Luxury Listing Specialist - Dominate High End Listings In Any Market

The real estate market is really tight right now. There aren’t a lot of luxury homes for sale, so if you have clients who are looking to downsize or move, they might have trouble finding a place they love. That’s where a reverse contingency strategy can help. Listen to learn more.  Connect with Michael LaFido:  YouTube: @MarketingLuxuryGroup TikTok: @LuxurySpecialist Instagram: @LuxuryListingSpecialist  

Are you familiar with NAHREP? Are you a member? If not, you need to listen to this episode with Jason Rivero. Jason joins me on today’s episode for a thought-provoking discussion on NAHREP (National Association of Hispanic Real Estate Professionals). Jason serves as the Executive Director of NAHREP. Our conversation delves into the benefits of NAHREP membership, the evolving trends in real estate, and the potential impact of legal changes on the industry. Jason also provides updates on the annual national conference in San Diego this September. These conferences offer invaluable networking opportunities and timely insights into the changing landscape of real estate. Are you ready to learn? Tune in to this episode. "Dive into Latino business now or risk being left behind. It's not just smart; it's survival. Ride the wave to success!"   Three Things You’ll Learn from This Episode - Discovering NAHREP: What It Is and What It Does Find out about NAHREP - its purpose, and how it impacts the real estate worl

Dive into the world of unique and memorable closing gifts! We're unveiling the luxurious Lamborghini wine set, a gift that elevates the standard of client appreciation. From crystal glasses to sparkling gold wine, see how we made a client's closing unforgettable. Listen to hear more. 

In this episode, I chat with Heidi Bolyard, residential architect and creator of "Sold by Design," offering real estate agents practical tips on leveraging architecture trends for client value. Explore three key steps for agents to enhance client visualization, emphasizing quality questions, understanding goals, and creating a property vision. Heidi delves into current architectural trends, including energy-efficient homes, tech integration, and the balance of open and private spaces. Discover color trends such as white walls and dark gray exteriors, while timeless elements like stone and brick endure. Heidi also introduces the Realtor Think Tank Summit, a free event covering mindset, business growth, marketing, and insights from home stagers and inspectors.   “The quality of the questions you ask is the quality of the answers that you'll receive.” - Heidi Bolyard Three Things You'll Learn: Enhancing client experiences with visualization:  Discover how improving visual techniques can significantly enhance

Connect with Michael LaFido:  YouTube: @MarketingLuxuryGroup TikTok: @LuxurySpecialist Instagram: @LuxuryListingSpecialist

Have you been using AI in your business? If not, you are missing out on a lot of benefits. In this episode, Rick Janson and I have an in-depth conversation on luxury real estate AI. We discuss the upcoming Luxe AI Certification class, which offers an 8-week course covering various AI topics, including video scripting, blogging, social media management, graphic design, and more. The episode highlights the potential benefits of AI for real estate agents, such as improving listing descriptions, social media content creation, video editing, and content repurposing. Rick also shares insights into building custom Chat GPTs and leveraging AI Certification to stand out in winning more listings. Plus, we offer a sneak peek into a special 3-hour boot camp at the end of the course. Tune in to discover how AI can elevate the luxury real estate game and learn how to leverage the Luxe AI certification to gain a competitive edge in the industry. Listen to learn more. "There's only so far you can go if you don't actually

Are builder mold concerns throwing a wrench into your property transactions? Mold issues can often put a pause on real estate deals. How should you address this concern proactively? Today I’m sharing a real-life story of a multimillion-dollar home sale affected by builder's mold. Learn how we swiftly addressed and resolved the issue. This will provide invaluable insights for both sellers and buyers alike.    Connect with Michael LaFido:  YouTube: @MarketingLuxuryGroup TikTok: @LuxurySpecialist Instagram: @LuxuryListingSpecialist

