Sweetlife Entrepreneur: Lifestyle Entrepreneur | Online Business | Startup | Solopreneur | Mompreneur | Female Entrepreneurs

If you feel like your business needs a reset, you’re not alone. Fall is a natural time to reset and refocus, but this year these tasks are not idealistic, they’re imperative! In this episode, we’re continuing our talk on the 6 Core Areas of your business that may require your attention to reset and refocus, in order for your business to keep moving forward and be ready for 2021. In this show (part 2) we dive into core areas 4, 5, and 6; your mind, your network and your home or life. April guides you through strategic questions to determine if you need to reset, and gives you tips on how to reset each area if needed. This is another practical business strategy training that will give you immediate business results. At the end of this episode you will: Know how to choose a mastermind  Know if you need a mindset shift Get tips to separate your work and life if you have a home office Have resources to connect with powerful affiliates to grow your business   To learn more, visit the show notes   Get Connecte

If you feel like your business needs a reset, you’re not alone. Fall is a natural time to reset and refocus, but this year these tasks are not idealistic, they’re imperative! In this episode, we’re talking about the Core Areas of your business that may need a reset and refocus, in order for your business to keep moving forward and be ready for 2021.    In this show (part 1 of 2) we dive into the first 3 areas; your offers, your marketing, and your business operations systems. April guides you through strategic questions to determine if you need to reset, and she gives you tips on how to reset each area if needed. This is another practical podcast business training that will give you immediate business results. At the end of this episode you will: Know if you need to refine your offer Be ready to fix your marketing funnels  Know the most important business systems SOPs you need to fix or create   To learn more, visit the show notes   Get Connected! SweetLife Company: Business Consulting for Entrepren

Online entrepreneurs speak a different language and for companies who are looking to scale with online business models, the terms can be confusing and time consuming to learn. To help you be in the know and talk like an online pro faster, this show is a glossary of online terms made easy. At the end of this episode you will: Know what the most common online business terms mean Stop feeling confused with online business lingo Have confidence and knowledge to make decisions    To learn more, visit the show notes   Get Connected! SweetLife Company: Business Consulting for EntrepreneursSweetLifePodcast on InstagramSweetLife Podcast & Co. on Facebook SweetLife Insiders Community

Learn the difference between self and traditional publishing, what your options are to sell a self-published book, the benefits of self-publishing, well-known influencers who’ve chosen to self publish, as well and the 4 steps to start self-publishing your book! If you have a book in you but you aren’t sure where to start when it comes to self-publishing, this is the podcast episode to binge with guest expert Alexa Bigwarf, founder of Write|Publish|Sell and Women In Publishing Summit. At the end of this episode you will: Know the 4 steps to self-publishing your book Understand the differences between self and traditional publishing Get insider secrets about creating your own self-publishing imprint Understand the connection between brand consistency in your book and business design   To learn more, visit the show notes   Get Connected! SweetLife Company: Business Consulting for EntrepreneursSweetLifePodcast on InstagramSweetLife Podcast & Co. on Facebook SweetLife Insiders Community

You’ve heard that digital marketing is the way to grow your business but you aren’t sure where to start. Building your first digital marketing funnel is not hard as long as you understand the components of a funnel and how they work.   In this episode, April Beach dives into the 3 components of all winning funnels, how you use your marketing funnel and what you can expect if you’ve built it right.    You’d be surprised by the number of large companies that do not currently know how to build and utilize a funnel and grass-roots relationship marketing. This episode will catapult you beyond big giants!    Hiring a marketing firm may not yet be in your budget, or if you do plan to hire out you at least need to have an understanding of what a marketing funnel is, your company’s goals and expectations, and an overview of how your funnel should function and work.  This podcast episode gives you clarity to move forward. At the end of this episode you will: Know what a marketing funnel is Know the components o

“It will never happen to me”    Famous last words until you wake up and your Facebook and Instagram business accounts are gone.    As a business owner, you likely spend a lot of time and resources on Facebook or Instagram. You post, go live, comment with others, research hashtags, produce IGTV videos and spend too many hours filtering your photos. But these necessary evils are a great way to attract your ideal audience and increase your exposure. Right up to the moment they’re wiped out - with no communication or consent from Facebook, no opportunity to submit a support ticket, no one to talk to for help.    This is what happened to April Beach and The SweetLife Company, and in this show, you’ll learn all of the things no one tells you to do to save your company, keep your followers and survive being wiped from the Facebook and Instagram planet.    This is not an episode about internet security. This is an episode about business survival. At the end of this episode you will: Know how to protect and pr

In this show we’re diving into digital marketing with landing pages including the difference between a landing page and other pages on your website, what should be on a landing page to increase conversions, and why every company should have a landing page they know works!    A landing page is a standalone web page, created specifically for a digital marketing campaign. It's where a visitor “lands” after they click on a link in an email, or ads from Google, Facebook, Instagram, LinkedIn, or where you market online. At the end of this episode you will: The difference between a home page and a landing page How to use landing pages in your marketing  The anatomy of what to include in your landing page   To learn more, visit the show notes   Get Connected! SweetLife Company: Business Consulting for EntrepreneursSweetLifePodcast on InstagramSweetLife Podcast & Co. on Facebook SweetLife Insiders Community

