Real Estate Uncensored - Real Estate Sales & Marketing Training Podcast

Rent vs. own remains one of the greatest real estate debates in the country, even more so today. Many say buying will always beat renting, but with high interest rates, affordability issues and other challenges, many people are opting to rent instead.     Most agents will always advise people to buy, but the answer to this question could be a lot more nuanced. While buying certainly offers a ton of advantages, it might not be right for everyone.    How do you know which option fits your priorities? Is buying in a high-interest environment a good idea? In this episode, we talk about the ultimate housing question - how to choose between buying and renting, and the pros and cons of each.     You’ll also learn;  Date the rate, marry the price  The agility renting offers and why many people are opting for it  How to advise your clients deciding between renting and buying  The limitations of renting  The ultimate advantage of buying a home  The biggest mistake buyers make  The tax benefits of home own

The holiday season is upon us, and every agent is worried about people not buying, building their pipeline and hitting the ground running next year. With everything happening in the market, we have to be creative if we want to get eyeballs and turn them into leads.    In markets like the one we’re in, we need to implement out-of-the-box marketing ideas if we want to stand out. The smartest thing we can do is take advantage of spaces that already have people’s eyeballs, and put our brands there.    From grocery store countertops and dog parks, how can we create market opportunities in everyday spaces? In this episode, we shared creative market ideas you can implement to get more business.    You’ll also learn;  How to buy consistent attention without a huge budget  How to partner with local retailers for the ultimate win-win Advertising galore: opportunities no one else sees  The world’s smallest billboard  Advertise where the eyeballs are    Want to build passive income just by selling homes and b

The widespread awareness of artificial intelligence in real estate has brought both excitement and uncertainty. The lack of clarity on what works, and how to seamlessly integrate AI into your business can be significant pain points.   In an industry where staying ahead is crucial, the confusion surrounding AI implementation can lead to missed opportunities and inefficiencies.    What aspects of AI are truly beneficial for real estate agents? How can we navigate the implementation process, and what is required to make it work seamlessly? What is Likely.AI and what can we use it for?    Founder of Likely.AI Brad McDaniel joins Alisa Glutz and I to talk about the insane power of AI and how Likely.AI is a tool that agents can use to level up.    You’ll also learn; Creative AI solutions The capabilities of current solutions Prompt demos with Brad McDaniel A guide on how to use AI for listing photos Likely.AI    Guest Bio   Brad McDaniel founded Likely.AI—a company that uses machine learning and predict

The decision to buy a home with a non-marital partner is one that many people grapple with. Do you take the next big leap in your relationship without the legal ties of marriage? What seems like the norm in today's society might not always be the best idea, and the potential pitfalls can be significant.   The legal implications of buying real estate with a non-marital partner can’t be overlooked.   What happens if things go south? How do we protect ourselves and our partners from potential disputes, especially when there's no legal framework like divorce to navigate through?   In this episode, Alisa Glutz and I talk about the potential pitfalls when buying real estate with a non-marital partner.  You’ll also learn; Debt ratio Respect is paramount in any relationship Understanding the level of conversations we want to have Every deal has a hiccup   Subscribe on YouTube, Apple Podcasts, or Spotify, and don't forget to leave a review if you like what you heard. Your review feeds the algorithm so ou

Real estate scams are becoming increasingly sophisticated, preying on the unsuspecting with promises of incredible returns and unbeatable deals. From fraudulent listings, to fake investment opportunities, scammers exploit the innocence of people's minds, making it challenging to discern the genuine from the deceitful.   In an industry filled with promises and potential pitfalls, how do we protect ourselves from the scams that we can't even see? How do we arm ourselves with knowledge so that we are less likely to get scammed? How do we develop a keen eye for red flags and why should we always read the fine print?   In this episode, Alisa Glutz and I uncover hidden scams within the real estate space. We also talk about our own personal experiences with scams and how to avoid them.   You’ll also learn; Shiny object syndrome Protecting your credit Trusting your gut The different types of scams The MV Realty scam   Podcast CTA   Subscribe on YouTube, Apple Podcasts, or Spotify, and don't forget to le

