Sinopsis
Theory of Content is a podcast about why we make content. Amber Bracegirdle is a founder at Mediavine Publisher Network. They sell ads into the inventory of thousands and thousands of bloggers. Joshua Unseth is the in-house director of marketing for Alarm Grid. Together they discuss how they go about thinking about making content.
Episodios
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Ep 070 – FaceBag with Special Guest Nora Schlesinger
04/03/2021 Duración: 56minWelcome back to Theory of Content! This week, Joshua Unseth is joined by Nora Schlesinger to answer even more of your Face bag questions, and of course, do some obligatory TOC Beanie Babies talk. Nora starts the episode off strong, talking about some COVID prevention theories. The two discuss the effectiveness of glasses all the … Ep 070 – FaceBag with Special Guest Nora Schlesinger Read More » The post Ep 070 – FaceBag with Special Guest Nora Schlesinger appeared first on Theory of Content.
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Ep 069 One Question, Many Answers
25/02/2021 Duración: 56minWelcome back to Theory of Content! Continuing on from last week, Joshua and Rebecca are still tackling all your facebag questions. Well… actually they’re tackling all of loyal listener Ellen’s questions today. The two hosts tackle Ellen’s mega email on today’s episode to uncover just why bloggers might experience substantial dips in traffic. Before they … Ep 069 One Question, Many Answers Read More » The post Ep 069 One Question, Many Answers appeared first on Theory of Content.
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Ep 068 Video and Vintage Cakes
18/02/2021 Duración: 48minWelcome back to Theory of Content! Rebecca Swanner joins Joshua Unseth once again this week. The two are here to answer some of the many questions you listeners submitted over the weeks about all your SEO and content inquiries. The pair begin the episode with a debate on who the best TOC host is/has been, … Ep 068 Video and Vintage Cakes Read More » The post Ep 068 Video and Vintage Cakes appeared first on Theory of Content.
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ep 067 Hanging out with Mediavine CEO Eric Hochberger
11/02/2021 Duración: 59minWelcome back to Theory of Content! This week is a bit different and Joshua Unseth is joined by Eric Hochberger, the CEO of Mediavine. Eric is here to take the SEO conversation away from COVID and towards the future by discussing Mediavine’s upcoming projects. Eric starts off the episode by explaining the new importance of … ep 067 Hanging out with Mediavine CEO Eric Hochberger Read More » The post ep 067 Hanging out with Mediavine CEO Eric Hochberger appeared first on Theory of Content.
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Ep 066 We Are Back
04/02/2021 Duración: 56minAfter a long – and we mean LONG – hiatus (sorry loyal listeners), Theory of Content is back and better than ever! Joshua Unseth is joined once again by Rebecca Swanner, the owner of Let’s Eat Cake, to answer all your burning mailbag questions. Joshua begins the episode with an apology and an explanation. 2020 … Ep 066 We Are Back Read More » The post Ep 066 We Are Back appeared first on Theory of Content.
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Ep 065 – With Special Guest Sherry Smothermon-Short
20/08/2020 Duración: 56minWelcome back to Theory of Content! This week Joshua Unseth is joined by the new guest host Sherry Smothermon-Short. Sherry is the founder of the blog Cub Scout Ideas. On her blog, Sherry posts about all things Cub Scouts. She teaches parents proper uniform care, teaches kids fun snacks they can concoct, and teaches the … Ep 065 – With Special Guest Sherry Smothermon-Short Read More » The post Ep 065 – With Special Guest Sherry Smothermon-Short appeared first on Theory of Content.
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Ep 064 – Amber is Back for FaceBag
13/08/2020 Duración: 01h04minWelcome back to Theory of Content. After our brief hiatus we have some exciting news… Amber Bracegirdle is back and joining Joshua Unseth for this week’s episode! The two have a lot to catch up on both in and outside of the SEO realm. Amber tells Joshua all about her pandemic experience, and her worries … Ep 064 – Amber is Back for FaceBag Read More » The post Ep 064 – Amber is Back for FaceBag appeared first on Theory of Content.
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Ep 063 – Face-Bag with Guest Host Rebecca Swanner
30/07/2020 Duración: 01h01minTheory of Content is back this week. Joshua Unseth is joined yet again by Rebecca Swanner of Let’s Eat Cake for a mailbag filled episode! Joshua and Rebecca begin by hashing out the best breakfast food. It quickly turns into a fast food debate, and the differences between the Los Angeles and Florida dining experience … Ep 063 – Face-Bag with Guest Host Rebecca Swanner Read More » The post Ep 063 – Face-Bag with Guest Host Rebecca Swanner appeared first on Theory of Content.
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ep 062 Special Guest Host Rebecca Swanner
23/07/2020 Duración: 01h01minWelcome back to Theory of Content! Joining Joshua Unseth this week is Rebecca Swanner. Rebecca is the owner of the blog, Let’s Eat Cake. Let’s Eat Cake is a lifestyle humor blog that dabbles in baking as well. Joshua and Rebecca start the episode by hashing out details about their favorite video games and Rebecca’s … ep 062 Special Guest Host Rebecca Swanner Read More » The post ep 062 Special Guest Host Rebecca Swanner appeared first on Theory of Content.
