Igor Kheifets List Building Lifestyle

Some people stay busy for years and never move. Others get clear on what they want, and everything shifts. In this episode, I share how one guy went from chasing five things at once to building 20 income streams, why hustle without direction leads nowhere and how emotional fuel beats willpower every time.  

Ever feel like you’re posting non-stop but no one’s buying? In this episode, I sit down with Garin Etcheberry, founder of Lazy Longform and Sixty Second Shows, to dismantle the idea that going viral equals getting paid. We dive into why viral content kills trust, how to build binge-worthy media that sells, and how to create content that fuels your list, not just your ego. Garin shares wild behind-the-scenes stories from working with Mike Dillard and James Altucher, to helping a Miss Olympia open up about body image. If you’re ready to stop chasing likes and start building a brand that converts, grab your coffee and hit play.

Success doesn’t come from motivation, hacks, or working around the clock. It comes from knowing what matters… and doing it, even when you don’t feel like it. In this episode, I’m breaking down the habits and decision filters that keep me focused, productive, and clear, while the rest of the world stays busy being busy.

What if the key to breaking free from burnout and overwhelm wasn’t what you think? I found myself trapped in old habits, shutting down, avoiding, losing control, until something surprising showed me the hidden patterns behind it all. In this episode, I reveal how AI, of all things, became the unexpected tool that helped me unravel those blocks and reclaim my focus, my energy, and my life.

Most people think success comes from hustling harder. But I’ve learned it’s more about protecting your energy than pushing through. In this episode, I’m sharing how I structure my day, guard my focus, and avoid draining distractions, so I can actually get important stuff done without burning out.  

What if getting unstuck wasn’t about thinking harder, but asking better questions? In this episode, I share how one simple tool helped me cut through weeks of indecision in minutes, and why it’s changed the way I handle tough choices, tricky conversations, and everything in between.  

We’ve been told that generosity builds credibility, but in the expert space, that’s not always true. In this episode, we explore why giving too much, too freely, can quietly chip away at your positioning, and what actually signals real authority in the eyes of your audience.  

I used to believe that getting ahead meant doing more, more hours, more hustle, more boxes ticked. But no matter how much I crammed into my day, it never felt like I was actually moving forward. In this episode, I break down why the endless to-do list is a trap, how most of what we call “work” doesn’t really move the needle, and the simple shift that helped me work less, get clear, and finally see real progress.  

Ever ignored a message for a couple of days and ended up in a drama you never asked for? This episode starts there, but it’s really about something deeper: the quiet cost of always being available, the fear of being misunderstood, and why choosing yourself first, even when it feels selfish, might be the only way to actually move forward.  

What if sticking to your goals had nothing to do with motivation, and everything to do with what’s non-negotiable to you? In this episode, I break down how tying your goals to the things you simply won’t compromise on, can completely change how you show up and follow through, how to find your own North Star, and why the most successful people aren’t actually busier, they’re just more focused. If you’ve ever felt scattered or off-track, this one’s for you.

Fear got me out of poverty and built me a good life. But now, with no fire to fight, I’m stuck with a system that doesn’t know how to run on peace. In this episode, I open up about what happens when the fire that got you here starts to burn out, why comfort can be just as dangerous as struggle, and how I’m trying to break the cycle for my kids, so they can build, not just escape.  

Most people try to teach their way to authority, and wonder why no one listens. In this episode, I’ll show you how to lead with infotainment instead. I break down how radical honesty, creating your own language, and calling out popular BS can instantly set you apart and make your audience see you as a voice worth following, not just another online educator.

Most people think teaching builds trust, but what if it’s actually killing your sales? In this episode, I’ll explain why being too educational turns you into the friend-zoned marketer… and how to flip the script with infotainment so people actually want to pay you. Let’s get into it.

Most people wait until the fear goes away before they take action. But that’s the mistake. Courage doesn’t come before doing the thing, it comes because you do the thing. In this episode, I break down how self-doubt doesn’t have to stop you, it just means you’re about to grow. If you're tired of waiting to "feel ready," this one's for you.

What if the thing you’re most scared to do is exactly what you need to do to grow? In this episode, I break down why so many people get stuck, and how doing the one thing that freaks you out the most can level up your business and your life. growth isn’t about the result, it’s about facing the fear and doing it anyway. This one’s short, but it’ll make you rethink everything you know about progress.  

Ever cringe at your own videos, dread emailing your list, or freeze when it’s time to pitch? Same here, and that’s exactly what we’re breaking down today. From my first squeaky‑voiced videos to bombing phone sales, I’ll share the awkward reps that toughened me up and, eventually, paid off big. If fear of judgment keeps you silent, this episode is for you  

Ever wondered why some of the biggest companies in history became wildly successful, even when their products were far from perfect? In this episode, I’m breaking down why perfection is overrated, how billion-dollar companies are launched with flaws, and why your next move doesn't need to be perfect, it just needs to happen. Whether you're building a business, launching a product, or just trying to grow, this is for you.  

Sometimes, the way forward isn’t about big breakthroughs, it’s about one clear, intentional move. In this episode, I talk about why you don’t need to hit reset to change your direction. You just need one good decision. We’ll get into how to find it, why wisdom now matters more than information, and how momentum starts the moment you take action.  

Ever had everything you built feel like it collapsed overnight? That was me, my 100k email list? Gone. My $3,000-a-day machine? Dead. I had a full-on kitchen-floor breakdown. But three days later, I bounced back, harder. Thanks to my team, some scrappy thinking, and a lesson that every entrepreneur needs: setbacks aren’t the end, they’re a reset. A brutal, necessary GPS recalculating moment. If you’ve ever felt stuck, wrecked, or ready to quit when life hits hard, this one’s for you.  

Ever notice how growing a business ends up growing you too?  In this episode, we dive into how building a business from the ground up forced real personal growth, challenged old beliefs, and helped let go of habits that were holding things back. From dropping the victim mindset to taking full responsibility, this conversation is packed with lessons every entrepreneur needs to hear. Let’s dive in!