Computer Business Marketing Show

On today’s show I’ll be covering 10 ways you can avoid writer's block and come up with topics to use in your blogs posts, social posts, videos, and newsletters. Plus, I’ll give you an update on my marketing apprentice, talk about the security breach of Tech Site Builder, and say goodbye to the live show on Facebook. All that and so much more, coming up right now. See omnystudio.com/listener for privacy information.

On today’s show we have Ramey Bell of Tech Reputation to talk about your businesses online assets.  What are they and how can you leverage these assets to grow your business? Plus we’ll talk about the Facebook outage and a service where you can find marketing apprentices to work for you for only $50 a month. All that and so much more, coming up right now. See omnystudio.com/listener for privacy information.

On today’s episode Paco and I are going to talk about how to build a list of prospects and what to do with that list once you’ve built it. We’ll cover website lead generation, purchasing lists, cold vs warm leads, and how to reach out to those leads for maximum impact. All that and so much more, coming up right now. See omnystudio.com/listener for privacy information.

On today’s episode we have Nathan Drager of Quantum PC to talk about local marketing from the trenches.  He’ll share with us the secrets to his successful rise from solo consultant to a well-established IT firm in 3 short years. Learn about his philosophy for hiring team members, how content drive his marketing efforts, and what that all has to do with a Chihuahua skeleton!? All that and so much more, coming up right now. See omnystudio.com/listener for privacy information.

On this episode we jump in to the Computer Business Marketing Facebook page to talk about some of the topics that are on your mind. What are some things you need to keep in mind when establishing a drop-off location for your business? What are some strategies to keep a customer working with you if they're hesitant to commit to a managed service plan? We'll answer all those questions and more....coming up right now! See omnystudio.com/listener for privacy information.

On today’s episode Paco and I discuss ways to keep your followers engaged.  What can you do with videos, social media posts, and on your website to make sure your visitors stick around and read all the awesome info you have for them.  Plus we’ll show you how to use an old story-telling technique to produce content that keeps your readers engaged until the very end. All that and so much more coming up right now. See omnystudio.com/listener for privacy information.

On today’s episode we have Charles Henson of Nashville Computers to talk about how he was able to get featured in publications like Wired.com, Bank Of America, and ChannelPro. We’ll learn why getting featured in places like that is crucial to establishing yourself as the premier expert in your industry, and how you can build your own credibility by leveraging the credibility of other well known people. Plus Paco tells us about a new potentially lucrative referral source and I school Paco on meta tags. All that and so much more coming up right now. See omnystudio.com/listener for privacy information.

On today’s show we have Erica Castner on the show to talk about Word of Mouth Marketing.  She’ll share tips about how to make sure you get consistent referrals and quality clients via word of mouth. After all, it’s the #1 way IT business owners say they get new clients, and we want to make sure we’re making the most of it. Plus Paco and I share our plans for 2019. All that and so much more coming up right now. See omnystudio.com/listener for privacy information.

On today’s episode we talk with Lee Rowley about personal branding.  This guy talks the talk and walks the walk and will show us how he broke through his shyness and fear to build his own personal brand. We’ll also talk about why it’s important to infuse your personality in your business, how it can help you grow your business, and what you can do to get started. All that and so much more coming up right now. See omnystudio.com/listener for privacy information.

Today on the show we have Joe Apfelbaum the CEO of Ajax Union to drop some knowledge bombs about LinkedIN growth hacking.  Specifically we’ll dig into specific strategies around building a LinkedIN presence that will attract your ideal client. How often should you post and what should you be posting in order to maximize your chances of using LinkedIN to meet your 2019 marketing goals? Plus Paco catches us up on his week and we talk about what we’re up to over the holidays. All that and so much more coming up right now. See omnystudio.com/listener for privacy information.

Today on the show we look ahead to what marketing trends you should be keeping an eye on in 2019.  Our guest is Pia Larson of Fingerprint Marketing and she’ll be revealing the opposing sides of marketing and how you can leverage both next year to really give your marketing a boost. Plus we’ll learn which social platforms are going to be the best to be on in the new year and how video will play a vital role in all of it. All that and so much more coming up right now. See omnystudio.com/listener for privacy information.

On this episode we go way back to the original Computer Business Podcast to revisit our interview with Dave Walker of BizHive.com to talk about preparing your business for the holiday season. Learn the importance of measuring your past holiday seasons and what types of customers it’s best to market to during this time of year. All that and so much more coming up right now. See omnystudio.com/listener for privacy information.

Today we go back in time to episode 12 where we talk to Samantha Stone, author of “Unleash Possible” about how to grow your business and get more clients with strategic content marketing.  Specifically we’ll explore how to set up an editorial calendar and how that can save time and help you stay consistent. All that and so much more coming up right now. See omnystudio.com/listener for privacy information.

Today on the show we have James Riley who runs an MSP out of Tuscon Arizona.  James is going to talk to us about how he’s been able to grow his business for over a decade by not following traditional marketing methods. Paco and I also give James some advice to help him get through a road block he has with getting his foot in the door of new prospects. Plus I’ll talk about what I’m doing to improve my pricing and processes and we’ll show you how you can win a free copy of my book, How to Quit Your Job and Start a Computer Business. All that and so much more coming up right now. See omnystudio.com/listener for privacy information.

Today Paco and I chat about how to keep your customers coming back for more.  We reflect on what inspires loyalty in customers and discuss some out of the box ways to keep your customer buying from your business. Plus Paco announces a new event for IT business owners and talks about why it’s so important to have an air tight scope of work before starting a large project. All that and so much more coming up right now. See omnystudio.com/listener for privacy information.

On today’s episode Paco and I talk about our biggest marketing fails. What marketing have we done in the past that just didn’t pan out? And what lessons did we learn from it? Also, Paco will update us on his big projects and I did into website accessibility and black friday prep. All that and so much more coming up right now. See omnystudio.com/listener for privacy information.

On this episode we have a friend of the show, Dave Greenbaum, to talk about automation.  He’ll talk about how he connects all his business (and personal) apps together using automation. We’ll dig into how this helps him smooth out his client interactions and save time on marketing his business. Also, Dave will talk to us about his experience with adwords and the cool new t-shirts he had made for his business. All that and so much more coming up right now. See omnystudio.com/listener for privacy information.

Today on the show we talk about why LinkedIn in sucks, with Vikram Rajan. We’ll comiserate over shared disdain for certain quirks in LinkedIn and then talk about how you can flip the script and turn those headaches into benefits. Plus Vikram will reveal the free tool he’s created to solve one of those headaches in a big way. Plus Paco talks about what you can do to prevent the sting of client cancellations, and we introduce you to our new sponsor Mixmax. All that and so much more coming up right now. See omnystudio.com/listener for privacy information.

On today’s episode we talk about marketing on Twitter with Jennifer Longworth.  She’ll tell us about how to set-up your profile for success, the do’s and dont’s of building a following, what type of content to share, and what a Twitter Chat is. Plus I recap my WordCamp talk and Paco updates us on his various cabling projects. All that and so much more coming up right now. See omnystudio.com/listener for privacy information.

On today’s episode we have David Smith on to talk about how to find the purpose behind your content. We’ll cover the 4 purposes of content, the different types of content, why content doesn’t end when your customer hires you, and what the Marketing Hourglass is and how it can help you structure your content roadmap. Plus Paco updates us on a big client move he has coming up and I’ll explain what topic I’ll be covering at WordCamp Baltimore this weekend. All that and so much more coming up right now. See omnystudio.com/listener for privacy information.