Igor Kheifets List Building Lifestyle

If you're struggling to close prospects who show interest in your business opportunity, pay close attention to this episode. There's one tactic I always use no matter what I'm marketing that gets me more sales, more customers and more good will than any other marketing tactic I've ever tried. It doesn't have an expiration date (because it's not a fad) and your best prospects won't be able to resist you if you do it right!

If there's one thing you can use to dominate a marketplace it's a no brainer offer. The kind of offer that makes people go "OMG, where do I buy that?!" In fact, there's billion dollar companies built around just one no brainer offer. Dominos Pizza comes to mind. But what if you're promoting an offer that ain't sexy and you have no control over that offer? Like when you promote business opportunities or if you're an affiliate marketer? Here's what you need to do to spice things up!

My clients are often shocked to discover I'm reluctant to embrace social media marketing. It boggles them to know 90% of my income comes from my list. And some of them feel I'm just too stubborn to see the writing on the wall. Umm... nope. They're just blinded by the shiny object syndrome. In this episode I reveal why I believe email isn't going anywhere and why you should double-down on your email marketing in the next 5 years.

I received a ton of fan mail asking to share how I rose from a life in the immigrant ghettos of Israel to becoming one of the world's leading authorities on traffic generation. Here's the story of how I pimped my life!

Nobody’s safe from traffic SCAMs. Even grizzled marketing vet like me walks into carefully orchestrated and choreographed traffic-buying traps every now and again. Like this one time when I bought over $10,000 worth of clicks from a solo ad seller I met at the Solo Ad Summit in Orlando. Just like a smart traffic consumer would do, I started with a small buy of 1,000 clicks. It seemed to have went well. So I scaled. And this is where it all went to hell.

I just returned from 2 back-to-back marketing seminars. Traffic Seminar in London where one of UK's top marketers Shaqir Hussin presented his best and most up to date Facebook Ads strategies. And Russell Brunson's Funnel Hacking Live 2017 where Russell revealed (amongst other cool things) his FB ads campaigns. At those seminars, both Shaq and Russell, opened up their company's books and allowed us to glimpse into their lead acquisition costs. And you know what their average Facebook lead cost is? Either just below or way above $10.00 per lead. How quickly will you go broke paying that kind of money for one potential customer who may not even open your emails in 2 weeks? If you're a beginner with a limited budget - you'll be broke in no time. In fact, solo ads and Instagram ads are the same (although for different reasons).

At which point do you just give up on your list? Most people set their list expiration date at 14 days. That seems to be the norm. Are they right to do it or are they're leaving an incredible amount of money and awesome customers on the table? Stream this episode to find out!

There's a common military misconception that states military personnel are robots. Supposedly, these people blindly march into battle just because they're given the order to. But that's not true. In fact, getting a bunch of people to risk their lives (and the future of their families) to protect their county's ideals goes far beyond a stable paycheck and a bullet proof vest. You can't force a soldier to put their life on the line as much as you can't force your prospects to buy from you. But both can be lead into action through 5 core bullet proof leadership principles I expose in this episode.

After studying under the best (and the worst) of marketers on the entire planet, I conclude: Tons of people know how to market well. Some know how to teach it. Few know how to teach it well. The top earners and the super affiliates know how to get prospects to march down to the order forms credit card in hand. But they can't teach others to duplicate their success even if their life depended on it. Which is why I'm thrilled to be hosting Jeremy Miner - the one guy who's made it his life mission to teach others how to sell like a pro... Someone who's students are literally raking it in across dozens of different industries.

I made my first half a mil online without going to a single seminar. The first seminar I flew in was the Manchester JVZoo summit and I didn't even promote JVzoo products. I went just to see what the noise is all about. Thing is, ever since starting out online back in 2008-ish, I noticed people who went to seminars were becoming successful faster than those who didn't. But I never went to any seminars because I couldn't afford to go. So I just had to find out why it's such a big deal. Since my trip to Manchester I've been to 8 other events across several continents. And I summed up my thoughts on how to make the most out of seminars (and whether or not you should even go!) in this episode of the List Building Lifestyle.

"Igor, what's the average conversion rate with your traffic for ?" This is by far the most annoying question we get at Igor Solo Ads. Not because I can't identify the average. But because it's a really bad question which leads to more bad questions which leads to failure. In this episode I explain why it's such a horrible question. I also share what's a better question to ask to get better conversions on your ads!

