Sinopsis
If you own or work in an IT services business, the Computer Business Marketing Show is your weekly dose of interviews and tips on how to get more clients, keep them happy, and grow your revenue.
Episodios
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CBMS031: Leveraging LinkedIn to Grow Your MSP
24/11/2017 Duración: 45minThis week we have Andrew Moon, aka the Orange Nomad, here to talk about Leveraging LinkedIn to grow your MSP. How can you best use LinkedIn to bring in quality leads? What are the secrets to making your profile stand out? And what types of activities will give you the biggest returns on the platform? All that and so much more coming up right now! See omnystudio.com/listener for privacy information.
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CBMS030: Conveying Your Value on Social Media through Video
17/11/2017 Duración: 49minIn this episode we talk about making an impact through video on social media. How can you grab and keep your ideal customer’s attention in the distracting world of memes and cat videos? We’ll talk tips and tactics to create an effective online video ad campaign. Plus we’ll discuss the importance of having a backup plan for your business, and some cool things you can include in a welcome packet for your new customers. All that and so much more coming up right now! See omnystudio.com/listener for privacy information.
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CBMS029: Top 5 Marketing Mistakes and How to Avoid Them
10/11/2017 Duración: 56minToday on the show we have Nigel Moore here to tell us about the top 5 Marketing Mistakes he’s made in his business life and how to avoid them. We’ll talk about why mico-commitments are the best way to build your prospect list, how to know when it’s time to stop a marketing campaign (hint, probably not when you think), and a marketing tip from none other than...Donald Trump? Plus we’ll chat about some good options for sending out postcards automatically and other ways you can show your clients that you appreciate them. All that and so much more coming up right now! See omnystudio.com/listener for privacy information.
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CBMS028: Scaling Your IT Business With Confidence
03/11/2017 Duración: 53minOn today’s episode we talk about how to scale your IT Business with confidence. What does it take to be a million dollar MSP? Our guest Stuart Warwick will share the secrets. Plus we discuss if it’s better to send short emails every day, or one long email every month. And how should you handle a customer that just won't shut up? All that and so much more coming up right now! See omnystudio.com/listener for privacy information.
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CBMS027: Turn Competition into Co-op-etition
27/10/2017 Duración: 46minToday we have Stuart Crawford from Ulistic on the show to talk about how to leverage your competition to benefit your business. We’ll learn why it’s better to work with your competition, something Stuart calls coopetition. We’ll also hear a story about a fellow computer business owners success with Chamber of commerce mixers and also how do you gauge success on social media. All that and so much more coming up right now! See omnystudio.com/listener for privacy information.
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CBMS026: Five Branding Mistakes to Avoid
20/10/2017 Duración: 53minToday we talk about five branding mistakes to avoid with Derek Champagne Founder & CEO of The Artist Evolution and author of “Don’t Buy a Duck”. We’ll learn about what branding is, why it’s important, lessons we can learn from mistakes that even the big brands have made and finally, what’s up with the title of that book? Plus we’ll learn about the best places to get reviews and why you should not be yourself when searching for your business on Google. All that and so much more coming up right now! See omnystudio.com/listener for privacy information.
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CBMS025: How to Market Like a Big MSP
13/10/2017 Duración: 01h01min*Note: This is a show from the archives of the Computer Business Podcast. Today we’re going to talk about how to market your computer business like a bigger MSP. I’ll be speaking with Aaron Mangal, Business Development Manager for Network Remedy, a full-service Managed Service Provider in Silicon Valley. We’ll go into how to borrow marketing techniques from bigger companies and apply them in your own business among other marketing tips and tricks. All that and so much more coming up right now! See omnystudio.com/listener for privacy information.
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CBMS024: Using Webinars to Grow Your IT Business
06/10/2017 Duración: 49min*Note: This is a show from the archives of the Computer Business Podcast. In this episode of the Computer Business Podcast we’ll be talking about webinars and how you can use webinars to grow your computer business. All that and so much more coming up right now! See omnystudio.com/listener for privacy information.
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CBMS023: How to Effectively Market Your IT Business
29/09/2017 Duración: 28min*Note: This is a show from the archives of the Computer Business Podcast. On today’s episode we’ll be talking about webinars and how you can use webinars to grow your computer business. All that and so much more coming up right now! See omnystudio.com/listener for privacy information.
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CBMS022: How to Leverage Live Events
22/09/2017 Duración: 01h27sOn today’s episode I’m going to talk about how to get the most out of live events and conferences. How can you position yourself to find partners, clients, and build trust and authority all at the same time? Plus I give a recap of the Unconvention and we discuss mixing business with personal on Facebook. All that and so much more coming up right now! See omnystudio.com/listener for privacy information.
