How To Get A Meeting With Anyone

Connecting with individuals that can propel your business to the next level can be difficult. Once you have identified these important people, what are the best ways to get a meeting with them? In many cases, you may only have one shot. Mark Birch stays connected. In this episode, Mark talks about building multilevel connections and how that could benefit your ploy to get meetings on the book with the most important clients to your business.Learn more about your ad choices. Visit megaphone.fm/adchoices

There are a few people who can transform your career, business and life. How well do you know them? We all know we need to do research and know the people we’re reaching out to. If we’re reaching out to people we believe could exponentially change the scale of our business, speaking to them relevantly requires us to how we fit into their world. Our success dwindles when we do not walk into a meeting with knowledge on our side.  Knowing need allows us to determine what value we may provide to them. David Henzel is the entrepreneur behind the service Taskdrive, and he knows what it takes to learn about the people with whom we do business. In addition to an efficient and robust networking process, David has augmented a team of researchers that are able to achieve results far more impactful than what we can do alone. The team and playbook do the leg work of researching so that you can show up having done your homework and save precious time.Learn more about your ad choices. Visit megaphone.fm/adchoices

The scope of how data can be collected and leveraged blows the mind.  The possibilities are endless and we’ve barely scratched the surface. Collection is one thing, the notion of sifting through data to try and locate ideal consumers or accounts can be even more daunting. What if you had someone who could do this for you?   Jeff McGhee is a Channel Manager at Terminus, and he has his hands in the cookie jar.  But instead of snickerdoodles, Jeff gets user data. By tracking the digital footprint of online users through cookies and other means of data collection, Terminus is able to place ad content directly in the digital pathway of individuals and groups that best fit your accounts. They also verify the results by monitoring your website traffic.  It’s not a web based shot in the dark; it’s actionable information. And the best news yet, Terminus is counting down to full LinkedIn integration.Learn more about your ad choices. Visit megaphone.fm/adchoices

Zach Barney knows what it’s like to receive a well timed and profound gift. Throwing out a joke hashtag on a random social media site will usually get you some likes and shares, but every now and then someone goes above and beyond by responding in an unexpected way. When Zach jokingly attributed his stomach woes and headache to Christmas treats and stress in a post, Mikey at Docsend was listening.  The next day Zach received a bag full of groceries via instacart, which he shared with the whole office. What have you done that shows your potential clients that you are paying attention?  It’s easy to send random gifts to people with whom you hope to have a meeting or to those who have done business with you in the past. Going above and beyond means you need to be paying attention well and responding in ways that shows this attention to detail.  It’s not about the gift itself, but about how this gift reflects your knowledge of its recipient.Learn more about your ad choices. Visit megaphone.fm/adchoices

Amanda Harkness connects with people.  It’s a talent, but it’s more than that - it’s a skill. Wading through the seemingly endless contacts to find potential relationships can be deadening when it comes to being personable.  It’s easy to become disingenuous, but this is becoming even more crucial in a sales climate saturated with would be suitors. Amanda believes that the right amount of persistence combined with a strategic and personal approach when approaching other salespersons can be the recipe for getting meetings, the most important step in having success with larger companies. Amanda wants you to think about the value you can bring to the individuals with whom you do business.  To hear more about Brendan’s methods on organization, strategy, and attitude check out this episode of How To Get A Meeting With Anyone.Learn more about your ad choices. Visit megaphone.fm/adchoices

It’s easy to give up, people do it all of the time.  But being able to keep at it after being ignored time and time again?  That is something special, and it leads to results. Brendan Alan Barrett is a persistence specialist.  He believes in the product that he’s selling and he knows when the right message gets in front of the right person, they will do business with him.  So he makes phone calls, sends emails, leaves voicemails, reaches out on social media, and has even been known to show up at a company’s front door. He does this all in the name of good old fashioned persistence. Occasionally he’ll get some four letter words tossed his way or continue to be ignored, but he takes that as a challenge.  He just hasn’t found a creative way to reach that person… yet. Brendan believes if you haven’t reached out to someone at least 7 times, you probably don’t really exist to them yet.  He doesn’t take lack of responses personally because people are busy! How could he take the rejection as a reflection on him when

Personalized ads get noticed by the right people.  Even if you can’t identify the exact person within an organization you need to sell to, there are still ways to get your ads in front of decision makers!Learn more about your ad choices. Visit megaphone.fm/adchoices

Most people are completely unaware of the incredible potential of LinkedIn. Not Nicole Royer. She’s a master at the LinkedIn scrape, gathering small facts about her connections, and turning around and using that information to form real human connections. Listen to her talk about how to perfect the LinkedIn scrape.Learn more about your ad choices. Visit megaphone.fm/adchoices

LinkedIn is a crazy place. While it can be easy to connect with people, it is growing increasingly more difficult to stand out. This is where Donna Serdula comes in. Donna is here to explain to us what the ideal LinkedIn profile should look like, and how to set yourself apart from the crowd.Learn more about your ad choices. Visit megaphone.fm/adchoices

