Physical Therapy Private Practice: Secrets Of The Top 10%

The technical and mechanical side of private practice is relatively easy, but when you take a closer look, there is a whole mindset side that needs to be addressed. We get on the phones with PTs around the country every day and are starting to hear the familiar tune of external influences and self-doubt. Our response is to empower your free will and self-determinism - the person who has your best interest at heart, is YOU!   The episode at a Glace: You have the power of choice and decision-making  Don’t hang your decisions on the experience of others  Break away from group agreement There is nothing wrong with personal success     

What’s your plan for your next professional phase? This week we cover exit strategies, succession planning and how to enter that next phase of life. There are multiple avenues to go about this - let’s dig deep to get to the root of your purpose and direction in your professional journey.   Episode at a glance:  You shouldn’t feel restricted by your own life  The phases of life  Succession planning versus a company sale  Business strategic planning 

We know everyone’s got AI (artificial intelligence) on their mind, but how does this technology help with efficiency and compliance in the physical therapy space? This week we welcome Kelly Brown, PT from PredictionHealth! Learn how this objective analysis integrates into your EMR system and how it can transform your practice.   Episode at a glance: Informative and actionable data Solves accuracy, compliance, and practice management challenges Saves money and denials and appeals AI is only as good as the people who designed it

You weren’t trained to bill in physical therapy private practice, but there are basic metrics that you should know you’re hitting so that you have certainty in your finance department. This is just another way to overcome the income squeeze that we’ve been discussing. It doesn’t have to be a guessing game - partner with a group that is transparent and trustworthy.   Episode at a Glance: If you're not growing, you're shrinking Practice Owner Q&A What to look for when Outsourcing

To partner or not to partner? That is the question! Honestly: we’re not huge fans of partnerships. However, there is a right way to go about them. Let’s take a good hard look at the topics of timing, the perceived value versus the actual value, and how to get in (or out) of a partnership!    Episode at a glance:  Business partnerships are like marriages The most common points of contention Tips for partnership success Exit strategy

Thinking can create confusion, but DOING does not. Go into action by taking a brave step outside of the box. Let’s not continue to just keep putting a bandaid over a broken system. We don’t have time to dance around the issues, let’s take control and address this head-on.    Episode at a glance:  The difference between needs and wants We are currently in an outdated “fee for service” model Leaders take responsibility Components of the new model

 Education equals empowerment. You no longer have the luxury of continuing to operate as you always have in private practice. Let’s go over the strategies and solutions that will help lessen the blow of the income squeeze that we’ve been discussing and experiencing.   Episode at a glance:  Let’s talk about Economics 5 major challenges we are facing Insurance solutions The Hybrid operating strategy

Today’s podcast takes a clinical and informative turn! How did we get where we are now? Let’s set the stage for how this economic game started so that we can see how this impacts physical therapy, and develop solutions and strategies for the future. Take control of your costs, schedule and technology to create a balanced practice! 

 If this is the future you’re choosing, there is no room to hold back. Have you considered your “why” for going into private practice? Can you be disciplined? Physical Therapy School was not designed to train you to become a practice owner. Get the tools you need to bridge the gap and become the ideal Go-Getter owner!    Episode at a glance: 3 key elements to succeed in private practice Being a Clinical Director is not the same as being the practice owner You also deserve work-life balance Tools for your Startup timeline  

Let’s get a quick reality check here and reflect on where we are in society and healthcare today. The main challenges and stressors we’re experiencing in the physical therapy field comes from this main source: the income squeeze. Let’s discuss where this is coming from, and how you can combat it in your practice.

Do you have power that you aren’t even aware of? The way you overcome the challenges around you is by unlocking the power of your team as a unified force. The way you get employee buy-in is when you provide them with opportunities and make sure that their needs and wants are being met. You are in the business of helping those around you succeed in their positions at your clinic.   Episode at a glance:  You are in the business of helping those around you flourish (versus profit)  Retain your employees through mentorship  Know the Staff hat versus the Post hat  Provide consistent onboarding Seek an annual 15% growth 

This week, we mix things up a little bit. Brian takes on the point of view of the physical therapy owner and asks himself the most common questions that he’s been hearing. Tune in for Brian’s advice on topics ranging from business partnerships, to budgeting for your first private practice, to employee burnout. Don’t let the “tall grass” stop you! Episode at a glance: Don't fall into this trap with partnership Learn how to budget and borrow Improve your personnel management skills

Prediction: Within the next few years, the amount of staff in a physical therapy clinic will greatly reduce. With continual increase in operational and personnel costs and the decrease in insurance reimbursement, you simply can’t afford not to change with the times. By outsourcing, you’re able to focus more revenue and attention on scaling and expanding your practice, and the front desk is an area where this makes a huge impact.  

Being the start of the year, we hope you’ve taken a good, long look at your trajectory in private practice and how it aligns with your purpose. The paradigm of the physical therapy industry continues to change, and fast. In this context, let’s decide on the game of life that you really want to play. Whether you decide to keep up or get out, make big changes, NOW! 

Welcome to 2023! It’s clear to us that a challenge following us into the new year continues to be recruiting & hiring, and personnel management as a whole. While you’re restructuring for success, consider these common employee concerns that may be negatively impacting your private practice. Addressing these will help elevate your company culture - making you the obvious choice for both patients and staff alike!  

We know a solid website is important (easy to navigate, loads quickly, etc.) but how can you best optimize your digital presence to connect to those who need you in the new year? Marketing expert, Peter Cartier of STL Marketing Department, illuminates where you can start improving your practice marketing for maximum reach. Your Google profile, social media, SEO (Search Engine Optimization) and the right CMS (Content Management System ex. Squarespace) are just the beginning. People are searching for solutions, so learn how to join the digital conversations that your patients are having!  

It’s about that time to wrap up the year with some holiday thoughts and hopes for 2023. Brian leaves his audience with CEO tips for continual expansion for the new year! Hint: it’s time to re-evaluate your company structure. Consider your successful actions and how you could do things differently to always exchange in abundance in private practice.  

We created the Elevate 57 Program so that practice owners could build habits to work deliberately on their practice for the remainder of 2022. This week, Brian and Laura interview a star participant who has been rocking his way through this program - Josh Buechler, DPT from Nebraska! Learn how this program has already elevated Josh’s practice towards his ideal scene. You are the one who drives your practice’s success!

As we enter the holidays, it’s time that we take a beat to reimagine how we can achieve our ideal scene in physical therapy private practice. Let’s start by addressing one of our biggest challenges: people. Use these strategies to elevate your company culture and innovate your practice for the new year! Stay tuned to the very end where Brian gives ideas of how to bonus your staff for the holidays. It’s time to do something different!

This week we welcome Michael Matlack, the Director of PTPAC, the Political Action Committee of the APTA. Michael works to advance the association's legislative priorities on Capitol Hill through federal lobbying, grassroots, and political action. It’s so important to have our voices heard, and the best way to do that is to get involved and share our stories of how much physical therapy enhances the lives of our community! Find out how you can get involved to advocate for our profession up on Capitol Hill.