Shiny New Object

Shiny New Object

  • Autor: Vários
  • Narrador: Vários
  • Editor: Podcast
  • Duración: 171:46:44
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Sinopsis

There was a time when advertising was pictures in magazine, blurry ads on the telly and some posters around town. Lets be honest youre amazed it worked.Now brands are wielding incredible power to influence our choices in every corner of our lives. Algorithms control how we stay in touch with our friends, the price we pay for our food, the films we watch and even who we fall in love with.If a brand can pay; then facebook, google and Amazon can make them play - with the hearts and minds of consumers.Marketing tech is the most powerful force in commerce today.The Shiny New Object Podcast investigates the latest marketing technology and makes sense of it for brands and their agencies.

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Episodios

  • Episode 94 / PeoplePerHour / Martin Leguay / Director, VP of Marketing

    Episode 94 / PeoplePerHour / Martin Leguay / Director, VP of Marketing
    16/10/2020 Duración: 31min

    Shiny New Object' is a podcast about the future of marketing. Each episode is a conversation with an insightful and influential leader in the industry about the latest tech, trend or talking point to catch their eye. Host: Tom Ollerton, Founder of Automated Creative.

    Escucha
  • Episode 93 / Triodos Bank / Zoe Sear / Head of Marketing Communications

    Episode 93 / Triodos Bank / Zoe Sear / Head of Marketing & Communications
    09/10/2020 Duración: 33min

    Shiny New Object' is a podcast about the future of marketing. Each episode is a conversation with an insightful and influential leader in the industry about the latest tech, trend or talking point to catch their eye. Host: Tom Ollerton, Founder of Automated Creative.

    Escucha
  • Episode 92 / WeWork / Amanda Zafiris / Regional Head of Marketing | Inclusion Diversity Business Lead

    Episode 92 / WeWork / Amanda Zafiris / Regional Head of Marketing | Inclusion & Diversity Business Lead
    01/10/2020 Duración: 34min

    Shiny New Object' is a podcast about the future of marketing. Each episode is a conversation with an insightful and influential leader in the industry about the latest tech, trend or talking point to catch their eye. Host: Tom Ollerton, Founder of Automated Creative.

    Escucha
  • Episode 91 / Setapp / Yaroslav Stepanenko / Product Manager, Growth

    Episode 91 / Setapp / Yaroslav Stepanenko / Product Manager, Growth
    25/09/2020 Duración: 29min

    Shiny New Object' is a podcast about the future of marketing. Each episode is a conversation with an insightful and influential leader in the industry about the latest tech, trend or talking point to catch their eye. Host: Tom Ollerton, Founder of Automated Creative.

    Escucha
  • Episode 90 / Walgreens Boots Alliance / Kristof Neirynck / Chief Marketing Officer Global Brands

    Episode 90 / Walgreens Boots Alliance / Kristof Neirynck / Chief Marketing Officer Global Brands
    17/09/2020 Duración: 32min
    Escucha
  • Episode 89 / Ravleen Beeston / Managing Director, UK Sales at Microsoft Advertising

    Episode 89 / Ravleen Beeston / Managing Director, UK Sales at Microsoft Advertising
    10/09/2020 Duración: 33min

    Shiny New Object' is a podcast about the future of marketing. Each episode is a conversation with an insightful and influential leader in the industry about the latest tech, trend or talking point to catch their eye. Host: Tom Ollerton, Founder of www.automatedcreative.net

    Escucha
  • Episode 88 / Rafael Espesani / Mondelēz International / Senior Brand Manager

    Episode 88 / Rafael Espesani / Mondelēz International / Senior Brand Manager
    04/09/2020 Duración: 29min

    Shiny New Object' is a podcast about the future of marketing. Each episode is a conversation with an insightful and influential leader in the industry about the latest tech, trend or talking point to catch their eye. Host: Tom Ollerton, Founder of www.automatedcreative.net

    Escucha
  • Episode 87 / Leigh Radford / PG Ventures / Senior Vice President, General Manager

    Episode 87 / Leigh Radford / P&G Ventures / Senior Vice President, General Manager

    27/08/2020 Duración: 32min

    Shiny New Object' is a podcast about the future of marketing. Each episode is a conversation with an insightful and influential leader in the industry about the latest tech, trend or talking point to catch their eye. Host: Tom Ollerton, Founder of www.automatedcreative.net

    Escucha
  • Episode 86 / Talia Gerecitano / Mailchimp / Head of Marketing, Mailchimp Presents

    Episode 86 / Talia Gerecitano / Mailchimp / Head of Marketing, Mailchimp Presents
    21/08/2020 Duración: 28min

    Shiny New Object' is a podcast about the future of marketing. Each episode is a conversation with an insightful and influential leader in the industry about the latest tech, trend or talking point to catch their eye. Host: Tom Ollerton, Founder of www.automatedcreative.net