The deal is worth 5 figures. Landing it will make all the difference. The only problem is getting to the decision maker. Is there a way to break through? Dale Dupree, GM for Zeno Office Solutions and best known as the Copier Warrior, opens up to share a few of his hacks for breaking through and landing a meeting with anyone. You’ll hear how a life-size cutout helped him land a 5-figure deal and more ways on how to not only get through, but build meaningful relationships with your customers.Learn more about your ad choices. Visit megaphone.fm/adchoices

Kristin Gallucci, a seasoned marketing executive, about the top campaigns she's worked on from the late 1990s to the presents. She focuses on concepts of creativity and connection with people.Learn more about your ad choices. Visit megaphone.fm/adchoices

Imagine having a business card so impactful, you still receive phone calls 10 years after you’ve switched professions. James Mahon’s business cards are that impactful He doesn’t practice divorce law anymore, but his now-famous business card still keeps the calls coming in. James joined us on our latest podcast to share about how his perforated, splittable business cards are still garnering phone calls 10 years after he moved and switched specialties. His cards have transcended the simple communication of contact details to become a fun, engaging devices that are spurring discussions ten years later.Learn more about your ad choices. Visit megaphone.fm/adchoices

How do you spark a conversation with a c-suite executive? Creativity … and coffee. Joining us today on our podcast is Matt Reuter, Manager of Sales Development at Masergy. Recently, he received an unsolicited gift of coffee in the mail. He set that gift on his desk as a reminder of what what he wants to see in a new hire … after he brought it up to the CMO’s office and set it on their desk.  “This is what we need to be teaching all our sales reps to do.” How did an unsolicited gift of coffee up on the CMO’s desk, and why was this so effective?Learn more about your ad choices. Visit megaphone.fm/adchoices

People sell in a lot of different ways. Sometimes we’re selling a product, or an idea. But sometimes we’re selling ourselves. What makes you the best? Matt MacNamara talks with us about how to really stand out and sell yourself, not just your product.Learn more about your ad choices. Visit megaphone.fm/adchoices

Are there accidents when it comes to business? Does every meeting you have mean something, and was it meant to be? Or do you believe that it’s happenstance? Left up to chance? Les Cowie has a fascinating story that will make you rethink your assumptions.Learn more about your ad choices. Visit megaphone.fm/adchoices

Be honest: When someone hands you a business card, you put the number in your phone and then throw it away. In the age of LinkedIn, blogs, and websites, the business card has all but gone the way of the rolodex, or the dial up modem. We get handfuls of them at conferences, trade shows, or networking events. They go into our bags, or briefcases, and more often than not, they stay there until we clean out our bags. Poul Nielsen has a different kind of business card. If you google “Most amazing business cards” odds are it won’t take you long to run across Poul’s card. Poul owns a personal training business, and his business card is made of rubber. At first glance, the card is unreadable. It’s not until you stretch the card out that you can read what it says. His name, title, and contact information. His card is literally have you exercise in order to read the details. Most business cards are just a simple exchange of information. You give them your number, they give you theirs. Poul’s is a perfect example of thi

What if a cupcake were the key to getting in front of the prospect you’ve been chasing? My friend Rick Tobin tells a fantastic story about a prospect that he was having a particularly hard time getting in front of. Rick heard that it was this client’s birthday, so he did something simple. He went to a local grocery store, bought a box of cupcakes, personalized them, and delivered them to the prospect’s office, wishing him a happy birthday. The prospect invited him in, and they had a great chat, which has led to a relationship that has generated well over $100,000 in commissions so far. Why was this such a success? Because it humanized Rick. It showed the client that Rick was more than someone looking for a deal. He was simply a human, wishing another human a happy birthday. Something seemingly trivial, when acknowledged, can wind up being not only a conversation starter, but also a relationship builder as well. Being creative with showing your humanity can also cause a client to simply say, “I like the way yo

Looking to break up your lead generation routine? Today we interview Tyler Lessard of Vidyard about the power of video not only to tell your story but to add value to customers. Though video is not a solution for a lack of research or poor messaging, it is a unique, customer-centric way to connect with potential buyers on a human level. And it works!  According to Tyler Vidyard has seen a 5% increase in their open rate for initial contacts. He share with us some concrete strategies from subject lines to visual cues and a little competition invite to boot. Still not convinced?  Too nervous to try? Tyler’s advice is “try it anyway!” You can’t go wrong being yourself.Learn more about your ad choices. Visit megaphone.fm/adchoices

Learn more about your ad choices. Visit megaphone.fm/adchoices

Unique business cards get you noticed. They can even be a mini pitch for your services or product. They hold immense value, and they shouldn’t be boring. Jeni Mattson knows this first hand. She created a business card for famous hacker, Kevin Melvin, that has gotten a ton of positive attention and helped Melvin continue in his path of success.Learn more about your ad choices. Visit megaphone.fm/adchoices