Appmasters.co - App Marketing, Business & Promotion With Steve P. Young

Admob MediationMediation is a feature of AdMob that helps you manage all of the ad sources you use to serve ads to your apps in one place.  Using mediation, you can send incoming ad requests to multiple ad sources and help ensure you find the best available ad sources to fill the requests. Mediation will use mediation groups to try to help maximize your revenue by ranking all the ad sources based on optimized performance. Learn more: https://support.google.com/admob/answer/3063564?hl=en https://appbroda.com/ You can watch this Video : https://youtu.be/9rnrdhhTiDs SPONSORS B7DEV.com is the app development firm dedicated to helping entrepreneurs go from app idea to success because they understand startups and don't charge you huge fees just to get your app off the ground. Learn more at B7Dev.com.  Get Started for FREE: https://www.helpshift.com/appmasters/ Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and reven

Did you know that an increase of only 5% in customer retention may raise profitability by 95%?* Figuring out your customers' lifetime value (LTV) is a vital step to increasing your profitability. You will discover: - What is the lifetime value of a customer - How to calculate lifetime value of a customer the easy way - Can LTV predictions be made with machine learning? - How to forecast cashflow What is LTV? Lifetime Value or LTV is an estimate of the average revenue that a customer will generate throughout their lifespan as a customer. This ‘worth’ of a customer can help determine many economic decisions for a company including marketing budget, resources, profitability and forecasting. It is a key metric in subscription based business models, along with MRR (Monthly Recurring Revenue). Martin Macmillan is the Founder and CEO of Pollen VC, the leading provider of non-bank debt financing to the digital economy. Learn more: https://pollen.vc/  https://pollen.vc/calculators/roas-ltv-and-cash-flow/  Ap

We all know that having a trial on your onboarding paywall increases conversions and revenue. However, do you need to offer a trial once someone is in your app and using it? Joining me is an App Masters Elite member who recently ran an AB test regarding disabling free trials after onboarding and so some amazing results. A/B Test: Segment A: Free trial was offered during onboarding and after onboarding if user didn't subscribe Segment B: Free trial was offered during onboarding, but afterwards if the user want to try Premium, they had to pay (no free trial) Read full write up on Twitter: https://twitter.com/wsidell/status/1517416801373630465 Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training\ SPONSORS Helpshift offers the easiest way to collect user feedback, report bugs, and more without users ever having to leave your app. You can even have a customizable Help Center and unlimited FAQs.  Get Started for FREE: https://www.helpshift.com/appmasters/ Tired

Discover THE strategies that help you earn more money from your mobile games. Learn: - The most important thing to look for when you are trying to monetize your game - How to balance game design and monetization - How to maximize your ad monetization - How to use psychological triggers to increase in-app purchases - How to find the right monetization strategy at the different stages of your game Elena Bugakova is the Publishing Producer at AppQuantum. App Audits: https://apps.apple.com/us/app/revolution-chess-game/id1592512979 https://play.google.com/store/apps/details?id=com.rollsroyce.cars.simulation.luxury.gamesgames Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training\ SPONSORS Helpshift offers the easiest way to collect user feedback, report bugs, and more without users ever having to leave your app. You can even have a customizable Help Center and unlimited FAQs.  Get Started for FREE: https://www.helpshift.com/appmasters/ Tired of overpaying for App

Discover the best practices for chatbot marketing and automation and the Modern Support Journey philosophy. Rapid scale can make it tough for an app publisher to keep up with user support. Without automation, you need to choose between overloading your support agents with an influx of tickets or hiring new support agents.  With the former, this influx can lead to long wat times, poor customer satisfaction, and burnt-out agents On the other hand, hiring additional support agents can be expensive and you’ll also have to hope that the user count stays high enough to be able to avoid layoffs down the road. With automation, however, you can have the best of all the worlds. A well-thought-out automation strategy can help your users to self-serve and quickly resolve their own issues for cents on the dollar, allowing your agents to focus their time on more complex challenges and on your VIP users. Looking at the big picture, automation not only saves you money but also... - Improves retention rates - Speeds up t

In part 2 of our live stream with Florian Gleißner, you will discover the 3 things your marketing might be missing.  #1: Know you KPIs #2: Marketing funnel You'll have to listen to hear #3. Also, we audit a Venmo type of app and a couples game. Florian Gleißner is the Marketing Manager at Admiral Media. Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training\ SPONSORS Helpshift offers the easiest way to collect user feedback, report bugs, and more without users ever having to leave your app. You can even have a customizable Help Center and unlimited FAQs.  Get Started for FREE: https://www.helpshift.com/appmasters/ Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters. *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters *************** --- Send in a voice m

