Sharing Principles For Real Estate Success

Knowing your audience is the first step to creating successful marketing. If you can know who your customers are, and then target them, it could change your business drastically. Here we give you a few tips on how to nail that down.

Marketing could be the biggest field in your business, but are you treating it like that? The life of your business depends on the marketing you put forth. In this podcast, we explain why marketing is important and how it could change your business.

The term "investor" is thrown around a lot in today's society. Not many people can give an exact answer on what that term means. The truth is that there are multiple types of investors. 7 to be exact according to Robert Kiyosaki! Take a listen to the book review of his E-Book "7 Levels of Investors!"

For a real estate investor, especially a new one, raising money for your deals can be intimidating sometimes. In this podcast, our own Tom Olson gives tips on raising private money for Active Turnkey deals.

If you are an entrepreneur that has a side hustle and you're wanting to take that to another level, our own Gary Harper gives some great advice on how to make that happen. Gary gives the key steps to making your start up or side hustle, into a full on business.

Robert Kiyosaki's mind in finance is unmatched in the market. This is a great book for anyone interested in finding out how to get out of the rat race. Thanks for listening!

Choosing a tenant to put in your property can be frustrating at times, but what if we told you that if you had systems, processes, and automation set in place, it would be beyond easy to do? Our rental company manager, David explains our tenant placement process that could possibly help you in your quest to find that perfect tenant!

$400 per hour is an attractive number for many people, but how do you get there? In this podcast with our guest Max Keller, we discuss what it means to get to $400 per hour and how to get there.

Deep Work is a book that'll definitely make you think about prioritizing your work and how you spend your time. Our guest, Max Keller dives deep into the books and delivers a great view on the well written Cal Newport book, "Deep Work."

Fix and Flip for new investors can be a bit overwhelming. Our special guest, Max Keller gives us his fix and flip survival kit, explaining what and what not to do when working with fix and flips. Max is a newer investor, but with his aggression and hard work, he has become a success story and inspiration for any new investors!

With Christmas creeping up on us this year, we all should take the time to observe what it actually means. Why we even celebrate Christmas. Wayne provides us with some great content on what Christmas actually means. The true meaning of Christmas! Without being cliche, Wayne let's us know the side of Christmas that most people skip over this time of year. GIVING. We wish a Merry Christmas to everyone!

Part of building a successful business is understanding it's not all about you. Having a purpose other than making money is very vital for your business to have the right kind of success. Understanding that all of it, everything you've built can be taken away from you in a matter of seconds should be reason enough to give thanks to what you have. Though this podcast may not help you get more customers or make more money, we believe that giving thanks could be a huge difference maker in your business.

The Turnkey model is a pretty big market for real estate investors with the market being the way it is. Active Turnkey is a less known, slightly different model of actually "turnkey." There are difference and our expert Tom Olson tells us the pros and cons of each model and how active turnkey could be a good option for you as a real estate investor.

If you are salesman of any kind, reading the book, "People Buy You" might be one of the best books you can read. Especially if you're a newer salesman, or if you're struggling to make your sales. Our own Nick Kutschke reviews the book, talking about learning how to have people buy you. How to make a customer and not just a consumer.

Masterminds are possibly the best source for real estate education. Forget seminars, meetups, and other garbage you are fed from real estate "workshops" with people trying to sell the fact that it's easy to make enough money for a red ferrari. Masterminds have the investors that are in the trenches, that have knowledge that most workshops won't tell you about real estate investing. Wayne tells us the importance of masterminds and what you can expect from them, of course if you're serious about real estate.

There are a lot of good questions and concerns about getting into the Active Turnkey model. It's a newer way of doing deals, but can be a potential gold mine for some. In this podcast, we answer a few very good questions from one of our newer customers about the program, and of course, we have our expert Tom Olson to answer those.

Our owner Wayne Sheaffer has been on a long road to success with our company. His hard work and persistence birthed our company into what it is today. The road was not easy at all in the least bit though. In this podcast, we sit down and have a question and answer with Wayne about his journey to completing 1,400 real estate deals.

"What Got You Here Won't Get You There" is an inspiring and humbling book for those who are in a managing position of any kind. Teaches how not to be when managing people and making sure to treat them right by listening, respecting them and more. Great review by David Richter.

Getting into the Active Turnkey business can be tough if you don't have money to spend on the product. With Caeli Ridge and her Ridge Lending Group, they can get you started on your way with the lending game. In this podcast, Caeli will explain the whole lending process and what her company can do for you and how they will fulfill your needs!

Do you have a problem with change? How about being stagnant? Or do you have a victim mentality? OR do you know or manage someone who is like any of those?! This book is great to counter those types of attitudes and thinking. Change is a very big part of a company to grow, if someone is complacent or just dislikes change, it's time to address that. This book explains how!