Sweetlife Entrepreneur: Lifestyle Entrepreneur | Online Business | Startup | Solopreneur | Mompreneur | Female Entrepreneurs

  • Autor: Vários
  • Narrador: Vários
  • Editor: Podcast
  • Duración: 157:09:12
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Sinopsis

Its not about the money, its about the freedom. Your go-to podcast for lifestyle entrepreneurs who want an online business built around a life you love: travel, sport, time freedom, family, and making the difference youre called to make. Learn to make money so you an make an impact. Especially for creatives, coaches, consultants, solopreneurs and service providers who want simplified steps, trainings and strategies. Join womens startup expert, lifestyle entrepreneur coach, activist, non-profit founder, and mom of three boys, April Beach, as she makes the complex simple, and introduces you to Entrepreneurship by Design. Proven tips from over a decade of experience launching startups, pioneering online business and making an impact through activism - with impressive guests who download their wisdom to help you grow even more! Not everyone wants a multi-million dollar business. But you do need the freedom a successful business delivers to create, grow, give, travel, learn more, and live life on your terms. Discover what it truly takes to build a lifestyle first company and live a life you wont regret. Unfiltered honesty from a lifetime of innovative entrepreneurship that shows you how to build a business on your terms. Grab worksheets, show notes and join the SweetLife Entrepreneur Community at www.sweetlifecommunity.com

Episodios

  • 333: How To Grow Your Licensing Leads List Organically

    14/10/2024 Duración: 18min

    Are you interested in expanding your business through licensing but don’t know where to start with generating leads? Maybe you’ve seen our client success stories and want the same for yourself, but you’re stuck on how to begin. This episode is for coaches, consultants, speakers, and service-based businesses who are ready to dive into the powerful world of content licensing. We’re talking about practical, proven strategies to organically grow your licensing leads list. If you’ve been consulting or coaching for a long time and need a new way to scale without exhaustive marketing and launch modes, this episode is your starting line. You will leave with actionable steps to generate leads and take your business to the next level of freedom and growth.   In this episode, we unpack the basics of content licensing and break down three specific strategies to help you get off the ground with licensing leads. We start with a quick refresher on what content licensing is and why it's such a valuable approach. You’ll lea

  • 332: 3 Needs To 10x Your Profit and Leadership

    30/09/2024 Duración: 14min

    Are you a coach, consultant, or service-based business wondering why you can't seem to break through the revenue ceiling? Feeling frustrated because those with less experience seem to be more successful? This episode is for you. In today's show, we're diving into three proven strategies to 10x your revenue and elevate your leadership. We'll unpack the importance of solving a specific problem, honing in on your ideal audience, and choosing one channel to reach them. If you're tired of the grind and ready to upgrade your business, this episode is your blueprint. By the end, you'll know exactly what steps to take to transform your business growth.   In this episode, I share personal insights and real-world strategies that have helped countless clients overcome similar obstacles. We'll talk about why it's vital to solve a problem that people already know they have, how to identify and target your ideal buyers, and the best channels to use for reaching them. I'll explain why LinkedIn is crucial for those looking

  • 331: Reset and Refocus: Simple Business Routine

    09/09/2024 Duración: 13min

    Are you feeling like your business is drifting and you need a quick but powerful reset? This episode will show you exactly how to reset and refocus your business in just four days. We’re talking about how to regain control without spending endless hours or needing a massive team retreat.    Whether you've just come back from a vacation or simply feel out of sync, this plan will help you pinpoint areas for improvement and reposition your business effectively. This episode is perfect for anyone who doesn't have a ton of time but needs to sharpen their focus, strengthen their processes, and align their team quickly. If you're feeling overwhelmed or detached from your business operations, you will find this episode super helpful.   In this episode, we dive into the ‘reset and refocus’ process that I’ve perfected over 15 years working with hundreds of entrepreneurs. I break it down into simple steps to make it very manageable, even if you only have a few minutes a day to spare. We’ll cover how to review your

  • 330: The Cost of Not Licensing Part 2

    26/08/2024 Duración: 24min

    How Much Money Are You Losing By Not Licensing Your Content Right Now   Are you a coach, consultant, or service-based entrepreneur wondering why you should dive into licensing your content now? In this episode, we address the cost of inaction and how it’s impacting your bottom line. This show is for those ready to step up and scale their business by licensing their content. We’re unpacking the tangible financial benefits and showing just how much more profitable you could be with a licensing model. If you find yourself planning to get into licensing “someday” but never really understanding its true potential, this episode will open your eyes and motivate you to take action right away.   In this episode, I dive deep into the numbers, providing real examples and scenarios that highlight how much money you're leaving on the table. We’ll break down the marketing spend of traditional direct-to-consumer models versus a licensing model’s lower operational costs. You’ll hear a story of a client who found herself