Real estate agents constantly face the challenge of standing out in a crowded digital landscape. It’s hard to cut through the noise when the world of content marketing is so flooded.   In a sea of content, it’s critical to be different and to connect with the right audience.    Why shouldn’t we be afraid to reject the wrong opportunities? How do we focus on creating events and content that attract our ideal customers? How do we bring value to them?   In this episode, marketing consultant Sarah Noel Block joins Alisa Glutz (Color My Credit) and I break down marketing strategies for content, why we should manage expectations and the importance of quality versus quantity.    You’ll also learn; Past versus current trends Collaborations and allies within the industry Should we share so people resonate with us? Essential apps for marketing Creating content on a consistent basis How to understand who we want to work with   Guest Bio   With a remarkable 16-year journey in the content world, Sarah Noel B

A shift in careers can be extremely confusing and stressful but with a winning mindset, it can also be rewarding. When it comes to shifting into the real estate space, it can be overwhelming trying to get everything done.    Cue checklists, an easy and effective way to make sure that all aspects of business are covered, especially when it comes to leads.   How do we create a checklist that covers everything? Can they actually take the thinking out of doing things? Can we just plug and play if we have an effective checklist to use?   In this episode, special agent turned real estate agent Ali Garced joins Alisa Glutz (Color My Credit) and I to talk about transitioning from military to real estate, what it means to take action and how she gained autonomy over her life. She also breaks down how she uses checklists to get the most success in her business.  You’ll also learn; The shift into real estate The success growth mindset Having the ability to figure things out Stepping into new opportunities Di

Credit and mortgages are vital tools in our modern world, helping individuals and businesses secure the funds they need for big purchases, real estate investments, or business growth. But did you ever wonder about the first-ever mortgage and how these financial tools evolved over time?   What is the history behind the first mortgage? How did mortgages work in the beginning? When did things begin to change on the mortgage side?   In this episode, credit pro and author of Color My Credit Alisa Glutz and I dive into the origins of mortgages, how they worked in their early days, and when things started to change.    You’ll also learn; How to color well within the credit lines Private mortgage insurance in the past FHA origination The popularization of auto leases   Guest Bio   Born and raised in Arizona, Alisa is also a proud graduate of Arizona State University. After a successful beginning to her career working in Hollywood as an Executive for HBO and a Producer on ABC's Politically Incorrect with Bil

Buying a new home is an exciting step, but it can also become a daunting financial pitfall if we're not aware. There are numerous hidden concerns lurking beneath the surface and if they are left unchecked, they could set off a domino effect of financial troubles.   These problems can manifest in various ways, from structural defects to location and more.   What can we do to shield ourselves from these money pits? And even if we do encounter these issues, are there simple fixes available? What should we be on the lookout for in the first place?   In this episode of the series with Author and Founder of Color My Credit, Alisa Glutz and I talk about the top 10 red flags when it comes to purchasing a new home, how to avoid them and also how to deal with them if they can’t be avoided.   You’ll also learn; The importance of a good foundation (literally!) Rebates: Don’t throw them away What to keep and what to toss Price vs. cost Is there a buyer and seller for every product?   Guest Bio   Born and raise

We all have our share of setbacks and unexpected challenges that can impact our future, and force us to restart and reevaluate the course of our lives.   The feeling of being backed into a corner can be overwhelming, and it’s easy to get stuck in a cycle of survival mode, but it’s possible to end up in the perfect place at the right time. What lessons can we take away from our tough times? How can we find the guts to say, "That's it, I've had enough!" and start steering our lives back on track?   Proptech founder, real estate investor and CEO of Roddy's Foreclosure Listing Service, Aaron Amuchastegui joins us and shares his story of how he went from broke to blessed, and how he is not just surviving but thriving in the real estate world. You’ll also learn; The foreclosure crisis Learning things the hard way Can fear control business outcomes? How to make decisions for the better The real estate business is a long game   Guest Bio   Aaron Amuchastegui is the CEO of Roddy's Foreclosure Listing Ser

