60 Second Marketing

The third episode in our series on how to optimize your message for various online channels. Today Liz goes over optimizing for Twitter! Episode 0249 Have a question? Email us questions@60secondmarketing.net we'll give you and your company a shout out in addition to answering your question! Or be part of the conversation, join us on our Facebook Group at https://www.facebook.com/groups/60secondmarketing and you can also find us on Instagram @60SecMarketing and Twitter @60SecondMktng

Sandro has long been a fan of Facebook Groups. One of the things missing from groups has been the ability for small businesses and brands to comment in groups. Recently FB has brought about Facebook Groups for Business. Sandro goes over the pros and cons of this new tool for your online marketing. Episode 0248 Have a question? Email us questions@60secondmarketing.net we'll give you and your company a shout out in addition to answering your question! Or be part of the conversation, join us on our Facebook Group at https://www.facebook.com/groups/60secondmarketing and you can also find us on Instagram @60SecMarketing and Twitter @60SecondMktng

A couple of weeks ago Facebook released its earnings for the most recent quarter. In the past we've talked about Facebook approaching peak ad load. While we may not be there yet, you should know what's coming in terms of Facebook ads for your small business. Episode 0247 Have a question? Email us questions@60secondmarketing.net we'll give you and your company a shout out in addition to answering your question! Or be part of the conversation, join us on our Facebook Group at https://www.facebook.com/groups/60secondmarketing and you can also find us on Instagram @60SecMarketing and Twitter @60SecondMktng

Today Sandro concludes his three-part series on the basics of link-building. In this episode he mentions Help A Reporter Out or HARO. You can find it at https://www.helpareporter.com/ Episode 0246 Have a question? Email us questions@60secondmarketing.net we'll give you and your company a shout out in addition to answering your question! Or be part of the conversation, join us on our Facebook Group at https://www.facebook.com/groups/60secondmarketing and you can also find us on Instagram @60SecMarketing and Twitter @60SecondMktng

Following up on Episode 243, Liz goes over a few more stats and areas email marketers may want to look at and track over time in their campaigns.  Episode 0245 Have a question? Email us questions@60secondmarketing.net we'll give you and your company a shout out in addition to answering your question! Or be part of the conversation, join us on our Facebook Group at https://www.facebook.com/groups/60secondmarketing and you can also find us on Instagram @60SecMarketing and Twitter @60SecondMktng

Sandro goes over Facebook polls for your small business including their advantages, how you can use them and their limitations.  Episode 0244 Have a question? Email us questions@60secondmarketing.net we'll give you and your company a shout out in addition to answering your question! Or be part of the conversation, join us on our Facebook Group at https://www.facebook.com/groups/60secondmarketing and you can also find us on Instagram @60SecMarketing and Twitter @60SecondMktng

Today Liz goes over important information and statistics email marketers should track in their campaigns. Episode 0243 Have a question? Email us questions@60secondmarketing.net we'll give you and your company a shout out in addition to answering your question! Or be part of the conversation, join us on our Facebook Group at https://www.facebook.com/groups/60secondmarketing and you can also find us on Instagram @60SecMarketing and Twitter @60SecondMktng

It's the second episode in Sandro's three-part series on basic link building. Today he goes over a few easy links to get for your small business.  Episode 0242 Have a question? Email us questions@60secondmarketing.net we'll give you and your company a shout out in addition to answering your question! Or be part of the conversation, join us on our Facebook Group at https://www.facebook.com/groups/60secondmarketing and you can also find us on Instagram @60SecMarketing and Twitter @60SecondMktng

Recently Liz returned from a two week vacation in Europe. Along they way she and her husband wanted to visit the Moët & Chandon estate. Today Liz tells the story of what happened and why it's a perfect example and call for all businesses, big and small to keep their website and Google My Business listing up-to-date. Episode 0241 Have a question? Email us questions@60secondmarketing.net we'll give you and your company a shout out in addition to answering your question! Or be part of the conversation, join us on our Facebook Group at https://www.facebook.com/groups/60secondmarketing and you can also find us on Instagram @60SecMarketing and Twitter @60SecondMktng

Google has been coming out with quite a few updates pertaining to its Google My Business services. Today Sandro goes over two recent ones including an update to the monthly email businesses registered on GMB receive and the rollout of messaging a business via google results. Episode 0240 Have a question? Email us questions@60secondmarketing.net we'll give you and your company a shout out in addition to answering your question! Or be part of the conversation, join us on our Facebook Group at https://www.facebook.com/groups/60secondmarketing and you can also find us on Instagram @60SecMarketing and Twitter @60SecondMktng