  • 329: The Cost of Not Licensing Part 1

    12/08/2024 Duración: 20min

    Ever found yourself pondering if your time is more valuable than money? If so, you’re not alone. In this episode, we're diving into why licensing your content might be the game-changer you're looking for. We tackle the crucial question: what's the real cost of not licensing your content now? If you've been sidelining the idea due to your busy schedule or the money your business currently makes, this episode is tailored for you. Many entrepreneurs struggle with this decision, and today, we’re uncovering the hidden costs tied to not entering the licensing space sooner rather than later. This show is for anyone who values their time, especially if you’re feeling overwhelmed with the constant need to create, market, and deliver content.   In our discussion, I use real-world numbers to highlight the time and effort you could save by licensing your content. I break down the exact hours it takes to create, market, and deliver your material, and why doing everything yourself might not be the most efficient or profi

  • 328: How Can I License My Content or Course Faster?

    29/07/2024 Duración: 16min

    Are you looking to license your content faster? Especially if you're a coach, consultant, or entrepreneur aiming to scale your business, this episode is for you. We dive into how you can sell licensing deals quickly and efficiently. We'll explore actionable steps to change the buyer for your licensed offers and how to tweak your products for faster sales. This show isn’t for those who prefer long, drawn-out sales processes; it’s for the hustlers who want speed and efficiency. If that's you, let's get started!   In this episode, we talk about two key strategies to sell your licensed offers faster. The first strategy is changing your buyer. I explain why selling to smaller businesses, your clients, or even your competition can close deals quicker than targeting large corporations. We'll cover why big deals take longer due to multiple decision-makers and why you might want to focus on quicker, smaller sales initially. The second strategy is about changing your product a bit. Sometimes a smaller, bite-sized ver

  • 327: 3 Considerations When Licensing Your Content To Other Coaches

    15/07/2024 Duración: 16min

    Wondering if licensing your content is the right move? In this episode, we're talking about the crucial considerations for coaches, consultants, and subject matter experts looking to license their content. If you’ve been selling your genius directly to your clients and are now thinking of scaling your business by allowing other coaches or consultants to distribute your content, this podcast is for you. We dive into the key questions you should ask yourself before making this decision. Are you still planning to sell your content directly? How would licensing affect the integrity of your brand? What pricing structures should you consider? We cover it all so you can make an informed choice that's right for your business.   What can you expect from this episode? We'll break down three main considerations to help guide your decision. First, we talk about whether you’ll keep selling your content yourself. This is essential because if you’re licensing to a direct competitor, it could impact both parties. Next, w

  • 326: Content and Licensing Mistakes To Avoid

    01/07/2024 Duración: 23min

    Are you a coach, consultant, speaker, or expert wondering how to protect and profit from your content? This episode is essential for professionals looking to avoid the most common mistakes with content licensing.    We’re covering real-life stories and practical steps to ensure you approach content licensing the right way. By understanding these key mistakes, you can save yourself time, money, and unnecessary headaches as you expand your business reach and impact.   In this episode, we’re unpacking the top three mistakes that can derail your content licensing journey. From incorrect pricing methods to unclear rules and poorly structured offers, we’re talking about what to avoid and why it matters.    Drawing from real client experiences, we'll discuss actual scenarios where things went wrong so you can learn and prevent those errors. This episode is a must-listen if you're serious about scaling your expertise through effective content licensing.   End Results: Understand Pricing: You will be able to a

  • 325: Who Should You License Your Content or Course To?

    17/06/2024 Duración: 16min

    Struggling to scale your coaching or consulting business? In this episode, we dive into the powerful strategy of content licensing. We're talking about how you can offer your training, courses, or systems to other companies, saving them time and boosting your income. Perfect for coaches, consultants, and service-based businesses wanting to expand their reach, this episode unpacks who would want to buy your content and why. From your current clients to even your competition, you'll learn how to transform your existing content into new revenue streams.   By the end of this episode, you'll be equipped with the knowledge and strategies to make your content work harder for you, opening up new avenues for profit and impact. We'll explore four levels of potential buyers for your content, starting with licensing to your own clients. Discover how empowering them to use your processes can be a quick and easy win for both parties. Then, dive into higher levels, such as turning your competition into partners and licens

  • 324: What Types of Content Can You License?

