shopownermag.com/faulty-tire-repair-brings-22-8-million-court-award/$22.8 Million Faulty Tire Repair Entirely Avoidable: https://www.tirereview.com/22-8-million-faulty-tire-repair-entirely-avoidable/Discussion on Auto Repair Integrity (00:01:06)Personal Tire Repair
-
The Ultimate Guide to Conference Travel: Essential Tips and Tricks [RR 990]
17/09/2024 Duración: 57minThanks to our Partner, NAPA Auto Care Sara Fraser and Tracy Capriotto discuss their travel experiences and offer practical advice for making work trips more manageable and enjoyable. They cover essential packing items, health and comfort strategies, and the importance of preparation. Their conversation is filled with light-hearted banter and useful insights, aimed at helping listeners navigate the challenges of conference travel, particularly for women in the industry. This episode is a must-listen for anyone gearing up for a busy conference season in the automotive industry. Sara Fraser, Haas Performance Consulting, Sara’s previous episodes HERE. Show Notes Watch Full Video Episode Travel Planning for Conferences (00:00:40) Discussion on the importance of planning for travel during conference season. Packing for Comfort (00:02:52) The importance of packing for comfort during long conference days. Health Tips for Travelers (00:05:32) Sara talks about using immune support while traveling. Pain Re
-
The Cemetery Incident: Reflecting on Crisis Communication and Compassion [E008] - Speak Up!
16/09/2024 Duración: 33minThank You To Our Partners, The Institute, AutoFlow, AutoLeap, Shop Dog Marketing, In-Bound:Watch Full Video EpisodeOn the evening of August 29th - Craig was on his early evening Ruck when he found himself confronting a cemetery vandal.In this episode he shares details from the event along with sometimes serious - sometimes whimsical takeaways from this ordeal. This event triggered an abundance of reflection for Craig regarding the challenges faced when communicating under stressful circumstances. From word choices - to frantic calls - and de-escalation.In conversations with law enforcement it became apparent that the culprit in this destruction was an individual that may be known to police - and possibly afflicted with addiction and/or mental illness. Craig shares how the general knowledge that this crime was not one of passion or desire - but the acts of an afflicted individual served to reduce the outrage that members of his community felt initially upon learning of the degree of destructi
-
Are You to Focused at What's Ahead That You Forget Your Past? [E182] - Chris Cotton Weekly Blitz
16/09/2024 Duración: 08minThe Weekly Blitz is brought to you by our friends over at Shop Marketing Pros. If you want to take your shop to the next level, you need great marketing. Shop Marketing Pros does top-tier marketing for top-tier shops. Click here to learn more about Top Tier Marketing by Shop Marketing Pros and schedule a demo:https://shopmarketingpros.com/chris/Check out their podcast here: https://autorepairmarketing.captivate.fm/If you would like to join their private Facebook group go here: https://www.facebook.com/groups/autorepairmarketingmastermindIn this episode of "The Weekly Blitz," Coach Chris Cotton delves deep into the intricate balance between focusing on future goals and reflecting on past experiences. He emphasizes the critical importance of learning from both successes and failures to inform future decisions, ensuring that each step forward is grounded in wisdom gained from previous endeavors. Coach Chris offers a wealth of practical strategies to achieve this balance, such as scheduling dedicated reflection t
-
Strategies for Addressing the Technician Shortage [FTR 103]
14/09/2024 Duración: 23minThanks to our Partners, Shop Boss, and 360 Payments Brad Updegraff discusses the pressing shortage of skilled technicians in the automotive industry. Brad shares strategies for training and developing technicians, and the importance of creating strong relationships with local schools. Additionally, he emphasizes the significance of flexible compensation plans and support for aspiring technicians. Brad Updegraff, Dave’s Ultimate Automotive, 6 locations, Austin, TX. Brad's previous episodes HERE. Show Notes Watch Full Video Episode Industry Challenges (00:00:34) Discussion on the nationwide technician shortage and the impact of the growing electric vehicle market. Creating a Technician Pipeline (00:01:08) Brad reflects on the long-term strategies dealerships have implemented to develop their technician workforce. Personal Experience as an Intern (00:02:08) Brad shares his early experiences in the automotive industry and the challenges he faced as an intern. Strategies for Training Technicians (00:
-
Human Connections: Mastering Soft Skills in the Modern Workplace [THA 398]
13/09/2024 Duración: 45minIn this episode, Carm Capriotto brings insights into the critical role of soft skills in the automotive industry. The discussion centers around the importance of communication, empathy, and active listening in fostering better customer relationships and enhancing team dynamics. Perfect for business owners, service advisors, and automotive professionals looking to elevate their operations. Prioritize the development of soft skills within your team, and watch as your business thrives in a more supportive and cohesive environment. Darrin Barney, President, Elite Worldwide, Barney Brother’s Off-Road and Repair, Grand Junction, CO. Darrin’s previous episodes HERE Rachel Spencer, Spencer’s Auto Repair, Krum Texas. Listen to her other episodes HERE Bill Snow, VP of Franchise Development and Operations, Rad Air. Listen to Bill’s previous episodes HERE Show Notes Watch Full Video Episode Upcoming Events (00:02:35) Darrin shares details about the "Fly with the Eagles" training course and the "Ignite" event in
-
The Race to Electric: How Chinese Manufacturers are Changing the Game for Legacy Automakers [RR 989]