One of the fastest ways to grow your business is by borrowing someone else's’ audience. In this episode, April Beach delivers 3 proven strategies you can use to create winning partnerships with other businesses for mutual benefits. The more valuable you are as a partner, the more other companies will want to promote and work with you so how you pitch your company matters! At the end of this episode you will: Have 4 strategies to choose from to pitch businesses for partnership Know how to pitch, when and what to say Discover the secrets we’ve used to have companies in over 13 countries promote us for free    To learn more, visit the show notes   Get Connected! SweetLife Company: Business Consulting for EntrepreneursSweetLifePodcast on InstagramSweetLife Podcast & Co. on Facebook SweetLife Insiders Community

When was the last time you pitched a partner and landed it? Fact is… most companies don’t have the time to pay attention to your attempts to work with them, offer your support, or to simply connect professionally. But you need healthy partnerships to grow your business, brand, and sales and you only want to work with the best. So what should you do?    To land the best business affiliates you need to say the right things, approach them in the right way, and present your business as an asset they can’t live without.  In this show, I’m breaking down 3 tips to plan, pitch, and land any partner you want. These are the same proven strategies I’ve been teaching since 2008 which landed me partnerships with brands like WholeFoods Market, TheBump.com, Patagonia, Britax, Women’s Entertainment Network, and more.   At the end of this episode you will: Who will make the best partners for your business How to make a plan to work with them Exactly what to say to close the affiliate deal    To learn more, visit the s

Groups are all the rage. Facebook groups, LinkedIn Groups, Slack Channels and more. And you might be wondering if you should create a “group” for your followers, fans and clients. In this episode, we’re talking about the three most common types of groups, what companies these groups are ideal for as well as steps to get started with launching a community group for your company. At the end of this episode you will: Know if your company should launch an online community Learn the 3 currently popular community types  Have the 5 steps to get your group started   To learn more, visit the show notes   Get Connected! SweetLife Company: Business Consulting for EntrepreneursSweetLifePodcast on InstagramSweetLife Podcast & Co. on Facebook SweetLife Insiders Community

You’re really good at what you do, but oftentimes you feel like the best-kept secret. A handful of people know your worth, but not enough to get the credibility you need to reach the profit and business growth you want.    In this show, you’ll learn 4 simple steps to start the process of establishing your expertise that every entrepreneur should have completed regardless of business phase or growth level. Episode Highlights: Know how to create your media PR plan Know what you need to have on your website to look like an expert Know the 4 simple steps you can complete this week to bring your message to the masses   To learn more, visit the show notes   Get Connected! SweetLife Company: Business Consulting for EntrepreneursSweetLifePodcast on InstagramSweetLife Podcast & Co. on Facebook SweetLife Insiders Community

Nobody is coming to save you. You’re the beginning and the end of making your business a success. Therefore, if you haven’t been controlling your company financials the way you should, now is the time to start. Danielle Hayden is our guest expert and financial planner for small business owners.    In this show, you’ll learn how and what to pay yourself, what key numbers you need to pay attention to, how to set up your monthly financial calendar, and other key metrics you need to control as the leader of your company - even/especially if someone else is managing the money for you!    If your sales aren’t quite where they should be, you need to have a plan to take control and rebound. Or… if your business is booming and flowing with cash, but you’re so busy you don’t know where the money is going, you need to take control. Regardless, knowledge and control are the keys to grow, scale, and profit and this episode will kick start that process. Episode Highlights: Learn how and what to pay yourself Know wha

Many businesses are not using email marketing correctly. Regardless if your business is local or online, email marketing is a must. If you are struggling to understand how to use email marketing to connect with your clients, increase your sales, and the difference between email marketing options this show is for you. You’ll know the difference between email managers and clearly understand your software needs to move forward. Episode Highlights: The difference between your business email and your email marketing manager Business email set up and use Marketing email set up and use    To learn more, visit the show notes   Get Connected! SweetLife Company: Business Consulting for EntrepreneursSweetLifePodcast on InstagramSweetLife Podcast & Co. on Facebook SweetLife Insiders Community

LinkedIn is the best B2B social platform that exists. However, few people know how to use it, what to post, or what strategy to follow to make the right-profitable connections. In this show, Judy Fox, LinkedIn Expert, shares a simple and powerful strategy to accept the right connections and her 3 part system on the best content to share.    At the end of this show, you will know what to do with your LinkedIn connections, how to increase the visibility of your content and what to post, when. Episode Highlights: Have a simple LinkedIn connection strategy Know the types of content you should be posting on LinkedIn Understand how to organically grow engagement with the right people at no cost   To learn more, visit the show notes   Get Connected! SweetLife Company: Business Consulting for EntrepreneursSweetLifePodcast on InstagramSweetLife Podcast & Co. on Facebook SweetLife Insiders Community