How have you transitioned in your life? In this episode, we delve into the fascinating world of transitioning from lessons learned from competing in a sport to real estate triumph. Our special guest, Olympic gold medallist Chad Hedrick, shares his inspiring journey from inline speed skating, ultimately clinching gold at the Olympics. We discuss the vital intersection of mindset, hard work, and measurable goals in the realm of real estate. This episode provides invaluable insights into achieving success, particularly in the real estate industry. Chad emphasizes the significance of maintaining a winning mentality, and discipline, and the importance of setting measurable goals. We learn how he strategically targeted a specific community, invested in marketing, and reaped significant potential business, showcasing the tangible outcomes of a well-planned approach Listen and learn from this amazing conversation. “Discipline in your business is the most important thing.” - Chad Hedrick Three Things You'll Learn

What is expected from the buyer and seller during the final walk-through? Both sides have responsibilities they need to uphold during this critical phase of the real estate transaction. It's a pivotal moment where both parties work together to ensure a smooth transition of ownership and uphold the terms laid out in the agreement. Listen to learn what each side is expected to do during the final walk-through.

Join me for an insightful conversation with David Friedman, co-founder of Wealth Quotient, as we dive deep into the minds of high-net-worth individuals. Discover the intricacies of their thoughts, spending habits, investments, and philanthropy in this exclusive discussion. David generously shares invaluable insights into the psychology of ultra-high-net-worth individuals, shedding light on their concerns and offering guidance on how to establish trust with this discerning clientele. We'll define high-net-worth individuals and emphasize the significance of tailoring questions based on their passions and interests. Learn the keys to forging meaningful connections in the luxury real estate market and gain practical tips from David on soliciting referrals. By tuning in, you'll gain a profound understanding of the mindset of high-net-worth individuals and acquire strategies for engaging and building trust with these exclusive individuals.   “If you want to be interesting, be interested.” -David Friedman Three

In this episode, I sit down with Toufic Mobarak, founder of Slydial and a prominent figure in the tech industry, to explore the latest advancements in technology. Our focus is on how artificial intelligence (AI) is transforming the real estate landscape. From cutting-edge communication tools to AI's role in personalization and mass communication, we delve into key strategies agents can leverage to elevate their business. Toufic shares invaluable insights into the future of technology and its impact on various industry sectors, emphasizing the importance of adapting and embracing change in this rapidly evolving landscape. But that's not all! We also dive into the exciting world of Slydial and Slybroadcast, two powerful tools revolutionizing communication and personalization in real estate. Whether you're aiming to streamline communications, enhance outreach efforts, or create a more personalized experience for your clients, these tools are real game-changers. Listen in to learn more. "The competition lies

Are you thinking of selling your home and need to streamline the process with a touch of efficiency? There’s a strategy I learned from a client that can help you do this—it’s an approach inspired by a proven color-coded system. It not only simplifies the often overwhelming task of packing and organizing but also ensures that each item finds its rightful place.  Learn more: https://luxechicagolandhomes.com/blog/sell-with-ease-mastering-the-art-of-organized-packing

First impressions matter not only in human-to-human interactions but also in real estate. I believe many real estate agents leave thousands of dollars on the table because they fail to make a strong first impression on both potential buyers and buyer agents. In this episode, Margaret Gehr of Chicagoland Home Staging and I talk about the power of strategic home staging in the real estate market today. We hear from Margaret Gehr, a seasoned stager with nearly 20 years of experience, as she shares her invaluable insights into the transformative impact of luxury market staging. We highlight the success story of a property that sold immediately after staging, emphasizing the importance of making a solid first impression. We discuss the significance of case studies and testimonials in building trust, and we emphasize the collaborative approach between agents and stagers. Listen to hear more. "Our job isn't to decorate. It's to compliment."- Margaret Gehr Three Things You'll Learn from This Episode The importa

Navigating the final walkthrough in real estate can be a game-changer for both buyers and sellers. I’ll dive into the crucial expectations from both perspectives, offering insights into what buyers anticipate and what sellers need to prioritize for a seamless experience. Discover real-life examples, practical tips, and how effective communication can make all the difference. To learn more and ensure your next closing is a success, have a listen. 