Navigating the intricacies of finances can often feel like walking through a labyrinth without a map. Whether it's financing a house or a car, there are countless traps and false walls that can lead us astray.  Misleading information, often disguised as marketing tactics, can lead us down the wrong path.   One of the common traps in the financial maze is the allure of 0% interest. It sounds enticing, but what's the truth behind it? Is 0% interest really as good as it seems, or is there more to the story?   In this episode of the series with credit pro Alisa Glutz, we dive into what 0% interest really means and she shines light on the different tactics used so that we don’t fall into the pit of despair. You’ll also learn; What is DTI? Credit strategy is crucial What is selflender.com all about? Building credit for your kids or rebuilding credit for yourself. What positively impacts credit score   Guest Bio   Born and raised in Arizona, Alisa is also a proud graduate of Arizona State University. A

The real estate industry, once known for its traditional approach, has witnessed a significant shift in recent years. It has become a lot more competitive, yet a striking number of agents and brokerages remain stuck in the past.    The failure to embrace the digital revolution is leaving many real estate pros struggling to achieve the success they desire.   In a world driven by tech and digital innovation, why are so many agents and brokerages reluctant to change? What impression do people get from our online presence if we are utilizing the online world?   In this episode, Realtor and leader in the delivery of Project and Program Management solutions for Support Geeks, Michael Fielden joins us to talk about the impact of technology on real estate, and why we should be adapting with it.   You’ll also learn; Migrating email accounts Hosting your domain Linktree: A must have Is having a personal brand important? NFC Tags and their value QR codes.   Guest Bio   Michael Fielden is a leader in the de

With rising housing costs and economic uncertainties, low down payment programs are sprouting everywhere. Often hyped as a lifeline for first-time buyers, are they truly a good deal, or do they come with hidden pitfalls?   Are low down payment programs a genuine opportunity for homeownership, or are they just another ploy to lure you in? Are these programs transparent enough, or do they contain misleading information disguised as marketing tactics?   In this episode of the series with Author and Founder of Color My Credit, Alisa Glutz takes us through the world of low down payment programs, and offers a boatload of advice to those looking to seek out these options.    You’ll also learn; Rate term refinance What impacts industry specific credit scores Loan risk perspectives 401(k): What’s the value How to be prepared for pre-approval Guest Bio   Born and raised in Arizona, Alisa is also a proud graduate of Arizona State University. After a successful beginning to her career working in Hollywood a

With rates going up, the pandemic slowing down and people returning to the office, the resort market has seen a significant shift. Many resort markets that were experiencing a boom a couple of years ago have seen a decline, but that doesn’t mean there are no opportunities for agents.    How did the pandemic directly impact both the resort and traditional markets? Is the real estate market going to boom again? What happens if we are faced with another wave of the pandemic? Are our businesses more prepared to handle a shift?   In this episode, musician, rockstar and Realtor Paul "Black" Marmorstein joins us to talk about what exactly is going on in the resort market. Gene also shares some active steps to take for those who want to break into a brand new market. You’ll also learn; Is this a great time for buyers? Mortgages from a lending perspective The split between resort and traditional markets Turning buyers into sellers Having resources doesn’t necessarily mean resourcefulness   Guest Bio   Pa

We've all seen countless ads and promos that claim to have the magic solution for improving our creditworthiness. Unfortunately, most of these claims are just smoke and mirrors.   Take Experian Boost, for example. It's marketed as a way to raise our credit score, but does it really deliver on that promise? The truth is Experian Boost may only impact free credit scores, which often aren't the scores that matter to lenders.    Could using Experian Boost also potentially damage our credit score? Why should we always read the fine print when it comes to credit score-boosting offers?    In this episode of the series with Author and Founder of Color My Credit, Alisa Glutz, we take a look at Experian Boost and other credit reporting software and bring truth to light on how it doesn’t actually help. Alisa also shares insight on a legitimate scoring model. You’ll also learn; Data harvesting opportunities Doing research when in doubt What happens when your data gets into the wrong hands The legitimate scoring