    03/06/2024 Duración: 13min

    Are you sitting on valuable content and wondering how you can monetize it through licensing? This episode is tailor-made for coaches, consultants, and other subject matter experts who possess content that's just waiting to be shared with a wider audience. We're going to clarify what content is licensable, how companies are hungry for it, and why knowing this is critical for taking your business operations to new levels of growth and efficiency. If your content is collecting dust, listen up – this is not the show for you if you're not yet clear on what content licensing is. I suggest first catching up on our previous episode about the basics of content licensing before diving into this one.   In this chat, we unpack three lucrative types of licensable content—each with varying income potential, represented by one, two, or three dollar signs. From leveraging distribution channels with compact pieces like articles and videos, to enhancing other programs with your trainings or workshops, and even offering compl

  • 323: Turn Your Competition Into Your Clients With Licensing

    20/05/2024 Duración: 17min

    Are you sitting on valuable content and wondering how you can monetize it through licensing? This episode is tailor-made for coaches, consultants, and other subject matter experts who possess content that's just waiting to be shared with a wider audience. We're going to clarify what content is licensable, how companies are hungry for it, and why knowing this is critical for taking your business operations to new levels of growth and efficiency. If your content is collecting dust, listen up – this is not the show for you if you're not yet clear on what content licensing is. I suggest first catching up on our previous episode about the basics of content licensing before diving into this one.   In this chat, we unpack three lucrative types of licensable content—each with varying income potential, represented by one, two, or three dollar signs. From leveraging distribution channels with compact pieces like articles and videos, to enhancing other programs with your trainings or workshops, and even offering compl

  • 322: Can I Sell My Trainings to Other Companies?

    06/05/2024 Duración: 17min

    Course Creators: License Your Way to Growth. In this episode, we're diving into the major question that's on many of your minds: Can I license my course, training, or content? If you're a coach, consultant, author or speaker with valuable trainings and content looking to license to other companies, you've come to the right place. We're peeling back the curtain on the prerequisites for licensing to help you gauge if your content is ready for the next step. This isn't for newbies still finding their footing – we're looking at established business owners who are already good at what they do. If you're wondering how to leverage your expertise and extend your influence, then this is for you.   We cover the key ingredients that make your content license-ready. You might be surprised to learn that your program doesn't need to be fully built before licensing— in fact, it's better if it’s not. Save yourself time and adopt a strategic mindset to turn your proven methods into licensing gold. I share insights on positi

  • 321: Why is Content Licensing The Fastest Way To Scale?

    22/04/2024 Duración: 14min

    Why is content licensing one of the fastest ways to scale? If you’ve been establishing your expertise in your domain and possess a trove of valuable content that other businesses could benefit from, this episode of the SweetLife® Podcast is curated with your needs in mind. What we’re talking about today isn’t just an opportunity to broaden your business horizons—it’s a transformative approach that can substantially enhance your profit margins and free up your time. I share insights that are particularly important for subject matter experts, coaches, consultants, speakers, authors, and leaders who are looking to upscale the dissemination of their knowledge without increasing their workload.   In this podcast, we unpack specific strategies that fundamentally change the traditional growth model. From sharing firsthand how I licensed a single course and exponentially multiplied its reach, to discussing the potential of licensing your content to other companies who can then market your intellectual property. We

  • 320: What is Content Licensing?

    08/04/2024 Duración: 14min

    We’re starting a new series focused on the transformative power of content licensing - a strategy to scale your business, increase profits, and gain more free time. If you're an established business owner adept in your field and curious about content licensing, this episode is specifically curated for you. However, if you're new to the business world, I suggest revisiting our past episodes to build your foundational knowledge first.   In this episode, we dive into the nitty-gritty of content licensing. What is it, exactly? How can it be a pivotal part of your business growth? I’m here to unpack these questions, offering clear insights and strategies. Content licensing isn't just a concept; it’s a viable option for expanding your business reach. We're going to discuss how leveraging the courses, trainings, and content you've already developed can open doors to new opportunities. Through real-life examples and case studies, you’ll see how content licensing has been a game-changer for many, including myself an

  • 319: 10 Ways To Make 50K In The Next 6 Weeks

    25/03/2024 Duración: 34min

    This episode is a treasure trove for established coaches, consultants, subject matter experts, and service-based entrepreneurs who've been serving clients and are ready to take things up a notch. We're delving into 10 innovative strategies to boost your revenue by $50,000 in the next six weeks. It's all about actionable advice, proven systems, and strategies that April Beach has refined over 27 years as a business coach. However, if you're just starting out, this might not be the episode for you just yet. Remember, this is about matching your dedication with the right strategies to build a profitable consulting and coaching business with integrity.   In this episode we're diving deep into specifics. Expect to learn about personalized mentorship and the unique advantages it offers, like connecting deeply with your clients and sharing your hard-earned wisdom. VIP days, another gem, provide an intensive, focused experience that can significantly uplift your business. And let's not forget about course licensing

