Appmasters.co - App Marketing, Business & Promotion With Steve P. Young

In this interview, we will explore the journey of transforming a successful $1M membership-based business into a thriving app model. We're joined by Alison Lumbatis, founder of Outfit Formulas, a monthly outfit-planning app designed to simplify fashion for women. Alison shares her journey from blogger, influencer, and author to entrepreneur, building a community and launching her membership service in 2014, leading to the app's launch 10 years later. We'll also discuss idea validation, unique challenges, and strategies involved in making this transition. You will discover: -Insights on idea validation and the journey for transitioning to an app-based model -Effective ways to collect user data and make data-driven decisions -How to build a loyal social community and drive app growth Learn More: https://outfitformulas.com https://alisonlumbatis.com https://apps.apple.com/us/app/outfit-formulas-outfit-maker/id6447664832 App Audit: App 1: https://apps.apple.com/us/app/mindspace-daily-affirmations/id1633427328 A

Progress over perfection. Why take 2 months revamping your onboarding, paywall, and/or product only to see a fraction of an increase in your KPIs? We've done hundreds of tests and will share A/B tests that you can run in 5 minutes or less, instantly increasing your retention and monetization. This talk was originally recorded and presented at App Promotion Summit SF in Sept 2024. https://apppromotionsummit.com/ Book a consultation call: https://calendly.com/appmasters-alok/30min Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ ********************************************* SPONSORS Tired of App Store limitations? FunnelFox empowers mobile apps with web funnels that offer 100% attribution, low payment commissions, and higher subscription retention. Build and optimize your web funnel with a no-code builder, seamless payments, and A/B testing. Ready to boost your app’s revenue? Visit https://funnelfox.io/ to get started. ********************************************* We all have

This week's guest will guide you through data-driven app design and icon/screenshot experiments. Seven Shurygin, former Lyft designer and founder of Sprocket — the #1 app for selling bicycles — will share his expertise on icon and screenshot experimentation, data-driven app design, and social media marketing. You’ll gain expert insights into making data-driven design decisions, running effective A/B tests for screenshots and icons, and leveraging social media as a powerful growth channel. You will discover: -Expert tips for icon and screenshot experiments -Data-driven app design strategies -Using social media as a growth channel Learn More: https://www.linkedin.com/in/sevenshurygin https://apps.apple.com/us/app/sprocket-sell-buy-bicycles/id899907986 https://play.google.com/store/apps/details?id=com.retrographic.sprocket App Audit: App 1: iOS Link: https://apps.apple.com/us/app/macro-tracker-caloriekit/id6502718562 GP Link: https://play.google.com/store/apps/details?id=me.aravi.calfox&referrer=utm_source

Maximize your app's potential with affiliate marketing! Whether it's a simple Amazon link in your settings or a full affiliate-based model, it's an easy way to boost revenue. Even small additions like recommending products can make a big impact, just like one of our clients who made hundreds from a single email! Don't sleep on this—affiliate marketing could add that extra 10-20% to your monetization strategy. Book a consultation call: https://calendly.com/appmasters-alok/30min Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ ********************************************* SPONSORS Tired of App Store limitations? FunnelFox empowers mobile apps with web funnels that offer 100% attribution, low payment commissions, and higher subscription retention. Build and optimize your web funnel with a no-code builder, seamless payments, and A/B testing. Ready to boost your app’s revenue? Visit https://funnelfox.io/ to get started. ********************************************* We all have

In this interview, we will discuss the phenomenal success of Parallel Live, an AI app that has surpassed $1M+ in sales. And the best part, Ethan did it all by HIMSELF - building, scaling, and marketing the app. Ethan Keiser is an ex-TikTok Senior Engineer, current TikTok influencer with 1 million followers, and Founder of Parallel Live. Parallel Live is a groundbreaking fake live-streaming app that creates the illusion of real-time interaction with countless AI-generated viewers. We will dig into social AI and how app developers can monetize it. You will discover: -How he built, scaled, and marketed the app by himself -How he’s been able to drive 75% organic growth through IG -How to leverage organic social media as a growth channel Learn More: https://parallellive.onelink.me/WOuo/f2uh7nn5 App Audit: https://apps.apple.com/us/app/mindspace-daily-affirmations/id1633427328 https://play.google.com/store/apps/details?id=com.oceanmtech.dmt You can also watch the video: https://youtube.com/live/Wpfq7fvvvno Boo

How to Get Your First 100 Users BEFORE Launching Your App

There is a lot of advice about how to run app install ads on Facebook, but we’ve seen it all! You will discover the exact strategies working for our clients that go AGAINST what other experts tell you. And we’ll reveal the real numbers behind each campaign. Topics covered in this video: -How you can get started for just $50 a day on Meta -How to design ads all on your own -How to find the best and most affordable UGC creators App Audits: https://apps.apple.com/in/app/acko-insurance/id1621244359 - PPT https://play.google.com/store/apps/details?id=de.combike&hl=en - How to get better keyword rankings You can also watch the video: https://youtube.com/live/eAH37yJKuBE Book a consultation call: https://calendly.com/appmasters-alok/30min Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ ********************************************* SPONSORS Tired of App Store limitations? FunnelFox empowers mobile apps with web funnels that offer 100% attribution, low payment commissions, and

Here are effective, previously undisclosed strategies to skyrocket your app downloads and revenue.