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CBMS021: Effective Website Content
15/09/2017 Duración: 56minToday I talk to Jamie Hill about writing effective content for your website. How much should you write, what should you say, and we answer the big question: should you post your prices on your website? Plus we talk more about live video marketing and what types of marketing are getting the best results for other computer business owners. All that and so much more coming up right now! See omnystudio.com/listener for privacy information.
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CBMS020: Video Marketing on a Budget
08/09/2017 Duración: 52minToday we talk to Brandy Sales, a video marketing expert who will teach us his system for making professional and effective marketing videos on your smartphone. You’ll learn the 4 types of videos you should be making, the 5 categoires of equipment you need, and the system you need to go through before you ever even hit the record button. Plus we’ll discuss how to win back your clients after they go to a competitor and why blogging is the most important thing you can be doing for your business online. All that and so much more coming up right now! See omnystudio.com/listener for privacy information.
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CBMS019: The Pros and Cons of Newsletters
01/09/2017 Duración: 01h04minOn this episode we talk about newsletters with Jay Burleigh. How can you get the most out of your email newsletters? Are paper newsletters still a thing? Apparently they are. Plus we’ll help a new business owner figure out what to put on his flier and chat about the pros and cons of Instagram for business. All that and so much more coming up right now! See omnystudio.com/listener for privacy information.
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CBMS018: Creating and Curating an Online Marketing Plan
24/08/2017 Duración: 54minOn today’s show we have Deb Laflamme from For the Love of Your Biz to chat about Creating and Curating an Online Marketing Plan. She’ll answer questions like what to post on social media, when to post it, and how often. Plus we’ll talk about some ingenious ideas for schwag and Paco makes an off camera appearance with a quick tip for better business networking results. All that and so much more coming up right now! See omnystudio.com/listener for privacy information.
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CBMS017: MSP vs Residential SEO
17/08/2017 Duración: 57minToday we talk to Scott Millar of IT Rockstars about SEO and how your SEO strategy should be different when you're targeting residential break/fix versus business MSP services. Also we’ll address general SEO best practices and myths and talk about some neat tips for how you can use testimonials in your marketing. All that and so much more coming up right now! See omnystudio.com/listener for privacy information.
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CBMS016: How to Get More Positive Reviews Online
10/08/2017 Duración: 41minToday I’m joined once again by Dave Greenbaum of Dr. Dave’s Computer Repair. Dave spent a few months reviewing the Top Feedback and Review Services for Techs and he’s going to share the insights he discovered during this process. Plus we’ll chat about how to leverage positive reviews and the best way to handle those occasional bad reviews. All that and so much more coming up right now! See omnystudio.com/listener for privacy information.
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CBMS015: The BEST Way to Market to Existing Clients
03/08/2017 Duración: 57minOn today’s show we have Brian J. Best, founder of Best Macs on to talk about how marketing isn’t just about getting new clients, but it can also be used to keep your existing clients happy and coming back for more. Plus, what are some tips for marketing in a narrow service niche like an MSP for only Macs? Plus we answer your questions about whether sending follow up emails is annoying and if it’s worth it to offer a low cost service to get new customers in the door. All that and so much more coming up right now! See omnystudio.com/listener for privacy information.
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CBMS014: How to Grow Your Business Through Outsourcing
27/07/2017 Duración: 01h47sOn this episode we have Richard Tubb, author of the book "The IT Business Owner’s Survival Guide", on to talk about how you can leverage outsourcing to grow your business. How can can delegating tasks in your business help with marketing and what are the best things to outsource? Plus we talk about the importance of your website speed, how to leverage chat bots in your marketing, and Paco says his final farewell. All that and so much more coming up right now! See omnystudio.com/listener for privacy information.
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CBMS013: Marketing Your Recurring Services
20/07/2017 Duración: 01h04minOn this episode we have Ian Alexander of RepairTech here to talk about how to market your recurring services. When is the right time to tell a customer about your managed service offering and how do you approach residential differently than business clients? Plus in the tip of the week I go on a rant about Facebook ads and stick around because Paco has a big announcement about his involvement on the show. All that and so much more coming up right now! See omnystudio.com/listener for privacy information.
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CBMS012: Strategic Content Marketing
13/07/2017 Duración: 01h02minToday we talk to Samantha Stone, author of “Unleash Possible” about how to grow your business and get more clients with strategic content marketing. Specifically we’ll explore how to set up an editorial calendar and how that can save time and help you stay consistent. Plus Paco gives us an update on his PPC strategy and I talk about coming back to work after a couple weeks away. All that and so much more coming up right now! See omnystudio.com/listener for privacy information.