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Ep. 061 – FaceBag with Guest Host Rizwan Asad
16/07/2020 Duración: 54minTheory of Content is back this week after a short hiatus (We missed you!). Going forward, the plan is to rotate in new co-hosts every few episodes to join Joshua Unseth. That begins today, as we welcome Rizwan Asad as a new co-host for the podcast. Rizwan is currently living in Canada and started his … Ep. 061 – FaceBag with Guest Host Rizwan Asad Read More » The post Ep. 061 – FaceBag with Guest Host Rizwan Asad appeared first on Theory of Content.
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Ep – 060 The One Where Nora is Back
02/06/2020 Duración: 58minTheory of Content is back this week with Joshua Unseth and our new co-host Nora Schlesinger. Joshua and Nora kick off the episode by sharing their past SEO woes. They tell listeners about their old blogs and the biggest mistakes they made, and (spoiler alert!) Nora proves she’s wiser than Joshua because she does not … Ep – 060 The One Where Nora is Back Read More » The post Ep – 060 The One Where Nora is Back appeared first on Theory of Content.
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Episode 59 Guest Host Nora Schlesinger
21/05/2020 Duración: 58minWelcome back to the Theory of Content! As we mentioned before, Amber’s transitioning off the show. Don’t worry, she’ll be back every once in a while, whenever her busy schedule allows. So say hello to your new co-host, Nora Schlesinger. Nora’s an awesome blogger, who runs acleanbake.com, and during the day she serves as a … Episode 59 Guest Host Nora Schlesinger Read More » The post Episode 59 Guest Host Nora Schlesinger appeared first on Theory of Content.
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Episode 58 – Your Site Is Not Broke But ….. Your Content Might Be
14/05/2020 Duración: 51minJosh and Amber co-host the show for this episode, but her voice is “terrible.” Amber walked something like 15 miles a day at a Disneyland blogger retreat, and they talked about what’s happening in the wide-world of events and coronavirus. The good news is that they can always record in a bunker (says Josh). Amber … Episode 58 – Your Site Is Not Broke But ….. Your Content Might Be Read More » The post Episode 58 – Your Site Is Not Broke But ….. Your Content Might Be appeared first on Theory of Content.
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Episode 57 Facebag
09/05/2020 Duración: 52minWe’re back for the second week in a row. Are you surprised? Well get ready because we have lots to talk about. The post Episode 57 Facebag appeared first on Theory of Content.
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Episode 55 – Site Audit with Christi Johnstone
26/03/2020 Duración: 54minLet’s just talk about Christi. She started blogging in 2010 to keep track of recipes and share them. She was primarily baking for a long time, but she’s expanded it in the last few years. She started baking with her grandmother, but also just figuring them out over the years. Christi talks about how there … Episode 55 – Site Audit with Christi Johnstone Read More » The post Episode 55 – Site Audit with Christi Johnstone appeared first on Theory of Content.
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Episode 56 – Site Audit with Christi Johnstone
26/03/2020 Duración: 54minLet’s just talk about Christi. She started blogging in 2010 to keep track of recipes and share them. She was primarily baking for a long time, but she’s expanded it in the last few years. She started baking with her grandmother, but also just figuring them out over the years. Christi talks about how there … Episode 56 – Site Audit with Christi Johnstone Read More » The post Episode 56 – Site Audit with Christi Johnstone appeared first on Theory of Content.
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Ep 54 Facebag !!
13/03/2020 Duración: 52minWe've been traveling and Amber celebrated her 40th birthday, but we're excited to get back into the swing of things. One of the things that happened was a core update. Some people said it reverses BERT. The post Ep 54 Facebag !! appeared first on Theory of Content.
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Episode 53 – Let’s Talk About CCPA with Special Guest Jamie Lieberman
27/02/2020 Duración: 43minWe’re pausing our usual content to talk about something on everyone’s mind these days: CCPA. We’ve asked our favorite lawyer to help us understand. We welcome Jamie Lieberman from Hashtag Legal to the show! The post Episode 53 – Let’s Talk About CCPA with Special Guest Jamie Lieberman appeared first on Theory of Content.
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Episode 52 – A Deep Dive Into The Theory Behind Good Content
24/01/2020 Duración: 55minJosh and Amber talk about literature, and what makes content compelling. That translates into blog writing because you want to write content that keeps people engaged and reading. The post Episode 52 – A Deep Dive Into The Theory Behind Good Content appeared first on Theory of Content.
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Episode 51 – All About Google Search and an Awesome Tattoo
20/01/2020 Duración: 59minMake sure you’re checking out the Google search blog regularly. The post Episode 51 – All About Google Search and an Awesome Tattoo appeared first on Theory of Content.