The Spend $10k A Day Podcast

Listen to today's episode to get a deep-dive into Conversion Rate Optimization (CRO) for your eCommerce​ store. CRO is such an important aspect of your advertising strategy and can be optimized starting with your ad copy, and moving on to your landing pages, product pages and even in the checkout process. Get some in-depth advice on how to audit your ads and eCommerce store and what changes to make to ensure you're getting the highest conversion rate.

Tune in to this week's episode to learn how Man Crates turned a unique idea into a worldwide eCommerce gifting business. Hear from Jeremy Gurewitz, Manager​ of Growth, on how they use in-depth creative, award-winning ads, and video to sell an experience, ​not just a product. Man Crate's mission is to make awesome gifts that guys actually want, gifts that reek of excitement and bring people together.

In this week's episode, Stewart speaks with David Shadpur, the CEO of Social Native. Listen in to learn how to drive powerful results with content that's fresh, authentic and gets higher engagement. With Social Native, you can create custom content from the lens of your consumers, for your consumers.

On today's episode, Stewart interviews Ashley Crowder who is the co-founder and CEO of VNTANA. VNTANA is an industry leading augmented reality platform that allows brands to easily create interactive hologram experiences to engage consumers and generate leads. It has been used by major brands including Microsoft, Intel, Mercedes-Benz, Lexus, Pepsi and Nike to name a few. Listen in to learn how you can use AR to enhance your online and offline marketing strategies.

Listen in to today's episode to learn how to automate your support with Steve Weiss and Romain Lapeyre from Gorgias. Romain cofounded Gorgias with Alex Plugaru 3 years ago, straight out of college. Their first product was a Chrome extension that helps write emails faster. They attended an accelerator program in New York called Techstars, and started working on a support helpdesk. At the end of the program they raised 1.5 million and decided to move to San Francisco to focus on the growth of Gorgias. Their product is a customer support app for Shopify merchants, that helps them manage all their support requests in one place, and automatically respond to common questions.

On today's episode Steve and Stewart discuss the latest Facebook update. Facebook has updated it's algorithm to show more friends and family content and less brand content in people's newsfeeds. Listen in to find out how that effects your brands page and advertising strategy.

This week, Steve speaks with Evan Tardy, employee #1, from draxe.com. Evan built a profitable direct response ad budget of $1M/month and landed draxe.com on the Inc. 500 list two years in a row. Listen in to this week's episode to learn how to go from 0 to 2X, 3X, and 5X year over year revenue growth.

Are you advertising on Facebook and also selling on Amazon? If you are, we're sure you're constantly asking yourself questions about attribution. When you spend more on one, do sales of the other increase? How do you properly attribute sales to each platform? Listen to this week's episode to get some clarity on the Amazon/Facebook million dollar question.

Listen to this week's episode to learn from the experts at MuteSix on when and why to hire a marketing agency. It's not always the right option or the right time so listen in before you sign a new contract!

Listen to today's episode to learn about lowering your manufacturing costs and how to coordinate your online marketing efforts with your supply chain. Steve Weiss, CEO of MuteSix, is joined by Nathan Resnick, the CEO of Sourcify, a platform that makes manufacturing easy. In the past, Nathan has brought dozens of products to market, ran three ecommerce companies (sold one), and been a part of projects on Kickstarter raising over seven figures. He writes for media outlets like Entrepreneur, The Next Web, Business.com, and more. Nathan also used to live in China and speaks Mandarin.

This week learn how to build an effective marketing team from the performance marketing experts at MuteSix who were ranked one of 2017's "Best Workplaces" by Inc. Magazine. In this episode you'll learn who to hire first, if and when to use an agency, what other hires can fill out your team, and more. Read about our Inc. ranking here: https://blog.mutesix.com/mutesix-inc-best-workplaces-2017

Listen to today's episode to learn how to build an effective lead prospecting strategy on Facebook and Instagram. Prospecting refers to finding completely new customers - getting people who have never heard of you to buy their first product on your site.

Learn how to get your eCommerce company the rank on Google that it deserves. This week Stewart spoke with Kris Reid, The Coolest Guy in SEO and the founder of Ardor SEO for insight and tips on how to increase your stores rank on Google.

Learn how to get a higher LTV from your customers with loyalty and rewards programs. Smile.io works with mid-market and enterprise eCommerce merchants to improve and accelerate their existing customer journey. Optimizing the time it takes a new customer to make a repeat purchase, and ultimately become an advocate.

Learn everything you need to know about Facebook's new transparency update - allowing all of a brand's ads to be visible on their Facebook Page. Read more about this topic at http://blog.mutesix.com

Facebook just released two new custom audience features. Learn how to better optimize your campaigns by putting both new audiences to work. Lower CPA by excluding ad "dwellers" and increase engagement on top campaigns by re-targeting to people who've shared your posts in the past. Read more about each of these topics at http://blog.mutesix.com

Steve Weiss, CEO of MuteSix, interviews NBA legend and entrepreneur, Metta World Peace, and Recording Artist, Piif Jones, about how they monetize their personal brands. Listen in on this great conversation for insight into celebrity endorsements, influencer marketing, Facebook ad strategy, and more.

On this week's episode, Steve interviews Paul Shrater from Minimus.biz. Talking everything from creative and cost effective fulfillment options for eCommerce companies to supplying astronauts with ketchup.

On this week's podcast we're joined by an amazing guest; Bridget Johns, Head of Marketing and Customer Experience at RetailNext. Learn what top eCommerce companies are doing to ensure success in the brick & mortar world.

In this week's episode, Steve and Stewart break down the Facebook learning phase and how to use it to better understand your results and optimize your ads.