Artificial intelligence (AI) has been a buzzword in real estate. More and more people believe that it's the holy grail for marketing, but according to James, AI is just an advancement of communication. He believes that by strategically integrating the right AI tools, one can assemble a comprehensive system akin to a well-functioning machine. In this episode, James Rembert, aka the Zillow Killer, joins me on the show for an in-depth discussion on the best marketing practices. James shares nuggets of wisdom on how best we can use AI to get the best out of it and take our marketing a notch higher. He also shares how his name, Zillow Killer, came about and the amazing things he is doing within the circle of excellence. Listen and learn.  "Be okay with being bad at something so you can get good. That is the learning curve. The learning curve is accepting you're not good at it right now but can be better."  -James Rembert   Three Things You'll Learn from the Episode     How to use AI for your marketing and com

Are you looking for a unique way to stay in touch with your database? Today, I’m explaining a tip you can share with your luxury clients looking to downsize in the near future. This is a great way to provide value and stay top of mind with your clients even if they aren't planning on selling right now. To learn what this moving tip is, check out this episode. 

When you do good to others, good things happen to you. One of our guests today, Michelle Beatty, went out of her way to get a certain lady a particular one-bedroom rental ($5k/month) that nobody was able to get her. The lady was so grateful for what Michelle had done for her. She told her family about Michelle and that landed her a $7,800,000 listing. That listing has in turn also created an opportunity at a $8,000,000 potential client. In this episode, Michele and JR join me to showcase the property they have listed and share with us how they landed the deal. We also get to hear how JR is creating his own niche with pastors in his community.   "When you do rentals because of the volume that you do, you build an engagement personality. You build the skill, you know the area and the buildings, and you do network."- Michelle Beatty   Three Things You’ll Learn from the Episode   Treating people well pays: When you go out of your way for people, it comes back to you in one way or the other. Your networ

Are you looking to maximize your luxury real estate profits? Today, I’m sharing six essential revenue streams or golden nuggets, you need to be aware of. First, ensure you’re getting the most out of your past clients. You may think you’re already communicating with them, but many agents still leave money on the table.  Listen in and learn more. 

How can I generate more leads? In this episode, you’ll get answers to that question. Kevin Markarian joins me on the podcast to discuss how to 10x your listing appointments in the next 12 months. Kevin is the founder and the chief strategy officer at Roopler, which is a lead generation company. According to Kevin, your goal as an agent should be creating a shortcut to the most engaged people that will get you closer to the finish line. Today, Kevin shares tips, tricks, and some nuggets of wisdom that will help you get more listing appointments. He talks at length about why you should work with data providers to get information on potential sellers and buyers and increase your chances of securing more appointments. Listen and learn.   "In real estate, really, it's not about who you know in real estate. It's about who you know that knows what you do."- Kevin Markarian     Three Things You'll Learn from the Episode The importance of connecting to large data providers How to use sell score to your advantage

Please take a second and imagine this: you've listed a home and had over 40 showings, but none of that has translated into offers. That would be disheartening, right? In this episode, Maria Howard joins me on the show to discuss her $1.75m "stale" luxury listing in Texas. Maria is a Realtor in Argyle, TX, and has a property that needs a fresh eyes analysis. The property is worth $1.75 million. Maria has had over 40 showings, yet the house is still on the market. I take a look at the property and guide Maria on what she can do differently to help sell the house. I shared some pointers and took the time to educate Maria on the reverse offer strategy. If you happen to have a property that has been on the market for a while now, please feel free to borrow some pointers from this episode. You never know. Your buyer could be waiting for you to tweak things. Listen in to learn more. "People attending an open house don't appreciate a pushy real estate agent, so it's essential to provide value to them." -Michael