While there are many paths to success the quickest way to fail is by overspending and overdeveloping your app before you EVEN have users. In this video, you will discover the 5 essential features that you need in your MVP. A quick tip: get traction and build upon your MVP. 1. Analytics: Understanding your users' behavior is key to improving your product. 2. SMS/Push Notifications: Keep your users engaged and informed with timely SMS and push notifications. 3. Onboarding: From interactive tutorials to personalized recommendations, a smooth onboarding experience can set your MVP apart. 4. Paywall: A well-designed paywall can help you generate revenue and maximize your MVP's potential. 5. Live Chat/Contact Us: An interactive feature can enhance the overall user experience and improve customer satisfaction without building the WRONG features. By incorporating these 5 must-haves into your MVP, you can create a product that not only attracts users but also retains them and drives growth. Book a consultati

Before you dive headfirst into development, let's explore some common pitfalls that can derail even the most promising app ideas. In this video, we'll discuss the top mistakes first-time app owners make, including: Trying to perfect your MVP: Don't aim for perfection initially, you can iterate and improve later based on user feedback. Too many features: Keep it simple, overloading your app with features can confuse users. Focus too much on downloads: Prioritize user engagement and retention over raw download numbers. Too Big Too Soon: Start small and scale gradually. Trying to build a massive app from the outset can be overwhelming and resource-intensive. Marketing <> Product: Your marketing efforts should accurately reflect your app's value proposition. Book a consultation call: https://calendly.com/appmasters-alok/30min Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ ********************************************* SPONSORS Tired of App Store limi

This week's guest will guide you on building a new revenue stream for your app with web-to-app funnels. Andrey Shakhtin is the CEO & Co-Founder of FunnelFox, a platform that simplifies web-to-app funnel creation, making it six times faster and three times cheaper than in-house development. In addition, you will discover expert insights on building effective web-to-app funnels, drawing from his extensive experience in user acquisition, activation, and retention. You will discover: -The fundamentals of web-to-app funnels -Effective strategies to improve app revenue through web-to-app funnels -The benefits of web-to-app funnels Learn More: https://funnelfox.io/ https://www.linkedin.com/in/andrey-shakhtin/ App Audit: https://apps.apple.com/us/app/rizz-ai-wingman-icebreaker/id6446773984?platform=iphone https://apps.apple.com/us/app/1-happy-hour-finder-5-live/id1559355406 https://apps.apple.com/app/runway-gamify-learning/id6639588047 You can also watch the video: https://youtube.com/live/s5sAiCS8iiE Book

In this video, we dive into the critical decision of when to sell your app. Many app owners believe they should wait until profits peak before selling, but that might not always be the best strategy. Buyers want to see potential growth opportunities, not just a maxed-out profit margin. Join us as we explore why selling while your app's profits are still on the rise can lead to a better valuation and a smoother exit. We'll discuss the challenges of timing your sale perfectly and the importance of leaving room for the buyer to continue growing the app. If you're an app developer considering an exit, this video is a must-watch! Don't miss these valuable insights.

In this video, we talk about Meta ads for app installs. Discover the optimal budget allocation, effective targeting techniques, and essential creative elements that can make or break your campaign. Key takeaways: - Budget Matters: Learn how much you should realistically invest in Meta ads to achieve meaningful results. - Targeting Strategies: Explore the pros and cons of broad vs. niche targeting, and discover the power of lookalike audiences. - Creative Excellence: Understand the importance of crafting compelling creatives that resonate with your target audience. - Campaign Setup: Get expert advice on setting up your Meta ad campaigns for maximum impact. - Common Pitfalls: Avoid costly mistakes by learning from real-world examples and expert insights. Whether you're a seasoned app marketer or just starting out, this video provides invaluable information to help you optimize your Meta ad campaigns and achieve your app installation goals. You can also watch the video: https://youtu.be/PM5wtNJneqI Work with

In this interview, we will share a framework that can help you build a profitable app. We are joined by Miloš Jokić, a successful app founder who has generated over $100,000 with his apps. Miloš is Head of Engineering at Homemade Method and Founder of an app studio that helps app founders launch successful apps and generate $10K/month. Miloš has built a portfolio of apps that have brought over $100K in revenue with 214K users. He will be sharing a system that he developed to help app developers choose profitable app ideas, acquire more users, and increase revenue. You will discover: -Key steps and processes to grow an app from scratch -The $100K App Framework -Profitable app ideas -Tips on effective monetization strategies Learn More: https://milosjokic.com/100k https://www.linkedin.com/in/milos-jokic/ https://www.youtube.com/watch?v=aflCkLk5pac App Audit: https://apps.apple.com/us/app/memorize-flashcards/id1631928972?platform=iphone https://apps.apple.com/us/app/bookie-reading-tracker/id6443825869 You can a

