Megamarketer Coachcast For Contractors

  In this week’s episode of the MegaMarketer Coachcast, hosts Scott Smith and Justin Jacobs discuss why people don’t like calling contractors. They explore various ways you can defeat the objections of your prospects, how to ask questions that advance the sale, and the value of being the expert and authority in your local area. Main Questions Asked: What are some questions that advance the sale? Key Lessons Learned: Contractor Business As a contractor, it’s very important to stay up to date with what’s going on in your industry and to be able to explain it to your customers. By conveying why certain aspects of the job are valuable to your customer, you become the expert. The key is to be knowledgeable and explain it in a way that makes sense. You need to understand what it is that your customers are going through. What is the reason they made the call in the first place? If you ask the right questions, your prospect is going to lead you down the path that you want to go. People want to trust you, don’t use

In this week’s episode of the MegaMarketer Coachcast, host Scott Smith interviews Justin Jacobs. Today's podcast explores service and how to partner with the weather rather than being dependent on whether it is currently hot or cold. They also dive into retention marketing and how to get your past customers eager to work with you again and again. Main Questions Asked: Do you notice a time of year where the weather really matters? Do you notice any trends about the best time of year to market? What should you expect for a response rate? Key Lessons Learned: Partnering with the Weather The effect weather has on the industry varies across the country and depends heavily on the month and the area. You have to track the cycles for your business. You should be planning for when your calls naturally start dropping off, the smart contractor starts marketing before the calls stop, not after. You have to identify where the slowest point of your season is going to be and then market around that. Back up from that day

In this week’s episode of the MegaMarketer Coachcast, host Adams Hudson interviews Eric Shidell. Today's podcast asks the question “are you chasing the ghost?”. Learn how to eliminate excessive warranty calls and no money call backs and it’s probably not the way you first think. Eric Shidell gives advanced service training to contractors on his website and specializes in catching the ghosts for his client’s business. Main Questions Asked: What do you mean by “tracking the ghost”? How do we discover the scope of the problem? How do we minimize warranty calls? How do you handle this once you know there is an issue? Should we create competitive environments? What is an average number of call backs? How do you put a figure on how much it’s worth to solve the problem? Key Lessons Learned: Chasing The Ghost All of businesses are focusing on attracting new customers, retaining those customers, and increasing sales which is a great focus to have but later on you may find that you are stuck in a realm of diminishin

In this week’s episode of the MegaMarketer Coachcast, host Scott Smith interviews Hayley Bridges. Today's podcast with Scott Smith and Hayley Bridges covers the digital marketing strategies you can use to grow your contracting business. Main Questions Asked: What is the difference between SEO and SEM? If you have a limited budget, should you improve SEO or spend money on paid ads? What type of budget should be allocated to online advertising? How often should a contractor contact their customer via email? Should you manage your social media yourself? Do you have any tips for using YouTube? What are the options when it comes to social media for paid advertising? How much does social media impact your SEO? Should a contractor manage their email marketing? What are some best practices for a website? What are some tips to convert traffic into leads? Key Lessons Learned: Digital Marketing The world of digital marketing is always changing so you always have to stay up to date to stay on top of the newest tech. S

America's Service Coach, Joe Crisara shares his expertise so you can learn what verbal packaging is, how to create them and how they can be used to close more sales.

Learn what influences people to act, the anatomy of a sales call and how to be world class so you can boost your conversions.

Top marketing questions answered by Adams Hudson, with a focus on coaching and consulting. Adams Hudson discusses topics such as where to start, how to approach your marketing budget, knowing the best marketing channels to reach your audience and basic metrics for evaluating your marketing plan.

Today's podcast teaches how to 'stop marketing and instead be remarkable'. This podcast showcases Yelp expert, Mike Montano. He will be sharing tips and strategies for getting five-star reviews, how to earn trust and methods for being remarkable on Yelp.

Today's podcast with Kenny Chapman discusses ways to motivate others and inspire your team. Learn strategies and tips for challenging your team appropriately, establishing methods of recognition, creating environments that motivate, and much more.

Are you leaving money on the table? Word of mouth and referrals are the BEST ways to build and maintain a strong business. Today's podcast features Mike Crow, Founder of Millionaire Inspector Community. He's sharing tips and strategies for getting consistent referrals in your business, along with some common myths that might be holding you back.

This podcast is about performance-based pay. There is a a correct and an incorrect way to pay for performance for contractors. It must be set up correctly, as well as making sure you do not over OR under compensate with pay. Dr. Collier, founder of Collier Consulting Group - Provides business management training workshops and business evaluations and valuations (in North America). HVAC specific.

Ellen Rohr The Business Makeover Expert® teaches the few things that make all the difference to your business success: Easy financial clean up, profitable pricing and powerful business planning. Learn how to unplug from distractions, gain clarity of your vision and finally take action!

We chat with Business Warrior MIke Agugliaro who is going to help us unlock the secrets where we all want answers: creating wealth, freedom and market domination.

The cost to your company, the bottom line, your level of customer service and employee morale is tremendous. You need to eliminate communication problems as soon as possible. This podcast with help! To maximize your experience, be prepared to take notes and learn everything there is to know about today’s topic, "Benchmarking for Profitable Performance"!

Anticipate hearing the thunderous ring of truth from Joe, who stands apart from traditional contracting training professionals as he helps contractors achieve revenues 3-5 times greater than the average person.

Larry started as a service technician and is now the owner of a seven figure powerhouse in one of the most competitive industries in the US. Hear his expertise on networking to grow your business.

Rodney Koop shares his passion in motivating business owners to get past obstacles and roadblocks and get unstuck.

Bernie Heer, a systems improvement specialist shares an action plan to improve your sales process.

Brian Kraff and Alain Parcan who have continued to push the front edge of contract web marketing including advanced SEO, website building and maintenance, and social media, share their insight.