Link building is an important part of your website's search engine results. Today Sandro begins a three-part series on link building 101. Episode 0239 Have a question? Email us questions@60secondmarketing.net we'll give you and your company a shout out in addition to answering your question! Or be part of the conversation, join us on our Facebook Group at https://www.facebook.com/groups/60secondmarketing and you can also find us on Instagram @60SecMarketing and Twitter @60SecondMktng

Maintaining a positive digital reputation does require some effort on your part. Today Liz goes over three tips and ideas you can do to help keep an eye on your small business' digital reputation & footprint. Liz mentioned Screaming Frog SEO software. You can get a free copy at https://www.screamingfrog.co.uk Episode 0238 Have a question? Email us questions@60secondmarketing.net we'll give you and your company a shout out in addition to answering your question! Or be part of the conversation, join us on our Facebook Group at https://www.facebook.com/groups/60secondmarketing and you can also find us on Instagram @60SecMarketing and Twitter @60SecondMktng

Google began making a new feature, Google Posts available to small businesses recently. They're much like Facebook Business Page posts. Today Sandro goes over their limitations and explains if you should be using them. Episode 0237 Have a question? Email us questions@60secondmarketing.net we'll give you and your company a shout out in addition to answering your question! Or be part of the conversation, join us on our Facebook Group at https://www.facebook.com/groups/60secondmarketing and you can also find us on Instagram @60SecMarketing and Twitter @60SecondMktng

Recently Google debuted Google Websites. A way to quickly build a simple, one-page website for your small business. Today Sandro goes over what it can do, its limitations and its target audience. Episode 0236 Have a question? Email us questions@60secondmarketing.net we'll give you and your company a shout out in addition to answering your question! Or be part of the conversation, join us on our Facebook Group at https://www.facebook.com/groups/60secondmarketing and you can also find us on Instagram @60SecMarketing and Twitter @60SecondMktng

Part two in our series on how to customize your message for each of the major social media platforms. Today Liz goes over things to keep in mind before hitting POST on your small business' FB page. Episode 0235 Have a question? Email us questions@60secondmarketing.net we'll give you and your company a shout out in addition to answering your question! Or be part of the conversation, join us on our Facebook Group at https://www.facebook.com/groups/60secondmarketing and you can also find us on Instagram @60SecMarketing and Twitter @60SecondMktng

This is the first in a multi-part series Liz is covering ways to customize your message on various social media platforms. Today Liz covers her favorite social app, Instagram! Episode 0234 Have a question? Email us questions@60secondmarketing.net we'll give you and your company a shout out in addition to answering your question! Or be part of the conversation, join us on our Facebook Group at https://www.facebook.com/groups/60secondmarketing and you can also find us on Instagram @60SecMarketing and Twitter @60SecondMktng

Recently Snapchat added the ability to see where your friends were when they last opened their Snap app. Today Liz goes over this new function and how it may or may not affect your small business. Episode 0233 Have a question? Email us questions@60secondmarketing.net we'll give you and your company a shout out in addition to answering your question! Or be part of the conversation, join us on our Facebook Group at https://www.facebook.com/groups/60secondmarketing and you can also find us on Instagram @60SecMarketing and Twitter @60SecondMktng

This past weekend Sandro attended a WordPress camp called WordCamp! He was completely new to WordPress and learned a lot. Today he shares three things he learned and goes over why you may want to build your next website w this open source platform. Sandro talks about the website http://poopy.life Episode 0232 Have a question? Email us questions@60secondmarketing.net we'll give you and your company a shout out in addition to answering your question! Or be part of the conversation, join us on our Facebook Group at https://www.facebook.com/groups/60secondmarketing and you can also find us on Instagram @60SecMarketing and Twitter @60SecondMktng

New companies and established ones alike may be tempted to buy email addresses in bulk and begin sending them their marketing messages. Today Liz goes over if this is a good idea or not.  Episode 0231 Have a question? Email us questions@60secondmarketing.net we'll give you and your company a shout out in addition to answering your question! Or be part of the conversation, join us on our Facebook Group at https://www.facebook.com/groups/60secondmarketing and you can also find us on Instagram @60SecMarketing and Twitter @60SecondMktng

This question comes up every now and then. Today Liz & Sandro give you the pros and cons of using your social channels in place of having a website.  Episode 0230 Have a question? Email us questions@60secondmarketing.net we'll give you and your company a shout out in addition to answering your question! Or be part of the conversation, join us on our Facebook Group at https://www.facebook.com/groups/60secondmarketing and you can also find us on Instagram @60SecMarketing and Twitter @60SecondMktng