  • 318: Navigating the Leap from B2C to B2B Effectively

    11/03/2024 Duración: 27min

    This episode is tailored specifically for you if you're an established subject matter expert, coach, consultant, strategist, service provider, or if you're deeply entrenched in the B2C model but feel the pull towards transitioning to B2B. April Beach, a seasoned business strategist with over 27 years of experience, guides you through this critical juncture in your career. This episode is crucial because it addresses a common yet challenging pivot point: shifting your business model while leveraging your expertise and maintaining a balanced life.     April Beach delves into the intricacies of transitioning from a B2C to a B2B business model. You will learn about: Recognizing when you're ready for this shift and how to initiate the move. Strategic questioning to align your future business goals with personal aspirations. Techniques to repurpose your existing B2C offerings for a B2B audience, such as through licensing and embedded partnerships. Exploring high-level strategic consulting for B2B, to underst

  • 317: How To Add A Train The Trainer Program To Your Course

    26/02/2024 Duración: 19min

    Who This Show is For and Why It's Important You're in the perfect spot if you're a subject matter expert, coach, consultant, speaker, author, or leader contemplating or already developing a Train the Trainer program. Whether you're looking to license your content to other companies or elevate your existing certification program, this episode is a goldmine for you. April Beach, the founder and CEO of the SweetLife® Company, brings her expertise directly to your journey of expanding the reach and impact of your work. With a focus on strategic content structuring, this episode is not just about creating a program but ensuring it is profitable and impactful.   What We Cover and What You Will Learn In this episode, April Beach delves deep into the intricacies of building an effective Train the Trainer program. You'll learn how to structure your content strategically to facilitate success for other trainers. This includes providing the necessary materials, such as outlines, speaking topics, benchmarks, training

  • 316: How to Price Your Content or Courses for Licensing

    12/02/2024 Duración: 25min

    This episode is a must-listen for coaches, consultants, and content creators eager to explore the lucrative world of licensing. April Beach delves into the specialized area of licensing intellectual property, particularly focusing on content, trainings, systems, and courses. This topic is crucial as it unlocks new revenue streams and allows for the expansion of business reach and impact.   April Beach guides you through the practical steps of pricing your curriculum for licensing. You'll learn the importance of understanding your operational costs, including software, team expenses, and the logistics of content distribution. The discussion goes further into calculating the Return on Investment (ROI) of your content, emphasizing both tangible training benefits and lifestyle improvements. April introduces two main pricing strategies: bulk pricing and 'Amplify ROI' pricing, explaining how these can be applied based on the specific needs and outcomes of potential licensees.   Key Takeaways Understand Ope

  • 315: Scale Your Coaching Business: B2B Transition Made Easy

    29/01/2024 Duración: 25min

    This episode is crafted for you, the seasoned consultant or coach, who's considering moving from B2C to B2B. It's essential for those of you who have proven success with clients and have developed systematic approaches in your work. This is about taking your impact and profitability to the next level while easing your workload.   In this episode, we specifically guide you through developing and implementing two core strategies for transitioning to B2B consulting. First, we focus on creating a certification program to train other professionals in your field, turning potential competitors into your clients. This approach leverages your expertise and establishes a collaborative network. Second, we explore the process of licensing your unique methodologies to these professionals. This strategy not only extends the reach of your work but also enhances your role as a thought leader in the industry, all while reducing your direct workload.       Takeaways: Developing a Certification Program: You'll learn to tr

  • 315: How to Create Impactful VIP Days: Step-by-Step Strategies for Coaches

    15/01/2024 Duración: 29min

    Thinking about selling VIP days and don’t know how to start? You're in the right place! In this engaging episode, we sit down with Amy Yamada, a seasoned expert in the coaching realm, to explore the ins and outs of creating and offering VIP days. This episode is a goldmine for coaches and consultants eager to inject a fresh, personalized approach into their services. If you're looking to set yourself apart in the coaching market with offerings that truly resonate with your clients, offering VIP Days might be your answer?    In this show, Amy walks us through the key elements of crafting VIP days that not only meet but exceed client expectations. You'll learn how to pinpoint exactly what your clients need and tailor your VIP days to address these needs effectively. We also dive into strategies for confidently setting and communicating your prices, ensuring your clients understand the immense value of these specialized sessions. Plus, Amy shares her secrets on post-session follow-ups that keep the momentum go

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