Market Proof Marketing: New Home Builder Marketing Insights

We speak with Tom Nelson to learn about UTour, an innovative new way for prospects to tour homes on their own terms. The post Ep 110: UTour – A New Way to View Homes with Tom Nelson appeared first on Online Sales and Marketing for Home Builders - DYC.

The DYC team offers a few marketing solutions to the unique challenge of having too many qualified leads. The post Ep 109: Solving the Challenge of Too Many Leads appeared first on Online Sales and Marketing for Home Builders - DYC.

Kevin and team tackle pertinent current events and introduce Bryce Baker, the newest member of the DYC marketing team! The post Ep 108: Good vs. Bad Leads, Facebook Boycott & 2020 Predictions appeared first on Online Sales and Marketing for Home Builders - DYC.

Rich Binsacca, Editor-in-Chief of Professional Builder, drops by to discuss the 2020 Housing Giants, big picture builder trends for the next year & more. The post Ep 107: 2020 Housing Giants with Rich Binsacca appeared first on Online Sales and Marketing for Home Builders - DYC.

We're excited to welcome Julie Jarnagin to the DYC team! Learn about her 15-year new home marketing career and what she'll be doing for DYC. The post Ep 106: News Mashup and a New Face appeared first on Online Sales and Marketing for Home Builders - DYC.

Mike Lyon and Jen Barkan join the podcast to discuss results of the 2020 Home Builder Follow-Up Survey. The post Ep 105: Online Lead Follow-Up in 2020 – How Are Builders Doing? appeared first on Online Sales and Marketing for Home Builders - DYC.

Linnea Chapman, Marketing Director for Trumark Homes, shares her journey from art history to home building, and how curiosity has been a cornerstone of her career. The post Ep 104: Leading with Curiosity with Linnea Chapman appeared first on Online Sales and Marketing for Home Builders - DYC.

Kevin, Andrew and Jackie reveal their favorite tools of the trade! From design to analytics, learn their secrets for maximum marketing efficiency. The post Ep 103: Tools of the Trade appeared first on Online Sales and Marketing for Home Builders - DYC.

Kevin chats with Seth Hart, Senior Designer at DTJ Design, about what marketers should know about the new home design process, which designs are trending, and how that compares to builders' expectations. The post Ep 102: Creative Home Design with Seth Hart appeared first on Online Sales and Marketing for Home Builders - DYC.

Kevin, Andrew and Jackie discuss the concept of testing, technology and innovation just for the sake of improving. Plus the latest on-demand showings, iBuyers & more. The post Ep 101: The Pain of Change appeared first on Online Sales and Marketing for Home Builders - DYC.

Our guest this week is Brian Boero, CEO of 1000Watt, a creative agency for home builders. We explore what marketing and branding means for home builders and the real estate industry at large. The post Ep 100: Branding and Beliefs with Brian Boero appeared first on Online Sales and Marketing for Home Builders - DYC.

Brad Inman from Inman News chats with Kevin about lessons the real estate community as a whole can learn from the downturn. Plus a special offer for the DYC audience... The post Ep 99: Brad Inman Stops By appeared first on Online Sales and Marketing for Home Builders - DYC.

Kevin checks in with Bill Lublin, CEO of Century 21 Advantage Gold in Philadelphia, for a peek into what the general brokerage world is experiencing during COVID-19. The post Ep 98.5: General Brokerage Check-In with Bill Lublin appeared first on Online Sales and Marketing for Home Builders - DYC.

Mike Lyon and Jen Barkan join Kevin Oakley for a special LIVE edition of Market Proof Marketing. The post Ep 98: Why Online Marketing and Sales Need Each Other Now appeared first on Online Sales and Marketing for Home Builders - DYC.

Kevin speaks with Ryan De Young, Ashley De Young-Seibert & Eric Armenta to learn how they virtually sold 68% of available homesites within 24 hours. The post Ep 97.5: Breakdown of a Virtual Community Launch with De Young Properties appeared first on Online Sales and Marketing for Home Builders - DYC.

Kevin speaks with Tim Costello, CEO of Builder Homesite and BDX, about trends in consumer behavior and why the opportunity is so great for some builders now. The post Ep 97: Seize the Day with Tim Costello appeared first on Online Sales and Marketing for Home Builders - DYC.

Anthony Grasst of Homebridge Financial Services shares what's happening in the new home mortgage industry. The post Ep 96.5: Grab the Good Rate with Anthony Grasst appeared first on Online Sales and Marketing for Home Builders - DYC.

Construction business coach Shawn Van Dyke discusses how trades and craftsmen are faring in the current climate, and how to build a recession-proof business going forward. The post Ep 96: Building a Recession-Proof Business with Shawn Van Dyke appeared first on Online Sales and Marketing for Home Builders - DYC.

Kevin and team talk shop about virtual home tours, not forgetting lessons learned today, determining essential martech, and a social ad spend pop quiz. The post Ep 95.5: Virtual Tours, Martech and Social Ad Spend appeared first on Online Sales and Marketing for Home Builders - DYC.

Kevin speaks with the Director of Sales & Marketing for CBH Homes to learn about two important website features that were rolled out pre-pandemic and are more relevanet than ever. The post Ep 95: Tour Now and Buy Online with Holly Haener appeared first on Online Sales and Marketing for Home Builders - DYC.