Are you new to Meta Ads and want to set up your first campaign for app installs? Look no further! In this video, we break down the essential steps and provide expert tips to help you achieve success. Key takeaways: -Meta SDK: Use the Meta SDK for a seamless and efficient setup. -Event tracking: Start by tracking the most important event, such as "trial start." -Additional signals: Consider tracking other relevant events like "onboarding finished" or "levels achieved" to gain deeper insights. -Measurement challenges: Understand the limitations of user-level tracking on iOS and how to address them. -Qualification events: Identify user behaviors that correlate with higher conversion rates. -Watch now to learn how to create a winning Meta Ads campaign for your app! Book a consultation call: https://calendly.com/appmasters-alok/30min Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ ********************************************* SPONSORS Are you aiming

Do you need help to make money on your app? In this video, we're diving deep into the real challenges of app monetization and sharing practical strategies to overcome them. Key takeaways: - The importance of the funnel: It's not just about downloads; you need to focus on converting those downloads into paying customers. - Real-life case study: Learn from a real app that's generating good downloads a day but still struggling with sales. - Growth hacks for revenue: Discover proven methods to reach $1,000 in revenue quickly and sustainably. Save time and money on effective strategies. Watch now and learn how to make your app a profitable success!

We’ve got another round of the popular ‘Ask Me Anything’ session with me - STEVE P. YOUNG! This is your chance to have your questions answered — whether it’s about monetization, paid ads, or scaling your app business. No topic is off-limits! App Audits: https://apps.apple.com/bg/app/espresso-quotes-sayings/id6449391056 https://play.google.com/store/apps/details?id=com.thunderpunchgames.zombiemare You can also watch the video: https://youtube.com/live/xok3ST-VzoY Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ ********************************************* SPONSORS Are you aiming to make your messaging more unique? Elevate your communication with Phoji custom emojis. Designed from authentic content, our custom emojis convey genuine emotions and meanings. Whether it's for individual chats or mass communication, Phoji SaaS seamlessly integrates across all platforms. ********************************************* Follow us: YouTube: ⁠AppMasters.com/YouTube⁠ Instagram: ⁠@App M

Are you leaving money on the table in the global app market? Top apps are using a SECRET FORMULA to set PERFECT prices for EVERY country. Using this strategy unlocks hidden profits, maximizes downloads, and makes your app a global phenomenon. In this video, you'll discover: -The FLAWED LOGIC behind Apple's pricing recommendations (and why they might hurt you). -The SECRET FORMULA top apps use to set prices that CONVERT and CRUSH the competition. -A SIMPLE STRATEGY to find the PERFECT PRICE for any country, without needing a giant marketing budget. -Bonus Tip: How to leverage psychology to BOOST conversions even further with clever pricing strategies. Stop giving away profits! Watch now and unlock the global app pricing secrets that will take your app to the top! Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ ********************************************* SPONSORS Are you aiming to make your messaging more unique? Elevate your communication with Phoji custom emojis. De

In this interview, we will discuss advanced user acquisition (UA) analysis and its pivotal role in exponential mobile app growth. Joining us is Christopher Farm, Co-Founder and CEO of Tenjin, a platform renowned for its in-depth UA analytics for paid campaigns. Christopher will share insights into the latest monetization trends and the power of advanced UA analytics in helping developers achieve their Return on Ad Spend (ROAS) goals. We'll also explore common UA challenges and how data-driven decision-making can turn the tide. You will discover: -A deep dive into advanced UA analytics -Practical tips to optimize UA costs through data-driven insights -The significance of determining portfolio LTV and its impact on UA -How Tenjin empowers developers to reach their ROAS targets Learn More: Tenjin website: https://rebrand.ly/tenjinwebsite Youtube channel: https://rebrand.ly/tenjinyoutubechannel Chris linkedin: https://rebrand.ly/chrislinkedin App Audits: https://play.google.com/store/apps/details?id=com.glint

Are you looking for the best ASO tool to find your competitors' estimated downloads and revenue numbers? We looked at REAL client data and compared them to all the top ASO tools to break down which tool had the most accurate data. Tools compared: -App Store Connect -Sensor Tower -Mobile Action -AppFigures -AppMagic.rocks Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ ********************************************* SPONSORS Are you aiming to make your messaging more unique? Elevate your communication with Phoji custom emojis. Designed from authentic content, our custom emojis convey genuine emotions and meanings. Whether it's for individual chats or mass communication, Phoji SaaS seamlessly integrates across all platforms. ********************************************* Follow us: YouTube: ⁠AppMasters.com/YouTube⁠ Instagram: ⁠@App Masters Twitter: ⁠@App Masters TikTok: ⁠@stevepyoung⁠ Facebook: ⁠App Masters⁠ *********************************************