Last week I got on a call with a new friend. She's a woman in her thirties and she's involved with several MLMs. She asked if I could help with traffic for one of the programs she mentioned. And I said - probably not and gave her a bunch of reasons why those specific MLMs weren't a good fit. Next thing I know... She launches into a 15 minute presentations to show me why these products are amazing and why I should a) join her in business and b) find a traffic source that works. You can guess what happened next. I lost all interest. Today I'd like to share with you the mistakes she made which made it virtually impossible to "close" me. Follow these guidelines to make your product and yourself interesting to other people. Violate my guidelines and forever be ignored by your best prospects.

My wife and I are in New York. We're racing through time square. We're heading to the "Stardust Diner" which is famous for it's broadway-level performing waitresses. Suddenly I see a large black dude who's selling tour bus tickets point at me and yell: "Hey, white dude! Are you allergic to black people?" I didn't honor his question with answer... out loud. But I answered it in my mind. And it reminded me of a foolproof marketing tactic I always use in my emails I just had to share with you!

You finally decided to go all in. You join a business opportunity. You buy an Aweber account. You run a Facebook ad. You show up for the weekly training call. You're being a good sport. And the results just don't seem to show up for you. Why's that? Here's my theory: Your business is a bucket. And when you decide to start a business, you throw all the tools, opportunities and information into the bucket. You expect alchemy to occur inside the bucket. All these ingredients, mixed together are supposed to turn into gold. But they don't. Why? Stream this episode to discover!

I used to run the largest coaching program in the Solo Ad space. But I got tired of babysitting people. And now I only privately work with my Solo VIP Club members. The VIP club is where work with beginners. I help them become top earners. And one of the biggest challenges for a beginner top earner is not having proof. Which means they can't make claims to attract prospects. But little do they know - they don't need proof. They don't need to make claims. In fact, making claims achieves the complete opposite - it makes you invisible to the prospects who are allergic to claims. There's a faster and easier (100% ethical) way to get prospect's attention and win over their heart and wallet.

Meet Bob. Bob joins a business opportunity. Bob tries to make money and fails. Bob decides its not him for and goes back to a boring job. Six months later Bob realizes he hates his life and tries again. This time with a different business opportunity. And the cycle repeats itself for the next 5 years. Throughout the process, having tried and failed so many times, Bob questions everything: - The opportunity - The tools - The traffic - The mentor and so on Today I'm going to mock Bob. HARD! Because Bob is the classic biz opp junkie who refuses buys into their own bullshit. And if Bob's smart - Bob's going to listen and apply what I show today. If not, Bob's going to struggle for another decade I guarantee it!

I was never good at closing. You can say, I was the polar opposite of a great closer. Sometimes I'd throw the sale BEFORE stepping into the close, because I was afraid of rejection. But it all changed when I adopted a different habit. Suddenly, while still being a bad closer, I had more sales coming in than I knew what to do with. My prospects started begging me to give me money even when I wasn't asking for it. Discover what's the one thing that transformed my business.

I spoke to a client on the phone the other day who admitted: Igor, the one thing I realized since I started in February is the internet is a very competitive place! That's right, Amico. The internet is extremely competitive. It removed virtually every barrier for starting an online business or offering a service. No matter your opportunity, MLM or educational program... There's probably at least a dozen look-a-likes out there trying to steal your customer as we speak. Most marketers try to differentiate themselves from competition by making louder claims. But that's like trying to win over the prom queen with a hip haircut. Discover the true and only way to thrive in spite of fierce competition.

What does "Brand Yourself" even mean? According to the a gooroo FB live I saw the other day it comes down to posting motivational wallpapers on your Instagram. And it also requires you to shoot YouTube videos talking about your dog. The branding advice you've been fed accomplishes only one thing: It keeps you busy and broke. Busy because it requires a lot of time to be active on Social Media. And broke because it doesn't frigging work. Branding is NOT about social media or motivation. It's not about your hobbies and your pets. In fact, it has nothing to do with you. I decided to debunk every branding myth imaginable by interviewing world's #1 branding expert. His name is Jeff Hoffman. He's the co-author of the New York Times Best Seller "Scale" But you may know him as the guy who founded priceline.com and booking.com. Yes, THE booking.com! Jeff is considered to be world's leading authority on branding. And in just 20 minutes, he'll give you a crash course in creating your own six figure brand.

Picture me standing in front of a mirror in my living room. I'm 18 and 31 pounds overweight. I'm buck naked. And I'm ashamed. I'm ashamed for becoming the tire-wearing fatso that stared back at me in the mirror that day. It was probably one of the most hurtful alone moments I've had in my life. And the first time I actually admitted to myself I was NOT big bone. This realization led to a fascinating discover which would then spark a complete makeover on every single level in my life.