    Escucha
  • Episode 85 / Richard Levy / OFX / Head of Marketing - Europe

    Episode 85 / Richard Levy / OFX / Head of Marketing - Europe

    13/08/2020 Duración: 30min

    Shiny New Object' is a podcast about the future of marketing. Each episode is a conversation with an insightful and influential leader in the industry about the latest tech, trend or talking point to catch their eye. Host: Tom Ollerton, Founder of www.automatedcreative.net

    Escucha
  • Episode 84 / Eilat Cohen Basat / Kimberly-Clark Corporation / Global Digital Innovation

    Episode 84 / Eilat Cohen Basat / Kimberly-Clark Corporation / Global Digital Innovation
    06/08/2020 Duración: 26min

    Shiny New Object' is a podcast about the future of marketing. Each episode is a conversation with an insightful and influential leader in the industry about the latest tech, trend or talking point to catch their eye. Host: Tom Ollerton, Founder of www.automatedcreative.net

    Escucha
  • Episode 84 / Gil Horsky / Mondelēz / Director of Innovation SnackFutures

    Episode 84 / Gil Horsky / Mondelēz / Director of Innovation SnackFutures
    31/07/2020 Duración: 35min
    Escucha
  • Episode 83 / Luis Spencer Freitas / Moet Hennessy LVMH / Director of Omnichannel CRM

    Episode 83 / Luis Spencer Freitas / Moet Hennessy LVMH / Director of Omnichannel & CRM
    24/07/2020 Duración: 34min

    Shiny New Object' is a podcast about the future of marketing. Each episode is a conversation with an insightful and influential leader in the industry about the latest tech, trend or talking point to catch their eye. Host: Tom Ollerton, Founder of www.automatedcreative.net

    Escucha
  • Episode 82 / Sonika Patel / Danone / Vice President Marketing

    Episode 82 / Sonika Patel / Danone / Vice President Marketing
    16/07/2020 Duración: 26min

    Shiny New Object' is a podcast about the future of marketing. Each episode is a conversation with an insightful and influential leader in the industry about the latest tech, trend or talking point to catch their eye. Host: Tom Ollerton, Founder of www.automatedcreative.net

    Escucha
  • Episode 81 / Ann Gacutan / Arsenal F.C / Partnership Development Manager

    Episode 81 / Ann Gacutan / Arsenal F.C / Partnership Development Manager
    09/07/2020 Duración: 30min

    Shiny New Object' is a podcast about the future of marketing. Each episode is a conversation with an insightful and influential leader in the industry about the latest tech, trend or talking point to catch their eye. Host: Tom Ollerton, Founder of www.automatedcreative.net

    Escucha
  • Episode 80 / Bonnie Chia / WWF / Head of Brand

    Episode 80 / Bonnie Chia / WWF / Head of Brand
    02/07/2020 Duración: 30min

    Shiny New Object' is a podcast about the future of marketing. Each episode is a conversation with an insightful and influential leader in the industry about the latest tech, trend or talking point to catch their eye. Host: Tom Ollerton, Founder of Automated Creative www.automatedcreative.net

    Escucha
  • Episode 79 / Olly Rzysko / Mahabis / CMO

    Episode 79 / Olly Rzysko / Mahabis / CMO
    26/06/2020 Duración: 40min

    Shiny New Object' is a podcast about the future of marketing. Each episode is a conversation with an insightful and influential leader in the industry about the latest tech, trend or talking point to catch their eye. Host: Tom Ollerton, Founder of Automated Creative www.automatedcreative.net      

    Escucha
  • Episode 78 / Tom Goodwin / Publicis Groupe / Head of Futures and Insight

    Episode 78 / Tom Goodwin / Publicis Groupe / Head of Futures and Insight
    18/06/2020 Duración: 42min

    Shiny New Object' is a podcast about the future of marketing. Each episode is a conversation with an insightful and influential leader in the industry about the latest tech, trend or talking point to catch their eye. Host: Tom Ollerton, Founder of Automated Creative www.automatedcreative.net

    Escucha
  • Episode 77 / Heather Stuckey / MARS / Global Partnership Director

    Episode 77 / Heather Stuckey / MARS / Global Partnership Director
    11/06/2020 Duración: 44min

    Shiny New Object' is a podcast about the future of marketing. Each episode is a conversation with an insightful and influential leader in the industry about the latest tech, trend or talking point to catch their eye. Host: Tom Ollerton, Founder of Automated Creative www.automatedcreative.net

    Escucha
  • Episode 76 / Matt Rix / The HEINEKEN Company / Head of Data Driven Commerce

    Episode 76 / Matt Rix / The HEINEKEN Company / Head of Data Driven Commerce
    04/06/2020 Duración: 34min

    Shiny New Object' is a podcast about the future of marketing. Each episode is a conversation with an insightful and influential leader in the industry about the latest tech, trend or talking point to catch their eye. Host: Tom Ollerton, Founder of Automated Creative www.automatedcreative.net

    Escucha
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