In this episode we cover who should be running LinkedIn Ads, the 4 types of ads that can be run on Linked, and what you can expect to spend to get results. LinkedIn Ads Expert, AJ Wilcox, founder of B2Linked.com and host of “The LinkedIn Ads Show” dives deep covering what you need to know as a business owner. If you’ve been thinking about advertising on LinkedIn but you’re not sure if it’s the right choice for your business goals, don’t miss this episode. Episode Highlights: Know your ad budget Decide what kind of ads you should be running Know where to access your Ads account to get started   To learn more, visit the show notes   Get Connected! SweetLife Company: Business Consulting for EntrepreneursSweetLifePodcast on InstagramSweetLife Podcast & Co. on Facebook SweetLife Insiders Community

You’ve been thinking about advertising on LinkedIn but you’re not sure where to start, or if it’s a wise choice for your business. LinkedIn is a powerful ad platform, but it’s unlike others and you need to be sure you’re spending your marketing money for the ROI you expect.    In this episode my friend and LinkedIn Ads Expert, AJ Wilcox, founder of B2Linked.com covers what types of companies benefit from LinkedIn Ads, the 3 components of successful ad strategies and basic steps to get started. You’ll leave knowing if LinkedIn is the right platform for your business and what types of ads you can start running now. Episode Highlights: Decide if your company should be advertising on LinkedIn Learn how LinkedIn ads work Know the 3 components of a profitable LinkedIn Ad strategy   To learn more, visit the show notes   Get Connected! SweetLife Company: Business Consulting for EntrepreneursSweetLifePodcast on InstagramSweetLife Podcast & Co. on Facebook SweetLife Insiders Community

You’re really good at what you do, but your list of leads is small. Or… You have an amazing program, course, product, or service, and it’s time to 3x your sales. In both cases… your solution is an affiliate program.    But do you create one?  Where do you start?  Who do you ask to become your affiliates? How can you get them to agree?    In this episode, my friend Laura Sprinkle, the mastermind behind epic launches for Amy Porterfield, Selena Soo, and Todd Herman and over 10MM in affiliate sales, dishes it all.    If you want your next product launch to be your best yet? Don’t miss this show. Episode Highlights: Understand epic profit potential of affiliate sales Learn to find your best referral partners  Know how to pitch partners for mutual benefits    To learn more, visit the show notes   Get Connected! SweetLife Company: Business Consulting for EntrepreneursSweetLifePodcast on InstagramSweetLife Podcast & Co. on Facebook SweetLife Insiders Community

It’s time to launch your consulting or coaching business but you need to move quickly. You have no time to waste but you also need to establish a reputable brand and high-level marketing. This show breaks out the steps to launch your consulting practice in 10 days so that you’ll enter the market in the lead, start making money faster, and lay a strong foundation for future growth.    If you’re very good at what you do, and it’s time to do it for your own company, and not your employer, this is the show that gets you launched fast. Episode Highlights: Choose your consulting niche  Show up with a reputation that demands your fees  Launch a high caliber website fast  Breaks down exactly what to do each day for 10 days   To learn more, visit the show notes   Get Connected! SweetLife Company: Business Consulting for EntrepreneursSweetLifePodcast on InstagramSweetLife Podcast & Co. on Facebook SweetLife Insiders Community

This podcast teaches you how to create videos, step by step,  for your online course, content to drip to your membership website, or to teach on live webinars or live streams. With a tech guide and checklist to get your videos up fast.   You want to create videos to share with your clients, but when you sit down to actually start… you’re lost on the steps. If technology seems hard, you’re not alone. In a world of online everything, the overabundance of options doesn’t help. In fact,  too many choices can stall your business completely.  Episode Highlights: Choose between the 3 types of content you want to share Present your content in the right way for your audience Gives you the exact steps to record and process your videos fast   To learn more, visit the show notes   Get Connected! SweetLife Company: Business Consulting for EntrepreneursSweetLifePodcast on InstagramSweetLife Podcast & Co. on Facebook SweetLife Insiders Community

If you’re a small business owner whose audience has become silent, you’re no longer leading your people, or you’re losing your relevance, this show is for you. As the world shifts, so must your business. Not forever, but for now and one big important part is staying relevant so people keep their eyes on you.    How do we do this? The answer defies all things you’ve ever heard about marketing… DITCH THE PLAN! It’s time to serve the world, not sell the world.  Episode Highlights: Know the 3 Types Of Content You Should Create And Share Right Now  Stay relevant Ditch your plan (for a short time)  Hold the reigns of leadership with confidence   To learn more, visit the show notes   Get Connected! SweetLife Company: Business Consulting for EntrepreneursSweetLifePodcast on InstagramSweetLife Podcast & Co. on Facebook SweetLife Insiders Community