The world is a crazy place. There are so many opportunities for success but also so many opportunities to become disheartened. A lot of people are discouraged because they’re not getting the life they desire.   Everything we have in our lives, we manifest in some shape or form. What we put our time and energy into is what we get back. Manifestation and mindset are so important when it comes to visualizing the life that we want.   How do we manifest the best version of ourselves? How do we attain our goals through visualization and get to live the life we want?    In this episode, Gene and I talk about the power of manifesting, how to set our sights on what we want and how to transform our mental thoughts into reality.   You’ll also learn; Resources versus resourcefulness Figuring out what we really want Breaking out of the social media trance How to kick out doubt Talking about experiences but don’t repeat them Engaging your senses   Subscribe on YouTube, Apple Podcasts, or Spotify, and don't

One of the best things about real estate is that you can have the results you want according to your vision.    You can create a low level, frustrating sales career or you can become a top producer. When you study the most successful real estate professionals, they have a lot of traits in common - but 3 stand out.    In today’s episode, we’re joined by creator and publisher of Real Producers, Remington Ramsey. We talk about what the best in real estate all do differently.    You’ll also learn  Why we have to get comfortable with rejection How the best treat disruption  How to duplicate what works    Want to build passive income just by selling homes and building your real estate career? Reach out to Greg to grab a time to chat. Text 925-915-1978 or visit https://calendly.com/mcdaniel-44.    Guest Bio   Remington Ramsey is the creator and publisher of Real Producers. Real Producers magazines are for and about real estate’s top performers. Every month they share in-depth stories about everyone from lege

When it comes to getting free credit scores, we can’t help but ask ourselves if there is a catch. Some raise the question but most don’t and they open themselves up to a world of misguided misconceptions about credit.   What should we look out for when it comes to our credit score? Can paying off accounts actually drop our score? Is it worth it to pay for a credit score report?   In this brand new series with Author and Founder of Color My Credit, Alisa Glutz, we dive into the world of mortgages, loans and credit. In this episode, we take a look at credit score, why we should dig a little deeper, ask questions and not take things at face value.   You’ll also learn; The different credit bureaus. How to play the credit card game. Know your business and assets. Do companies sell our personal data and information? Some tactics companies use to gain access to personal data. Guest Bio   Born and raised in Arizona, Alisa is also a proud graduate of Arizona State University. After a successful beginning

Even with AI on the rise, many people don’t know what to do with it. It can be terrifying but also liberating when we truly learn how to harness the power of AI. AI might not always provide a solution but it can set us on the right track to finding one!   AI generates ideas, but how do we put those ideas into action? How can it change the way we do business?    In this episode, Author and Founder of Color My Credit, Alisa Glutz joins us to talk about where AI is heading, what it means for the real estate industry and why we should adapt when it comes to the ever-changing technology and AI space.   You’ll also learn; Get better outputs from AI. How AI gets you on the faster track. Why implementation is everything. ChatGPT for marketing. AI and how it’s revolutionizing prospecting. Guest Bio   Born and raised in Arizona, Alisa is also a proud graduate of Arizona State University. After a successful beginning to her career working in Hollywood as an Executive for HBO and a Producer on ABC's Politic

Everyone is trying to push through challenging times and ensure that we’re thriving and not just surviving. The market is always changing and pivoting and we need to be prepared to adjust to it and adapt accordingly.   How do we get new business in this changing market with technology and different types of options for lead generation? How do we create opportunities to go out and dominate?   In this episode, Realtor, coach, serial entrepreneur, and host of GSD Mode, Joshua Smith joins us to talk about exploring uncharted waters for valuable opportunities, why change is scary, and why we should simply embrace it. We also talk about action plans and creating an environment to go out and win. You’ll also learn; The real estate climate What prohibits us from taking action The significance of having routines How to find the right motivation Finding your way out of a rut Guest Bio   Joshua Smith is a Realtor in Phoenix Arizona as well as a serial entrepreneur. Joshua is one of the Top Realtors in th