Discover how to setup a mobile CRM and how to use it to increase your retention and monetization. Plus, you'll learn the 3 important stages of a mobile CRM. Florian Gleißner is the Marketing Manager at Admiral Media. Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training\ SPONSORS Helpshift offers the easiest way to collect user feedback, report bugs, and more without users ever having to leave your app. You can even have a customizable Help Center and unlimited FAQs.  Get Started for FREE: https://www.helpshift.com/appmasters/ Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters. *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters *************** --- Send in a voice message: https://anchor.fm/app-marketing-podcast/message

Discover a simple strategy you can use to find product market fit and the questions you should ask your users that will lead you to optimize your features. Helpshift Feedback+ https://www.helpshift.com/products/feedback-sdk/ Connect with Christine: https://www.linkedin.com/in/christinebdart/ Product Market Fit Blog Post: https://review.firstround.com/how-superhuman-built-an-engine-to-find-product-market-fit Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training\ SPONSORS Helpshift offers the easiest way to collect user feedback, report bugs, and more without users ever having to leave your app. You can even have a customizable Help Center and unlimited FAQs.  Get Started for FREE: https://www.helpshift.com/appmasters/ Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters. *************** Follow us: YouTube: AppMasters.com/YouTube Instagr

In part 2 of our live stream with Luke Memet, you will discover the importance of using long tail keywords if you do NOT have a big budget for marketing. We also audit a social media cover maker app and a fitness app. Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training SPONSORS Helpshift offers the easiest way to collect user feedback, report bugs, and more without users ever having to leave your app. You can even have a customizable Help Center and unlimited FAQs.  Get Started for FREE: https://www.helpshift.com/appmasters/ Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters. *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters *************** --- Send in a voice message: https://anchor.fm/app-marketing-podcast/message

Live coaching call all about app marketing and monetization with a self-taught developer who started TimeFinder as a hobby to learn in 2018.  He then started to realize and appreciate potential in 2020, hired freelancers to help fix bugs and develop features more rapidly in 2021 while working on marketing and in 2022 quit his full time job to focus on the app. Learn more: TimefinderApp.net https://apps.apple.com/us/app/timefinder-time-blocking/id1347447233 Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training SPONSORS Helpshift offers the easiest way to collect user feedback, report bugs, and more without users ever having to leave your app. You can even have a customizable Help Center and unlimited FAQs.  Get Started for FREE: https://www.helpshift.com/appmasters/ Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters. ***********

In part 2 of our Kevin Wolstenholme, we talk all about monetization including the ONE monetization hack that every mobile game should have. Plus, Kevin has some great advice on how to properly build you game to ensure the highest rate of success. App Audits: https://apps.apple.com/us/app/farkle-frenzy/id1600530164 https://play.google.com/store/apps/details?id=funtaptic.thegrugs.runner Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training SPONSORS Helpshift offers the easiest way to collect user feedback, report bugs, and more without users ever having to leave your app. You can even have a customizable Help Center and unlimited FAQs.  Get Started for FREE: https://www.helpshift.com/appmasters/ Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters. *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter

Learn how to master the craft of hyper casual game design from someone who founded an award winning 13 Time Apple Featured game studio.  Kevin Wolstenholme is the former CEO of RisingHigh Academy which focuses on all aspects of Hyper Casual Game Design. Acquired by Leading Publisher Homa Games in March 2022, he is now Studio Community Director at Homa and continues to help game developers create powerful hyper casual games. Learn more: https://homagames.com Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training SPONSORS Helpshift offers the easiest way to collect user feedback, report bugs, and more without users ever having to leave your app. You can even have a customizable Help Center and unlimited FAQs.  Get Started for FREE: https://www.helpshift.com/appmasters/ Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters. ***********

Want to learn how to stop snoring? This app helps you reduce snoring by recording your sleep and shows you trends and data so you can see what's working and what's not working. About the app: The most popular and innovative app of its kind, SnoreLab records, measures and tracks your snoring and helps you to discover effective ways to reduce it. SnoreLab has monitored more than 50 million nights of sleep and has helped millions of people to better understand or even eliminate their snoring problem. Learn more: https://www.snorelab.com/ You can watch this video: https://youtu.be/_921CIKgULI Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training SPONSORS Helpshift offers the easiest way to collect user feedback, report bugs, and more without users ever having to leave your app. You can even have a customizable Help Center and unlimited FAQs.  Get Started for FREE: https://www.helpshift.com/appmasters/ Tired of overpaying for App Store Optimization? Get unlimite

