One Stop Shop

  • Autor: Vários
  • Narrador: Vários
  • Editor: Podcast
  • Duración: 30:24:48
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Informações:

Sinopsis

Anyone who's ever built a business will tell you that it's not easy, and the road is often lonely and full of doubts. Ecommerce business owners are used to figuring things out on their own, but it doesn't always have to be that way: To know the way, ask someone who's been there before. One Stop Shop is Conversios (previously Receiptfuls) weekly Podcast with the goal of helping ambitious Ecommerce merchants learn from the best. Every week we'll have a successful business person tell us their story, from their humble beginnings and obstacles, to their triumphs and success, and how they got to where they are today. Tune in every week for a new episode with tips, strategies, and information to grow your online Ecommerce business.

Episodios

  • How to Scale Your Business Internationally with Neals Yard Remedies

    04/08/2016 Duración: 29min

    Neal's Yard Remedies has been in business for a whopping 35 years. Regardless of how you want to look at this, that kind of longevity in business is a real accomplishment. In this episode we spoke to Neal's Yard CEO, Lisa Costello, and we do a deep dive about their company values and how everyone on the team shares those values. Lisa also gives us some insight into how they scaled their global business and built a chain of retail stores to compliment their Ecommerce activities. And they've done all of this in a sustainable way which supports their vision of making organic skincare products that makes people feel beautiful. Some of the best quotes from the episode: “One’s personal values should be reflected in the business.” “This is 2016. People are pretty comfortable using the internet.” “I found a product that I’m passionate about and can talk about all day long.” “If you can be passionate about your job, then you’re really lucky.” “Testimonials on your site builds the kind of trust that a customer has wh

  • Now You Can Build Customer Loyalty with SitStay

    28/07/2016 Duración: 29min

    Do you really know your customers? Stacey Carlson, Chief Operating Officer at pet-retailer SitStay, thinks that you probably don't. Stacey shares her #1 tip, which is to get to know your customers and tells us how she learnt more after her first two phone calls with customers than she had in the 10 years of running her business prior to that. She too says she used to think she knew and understood her customers' real needs until she started speaking to them on the phone or in person. Beyond that Stacey also takes us along a walk of Memory Lane. SitStay was founded in 1995 and at some stage used technologies like Geocities and Yahoo Groups to help it grow. Today it uses a wide variety of tools to reach their customers, build loyalty and grow their business. Oh... And as a bonus Stacey told us how they wanted to determine which of their dog toys was truly indestructible by running over the toys with a lawnmower. Repeatedly. Some of the best quotes from the episode: "I go to sleep and all I can think about

  • How to Get Your Customers to Commit to You with Blackstone Labs

    21/07/2016 Duración: 40min

    Are some people just born with an innate flair for social media? Maybe, but we think that mastering social media, like any other skill, can be learned with practice. Today we interview David Winsauer, Director of Marketing and IT at Blackstone Labs, a fitness gear and bodybuilding supplement shop. Although Blackstone Labs had an early advantage in this regard, having been founded by popular bodybuilder PJ Braun, one has to admit that the company is doing a great job, especially with its visual marketing. Blackstone Labs has a loyal audience of viewers and followers, and has successfully turned customers into advocates online by being open, good listeners. More importantly, David emphasizes the importance of being honest even if, and especially when, you are dealing with a controversial product. Some of the best quotes from the episode: "We didn't market ourselves as a big company selling. We were just honest." "Grassroots marketing is about talking to customers directly; not about getting a bi

  • The Right Way to Trust Your Gut with Violent Little Machine Shop

    14/07/2016 Duración: 49min

    Yanne Root is one interesting character. At Violent Little Machine Shop, he made a business out of hilarious, politically incorrect patchwork messages. When we spotted this shop, we knew we had to talk to him. One thing that separates Violent Little Machine from many others, is the consistency of the message, and the authenticity of the brand. To maintain this consistency, Yanne is not afraid of making clear boundaries with his customers, and they love it. Turns out, customers want you to say "No" sometimes! In this episode, he talks to us about the paramount importance of being true to yourself. Some of the best quotes from the episode: "Our brand name tells people that we don’t take ourselves too seriously." "What we do is very much an extension of ourselves." "If a new idea doesn’t pass our bullshit test, then we don’t pursue it." "Every time you get stuck, just go 10% further. That mantra has separated me from possibly failing to being successful." "

  • Build a Business Partnership You Can Be Proud Of with Hello Holiday

    14/07/2016 Duración: 28min

    Megan Hunt is a serial entrepreneur proving yet again that successful startups don’t have to be based in the Silicon Valley. Frustrated with the difficulties of getting a breakthrough in the fashion industry, she started Hello Holiday, an eCommerce startup to support independent fashion designers. In this episode, we talk about partnering with other talents as a business model and growth strategy. Some of the best quotes from the episode: "What draws me to entrepreneurship is building my own best life." "We don’t sell anything that we wouldn’t wear ourselves." "As an entrepreneur, you have to be comfortable with a certain level of uncertainty." "Having control of your finances and data is what makes an early business sustainable." "If there’s a reason to start a business, it’s to run it the way you want to run it." Find Hello Holiday elsewhere: Store: http://helloholiday.com/ Facebook: https://www.facebook.com/ShopHelloHoliday/ Twitter: https://twitter.com/

  • How to Create Ethical & Sustainable Sourcing with Dharma Shop

    14/07/2016 Duración: 37min

    After a difficult time, Sander Cohen found peace in Buddhism, and developed interest in spiritual items. He opened his online shop in late 90's, and after a family trip to Nepal in 1999, he dedicated his online store to supporting Himalayan artists. Sander never buys from Chinese factories or street vendors. The team goes directly to the artists every year, and ensures that the mission of creating an ethical, sustainable sourcing, is implemented and enforced even after nearly 2 decades. With his dedication to improving their lives, Sander built a community of loyal suppliers, who have now become like family. The rewards have been tremendous, both on the business and personal level. Some of the best quotes from the episode: "If you don’t love the products you’re selling, I don’t think you can be truly successful selling those products." "If you’re not going to be good at failing, you’re not going to be good at life." "We’re not going away, because we’re not a trend. We buy and sell pr

  • The Secret of Getting Started with Adii Pienaar

    09/07/2016 Duración: 02min

    This episode is a short, 3-minute prologue for the One Stop Shop podcast by Receiptful founder, Adii Pienaar. In this prologue, Adii shares some of the inspiration and motivation for why the Receiptful team has produced this podcast. He also shares their hopes and goals with the podcast (hint: it's about telling the stories of eCommerce businesses in a way that helps others learn and grow). Credits: Music featured in this episode was "Celery Man" by Birocratic and can be found at www.soundcloud.com/birocratic. This podcast was produced by comealivecreative.com.

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