13/09/2024 Duración: 25minThanks to our Partners, AAPEX, NAPA TRACS, and Automotive Management Network Derek Kaufmann, managing partner at Schwartz Advisors, discusses the transformative changes in the automotive industry, particularly the rise of electric vehicles (EVs) and the influence of Chinese manufacturers. Derek shares insights on China's significant investments in EV technology and battery production, highlighting their impact on global market dynamics. The conversation also covers the challenges faced by legacy automakers in the U.S. and Europe, the competitive landscape of EVs, and the future of the automotive market. Derek Kaufman, Managing Partner, Schwartz Advisors, Listen to Derek’s previous episodes HERE. Show Notes Watch Full Video Episode China's Market Impact (00:01:54) Derek predicts a complete transformation of global car markets due to Chinese competition in the next five years. Strategic Moves by China (00:03:16) Discussion on China's investment in EV battery minerals and production, establishing domi
-
2024 Benchmark Report Part 3: Labor Productivity, Flat Rate VS Hourly [E135] - Business By The Numbers
12/09/2024 Duración: 20minThis episode of Business by the Numbers is Part 3 (and the final part) of the 2024 benchmark series! What separates the most profitable auto repair shops from those struggling to turn a profit? Today, he's tackling that question using financial data and real-world insights from hundreds of shops across the industry. What you'll take away from this episode:Understand what the top 10% of shops are doing right – and what the bottom 10% are doing wrong.Why labor productivity is actually the most important predictor of profitability.Why do understaffed shops often outperform overstaffed ones?How profitability peaks as a shop grows and optimizes, but also how maintaining that peak can be unsustainable.The ongoing debate on flat rate vs. hourly pay for technicians and service advisors, and how it impacts shop performance.Download the Benchmark Report for yourself and follow along! https://info.paarmelis.com/2024-automotive-industry-benchmark-reportThanks to our partner, NAPA TRACS Did you know th
-
Back-to-School Marketing: Strategies for Auto Repair Shops to Engage and Give Back [E117] - The Auto Repair Marketing Podcast
11/09/2024 Duración: 56minJoin host Kim Walker as she leads a heartwarming and insightful panel discussion with auto repair shop owners who are making a real difference in their communities. In this special episode, our panelists share how they're stepping up during the back-to-school season to support local students and teachers through creative initiatives—from donating school supplies to funding teacher wish lists and organizing community events.Listen as Tanika Haynes, Christina Grace Beverly, and Nakia and Nate Bailor discuss the challenges they’ve faced, the unexpected rewards of giving back, and how these efforts have strengthened their ties to the community. Whether you’re a shop owner looking for inspiration or simply curious about the power of local engagement, this episode is packed with practical tips and stories that will inspire you to take action.Hit play now to learn how even small gestures can create lasting impacts, both for your business and your community!
-
Auto Repair Profession and the WNBA vs Caitlin Clark [E151] - Diagnosing the Aftermarket A to Z
11/09/2024 Duración: 26minMatt Fanslow explores the parallels between women's basketball and the automotive repair industry. Highlighting Caitlin Clark's exceptional impact on women's sports, Matt discusses how her achievements should be celebrated rather than downplayed. He critiques the tendency of some WNBA players to undermine Clark's success, likening it to the automotive industry's habit of disparaging competitors. Matt argues that fostering a supportive and collaborative environment, rather than one of criticism, can lead to growth and success in both fields. Show NotesOut of Nowhere - Pistol Pete Marravich - Matt Fanslow Diagnosing the Aftermarket A to Z [E010]: https://mattfanslow.captivate.fm/episode/010The Sport of Auto Repair with Chris Jones [E134]: https://mattfanslow.captivate.fm/episode/134Sports and Automotive Parallels (00:01:12) Caitlin Clark's Impact (00:01:36)Comparison of Basketball Eras (00:02:47)Surge in Women's Basketball Viewership (00:04:11)Caitlin Clark's Unique Playing Style (00:05:30)WNBA Attendance Recor
-
From Partnership Struggles to Solopreneur Success [RR 988]
10/09/2024 Duración: 20minThanks to our Partner, NAPA Auto Care Nate Winston shares his inspiring journey of transitioning from a challenging 16-year business partnership to becoming a successful solopreneur. He discusses the challenges of misaligned goals and work ethics within the partnership, which led to emotional strain. Nate also discusses his plans for the future and offers valuable advice for anyone considering a business partnership. Tune in to learn from Nate's experiences and discover insights to help advance your own business in the automotive aftermarket industry. Nate Winston, Winston's Complete Car Care, Cuyahoga Falls, OH. Show Notes Watch Full Video Episode Nate's Transition to Solopreneurship (00:01:06) Nate shares his decision to leave a partnership after 16 years to start his own business. Challenges in Partnership (00:02:26) Nate discusses the difficulties faced in his long-term partnership, including misalignment and emotional toll. Courage to Move On (00:03:47) The importance of courage in making to
-
The Price of Assumptions: Cecil Bullard's Eye-Opening Lesson on Family [E007] - Speak Up!
09/09/2024 Duración: 59minThank You To Our Partners, The Institute, AutoFlow, AutoLeap, Shop Dog Marketing, In-Bound:Watch Full Video EpisodeIn this episode we explore how assumptions have the power to destroy relationships.This episode was first planned back in May of 2024 when Craig was at the HQ for the Institute of Automotive Business Excellence in Ogden Utah. Craig and Cecil Bullard were outside discussing communication topics while taking in the scenery of the Mountains in the early morning. When Cecil suggested this topic and told a portion of the story it became clear that it warranted an episode. This isn’t about mountains - but we think it will definitely ‘pique’ your interest.Cecil Bullard is a well known leader, coach, and speaker in the automotive aftermarket - and while that familiar side of his persona will show up multiple times in our chat - listeners will hear about the other side to the man. The husband and the father.A shocking, humbling and eye opening moment taught Cecil a costly lesson ab