In part 2 of our live stream with Sid Gupta, you will discover why it’s so important to show a paywall during the onboarding process and why adding a trial to your subscription plans increases conversions. Also, we audit a workout log app and a sudoku app for kids. Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training SPONSORS Helpshift offers the easiest way to collect user feedback, report bugs, and more without users ever having to leave your app. You can even have a customizable Help Center and unlimited FAQs.  Get Started for FREE: https://www.helpshift.com/appmasters/ Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters. *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters *************** --- Send in a voice message: https://anchor.fm/app-marketing-podca

Have a question related to your AdMob policy violation? In this live stream, we will solve your problems live! Appbroda is Google's channel partner with demand of AdX of advertisements. Their aim is provide a strong product to app developer to fulfill all of their requirements. We started in July 2021 and are serving 300+ clients with impressions of 619M in a month. Siddharth Gupta is a Co-Founder at AppBroda. Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training SPONSORS Helpshift offers the easiest way to collect user feedback, report bugs, and more without users ever having to leave your app. You can even have a customizable Help Center and unlimited FAQs.  Get Started for FREE: https://www.helpshift.com/appmasters/ Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters. *************** Follow us: YouTube: AppMasters.com/YouTube Insta

Discover how to use custom product pages to lower your Apple Search Ads cost-per-installs. With CPPs, you can create additional versions of your App Store product page, each of which highlights a feature or specific content, then share a page’s unique URL in your corresponding marketing efforts. Learn more: https://searchads.com/ https://developer.apple.com/app-store/custom-product-pages/ We also audit a gigs app. Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training SPONSORS Helpshift offers the easiest way to collect user feedback, report bugs, and more without users ever having to leave your app. You can even have a customizable Help Center and unlimited FAQs.  Get Started for FREE: https://www.helpshift.com/appmasters/ Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters. *************** Follow us: YouTube: AppMasters.com/YouTube I

In part 2 of our live stream with Ashish Shinde, you will discover the average cost of installs across the different categories and countries. We also audit a gigs app. Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training SPONSORS Helpshift offers the easiest way to collect user feedback, report bugs, and more without users ever having to leave your app. You can even have a customizable Help Center and unlimited FAQs.  Get Started for FREE: https://www.helpshift.com/appmasters/ Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters. *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters *************** --- Send in a voice message: https://anchor.fm/app-marketing-podcast/message

Discover the types of ad creatives that the top non-gaming mobile advertisers are using and how you can leverage the insights to run mobile paid marketing profitably at scale. You will discover the top ad creatives by category and what types of ads are driving the lowest cost-per-install. SocialPeta covers 80+ global ad networks across 70 countries and regions, including Unity, Twitter, YouTube, Facebook and Tik Tok. They have accumulated 1B ad creatives, updating 1.2 M+ ad creatives on a daily basis.  With SocialPeta, you can gain insight into your competitors' advertising data. Also, you will be informed of and inspired by advertising data of different dimensions from global networks, media and advertisers. App Audit: https://play.google.com/store/apps/details?id=com.yocto.wenote Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training SPONSORS Helpshift offers the easiest way to collect user feedback, report bugs, and more without users ever having to leave

How does Apple Search Ads (ASA) impact your keyword rankings? You will discover if you can increase your keyword rankings with ASA and how to properly set-up your campaigns. Emre Bilgic is the Apple Ads Client Partner at MobileAction. You can watch this video: https://youtu.be/TboRYWEI-Qs Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training SPONSORS Helpshift offers the easiest way to collect user feedback, report bugs, and more without users ever having to leave your app. You can even have a customizable Help Center and unlimited FAQs.  Get Started for FREE: https://www.helpshift.com/appmasters/ Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters. *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung Facebook: App Masters *************** --- Send in a voice message: https://ancho

In part 2 of our live stream with Lawrence Peace, you will discover why you're leaving money on the table if you do NOT have ads in your app.  Also, you will discover: - Is it worth launching an Apple Watch app? - How to launching an iPad only app - Is it easier to scale multiple apps to 6-figures or one app to 7-figures We also audit a private photo vault app and an object removal app. Get our greatest growth hacks to increase downloads & revenue: http://www.appmasters.com/training SPONSORS Helpshift offers the easiest way to collect user feedback, report bugs, and more without users ever having to leave your app. You can even have a customizable Help Center and unlimited FAQs.  Get Started for FREE: https://www.helpshift.com/appmasters/ Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters. *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung